Tekes (Finlands Innovasjon Norge) snakker om sin satsing på å finansiere Mobility As A Service-prosjekter.

1. Mobility as a Service and Intelligent
Mobility by Tekes and Finpro
Martti Korkiakoski
Tekes
29.11.2016

2. Public sector actors of R&D and
innovation in Finland
02-2015DM 36100
PARLIAMENT
Academy of
Finland
Universities
Ministry of
Employment
and the Economy
VTT
Tekes
Other ministries
and their
institutes
Finnvera plc,
Finpro, Sitra,
Finnish Industry
Investment Ltd
Regional ELY Centres
GOVERNMENT
Research
and Innovation
Council
Ministry of
Education and
Culture

3. Ministry of
Education and
Culture
Finnvera
Academy
of Finland
Tekes
Finnish Industry
Investment
Sitra
Public funding actors in the Finnish
innovation environment
02-2015DM 36100
Basic research Applied research Business R&D Business development
Marketing
Internationalisation
Finpro
Regional ELY Centres

4. We offer funding, expertise and networks
DM 1282874
Start-ups
Growth companies
Large companies
Universities
Research institutes
Providers of public services
Cities
Hospital districts

5. 2015
Tekes key figures
2015
DM 1574420 01-2016

6. 209
175
191
Research funding for universities,
research institutes and
polytechnics
R&D loans to companies
R&D grants to companies
and public organisations
Tekes R&D funding in 2015
Total 575 million euros and 2 600 projects
Million euros
The funding for R&D includes 2 million euros from EU Structural Funds.

7. 03-2013DM
Tekes funding for MaaS and Electric Traffic
Theme 2015 (M€) 2016 (€) Projects
MaaS 5,2 0,34 31
Electric Traffic 2,5 0,4 14

8. Key figures on Tekes funding in 2015
Funding for
companies and
research
organisations
575 M€
702
startup
companies
financed
625
new Tekes
customers
Companies’
applications
processed in
54 days
70 %
of company
funding to SMEs
2,400
preview
applications
3,080
funding
applications
2,600
positive funding
decisions
366 million
euros for company
projects of which
140 million
euros for young
growth companies
Companies
applied for
520
million euros
for R&D funding

9. Innovation funding with proven impact
Tekes has partly
funded
65%
of well-known Finnish
innovations
of Tekes customers state
that the Tekes funding was
a significant factor in
their success
Over 80%
SMEs expect
projects in 2015
to produce
billion euros in turnover
during the target year
8 Projects that were
completed in 2015
generated
products, services or
processes
1,880In growth
companies
funded by Tekes,
the increase of turnover was
points faster than in
other SMEs in
2011-2014
18 %
In SMEs funded
by Tekes 10 years ago
the increase of jobs was
3,000
Projects
that were completed
in 2015 generated
academic theses
1,320
Projects
that were completed
in 2015 generated
patents
1,250

10. United States
Washington, D.C.
Palo Alto
India China
Beijing
Shanghai
Hong Kong
EU
Brussels
Tekes as a part of Team Finland network
2015–2017
Japan
Tokyo
Taiwan
Taipei
12-
Germany
Russia
Moscow
Tekes works in cooperation with Team Finland network in central growth
markets.
Tekes focuses on countries and areas that have a leading or rising
position as a driver for innovation, a developer of technology, competence,
and business models, or have an important status as a Finnish partner .

11. Tekes programmes and Team Finland
programmes Wellbeing and
health
• Bits of Health
2014–2018
• Feelings
Intangible value
creation and
experienced value
2012–2018
Bioeconomy
and
cleantech
• Arctic seas
2013–2017
• Green Mining
2011–2016
Team Finland
programmes:
•BioNets
•CleanWeb
– Scale and profit
Digitalisation
• 5thGear
2014–2019
• Industrial Internet
Business
Revolution
2014–2019
• Witty City
2013–2017
• Liideri
Business,
Productivity
and Joy at Work
2012–2018
New business
ecosystems and
market access
• BEAM
Business with
Impact
2015–2019
• Innovative Cities
INKA
2014–2020
• Smart
Procurement
2013–2016

12. Smart Transport
1) Electrical vehicles, incl.
cycling, 2) Autonomous
vehicles, 3) MaaS
Martti Korkiakoski
Smart Building
1) Smart Home (HaaS, LED,
energy effieciency)
2) Building Information
Modeling, BIM
Jukka Huikari
Smart Energy
1) Solar energy
2) Energy storage &
Smart Grid
Karin Wikman
Smart Services & Digitalization
Jouko Hautamäki
Smart City Programme – thematic priorities 2016

13.  Funding (loans, grants, joint international calls)
 Visibility abroad
• Amsterdam: Plenary session on Smart solutions from Finland in the Smart City event in June
• Barcelona: Finnish Smart City pavillion at Barcelona fair in November
• USA: Global City Teams Challenge (GCTC), Finnish Smart City poster at Austin Conference in June
 Training sessions (internationalization & pitching)
 Events
• Eurostars Smart City match making 5.4.2016
• Electric Buses 11-12.5.2016, Helsinki
• Energy Storage 24.5.2016, Helsinki
• Cycling & Smart Transportation, 2.6.2016, Tampere
• Smart City annual seminar: 13.12.2016 (Fair Centre)
• Autonomous driving & vehicles, business opportunities 4.11.2016 at Tekes
• EVS30 (Electric Vehicle Symposium) in Stuttgart, November 2017
 Contacts, reports, signals, news and newsletter:
www.tekes.fi/ohjelmat-ja-palvelut/ohjelmat-ja-verkostot/fiksu-kaupunki/
03-2013DM
Programme Activities 2016-2017

14. Mobility as a Service (MaaS)
and eMobility

15. Car
Rental
Vehicle
sharing
TAXI
Smart
Parking
Journey
Planner
My Mobile
Public
Transp.
Payment
System
GPS /
Location
GLOBAL TRAFFIC MARKET OPPORTUNITY 10 000 B€
The MaaS and Electric
vehicles market opportunity
for Finland
Estimated business expectations
years: 2016 - 2021
New turnover 2600 M€
New export 2100 M€
New jobs 3500
Maas and eMobility: summary
?

16. Branch review: MaaS and eMobility
This short review discusses how public and private passenger transport as
well as the transportation of goods is going to change along with the take-up
of:
 Mobility-as-a-Service
(MaaS)
 Self-driving vehicles
(robotic cars)
 Smart Traffic
 Electric traffic / vehicles
The viewpoint is what kind of new business opportunities, new business
models and new kind of companies this development will offer – and where
are the possibilities for new Finnish success stories.
The presentation format is concise – for more details and in-depth views,
please see the references.
Figure source: Frost & Sullivan 2016: Future of Mobility: Reinvention of the Car

17. Tekes’ vision is to enable a seamless and efficient flow of information, goods and
people. To this end, new integrated door-to-door service solutions without a need
to own a car, will be launched, based on standardized open interfaces.
Challenges and opportunities
 Transport system inefficiencies are presently
business for many organisations and industries,
many old jobs will become unnecessary although
many jobs are created, and we are acting in silos.
 From Finland’s and Tekes’ point of view new
businesses in mobility sector are favorable
increasing new services for users with much easier
user experience. That will probably promote the use
of public transport and decrease the use of private
car.
 use of electric vehicles in mobility services will
probably improve the image of MaaS and makes it
more inexpensive in operating costs that is also
important in order to get MaaS-business profitable.
 Internationally common goals and even standards
should be created within Europe. That kind of work
could be done within MaaS Alliance.
How to make the vision real?
 We will make this vision real by the end of 2016, by
working with the following kinds of organisations:
 Companies that are willing to operate in open
ecosystems,
 Regulators that enable operations in open ecosystems,
 Payers of transport services that need to save 50% of
the costs,
 Users that prefer high quality services (matching to the
budget constraint),
 Research institutions that help us to see the forest out of
individual trees.
The timing is right today due to technology and information
potential, supportive international regulations (e.g. emission
restrictions), and the economic reality that compels us
towards the change.
Tekes’ vision - Mobility as a Service

18. Source: WEF 2016: Self-Driving Vehicles in an Urban Context.
Self-driving vehicles: substantial benefits to
the society to be gained

19. Source: MaaS-Autonomous vehicles-IoT –ecosystems report, Synocus Oy

20. The shifting urban mobility logic
20
Regulation
Public
Service
Provision
Transporter
Vehicle
Public transport
- supply-driven
Private car
- demand-driven
The old logic; two systems
Customer
Private car
Individual
The new converging logic
Systemic Value Co-Creation
Public Transport
(scheduled)
Private cars
Ordered
transport
Regulatory/institutional support system
Individual support system
Operational support system

21.  Regulation on transport markets will be brought together under one act, Transport
Code. The aim of the project is to promote new service models and thus better meet
the users' needs.
 Further aims are to review the transport system as a whole, make market access
easier and promote interoperability of different parts of the transport system.
 The Transport Code will help introduce new technologies, digitalisation and new
business concepts. With the help of open data and the better use of data resources,
favourable conditions will be provided for new business ideas. The project also aims
to lighten regulation.
 Where possible, provisions on transport markets and services that are currently in
separate acts will be gathered under the Transport Code. Such acts include those on
public transport, taxi transport, commercial freight transport, and, if implementation in
a short time frame is possible, parts of the vehicle act as well as certain provisions on
the professional qualification of drivers.
 One aim is also to better enable combined passenger and goods transport. One
objective of the legislative work is to ensure public governance in situations where
market-oriented transport services cannot be considered sufficient.
 The goal is that the first stage of the project enter into force on 1st of January 2017.
Source: Ministry of Transport and Communications
http://www.lvm.fi/en/-/transport-code-enables-better-transport-services
New, high-quality transport services through
Transport Code (Liikennekaari)

22. 03-2013DM

23. Core infrastructure
Roads, rails, airports and ports.
Growth Corridors
Telecommunications and
information infrastructure
Mobile data networks 4G/5G
Static networks enabling international
interoperability, broadband for all
Intelligent traffic
infrastructure
Traffic management systems
Digital ticketing, routing services
Seamless connectivity
Integrated online services
and interfaces
Online services platform: Open Data, Interfaces
and APIs, Cloud Services, Internet of Things
Mobility as a service
Mobility-as-a-service operators (big & small),
Multiple customized services
All Transport modes with single User
Interface, Internet of traffic.
ENABLINGGOVERNANCEANDREGULATION

25. Smart Traffic Business Development
Apps layer
Service
Provider
MaaS Subsystems and Actors
16.03.16 25
Customer
MaaS
Operator
Back-end
System
Service
Providers’
Systems
Booking Monitoring SettlementOffering
Service offer:
- Choices (speed,
price, QoS etc)
Customer id and
data collection
Issue travel docs
Service provider
communication
Re-routing (if
required)
Re-routingTrip
confirmation
Capacity
reservation
Service provider
payment
Payment
reception
Product with
attributes e.g.
•Price
•Route POIs
•T&Cs
Settlement calc:
• Penalties etc
Timetable
monitoring
Trip choice Trip purchase
Trip formulation
Customer comms Invoicing

26. GOAL
Specifying and demonstrating the
tangible next step to the Mobility-
as-a-Service (MaaS) startup phase
PARTNERS
Tekes – the Finnish Funding Agency
for Innovation, FLOU Solutions Ltd.
and University of Tampere together
with transportation sectors,
developers of new mobility services,
transportation service providers
(TSP) including public transportation
operators, municipalities and
government agencies
METHODS
Stakeholder interviews and
workshops. Analysis on wider
impacts of new mobility markets to
identify costs and benefits for
different market players.
Collaboration on defining and
developing an open platform
independent API spefication for new
mobility services
SCHEDULE
10/2016–5/2017
Mobility services
Mobility markets
Transport code and ITS directive
Consumer
Building an Open MaaS Ecosystem
(BOMaaS)
APP1 APP2 APP3

27. Smart Traffic Business Development
16.03.16 27

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Finpro Mobility as a Service Growth programme

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38. Examples of Enterprises Active in
the Field of MaaS & Electric traffic -
Projects funded by Tekes

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45. Helsinki
MaaS is demonstrated
throughout Finland by
several mobility
operators:
Distance in
time to the city
centre
Distance in time
City centre

46. Increase the performance of the mobility market
by releasing information
Need
 People drive cars but are looking for a more efficient and eco-
friendly transportation options
 Furthermore, they are willing to pay but the service level of the
relevant options is not sufficient
 The amount of options is also on the rise and they need more
information in order to make an informed decision
Solution
 Seamlessly combine existing transportation services in order to
provide the sufficient service level
 Build a platform from where you can search, order and pay for the
combinations
 Offer only combinations meeting the requirements of the
customer’s service level preferences
Benefits
 Release the demand and supply information of the mobility market
and make it more efficient
Users
 Public transport users and car owners
FLO Solutions Oy
Lauri Haapamäki
lauri.haapamaki@expanalytics.com
User need is the main focus

47. Taxis for MaaS operators
Need
 Taxis are an essential part of travel packages when
providing seamless and smooth door-to-door
mobility services for the end-users
Solution
 Linking Mobility as a Service (MaaS) operators and
over 30 taxi dispatching centers in Finland
 Thousands of taxis available through a single hub
Benefits
 Less private cars, improved mobility
 New business models for the taxi industry
Users
 MaaS-operators, application developers, taxi
dispatching centers, end-users of MaaS services
jouni.mutanen@taksiliitto.fi
www.taksiliitto.fi

48. Train services from door to door
Need
 Train is environmental friendly and especially efficient
transportation mode that is vital link in seamless travel
 Customers are expecting value added services where is
also covered journey to and from station completed with
different services
Solution
 VR developes open interfaces (API) to business partners
to allow seamless travels where train is part of the total
customer journey
Benefits
 Easines to find the best journey time, route or
transportation mode from one place and one transaction
Users
 The end users are all the people with a need to travel and
get the journey from one place from door to door
Contact:
Jani.Jaaskelainen@vr.fi
+358408621788
VR Passenger Services

49. Nudging through the urban jungle
Need
 People, employers and cities are longing for simple and easy ways
to reduce in-efficient private car use and parking.
Solution
 Tuup finds and compares travel options by bike, foot, taxi, shared
car, public transport etc. for all the daily trips. Tuup also allows to
pay for all the services and keeps the user on track.
Benefits
 Less time needed on figuring out suitable mobility services.
 People try out bus, bike or shared car more often instead of always
sticking to their own car. Some might get rid of their cars totally
and thus save money and nerves.
 Employers can manage with less parking spaces and can report
even 30 % reductions in CO2-emissions from commuting.
 Less time needed on travel expense reporting.
Users
 Tuup is for urban, busy people and their employers.
johanna.taskinen@tuup.fi
www.tuup.fi

50. One stop shop mobile payment solution in
door to door services
Need
 Digitalization and shared economy allow customers to have
the same flexibility and tailor made transport options they
can enjoy with private cars.
 The annual market for passenger tranportation in Finland is
4 bn € and globally 200 time bigger.
Solution
 PayiQ® solution provides the pay-as-you-use/go model with
access to all common digital payments methods with strong
fraud prevention thru validation of user and ticket
Benefits
 It saves time and money in the ticket purchasing process
and allows the option for multiple travel tickets thru the
whole travel chain including even access to events like
theaters, exhibitions, etc.
Users
 All consumers using any transportation
www.PayiQ.net
sales@iq-payments.com

51. Idea: An operator of a nationwide network of
charging stations for electric cars. Due to its
open operating concept, it is simple for different
actors to join the network and incorporate their
own services.
Impact: The user experience of electric car
owners is just as seamless regardless of which
Virtapiste charging station they visit. In 2014,
Liikennevirta sold its charging network operator
model to Switzerland.
Liikennevirta: Open
charging service for
electric cars developed
into an export product
Many aspects of our development work
have been successful, and we have
been able to proceed at a quick pace.
The EVE programme has helped us
recruit a broad group of actors.
Jussi Palola
Managing Director
Liikennevirta Oy

52. Linkker - full electric buses
 Startup in 2014
 Founders from research
community
 First prototype of ebus built
in Tekes’ EVE programme
52
 Orders of 20 buses
 Helsinki,Turku, Copenhagen (2)

53. Idea: All rental cars are electric and car use is
charged on an hourly basis. Cars can be hired
and their doors opened by using a smartphone
or by text message.
Impact: Small and large companies are
Ekorent’s customers from the Helsinki region.
By renting a reasonably priced EkoRent car,
ordinary consumers too can try out an
environmentally friendly electric car with zero
CO2 emissions.
EkoRent:
Ecological car rental
is cheap and easy
Tekes funding has enabled
development work and has played a
significant role in boosting our
credibility, which is important to small
start-ups. We now have private
investors, which would have been more
difficult to find without Tekes.
Juha Suojanen
EkoRent Oy

54. KOKONAISMUUTOS
2000-2010
LUONNOLLINEN
VÄESTÖNMUUTOS
SEUTUJEN VÄLINEN
MUUTTOLIIKE
NE
MAAHAN
Helsinki
Tamper
e
Commuting Passengers on the rail CitiesPopulation change
www.suomenkasvukaytava.fi
Growth Corridor Finland
- the best testbed for ITS and MaaS

55.  An alliance of regions and
cities along the Helsinki –
Tampere axis
 An open data platform for
MaaS operators and ITS
 Invites actors worldwide to
pilot their services
Growth Corridor Finland is an
ideal testbed for ITS and MaaS

56. 1. Arctic testing for
intelligent transport
automation
Technology test sites in real
winter conditions with a
broad selection of services
2. Digital transport
infrastructure and
connected cars
Accurate mapping of road
infrastructure and signage
enabling connected driving
and analytics for traffic
management
3. Intelligent
infrastructure
asset management
Data collection to enhance
traffic management and
refine maintenance
processes in the era of
automation
4. Mobility as
a Service
Flexible and affordable
mobility services for tourists
and locals without car
dependency

57. 57

58. FELL LAPLAND
CONNECTED
Airports
Train stations
Road E8

59. 59

60. Thank You for Your Attention!
Contact:
Martti Korkiakoski, MaaS/Electric traffic activities
martti.korkiakoski@tekes.fi
+358505577875
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