An insightful morning debate exploring how consumers experience choice in the face of fragmentation and automation, and how retailers can ensure their innovation agenda measures up.
4. THE 10 TYPES OF INNOVATION
PROFIT MODEL NETWORK
PRODUCT
PERFORMANCE PRODUCT SYSTEM SERVICE CHANNEL
BRAND
CUSTOMER
ENGAGEMENTSTRUCTURE PROCESS
CONFIGURATION
Focused within the enterprise
OFFERING
Focused on the core product
EXPERIENCE
Focused at the customer
5. …AND WE MAKE COOL
SHIT THAT MAKES YOU
RICH AND FAMOUS
6. ON HOSTING/SPEAKING DUTIES FROM IRIS
Dave Caygill
Matt Rebeiro Cal Mackenzie
John Grant
Peter Wilson
Benj Chilcott
7. TODAY’S PANEL
Jonathan Epstein
Sentient
James Keady
Samsung
Marcus Dennison-Smith
Cafe Nero
Sean Mckee
Schuh
Marc Overton
Cisco
Alex Kayser
yReceipts
Sam Ashken
Blippar
Jenny Griffiths
SnapFashion
Sarah McVittie
Dressipi
Steve Aird
Street Bees
Radha Davies
Consultant
8.
9. Choice cuts: views from the coal face of retail (Panel)
James Keady, Samsung UK
Marcus Dennison-Smith, Caffé Nero
Sean McKee, schuh
10.20–10.40am Break
Test and Earn:
Choosing where to place your bets as a business leader
David Caygill, iris
James Bidwell, Springwise
Innovation applied.
Demos from companies creating the future
Alex Kayser, Yreceipts
Marc Overton, Cisco
Sam Ashken, Blippar
Steve Aird, Street Bees
War stories from the trenches of transformation (Panel)
Radha Davies, Consultant
Sarah McVittie, Dressipi
Alex Kayser, Yreceipts
12pm Lunch
8–8.30am Registration & Breakfast
Welcome
David Caygill & John Grant, iris
Disrupting Choice
Matt Rebeiro, iris
Be mean or be meaningful
John Grant, iris
The Amazon Effect
Calum Mackenzie, ex Amazon
Shopping with Gen Y and Gen Z
Peter Wilson, iris
Innovation applied.
Demos from companies creating the future
Sarah McVittie, Dressipi
Jonathan Epstein, Sentient
Jenny Griffiths, Snap Fashion
THIS MORNING’S AGENDA
18. “2016 saw consumer spending growth sign off with a very strong
quarter, but the headline number masks a story of softening
spend growth as the year came to an end.This could be an early
indication of things to come as consumers seem to have entered
2017 with more caution, citing worries about inflation and the
triggering of article 50. Looking ahead, all eyes will be on
whether this year will see households begin to feel squeezed by
rising prices, leading to a sustained fall in consumer spending on
discretionary items in favour of their day-to-day essentials.”
- Paul Lockstone, managing director at Barclaycard
19. ECONOMIC CONFIDENCE
IN JULY EVERY
REGION EXCEPT
LONDON HAD
NEGATIVE
EXPECTATIONS
BY SEPTEMBER
EVERY REGION EXCEPT
NORTH EAST/YORKS
HAD BOUNCED BACK
20. 44% OF UK FASHION RETAILERS FINANCIALLY VULNERABLE (OPUS)
22. 2017: A YEAR FOR BUILDING ON WHAT’S BEEN WORKING?
CLICK AND COLLECT
TRANSPARENCY
MOBILE ‘SHOPPING’
24/7
VISITORS & STAYERS
RATIONALISED RANGES
SERVICE/EXPERIENCE
SEE NOW BUY NOW
EVENTS & LAUNCHES
FRM (FANBASE CRM)
59. SO, WHAT’S YOUR CHOICE PLAY?
• SINGLE SERVE when the ends is more important than the means
• CURATE/FILTER when the decision has some cultural significance
• PERSONALISE when the product is an extension of the consumer’s identity
136. THE TWO MOST IMPORTANT CHOICES THAT DEFINE
YOUR COMPANIES FUTURE SUCCESS
What problems shall we
solve?
How much of our time
and resources should
we invest in innovation?
138. BUSINESSMODEL
NEWEXISTING
TECHNICAL COMPETENCES
EXISTING NEW
DISRUPTIVE ARCHITECTURAL
RADICALROUTINE
Streaming services for content owners
Premium VIP service for retailers
Search services for publishers
Eateries for retailers
A new model for car maker
A new flagship store for a retailers
Jet engines for aircraft makers
Own brand products for retailers
Inspired by: Harvard Business Review, You need an innovation strategy
142. THREE TIPS FOR FOCUS
Segregate funds for
improvement and
innovation
Tame the turbulence:
Do less.
Important not urgent.
Slow trigger, fast bullet.
Separate your
innovation engine and
performance engines
147. The global source for innovation intelligence
and strategy
Powered by our network of over 20,000 Springspotters in
190+ countries, we curate and publish the most exciting
global innovations every day.
The Springwise mission is to provide the most up to date
innovation intelligence in the world, to create positive
change and to help you navigate the future.
157. Political, Economic, Social, Business, Environment,
Technolology,…...massive impact on consumers,
staff and business owners/shareholders.....and we
are at the beginning
158. • By 2020 UK online sales predicted to rise by 50% to £63bn
• Sales via smartphone increased by 90% Jan to Sept 2016
•
• 1.2 billion parcels delivered in 2016 (920m in 2014)
• 20% of retail jobs to disappear by 2025
• Disruption everywhere + massive pressure on both sales and
margin
Retail context – radical change will continue…...
159. 1. Online/offline
2. Home as the new channel
3. 3D Printing
4. Fashion & Tech
5. The Store
6. Delivery
7. Purpose
The Springwise global view
206. Reality – IoT is Real Now
30M
25M
20M
15M
10M
5M
4000
3500
3000
2500
2000
1500
1000
500
# of Enterprises
20162015
# of Devices
Adding 1M+ monthly
2014201620152014
Adding 120+ monthly
Apr May Jun Jul Aug Sep Oct Nov Dec Jan Feb Mar Apr May Jun Jul Aug Sep Oct Nov Dec Jan Feb Mar Apr May Jun Jul Aug Sep Oct Nov Dec Jan Feb Mar Apr May Jun Jul Aug Sep Oct Nov Dec Jan Feb Mar
214. • Increased margins by 8%-10%
• Virtually eliminated truck rolls via
remote management
• Eliminates unknowns in new markets
VENDING
“We used to spend over two full man
days auditing bills for 15,000
machines. And now we have
100,000 machines. Auditing those
takes about 20 minutes.”
— Mandeep Arora, CEO
Cantaloupe Systems
215. • Control Center’s near zero-touch lifecycle management
automatically switches connected vending machines to
billable status the moment they’re installed
• Diagnostic tools allow the company to resolve
connectivity issues without sending out a technician,
a big cost savings
• Automated device monitoring address usage
and connectivity issues as soon as they occur
• APIs for extracting real-time usage and billing data,
and importing it into their own backend systems
FOOD AND BEVERAGES
216. Remote diagnostics so they can troubleshoot device
problems without operator intervention
Open API library allows Ingenico to export data to their
billing systems so they can easily invoice their own
customers
Support for customer users so Ingenico’s customers
can monitor their own devices on Control Center
The ability to detect fraudulent behavior and
automatically deactivate the SIM
Point of Sale
Ingenico builds credit card processing devices for use in a
variety of settings, including retail stores, restaurants, and
service stations.
217. Close to 1,000 Starbucks stores throughout Canada
using Control Center for managing connectivity for
mission-critical retail transactions
Control Center gives them the ability to automate cost
controls to ensure connectivity costs are predictable
and there are no hidden surprises
Point of Sale
218. Over 1800 branches in Germany use Control Centre
for POS resiliency
SM Markt can activate and deactivate individual or
groups of SIMs automatically, improving SLAs and
reducing costs in real-time
Point of Sale
225. Everyone’s personal shopper is Blippar’s mission
to personalize shopping by helping people to
make the right choices.
Choice, preferences and information about products are all
growing. People need timely information to make the right choice
for them wherever they happen to be.
Everyone’s personal shopper will make the benefits of a personal
shopper accessible to anyone with a smartphone.
231. Streetbees brings
together the
ethnographic
DEPTH of qual
research with the
statistical
ACCURACY of
quant research.
Streetbees adopt a
flexible research
methodology that
allows dynamic
interaction with the
community in real
time.
Streetbees provides
real-time
intelligence and
insights leveraging
its mobile
technology and
community spread
across 87 countries.
Streetbees use no
survey forms and no
panels. Direct
communications
with your
consumers on-the-
ground at large
scale.
We are
Agile
We are
Immersive
We are
Effective
We are
Holistic
Real People. Real Lives. In Real Time.
233. Opening a window into people’s homes, what they do out-of-home and their digital
interactions. Streetbees captures insights “In the Moment” of engagement.
In-Home Out-of-Home Online
Food & Beverage Consumption
Health & Beauty Usage
Entertainment Habits
Shopping Rituals
Online Journeys
Mobile Journeys
234. Streetbees provides real-time intelligence and insights leveraging its mobile
technology and community spread across 87 countries.
235. Since its launch, Streetbees has become a global intelligence partner for blue chip
companies across the world.
236. Streetbees brings together the ethnographic DEPTH of qual research with the
statistical ACCURACY of quant research.
237. Streetbees adopts a flexible research methodology that allows dynamic interaction
with the community in real time.
Collaborative
research design
Representative
sampling
Ethnographic
depth at scale
Tech enabled
response
validation
Real-time data
processing
Analytical
dashboards
Access any
consumer segment
anywhere in the
world, from London
to Shanghai, from
New York to Manila.
No data is beyond
your reach.
With our
Conversational
Research
technology, you can
capture real insights
in the moment of
engagement and
watch real habits
instead of relying on
claimed behaviour.
Every single image
and data point is
cross-verified by
human analysts for
quality assurance.
Our built-in
algorithms monitor
the data in real time
to ensure
representative
sampling.
With the power of
artificial intelligence
and geo-location
technology, we can
launch any study
within 24 hours and
display verified
results in real time.
We deliver rich
insights extracted
from quantitative
data and in-depth
analysis of images.
You can view the
results through your
live dashboard and
even order
a customised report.
Tell us what you
need to know
from anywhere in
the world. Tapping
into our question
database
turbocharged by
machine
learning, we design
a study
directly addressing
your questions.
1 2 3 4 5 6
238. No survey forms. No panels. Direct communications with your consumers on-the-
ground at large scale.
• Streetbees’ mobile surveys incorporate comprehensive example
photos from the local setting to achieve high quality responses
from participants
• Participants who do not use a smart phone can join the via our
mobile web app to ensure participation from areas where
smartphone penetration is low
• Photos and data captured on site are immediately reviewed after
submission and participants are given feedback on submission
quality via text message to ensure high quality
239. Streetbees’ chat interface allows participants to share insights in the moment just like
they talk to a friend on WhatsApp or text their mum.
240. By capturing real insights from real people in the moment of engagement,
Streetbees provides direct access to consumers on the ground.
241. Our bees can capture their shopping trip in a supermarket or their breakfast routines
at home using our Conversational Research platform.
242. After each response gets validated and analysed, the results are displayed in a
custom dashboard designed for the study.
243. With Streetbees’ dynamic interaction platform, you can ask follow-up questions to a
particular participant or a select group.