4. Editor’s Note
MAPPING THE
ODYSSEY OF ICONIC EXCELLENCE
Today, it has become quite popular for people to start
businesses of their own or buy some small
businesses available for sale on a minimal budget.
Although their companies still do well, some skills are dear
for all-around successful entrepreneurship, for example,
leadership skills.
Entrepreneurial leadership is a mindset that emphasizes the
strategic management of risk and dynamic, changing
systems. Entrepreneurial leaders look for new opportunities
and ways to innovate as individuals and as part of a team.
These qualities often contrast with traditional leadership
methodologies that emphasize following processes and
procedures in an orderly, predictable way to minimize risk.
Listening is one skill you should continue to nurture over
the years. The more successful you become, the easier it is
to simply take your opinion while accepting it as the end all
be all. Having humility and remembering to hear out
another person will keep your business from plateauing or
crashing.
Good entrepreneurial leaders work together with others in
leadership positions, as well as members of their team and
external stakeholders, to achieve their organizational goals.
They share credit for successes with those who contributed
to them and nurture opportunities for growth and
improvement.
Entrepreneurial leaders often take a visibly active role in
their company's operations. For instance, they might
position their work area in a central location or even
circulate among team members' offices instead of working
from their own office exclusively.
Entrepreneurial leaders are comfortable with ambiguity and
fluid circumstances. This means they can easily navigate
situations with multiple correct responses or perspectives.
Entrepreneurial leaders also encourage their teams to
develop a strong level of comfort with uncertainty. Since
entrepreneurial leaders may work in a start-up company or

5. Abhishek Joshi
Deputy Editor
abhishek.joshi@insightssuccess.com
in a volatile industry, this comfort equips them to thrive in
any circumstance.
Showcasing the enthralling stories of such entrepreneurial
leaders who are driving transformation, Insights Success
features the starlets of the modern business arena in its
latest edition, “Entrepreneurs of the Year 2023.”
Flip through the pages and explore the facets that symbolize
excellence in the modern business arena.

6. Perfectly Guiding You Exemplify Your Future via Franchise Trade
Mohit Verma
Cover Story
Cover Story
08

7. Content
Content
Articles
Articles
18
Dheeraj Sharma
and Himani Goel
Creating a Technopreneurial Saga
by Coderootz
26
Jitender Goswami
A Globally Indian Google Verified
Digital Marketing Expert & Founder
of SMMPackage Pvt. Ltd.
30
Randeep Bhattacharya
40
S. Kishore Sundaram
Delivering UPVC Delightness
via Yuga Enterprise
A Sparkling Stalwart of the
Entrepreneurial Battlefield
36 40
How Entrepreneurs have
Contributed to the development
of the National Economy
Ace Contributors
Identifying the Major Drivers
of Entrepreneurial Growth
Driving Factors

8. JANUARY, 2023

9. Brief
Randeep is a Professional recruiter specilising in IT
recruitments on a Contract and Permanent Basis.
Randeep Bhattacharya,
Founder and CEO
Saitech Solution
Co. Ltd.
Company Brief
Under Mohit's leadership, Franchise Trade has always tried to
match the perfect business opportunity with the Investors,
whether they are individuals, groups or companies.
Under the leadership of Dheeraj and Himani the company aim
to transform the whole supply chain ecosystem and optimize
all operations with the latest technology stack and ease out
every difficult task.
It was created by a young and budding entrepreneur, Mr.
Jitender Goswami, who worked day and night to create his
own company SMMPackage.
Mohit Verma,
Founder and CEO
Dheeraj Sharma
and Himani Goel,
Co-founders
Jitender Goswami,
Founder and CEO
Franchise Trade
Summerhill
Technologies Pvt Ltd
SMMPackage Pvt. Ltd.
Featuring
Entrepreneurs
YEAR
of the
Kishore Sundaram meticulously defined the roles and limits of
each functional department.
S. Kishore Sundaram,
Founder and Director
Yuga Enterprise

10. Verma
Perfectly Guiding You Exemplify
Your Future via Franchise Trade
An attitude of
never giving up
is a must for
an entrepreneur.
An attitude of
never giving up
is a must for
an entrepreneur.

11. Mohit Verma
Founder and CEO
Franchise Trade
Cover Story

12. E
nterprising is a generational endeavour of collective
entrepreneurial spirits and professional business
minds. The traditional mindset of earning short-term
profit from your business entity is neither valid anymore
nor sustainable in the present and future scenario. Times
have changed and changed unprecedentedly. You can sense
it in the global market nerves and smell it in the shifting
winds of digitally-driven globalization and the technologi-
cally evolved fourth industrial revolution. Unprecedented
times demand exceptionally adept and exemplary leaders
with the strategic might of ages, visionary acumen to
astutely predict upcoming transformations, and agility and
ability to adapt to those fluctuations pragmatically.
This is where distinctively entrepreneurial qualities and
traits of successful leaders make all the difference.
According to Mohit Verma, the Founder, and CEO of
Franchise Trade, an attitude of never giving up is a must
for an entrepreneur, because being so takes great mistakes
and even greater courage to take accountability for it and go
through the road of learning, unlearning and relearning.
One should also possess leadership skills, know how to
communicate, should be creative, and is ready to adapt.
Apart from that, a pinch of peppy energy with lots of
curiosity and passion will assemble a great entrepreneur for
the upcoming market.
Never Ever Give Up
Because, Mohit Verma reveals that considering the current
industry scenario, there are many challenges lurking in the
garb of times, which an entrepreneur must overcome to
become successful. He states, “If we talk about today's
challenges, they are majorly versatile and unpredictable.”
From ongoing changes in the market to changes in govern-
ment politics, to even biological challenges and adaptation,
say, the Corona period, it has created a much more compli-
cated web than before for almost all the companies in
almost all industries. The emerging changes that are ever
going have produced the need for market prophecies and
watchdogs to keep the company stable in the long run.
He shares, “At Franchise Trade, we right now have a great
team to perform such jobs effortlessly and with accuracy to
support and strengthen our business. To overcome this in a
new age generation of social media, we make sure to utilize
it as much as possible. We use all social media and PR
platforms for our Business promotion.”
Build Your Future
Franchise Trade is a platform for brands and investors for
consulting, marketing, business buying, franchising, and
reselling existing businesses. Franchise Trade has a
‘Dynamic Team having an experience of more than ten
years in consulting, marketing, and franchising of estab-
lished and start-up brands to get growth to their business
and also to individuals who want to get into entrepreneur-
ship. Franchise trade deals into 500+ brands across ten
different industries and more than 50 sub-sectors like retail,
education, F & B, health fitness and sports, distribution and
manufacturing, entertainment and leisure, business services,
travel and tourism, automobiles, beauty, wellness, etc.
Franchise Trade has always tried to match the perfect
business opportunity with the Investors, whether they are
individuals, groups, or companies. Mohit assures, “We have
well-defined systems and processes that ensure that you
engage with companies, correctly and create mutually
beneficial relationships.”
Partnering Globally Celebrated Brands
Briefing more about Franchise Trade’s USPs positioning
them as one of the best consulting, marketing, and franchis-
ing solutions providers, Mohit says that his company is
mainly focused on people looking to invest their money and
diversify their line of business.
“Our USP is providing people knowledge and guidelines on
how and which business models they can invest into. I
If we talk about
today’s challenges,
they are majorly versatile
and unpredictable.
Entrepreneurs of the Year

13. believe the reason we are positioned as the best service
providers is that we don’t tend to compromise on the
quality of services we provide even if we have to lose the
business. We Have built a belief that we provide the best
services that will never put you down for which our work
with many national, international, and celebrity-linked
brands such as European brand Jymka associated with
Celina Jaitely, Prince Narula led Brand Muscle and
Strength India, Chisel featuring Virat Kohli, Sports Fit
ambassador by MS Dhoni, Jwala Gutta’s badminton
academy, Cricket Academy of Irfan Pathan, Zomo Retail
by Yuvika Chaudhary amongst others speaks for itself,”
adds Mohit Verma.
Own Your Tomorrow
Elaborating on the Process to own a Business, Mohit
reveals that there are a total of seven steps.
Step 1: Client Profiling
The first step in owning a franchise is to Assess the
knowledge of the client on franchising and New Business.
This is achieved by doing complete Profiling of the client.
He says, “Further, our trained staff works tenaciously to
provide the best opportunities based on requirements and
abilities.”
Step 2: Choosing the Right Path
Buying a franchise is easier than starting a self-owned and
Branded business. Running a business is a demanding affair
that takes time, investment, focus, and discipline. Franchis-
ing does not provide results overnight. In most cases, it
does not yield instant results. However, it does involve a
lesser risk than starting a self-owned brand but like any
other business, franchising is also a long-term plan.
“Connoisseurs of franchising, we will assist you in finding
the right franchise. Getting in touch with our consultants
will set you out on the path to franchise ownership. By
registering with us, you will be presented with a list of
franchising opportunities that are the best suited to your
goals and needs,” asserts Mohit.
Step 3: Shortlist Options
There is a plethora of franchise options to invest in across
various sectors like health and fitness, education, retail,
distribution and manufacturing, food and beverages,
business services, sports, travel, and tourism, etc. He
promises, “Based on your preferences, goals, and needs, we
will devise a list of franchise options especially suited to
you.”

14. Step 4: Analysis
He furthers that they will provide clients with shortlisted
franchise choices along with in-depth data on them
including but not limited to the project info, ROI plan,
approx. financials, etc., for them to assess and research.
Step 5: Introduction with Brand
Once the in-depth analysis and brainstorming are done with
its consultants, Franchise Trade will put you through the
right person who will then walk you through the brand’s
business model and provide you with a copy of their
franchise kit or their detailed franchise model which will
help you take a final decision if suited.
Step 6: Brand Buying
Mohit believes that by buying a franchise, you are buying a
fully-fledged system that comes with a detailed instruction
manual on how to proceed with every aspect of your
business. “Through our Brand Buying process, you will
receive all research tools necessary to investigate the
franchise. We will aid you with choosing the right franchise
from the relevant ones, negotiations, know-how on the
franchise model, business viability, legal, and everything
that you will need in terms of assistance to take a new
business,” he says.
Step 7: Start Your Own Business
Mohit expresses, “With an aim of aiding people to the
successful route of owning a franchise, we provide the
assistance needed to set up a thriving business. Now that
you have a better understanding of franchising, you have to
address things you want to include and exclude in your
dream business. Hence, you can contact our Consultants
today and help us assist you to make a strong Foothold in
your franchise business.”
A Saga of a Constant Entrepreneurial Pull
Sharing his entrepreneurial saga, Mohit conveys that he was
always into business and finance, and thus took the decision
to study commerce and continued to pursue an MBA to gain
valuable knowledge that can be applied in the area of his
interest. Alongside his studies, he discovered his passion for
working with retail brands and has stuck to it. “I believe
you do best in what you have a pull towards with that
mantra I have succeeded to raise eight companies in my
15+ years of experience in management consulting,
corporate planning, franchise advisory, and development
space with companies like Franchise Trade, Knockout
Wellness, Salt n Spice Hospitality, Muscle and strength
India, Body Building India, Verve Consultant, Presto
Shipping, Think Smart Investments, Quick food brands and
more,” he mentions. Overall, he has worked with 500+
Our USP is providing
people knowledge and
guidelines on how and
which business models
they can invest into.

15. National and international brands delivering 15,000+
franchisees across industries.
On his leadership skills, values and qualities greatly
admired by his clients and colleagues, Mohit says that is a
very subjective question! “If I have to speak about it I
would guess that they admire the risk-taking and the ability
to mentor, both of which I feel are very necessary for a
company to grow. When clients approach us, they put their
faith in us for the consultation we provide and it becomes
our duty to guide them to the best of our knowledge. I also
am really appreciative of the inputs from the team and try to
inculcate the ones that seem best for the growth obviously
giving due credit to them. These qualities and skills are
what I assume are the reason for the growth in companies,”
he puts.
The Most Trusted Brand Strategist
Telling more about Franchise Trade’s offering and aspects
that make it stand out in today’s knowledge economy,
Mohit divulges that in recent years, there has been a rising
awareness about business investments and diversification.
In today’s growing business market, it becomes very crucial
to determine which brand to choose because businesses are
no more just bread-earning machines but a passion and
responsibility to be carried forward with utmost sincerity
through generations. Here, he states, “We cover all the
aspects of a business model when opting for a franchise,
ranging from long-term profit goals to employee handling
and efficiency boost in this resource, we've got it all covered
like a mentor to guide you through the days for a better
future, by reminding the right steps to take, channelizing a
practical approach to your Company’s development.”
Being an experienced leader and sharing his frank opinion
on how the adoption of modern technologies like AI and
ML impacts his industry and how Franchise Trade is
adapting to the change, Mohit reveals that adapting to
modern technologies is how you grow and stay relevant in
the market. Using AI is the second most important thing for
any company to excel, first is the products/services.
“However, Our Industry requires hands-on experience and
personal knowledge upgrades every now and then and it’s
not based on any set algorithm so when it comes to
consulting, technologies like AI and ML have not impacted
much,” he believes.

16. Overall, Mohit has
worked with 500+ National
and international brands
delivering 15,000+
franchisees across
industries.

17. Shaping Your Entrepreneurial Prospects
In his profound advice to budding entrepreneurs aspiring to
venture into the consultancy space, Mohit says that he
would guide them to be risk-takers and learners with a stern
disciplinarian and hardworking attitude. “The upcoming
market isn’t for loose fitters who leave things to go with the
flow rather it asks for the risk takers who would drive the
market with their ability and experience that comes from
their inside ethic. So, either develop the ability and don’t
think twice before giving it all you have. Also, discuss your
ideas with your team- no matter if it consists of barely one
person and then goes through with it.”
On envisioning scaling Franchise Trade’s operations and
offerings in the future, Mohit shares that they plan to
expand themselves in the field of marketing and events
along with the consultancy as, “I highly believe they would
be a great key to strengthen our long-term goal. Also, we
wish to have more of our branches across India, but well,
that is for the future and it is all more exciting if you know
about it at the due time,” he says.
Finally, shading lights on awards, accolades, and client
praise they have received, Mohit cites that nothing can
accurately determine a company’s position in the market
but its customers and “Ours are, as we see, content with us.
We have been highly recommended by renowned brands
and professionals for our efforts and efficiency in this field.
One can always go through our website
www.franchisetrade.in for such testimonials along with
awards and appreciation our company has attained over the
years.”
We have been highly
recommended by
renowned brands and
professionals for our efforts
and efciency in this eld.
Clients Testimonials:
1. One of the best company we have
partnered with. Signed multiple master
& Unit frachise with them.- Muscle
and Strength
2. Working with Franchise Trade has been
a very pleasant experience . We have
finalized many franchise deals together
.- Cricket Academy of Pathans
3. Working with Franchise Trade has been
a good experience . Their experienced
team was able to close many deals for
us. Most importantly the Deal process
was smooth.- Salt n spice

18. Subscribe Today
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20. 18 | January, 2023 | www.insightssuccess.in

21. Entrepreneurs of the Year
19 | January, 2023 | www.insightssuccess.in

22. “For making the fresh startup going, we both are happily
learning to manage Men (Team Coderootz, Clientele,
certain government agencies and more) and Money
(finances involved). Challenges keep popping up and are
overcome in a stride, with lots of blessings in disguise,”
says Himani.
And as per Dheeraj, for over the last two years, they have
been working on their plans to realize the vision and
mission of Coderootz. “The road ahead is difficult and
unknown, the journey continues nevertheless, where we
reach–the story is yet to unfold,” smiles Himani.
Holistic Approach Continues…
When probed that what professional qualities and values
they think their clients, colleagues, and employees admire
in them the most, Dheeraj says that they wish the question
was addressed to their clients and colleagues. However,
Himani adds, “Holistic Planning and Target oriented
approach is what we are running with. We aspire to make a
happy working atmosphere, democratic style of functioning
and focus on issues at hand.”
They further added that Coderootz, is an IT Services and IT
Consulting company offering – Logistics software Products
and software development services. Deploying the latest
cutting-edge technologies, they deliver tailor-made web and
mobile software solutions.
Ÿ “Our USP – we do not believe in ‘one-size fits all’,
therefore we develop and deliver customized software
solutions which are competitively priced,” says Himani.
Ÿ “Position – We are the only Logistic Software Provider in
Shimla and hence, natural leaders in the field,” says
Dheeraj.
Intelligence Powered Machines
Being an experienced leader, sharing their opinion on how
the adoption of modern technologies like AI and ML
impacts their industry and how they are adapting to the
change, Himani expresses that as is rightly said by Nick
Bostrom, ‘Machine Intelligence is the last invention that
humanity will ever need to make,’ “We realize that AI and
ML have a great impact on our industry. They have brought
a revolution, as they can significantly reduce operational
costs for our target industries by automating their redundant
20 | January, 2023 | www.insightssuccess.in

23. processes using intelligence, reducing human errors, and
implementing AI-powered chatbots.”
With the help of AI and MI algorithms, developers can
accurately predict the time and cost required to complete a
project. Its use can fasten up software testing and can also
automate testing enabling testing in a multitude of scenar-
ios.
“As far as we are concerned about adapting to this change
we have started building our team and are at present in
collaboration with a company who is helping us to get
better clarity and knowledge about this,” informs Dheeraj.
The Icebergs of Courage
Considering the current industry scenario, the major
challenges they face are,
Ÿ Keeping pace with the changing dynamics of the market.
Ÿ Changing times with an onerous focus to satisfy each
client.
Ÿ Time and cost overrun.
Ÿ Finding qualified talent.
Ÿ Maintaining a competitive edge.
Himani counters, “We at Coderootz follow an action-
oriented approach and stick to a well-researched business
plan. We ensure we onboard the right fits and keep our
communication crystal clear with our clients.” While
Dheeraj supplements, “To keep yourself updated with
innovations is a must in today’s world and that is what we
also make certain.”
In their advice to budding entrepreneurs aspiring to venture
into their space, Himani says, “Hey! Aspirants out there,
remember if you want to be successful you have to have
belief in yourself. Be positive in all situations, keep
learning and be focused.” Dheeraj adds, “Strong determi-
nation and hardwork surely are a must.”
On envisioning scaling brand Coderootz’s operations and
offerings in the future, they reveal, “For scaling up we will
make sure that we have a clear future map, attain perfection
in all our processes, invest more in the latest technology
and have an increased focus on networking and collabora-
tion.”
21 | January, 2023 | www.insightssuccess.in

24. Ace Contributors
How
Entrepreneurs have
Contributed
to the development of the
National Economy
22 | January, 2023 | www.insightssuccess.in

25. The recent era of past couple of decades has been the
era of a significant rise in the private business and
industrial sectors. With the government
implementing liberal and encouraging policies, the inflow
of foreign investments with a sizeable number of
international MNCs making a beeline to secure their share
in the world's fastest-growing economy. A significant
contribution to the development has been from the business
sector which has grown in various fields of IT,
infrastructure, healthcare, automobile, industrial
manufacturing, retail, FMCG, energy, education, and more.
Modern entrepreneurs have accelerated the growth of the
respective industrial segment thereby propelling the growth
of the economy as well.
Generate job Opportunities
Entrepreneurs are experts in resource management. In fact,
they can be termed resource centers as they build their
businesses through resources. One of the key resources is
the workforce. Various types of people are required to
function for the effective operations of different
departments. With their businesses, entrepreneurs have
created a huge scope of job opportunities for different kinds
of people from varied educational backgrounds, ages, and
experiences. The entrepreneurs create new businesses and
in turn create opportunities for employment for people. The
rising number of qualified people has led to the availability
of quality manpower that gets the right scope and exposure
in the industry through various businesses.
Entrepreneurs boost Productivity
Entrepreneurs create innovative ways of developing newer
avenues to improving business productivity. Implementing
new systems, strategies, and practices have helped in
gaining a competitive advantage in bringing forward the
best of the products that offer a variety of advantages with
service feasibility and affordable pricing too. challenge
existing firms to become more competitive as they often
enter the market with lower prices and greater product
variety. This can cause existing players in the market to re-
assess their operations, increase their value, lower costs,
and become more efficient. Increased competition in an
economy is advantageous because firms and individuals
will source methods to better improve their operations. The
new business formation of entrepreneurs with high-growth
ambitions and innovation will push established firms to
increase their productivity and enhance their performance.
23 | January, 2023 | www.insightssuccess.in

26. Development of new Businesses and Markets
Entrepreneurs are experts in opportunity identification. The
recent surge of start-ups has seen that from product
innovation, dedicated services, need creation, assisting
back-up, background support, research and development to
a wide variety of business requirements that have been
developed as specializations. As the trends in the world
continue to change, people's demands will change, giving
entrepreneurs an opportunity to start new businesses.
With market saturation, entrepreneurs innovate their
product offerings or tap into newer markets for getting
openings for their products and services. These changes
have been continuous as a result creating a positive impact
on the economy. Entrepreneurs may even create entirely
new industries that become the engines of future growth.
Add to National Income
Entrepreneurs run businesses that trigger large volumes of
business transactions. Entrepreneurs contribute to a large
part of the national income through the taxes of sales tax,
property tax, income tax, GST, import/export duties, inter-
state octroi, etc. The ambitious businessmen have expanded
their business reach from local to global destinations. The
new products or services created by entrepreneurs result in
new wealth from the new markets. Additionally, higher
earnings due to entrepreneurship can help boost national
income. This is in the form of higher government spending
and tax revenue, resulting in investment in struggling
sectors and human capital.
Introduce and Implement Technologies
To power their business objectives, modern entrepreneurs
implement the best and most feasible means of increasing
business productivity. Implementing modern web-based
software applications has helped in building control,
identifying critical concerns, and taking effective actions.
Quick and foremost in the adoption of modern
technologies, they have reduced processing time, increased
work efficiency, and boosted employee morale through
focused business practices.
They have been assertive to provide niche solutions or
using their creativity, and technological knowledge to
generate better business prospects. Implementing the
modern AI-based Customer Relationship Management
(CRM) applications have enabled them in building a better
association with customers, and associates and have
developed organizational working in a progressive
direction.
The Significant Accelerators
Innovative ideas and inventiveness are foundational driving
factors for entrepreneurs which result in a great contribution
to the economy. The journey of an entrepreneur is a
challenging voyage where an entrepreneur is the leader of
the pack unlike, working more than a typical salaried
person, who always has a support system of professionals
and a network to approach during any crisis. The situation
is contrasting for an entrepreneur, where he is the one who
must lead himself as well as the team to cope with any
crisis. He is the leader every member of the team looks up
to for any resolution or critical decision. The power of
collectivism in the form of a peer-to-peer platform often
comes to the rescue with people of similar profiles who
provide the necessary support to each other by sharing
experiences and often helping in the execution of business
ideas.
-Kedar Borgaonkar
24 | January, 2023 | www.insightssuccess.in

29. Entrepreneurs of the Year
27 | January, 2023 | www.insightssuccess.in

30. 28 | January, 2023 | www.insightssuccess.in

32. I believe being true to my words has always
helped me. Be it dealing with our clients,
employees, or colleagues.
Randeep Bha acharya
Founder and CEO
Starmanch and
Saitech Solu on Co. Ltd.
Entrepreneur of the year 2022
30 | January, 2023 | www.insightssuccess.in

33. he market is inspired and driven by some
Tinnovators and change makers who have created
awesome platforms for various businesses and
enhancing the people. The application of important useful
functionalities through their interesting business strategies
has enhanced the lifestyle, entertainment, and business
scope of the industry.
Some innovative businessmen identify the market needs
and offer the right solutions bridging the needs seamlessly.
One of the few IT innovators having made their mark in the
business skyline includes one dynamic and farsighted
entrepreneur, Randeep Bhattacharya, Founder and CEO
of Starmanch and Saitech Solution Co. Ltd.
Randeep is a Professional recruiter specializing in IT
recruitments on a Contract and Permanent basis. His skills
extend to the Financial and Banking Sector as he was
basically a banker in India, looking after the Cash
Management function.
An efficient sales professional with an excellent track
record, Randeep is all set to prove his mettle to the
Recruiting and Consulting world in the Information
Technology space. Identifying and recognizing his
phenomenal contribution to the industry, Randeep
Bhattacharya is one of the chosen few honourable
businessmen as Entrepreneur of the year 2022.
In an interesting interview with Insights Success, Randeep
Bhattacharya elaborated on his professional journey
through challenges and innovative strategies while scaling
ambitious company objectives.
Please tell us about the saga of your entrepreneurship
from the beginning and how you have made your firm
excel in its niche.
I started my career in the banking field with Deutsch Bank
as a Management Trainee in the treasury and trade finance
department. Then I worked with HDFC Bank as a cash
management product specialist and looked after the
disbursement and collections of the bank. To be more
specific, I used to manage the eastern sector of the country.
I shifted to Times Bank in the same department as HDFC
bank, and in the year 2000, both banks merged. Then I was
sent to Jamshedpur to set up the corporate and MMI
segment there for HDFC bank. Later, after completing the
work, I was recalled to Kolkata.
After that, I moved to IDBI Bank and was posted as the
youngest VP of IDBI at the age of 28. Afterwards, I got an
offer from HSBC in Singapore and selected it among the
other opportunities.
After moving to Singapore and working with HSBC, I went
on to explore a completely different vertical which is the IT
vertical. Working for a friend for some time there, I finally
moved to Thailand and initially joined a local company in
Bangkok for the SAP services market, then moved to 3i-
Infotech in their services wing. Only then did I have the
realization of using my skills for my own venture rather
than working for someone when I had the potential to do so.
This is how Saitech Group was born. Saitech deals with
application development for its clientele and IT
infrastructure facilities. Currently, we have a good standing
Randeep
Bhaachaa
A Sparkling Stalwart of
the Entrepreneurial
Battlefield
31 | January, 2023 | www.insightssuccess.in

34. in Thailand and work with companies outside of Thailand
as well. Having different departments such as IT and
Product development, we cater to the requirements of our
clients with the help of the best human resources.
In 2018, I came up with the idea of launching the Karaoke
Application – ‘Star Manch.’
Star Manch is a brand-new Indian Karaoke App that was
launched at the end of Jan 2021. It is the first app through
which you can have a full-fledged Karaoke Party both
Online and Offline.
Star Manch has a huge karaoke database to choose from
with HD-quality tracks. It has both a player and recorder
mode. Online musical training is also available to focus on
devotional music training like Rigveda Training etc.
Metaverse technology is to be used in the app in the near
future. Every single Indian can use it at a very nominal
charge to satisfy their singing prowess and to also rise and
shine in the very competitive music industry of India, apart
from being popular within the friends’ circle.
What professional qualities and values do you think
your clients, colleagues, and employees admire in you
the most?
When it comes to admiring professional qualities in me, I
believe being true to my words has always helped me. Be it
dealing with our clients, employees, or colleagues. It is
essential for a leader to stick to his/her words when it
comes to leaving an impact and making people admire and
praise you on the professional front.
Having said that, it is also of utmost importance to have
empathy towards your peers and employees to work as a
family more than as a mere professional team. It helps me
to bring out the best in me to keep up with every
development, success, and crisis whatever is taking place in
the organization. Clients have always appreciated me for
this quality, and work has been done with ease due to the
same.
Please brief our audience about your firm, its USPs, and
how you are currently positioned as one of the best
product/service/solution providers.
We provide the following IT services to clients across
different industry verticals, particularly in Bangkok and
other territorial regions in Thailand.

35. Saitech is a top-tier BOI-promoted firm in Thailand that
works with many clients on application development.
Saitech was the source of many IT infrastructure services
and skills. In order to plan, carry out, and offer high-quality
services (both in recruitment and IT Outsourcing) with
results, we work with customers consistently and
affordably.
IT Outsourcing, Business Consulting, Recruitment
Services, IT Staffing Services, and Payroll Outsourcing are
some of the areas of expertise.
My most recent project, Star Manch, was created between
2018 to 2019 and released around 2022. This is more than
simply a karaoke app; it also provides a platform for
collaborating with established and upcoming bands plus
singers. A bunch of dedicated musicians and artists who
aspire to change the world came up with the idea for Star
Manch, a website for talent searches.
Star Manch is the outcome of two years of arduous work to
reveal these hidden skills. Gifted voices can be assessed and
groomed to become the next big factor. It was possible to
listen to, enjoy, and sing any type of song.
Currently, music lovers from various origins may come
together on one stage to celebrate music in its most
authentic state. It is hoped that this app would provide
aspiring musicians with a space to display their work in
remote communities as well as city and suburban areas.
Considering the current industry scenario, what kind of
challenges do you face, and how do you drive your firm
to overcome them?
Things were getting worse by 2014 or 2015. In the overall
market of the IT industry, there were several hurdles due to
new technologies and employees being able to understand
and cope with those facts to be at par with the industry.
I never really learned how to give up, though. I managed to
revive Saitech Solutions with the help of a reliable group of
people via pure determination, insightful planning, and
incredible teamwork.
Saitech Solutions was able to fully restore its former glory
as a leading IT business throughout the whole of Thailand
by continuing its activities in four additional countries. The
only thing that has allowed for this Phoenix-like revival is
my unshakable spirit and purposeful efforts to promote
others' growth. And I helped the Saitech team get through a
lot of difficulties to get to where they are now because of
my in-depth expertise and razor-sharp insights.
In Thailand's IT consulting and outsourcing sector, Saitech
Solutions Co. Ltd. is a game-changing company, but very
little is known about the team's remarkable path to get
there. My wife and I have dedicated our life to Saitech
Solutions, but we still rely on the assistance of several
carefully handpicked professionals.
What would be your advice to budding entrepreneurs
who aspire to venture into your space?
The IT industry is evolving every now and then. Upskilling
oneself has become more important than ever; otherwise,
we will have to be lagged in the competitive market.
Entrepreneurs should never be complacent with their work
and should always be experimenting with new ways of
getting things done and how to use technology to its true
potential, which will benefit the clients.
Business growth is something every entrepreneur should
focus on as well as expansion. From the budding
entrepreneurs, the market expects a plethora of fresh ideas;
otherwise, the road ahead becomes full of hurdles. But
again, failure teaches us a lot, and taking a cue from it;
young entrepreneurs should come up with solutions for a
better future.
How do you envision scaling your firm’s operations and
offerings in the future?
When I was growing up, Bengali music was at its height, so
I thought about that and decided to accomplish some
venture to support it. However, with time, that vanished as
we began to overlook the depth of Bengali music. There
was a temporary rise after 2000, but it quickly dropped
down. We must therefore maintain our stability and learn
new skills.
That's where the concept of Star Manch came from, and the
best way to do it is through a karaoke app. I also wish to
further contribute to the development of Bengal’s musical
environment.
33 | January, 2023 | www.insightssuccess.in

38. Identifying the
Major Drivers
of Entrepreneurial Growth
36 | January, 2023 | www.insightssuccess.in

39. ntrepreneurs have been need-creators and solution
Eproviders. Being a harbinger of change, the role of
entrepreneurs calls for great responsibility and
commitment. The enthusiasm of being an entrepreneur may
hold an extremely exciting charm, however, the journey and
the execution of the ambitious plans may unveil the real set
of unseen and unpredicted challenges.
The business demands great dedication, consistency, and
integrity in honoring commitments. This not only demands
a tough mindset against all adversities that come along the
way but also a possess a greater risk appetite. Hence,
entrepreneurship can be very daunting. The first aspect of
being an entrepreneur is to spot an opportunity in the form
of a change or a challenge through the course of a certain
pattern – i.e. identifying the customer's pain points.
Thereafter, one needs to think of a viable solution and
formulate a sustainable business plan around this key
component. Another intimidating task for the entrepreneur
is to build a team of passionate and capable people who can
contribute with their own ideas and execute the agreed-
upon plan effectively and efficiently.
Sustainability is something that helps you innovate and
bring about a massive change by aligning your business
processes to the existing resources in more efficient and
effective ways. Whereas, scalability is simply what makes
the business bigger with the increase in the inflow of
opportunities, within the same resources. But there are
numerous challenges that act as barriers to these
fundamental factors of growth.
Several successful entrepreneurs believe that there are some
important drivers of scalable and sustainable growth.
Significance of Network
In the entrepreneurial journey, a peer-to-peer network often
plays a very critical role. It helps an entrepreneur to interact
with like-minded people, albeit from a variety of ventures
and backgrounds. This helps an entrepreneur to learn from
others' experiences – from both, a strategic perspective as
well as a day-to-day operational viewpoint. Interactions in
Driving Factors
37 | January, 2023 | www.insightssuccess.in

40. these peer-to peer-networks help an entrepreneur to take a
step back from the daily routine. It is important that an
entrepreneur not only keeps an eye on the present but also
keeps envisioning the future. It brings the entrepreneurs on
the same level of mutual interaction where they meet with
hope and mutual trust sharing the challenges and discussing
on suitable solutions.
Leadership Skills
Entrepreneurs need to be passionate about the business
from several dimensions. From departmental functioning to
individual-level guidance, the entrepreneurial role covers
every aspect of the business. As a leader, it becomes vital in
showing the right working ways and motivating the
workforce towards improved performance. These visionary
business leaders guide from the fundamentals to the
effective implementation of the business plans. Regular
communication, sharing the challenges, market reality and
how the team should work towards the organizational
objectives. The employees look up to them as a source of
inspiration to learn and develop further. Building trust
among the employees and maintaining it with effective
execution underline the business leadership in the
entrepreneurs.
Customer-Centric Approach
Every business enterprise needs order requirements from
customers to consume its products or services enabling
smooth functioning and leading to growth. During the
interactions and dealings with the customers, the
communication that happens is very important. Customers
observe the attitude of dedication, promptness,
responsiveness, and readiness of the organization in
fulfilling their requirements. When the entire business
model is created on a customer-centric approach, people in
all the departments work with responsibility and dedication.
Customer feedback is valued as it shapes the dimensions of
growth. Several newer or unknown aspects of the industry
can be understood through deep interactions with
customers. Through expressions and feedback, the
customers show the right way in improving and change
industry norms. It becomes important for the management
to modify and strengthen the policies accordingly.
Technology Support
Entrepreneurs in today's modern world have identified the
importance of technological applications and the scope it
creates for business growth. Modern cloud-based business
software has brought the entire business under one pane
that offers complete data of every department with the
basics of operations, raw materials, transactions, etc. The
entire business is presented in a very open and clear manner
that has enabled the management in understanding the
functions, performance, and drawbacks with the grey areas.
The modern system highlights the 'areas of concern'
through the system pointing to the need for improvements.
Advanced systems in Artificial Intelligence (AI) have
handled the execution of repetitive tasks and presented
accurate predictions thereby enabling business leaders in
making the right decisions.
Risk Management
Entrepreneurs hone a sizeable risk appetite which they
develop through the micro-analysis of the business, the
research of the opportunity, and the risks underneath.
Understanding that the business is dependent on several
interconnected parameters, the entrepreneur cautiously
weaves the route to success that makes the transactions
happen. Risk management involves the ability to take on
challenges while creating steady progress in tackling the
challenges that might prop up. Experience in dealing with a
variety of customers and organizations makes them resilient
and develops their risk appetite significantly.
-Kedar Borgaonkar
38 | January, 2023 | www.insightssuccess.in

42. 40 | January, 2023 | www.insightssuccess.in

43. Entrepreneurs of the Year
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44. 42 | January, 2023 | www.insightssuccess.in

45. 43 | January, 2023 | www.insightssuccess.in