You can find our complete article here : http://www.infocc.com/website-optimization/ 1) Visual content – ATTRACT WEBSITE TRAFFIC 2) Visual content or textual content ? Textual Content - Visual Content 3) Why use only one ? Use both Textual content: Textual content is needed for detailed understanding of a subject. Textual content is what search engines index and understand. Visual content: Most people are visual; visual content aids in comprehension, and increases website engagement. 4) The first goal: Attract traffic Use different ways to attract and maintain traffic Original Content : Use original and interesting graphics to attract traffic Quality Content : Use quality visual content (quality images…) Create your own content : Build your own infographics, images, pictures… To win in social shares 5) You should use visual content 90% of information transmitted to the brain is visual, and visuals are processed 60,000X faster in the brain than text. 6) 40% of people will respond better to visual information than plain text 7) How to write attractive articles ? - Find original ideas - Write your content - Work on style: use visual content - Publish and promote 8) Don’t Forget to use visual content - Original - Visual - Attractive - Quality Visual the key to sucess 9) You can see additional content on our website http://www.infocc.com

3. Most people are visual; visual content aids
in comprehension, and increases website
engagement.
Textual content is needed for detailed
understanding of a subject. Textual content
is what search engines index and
understand.
Visual Content
Textual Content
“A picture is worth a thousand words.” – Confucius

4. Original Content
Use original and
interesting graphics to
attract traffic
Create your own
content
Build your own
infographics, images,
pictures… To win in
social shares
Quality Content
Use quality visual
content (quality
images…)
Use different ways to attract
and maintain traffic

5. 90%
90% of information
transmitted to the
brain is visual, and
visuals are processed
60,000X faster in the
brain than text.

6. 40% of people will respond better to
visual information than plain text

7. Find original ideas
Write your content
Work on style: use visual content
Publish and promote

8. Original
Visual
Attractive
Quality
VISUAL
THE KEY TO
SUCCESS

9. www.infocc.com
Author : Ewan Lefranc