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The global power bank market exceeded a value of more than US$ 9.8 Billion in 2018. Looking forward, the market value is anticipated to reach around US$ 29.5 Billion by 2024, registering a CAGR of more than 20% during 2019-2024.
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3. Report DescriptionReport Description and Highlights
Global Power Bank Market Overview:
According to the latest report by IMARC Group, titled “Power Bank Market: Global Industry Trends,
Share, Size, Growth, Opportunity and Forecast 2019-2024”, the global power bank market exceeded a
value of more than US$ 9.8 Billion in 2018. A power bank is defined as a portable device used to charge
electronics like smartphones and tablets. With the onset of digitalization, the demand for electronic
gadgets has gradually increased worldwide. As a result, power banks are progressively being acquired
as a common source of battery backup for devices with USB capability. Other factors such as mobility
and versatility of power banks have also augmented their demand.
Power Bank Market Trends
One of the major forces which has been proactive in maintaining the growth of the market is the
availability of low-cost power banks. The escalating sales through various online portals and e-
commerce websites are also propelling the market growth. Moreover, setting up a power bank
production facility requires less capital investment, which has created a positive outlook for both the
existing manufactures and new entrants. Further, as internet usage on smartphones leads to heavy
drainage of their inbuilt batteries, the rising internet penetration gas driven the consumption of power
banks, especially in emerging countries.
4. Report DescriptionReport Description and Highlights
120.2
125.5 130.8 136.1 141.4 146.7 152.0 157.3
0
20
40
60
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120
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160
2011 2012 2013 2014 2015 2016 2017 2018
inBillionUS$
160.0 165.3 170.6 175.9 181.2 186.5
0
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60
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180
2019 2020 2021 2022 2023 2024
InBillionUS$
Apart from this, the introduction of eco-friendly solar and hydrogen fuel-based power banks is
expected to catalyze the market growth. Looking forward, the market value is anticipated to reach
around US$ 25.5 Billion by 2024, registering a CAGR of more than 20% during 2019-2024.
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5. Report DescriptionReport Description and Highlights
Key Market Segmentation:
Market Segmentation by Product Type
• Portable Power Banks
• Solar Power Banks
• Battery Cases
Based on product types, the market has been segmented as portable power banks, solar power banks
and battery cases. Amongst these, portable banks account for the largest market share.
Market Segmentation by Battery Types
• Lithium-Ion
• Lithium-Polymer
The global power bank marker is bifurcated by battery type into lithium-ion and lithium-polymer
batteries. At present, lithium-ion battery holds the dominant share, representing the most popular
type.
6. Report Description
Report Description and Highlights
Market Segmentation by power Rating
• Below 3,000 mAh
• 3,001 mAh – 8,000 mAh
• 8,001 mAh – 20,000 mAh
• Above 20,000 mAh
On the basis of capacity range, batteries with 8001 mAh-20,000 mAh range account for the biggest
share. Other categories include 3,001 mAh- 8,000 mAh; up to 3,000 mAh; and above 20,000 mAh.
Market Segmentation by Application
• Smartphones
• Tablets
• Portable Media Devices
• Others
Based on application, smartphone are the major application segment of power banks, holding the
dominant share. Other major segments include tablets and portable media devices.
7. Report DescriptionReport Description and Highlights
Market Segmentation by Region
• Asia Pacific
• Europe
• North America
• Middle East and Africa
• Latin America
Region-wise, the market has been divided into North America, Europe, Asia Pacific, Middle East and
Africa, and Latin America. Currently, Asia pacific is the leading market for power banks across the
globe.
Competitive Landscape:
The competitive landscape of the market has also been examined with some of the key players.
• Beijing Xiaomi Technology Co., Ltd.
• Lenovo Group Ltd.
8. Report DescriptionReport Description and Highlights
• Microsoft Corp.
• Panasonic Corp.
• Sony Corp.
• Adata Technology Co., Ltd.
• Asustek Computer Inc.
• Ambrane India Pvt. Ltd.
• Anker Technology Co. Ltd.
• Intex Technologies (India) Ltd.
• Oneplus Technology (Shenzhen) Co. Ltd.
• UNU Electronics Inc.
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Partial List of Clients
10. A partial List of our Clients
We are the trusted business partners to the
world's leading corporates, governments, and
institutions
Partial List of Clients