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Advertising On Digital media has overtaken TV and the trend is accelerating- If you don't have digital as part of your marketing strategy you are missing the boat.. Get on Board now. This book gives you a simple and easy to follow explanation of whats happening and what you need to do.
This is Ian R. Claytons second book in the series Marketing Hotels and Tourism online is Digital Media. It is for business managers, owners and marketers.
The illustration and examples are taken from the hotel, hospitality and tourism industry but the insights and strategies apply to any business. This book follow Ians best seller WEBSITE, the first in the series Marketing Hotels & Tourism Online.
See more at http://marketinghotelsandtourism.com/digitalmedia-marketing/