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© 2015 Xoop Oy Incorporation
www.mappointer.com
© 2015 Xoop Oy Incorporation
www.mappointer.com
CP
CP
CP
CP
CP
BUSINESS MAPPER
PRODUCT FINDER
STORE LOCATOR
CP
CP
CP
CP CP
CP
CP
CP
BUSINESS MAPPER
PRODUCT FINDER
BRANCH LOCATOR
Case(s) in study
What mappointer can do
Where
are
you ?
I wanted to buy your Product B,
visit a Branch A, or Business C,
but, I CAN’T FIND YOU easily,
nor the nearest location to me.
I wanted to buy your Product B,
visit a Branch A, or Business C,
but, I CAN’T FIND YOU easily,
nor the nearest location to me.
(That’s a problem)
I ended up buying something
similar I found easy and close
to me. Better luck next time yo!
Recipe of a
Paying
Customer
www.mappointer.com
1. Search
2.
Find easy
3. Visit
4. Pay
Recipe of a
Paying
Customer
www.mappointer.com
It’s easier to sell your products and
services to customers who can
find your branches.
(businesses, or locations).
But some may argue, “we have an online store or service.”
We don’t need to broadcast our locations. The truth is we
are all serial social, visual and emotional buyers. Your
locations matter! A lot!
Think about it, how often do we buy products online.
Compare your home / office and count the ratio of things
bought in-store locations vs. things you bought online.
Online vs. in-Branch
Once in
a blue
moon?
Every other
day? / Very
often?
The RESULT?
Online vs In-store, or in-@location
1 2
the more the merrier...
:
Looks like that for most people...
The truth is, a geocoding software, like Mappointer powers
up your business with hands-on tools to optimise sales
through your locations. Benefits you never thought of.
Research shows:
www.mappointer.com
83% of purchases
are made in-store, in-
branch, or in-@location!
www.mappointer.com
83% of purchases
are made in-store, in-
branch, or in-@location!
88% of consumers
research online before
purchasing product or
services offline!
Wonder why people queue
for new release of Apple’s
products every year?
Why don’t they wait to get
to order it online?
Human nature
Human nature
How will I look in it?
What people will think?
How the buying experience
will engage the interest?
Then before deciding
I WANT THIS
Human nature
We can make it easier to
decide for the undecided
customer by answering
the next question.
SO. WHERE EXACTLY CAN I, YOU, AND THEY FIND OR BUY YOUR PRODUCT, SERVICE, ETC?
Do you know the trouble your customers go
through to get to you?
Mappointer geocoding on your locations helps you win
part of the SEO war and guides your customers faster to
your locations, increasing customer visits.
Mappointer geocoding: increase your revenue
with digital mapping.
Steps customers take before deciding:
Steps customers take before deciding to…
Buy
1
Internet search and research.
Review and options.
1
2
Internet search and research.
Review and options.
Search for closest place to where
to find / buy by proximity.
90% surveyed buy this way.
1
2
3
Internet search and research.
Review and options
Search for closest place to where
to find / buy by proximity.
90% surveyed buy this way.
Buy from the place closest to them,
wanting to save time, money and
convenience.
1
2
3
Internet search and research.
Review and options. This is
where
many
companies
are losing
a great
deal.
Search for closest place to where
to find / buy by proximity.
90% surveyed buy this way.
Buy from the place closest to them,
wanting to save time, money and
convenience.
How does
Geocoding
work?
Mappointer software places the
pixel on your customer and
automatically shows the
customers your closest
locations.
How does
Geocoding
work?
Mappointer software places the
pixel on your customer and
automatically shows the
customers your closest
locations.
How does
Geocoding
work?
Start free trial today
Mappointer made easy:
Automatically gives closest locations
by distance.
Manage locations info with ease and
forget spreadsheets.
Customer route mapping.
Know where your customers come
from.
How does
Geocoding
work?
Geocoding software, gives you the power to build and maintain
visibility and findability in a crowded and competitive SEO war
online. Geocoding technology gives you the powers and edge
due to hyper-local data.
Contact
Points
Contact
Points
OPEN NEW
BRANCH?
Contact
PointsContact
Points
Contact
Contact
Points
Contact
Points
Contact
Points
www.mappointer.com
You do not need a developer to
implement changes. Lean, simple
and easy to set-up.
SAVE: TIME is MONEYYour
Business
SAVE, TIME is MONEY
For your customers wherever
they go, you get closer to them.
They can know where to find
your products or services also on
their mobile.
Your
Customers
SAVE MONEY, ON DEVs.
Affordable on a SaaS-basis (no large
project costs or up-front costs) → scales
to different business sizes easily.
Easy to update and to maintain for the
businesses
GET CONTEXT, RIGHT
Geocoding with brick and mortar gives
your valuable insight into what and
where customers are coming from.
Such poweful analytics helps you to
know location performance.
Most company service
websites are still mainly
developed for
desktop users.
And they are not even that
great on desktop, and perform
poorly.
www.mappointer.com
© 2015 Xoop Oy Incorporation
Tupperware case
study prob.1
You have to
type in a novel
just to find a
local dealer
© 2015 Xoop Oy Incorporation
You have to
read a SCROLL
just to find a
local Branch.
GTBank case
study prob.1
If that’s not hard enough...
© 2015 Xoop Oy Incorporation
Yeah. It's easier to just click
the "X" button.
But making it simple as “X”
requires talent and design
wisdom..
...maybe you just
need a million
clicks to get
there.
Röhnisch case
study prob. 1
© 2015 Xoop Oy Incorporation
Yeah. It's easier to just click
the "X" button.
But making it simple as “X”
requires talent and design
wisdom..
...maybe you just
need a million
clicks to get
there.
GTBank case
study prob.2
© 2015 Xoop Oy Incorporation
Improve user
experience.
Automation
means you know
the customer, you
ease their pain by
removing click
unnecessary
clicks
UBA case
study prob. 1
...maybe you just need
a longer list, click
and scroll to find the
ATM that really
matters to where you
stand at the moment
UBA case
study prob. 2
Keeping
business locations
or service info up-
to-date is difficult.
GTBank case
study prob. 3
GTB is a Global bank and the Locator should reflect a global approach without bounderies.. Tight now from the perspective of
innovation and user experience the plaform needs a change to functinal simple and easy to use smart widget. IT’S JUST SAD
LOOKING RIGHT NOW.
© 2015 Xoop Oy Incorporation
FIDELITY
BANK, is not
alone in this
nightmare of
404 page on
locators
For some bad devs mean STUFFS
don’t work and companies give up.
Fidelity
case
study
prob. 1
© 2015 Xoop Oy Incorporation
And more
cries from
this
nightmare of
404 page on
locators
Suffer from bad hire and poor SOFTWARE VENDOR’s services
© 2015 Xoop Oy Incorporation
Yes. MANY
companies just give
up.
As we can see, many a
pretty website, but with
limitations that have a
massive effect on their
revenue generation.
It’s a pathetic
situation, but
what is the fix
for this?
And there you go. Congratulations!
You just lost another customer!
© 2015 Xoop Oy Incorporation
And that’s not all.
They probably have a friend they told too.
Worst scenario that
can happen is when
the disease
spreads.
And the disease is
the poor user
experience.
It matters to your brand that you are
up-to-date online.
It matters to your brand that you are
up-to-date on mobile.
Problem 1
Companies lose
customers every day due
to outdated store
information on their
website.
Current tools for managing
an up-to-date list are too
difficult to use.
Problem 1 - contd.
Spreadsh##ts
No customer encountered
had been successful with
managing their locations on
spreadsheets and excel.
Productivity
Popular brands lose customers
every day due to the bad user
experience on mobile.
When customers don’t find what
they’re looking for, fast and easy,
they go somewhere else.
Problem 2
This is horrible to use on mobile. Absolutely, useless due to generic dev.
Mappointer solution makes it:
Really easy and
worthwhile to keep
store information
up-to-date.
Simple administration - no
need for developers to
update.
© 2015 Xoop Oy Incorporation
NOTEWORTHY
Over 80 % of visitors!
Use the internet to find the
closest business to retail
location!
makes it really easy to find
nearby stores on mobile.
Automatic filtering and display of
businesses, product or store
information based on the users
(customer’s) location.
© 2015 Xoop Oy Incorporation
Automated dynamic sorting due to UX-Innovation
© 2015 Xoop Oy Incorporation
Customers, from
their devices, can
automatically
detect the nearest
place to buy your
products, service,
and more
© 2015 Xoop Oy Incorporation
Mappointer is
Affordable on a SaaS-basis
(no large project costs or up-
front costs) → scales to
different business sizes easily.
Easy to update and to
maintain for the businesses.
© 2015 Xoop Oy Incorporation
Responsive:
Easy to use widget that
offers superior user
experience on mobile.
Advantages
© 2015 Xoop Oy Incorporation
Intergration:
Easy to implement on
major eCommerce, CMS
platforms, and facebook
pages for business.
Advantages
Just a single
click away.
Or
Just type it,
to see the intuitive
interaction.
© 2015 Xoop Oy Incorporation
Product feature
You get the
benefits of
customization.
Personalise your
map. There are
several options to
choose from.
Update on
release
coming
soon.
Designed with
Customer 1st,
A ‘single click
is a enough to
get you all’
philosophy.
© 2015 Xoop Oy Incorporation
visual site search, content
based search engine.
online advertising
technologies, search.
publish crowd-sourced
reviews about local
businesses.
info on where to eat food,
have drinks, nightlife and
entertainment in your area.
Geolocation Marketing
Automation for interactive
map info
Easier way to find specific
business, product or store of
interest based on their
current location.
Info list converted into
interactive digital list to tell
customers where to find
products , services or
business closest to them
Development roadmap
Proximity based
Review
Product specific
search
Business specific
search
Widget SaaS offering
Premium
We do it differently
Competitive advantage
Differential
Advantages
Proximity
based
Usability
Approach
Comparative
Advantages
Location
based
Constant
Support
UI / UX
Innovation
Upgrades
Mgt
System
Unique
Advantages
© 2015 Xoop Oy Incorporation
© 2015 Xoop Oy Incorporation
www.mappointer.com
Have multiple locations?
Lets get our hands
to work for your
business!
Core dev team
More information
info@mappointer.com

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Find Customers and Increase Sales with Location Marketing

  • 1. © 2015 Xoop Oy Incorporation www.mappointer.com
  • 2. © 2015 Xoop Oy Incorporation www.mappointer.com CP CP CP CP CP BUSINESS MAPPER PRODUCT FINDER STORE LOCATOR CP CP CP CP CP CP CP CP BUSINESS MAPPER PRODUCT FINDER BRANCH LOCATOR
  • 3. Case(s) in study What mappointer can do
  • 5. I wanted to buy your Product B, visit a Branch A, or Business C, but, I CAN’T FIND YOU easily, nor the nearest location to me.
  • 6. I wanted to buy your Product B, visit a Branch A, or Business C, but, I CAN’T FIND YOU easily, nor the nearest location to me. (That’s a problem)
  • 7. I ended up buying something similar I found easy and close to me. Better luck next time yo!
  • 9. 1. Search 2. Find easy 3. Visit 4. Pay Recipe of a Paying Customer www.mappointer.com
  • 10. It’s easier to sell your products and services to customers who can find your branches. (businesses, or locations).
  • 11. But some may argue, “we have an online store or service.” We don’t need to broadcast our locations. The truth is we are all serial social, visual and emotional buyers. Your locations matter! A lot!
  • 12. Think about it, how often do we buy products online. Compare your home / office and count the ratio of things bought in-store locations vs. things you bought online.
  • 13. Online vs. in-Branch Once in a blue moon? Every other day? / Very often?
  • 15. Online vs In-store, or in-@location 1 2 the more the merrier... :
  • 16. Looks like that for most people...
  • 17. The truth is, a geocoding software, like Mappointer powers up your business with hands-on tools to optimise sales through your locations. Benefits you never thought of. Research shows:
  • 18. www.mappointer.com 83% of purchases are made in-store, in- branch, or in-@location!
  • 19. www.mappointer.com 83% of purchases are made in-store, in- branch, or in-@location! 88% of consumers research online before purchasing product or services offline!
  • 20. Wonder why people queue for new release of Apple’s products every year? Why don’t they wait to get to order it online?
  • 23. How will I look in it? What people will think? How the buying experience will engage the interest? Then before deciding I WANT THIS Human nature
  • 24. We can make it easier to decide for the undecided customer by answering the next question.
  • 25. SO. WHERE EXACTLY CAN I, YOU, AND THEY FIND OR BUY YOUR PRODUCT, SERVICE, ETC?
  • 26. Do you know the trouble your customers go through to get to you?
  • 27. Mappointer geocoding on your locations helps you win part of the SEO war and guides your customers faster to your locations, increasing customer visits.
  • 28. Mappointer geocoding: increase your revenue with digital mapping.
  • 29. Steps customers take before deciding:
  • 30. Steps customers take before deciding to… Buy
  • 31. 1 Internet search and research. Review and options.
  • 32. 1 2 Internet search and research. Review and options. Search for closest place to where to find / buy by proximity. 90% surveyed buy this way.
  • 33. 1 2 3 Internet search and research. Review and options Search for closest place to where to find / buy by proximity. 90% surveyed buy this way. Buy from the place closest to them, wanting to save time, money and convenience.
  • 34. 1 2 3 Internet search and research. Review and options. This is where many companies are losing a great deal. Search for closest place to where to find / buy by proximity. 90% surveyed buy this way. Buy from the place closest to them, wanting to save time, money and convenience.
  • 36. Mappointer software places the pixel on your customer and automatically shows the customers your closest locations. How does Geocoding work?
  • 37. Mappointer software places the pixel on your customer and automatically shows the customers your closest locations. How does Geocoding work? Start free trial today
  • 38. Mappointer made easy: Automatically gives closest locations by distance. Manage locations info with ease and forget spreadsheets. Customer route mapping. Know where your customers come from. How does Geocoding work?
  • 39. Geocoding software, gives you the power to build and maintain visibility and findability in a crowded and competitive SEO war online. Geocoding technology gives you the powers and edge due to hyper-local data. Contact Points Contact Points OPEN NEW BRANCH? Contact PointsContact Points Contact Contact Points Contact Points Contact Points www.mappointer.com
  • 40. You do not need a developer to implement changes. Lean, simple and easy to set-up. SAVE: TIME is MONEYYour Business
  • 41. SAVE, TIME is MONEY For your customers wherever they go, you get closer to them. They can know where to find your products or services also on their mobile. Your Customers
  • 42. SAVE MONEY, ON DEVs. Affordable on a SaaS-basis (no large project costs or up-front costs) → scales to different business sizes easily. Easy to update and to maintain for the businesses
  • 43. GET CONTEXT, RIGHT Geocoding with brick and mortar gives your valuable insight into what and where customers are coming from. Such poweful analytics helps you to know location performance.
  • 44. Most company service websites are still mainly developed for desktop users. And they are not even that great on desktop, and perform poorly. www.mappointer.com
  • 45. © 2015 Xoop Oy Incorporation Tupperware case study prob.1 You have to type in a novel just to find a local dealer
  • 46. © 2015 Xoop Oy Incorporation You have to read a SCROLL just to find a local Branch. GTBank case study prob.1
  • 47. If that’s not hard enough...
  • 48. © 2015 Xoop Oy Incorporation Yeah. It's easier to just click the "X" button. But making it simple as “X” requires talent and design wisdom.. ...maybe you just need a million clicks to get there. Röhnisch case study prob. 1
  • 49. © 2015 Xoop Oy Incorporation Yeah. It's easier to just click the "X" button. But making it simple as “X” requires talent and design wisdom.. ...maybe you just need a million clicks to get there. GTBank case study prob.2
  • 50. © 2015 Xoop Oy Incorporation Improve user experience. Automation means you know the customer, you ease their pain by removing click unnecessary clicks UBA case study prob. 1
  • 51. ...maybe you just need a longer list, click and scroll to find the ATM that really matters to where you stand at the moment UBA case study prob. 2
  • 52. Keeping business locations or service info up- to-date is difficult. GTBank case study prob. 3 GTB is a Global bank and the Locator should reflect a global approach without bounderies.. Tight now from the perspective of innovation and user experience the plaform needs a change to functinal simple and easy to use smart widget. IT’S JUST SAD LOOKING RIGHT NOW.
  • 53. © 2015 Xoop Oy Incorporation FIDELITY BANK, is not alone in this nightmare of 404 page on locators For some bad devs mean STUFFS don’t work and companies give up. Fidelity case study prob. 1
  • 54. © 2015 Xoop Oy Incorporation And more cries from this nightmare of 404 page on locators Suffer from bad hire and poor SOFTWARE VENDOR’s services
  • 55. © 2015 Xoop Oy Incorporation Yes. MANY companies just give up. As we can see, many a pretty website, but with limitations that have a massive effect on their revenue generation. It’s a pathetic situation, but what is the fix for this?
  • 56. And there you go. Congratulations! You just lost another customer! © 2015 Xoop Oy Incorporation
  • 58. They probably have a friend they told too. Worst scenario that can happen is when the disease spreads. And the disease is the poor user experience.
  • 59. It matters to your brand that you are up-to-date online.
  • 60. It matters to your brand that you are up-to-date on mobile.
  • 61. Problem 1 Companies lose customers every day due to outdated store information on their website. Current tools for managing an up-to-date list are too difficult to use.
  • 62. Problem 1 - contd. Spreadsh##ts No customer encountered had been successful with managing their locations on spreadsheets and excel. Productivity
  • 63. Popular brands lose customers every day due to the bad user experience on mobile. When customers don’t find what they’re looking for, fast and easy, they go somewhere else. Problem 2 This is horrible to use on mobile. Absolutely, useless due to generic dev.
  • 64. Mappointer solution makes it: Really easy and worthwhile to keep store information up-to-date. Simple administration - no need for developers to update.
  • 65. © 2015 Xoop Oy Incorporation NOTEWORTHY Over 80 % of visitors! Use the internet to find the closest business to retail location!
  • 66. makes it really easy to find nearby stores on mobile. Automatic filtering and display of businesses, product or store information based on the users (customer’s) location. © 2015 Xoop Oy Incorporation
  • 67. Automated dynamic sorting due to UX-Innovation © 2015 Xoop Oy Incorporation Customers, from their devices, can automatically detect the nearest place to buy your products, service, and more
  • 68. © 2015 Xoop Oy Incorporation Mappointer is Affordable on a SaaS-basis (no large project costs or up- front costs) → scales to different business sizes easily. Easy to update and to maintain for the businesses.
  • 69. © 2015 Xoop Oy Incorporation Responsive: Easy to use widget that offers superior user experience on mobile. Advantages
  • 70. © 2015 Xoop Oy Incorporation Intergration: Easy to implement on major eCommerce, CMS platforms, and facebook pages for business. Advantages
  • 71. Just a single click away. Or Just type it, to see the intuitive interaction. © 2015 Xoop Oy Incorporation Product feature
  • 72. You get the benefits of customization. Personalise your map. There are several options to choose from.
  • 73. Update on release coming soon. Designed with Customer 1st, A ‘single click is a enough to get you all’ philosophy. © 2015 Xoop Oy Incorporation
  • 74. visual site search, content based search engine. online advertising technologies, search. publish crowd-sourced reviews about local businesses. info on where to eat food, have drinks, nightlife and entertainment in your area. Geolocation Marketing Automation for interactive map info Easier way to find specific business, product or store of interest based on their current location. Info list converted into interactive digital list to tell customers where to find products , services or business closest to them Development roadmap
  • 75. Proximity based Review Product specific search Business specific search Widget SaaS offering Premium We do it differently
  • 77. © 2015 Xoop Oy Incorporation www.mappointer.com Have multiple locations? Lets get our hands to work for your business!
  • 78. Core dev team More information info@mappointer.com