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6_ICCA Meetings Association Africa Day_Finance and Sponsorship for Nonprofit Organization _Dr Heidi Goubran

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6_ICCA Meetings Association Africa Day_Finance and Sponsorship for Nonprofit Organization _Dr Heidi Goubran

  1. 1. Finance and Sponsorship for Nonprofit Organization Dr. Heidi Goubran
  2. 2. Africa Society for Blood Transfusion (AfSBT) AfSBT is a self-sustaining society existing since 1997, mandated to advocate for the highest ethical and professional standards and skills in blood transfusion across the African continent. AfSBT is the only organization that has been approved by African member states to operate an accreditation system, specifically for Africa's blood transfusion services. The society and its activities are well recognized by WHO-Afro, the African Society of Laboratory Medicine (ASLM) and Africa CDC.
  3. 3. AfSBT (Cont’d) What do we offer? Developing and supporting the implementation of the AfSBT Step-wise Accreditation Programme (SWAP) that goes to AfSBT since 2009. AfSBT SWAP is now being recognized globally as a comprehensive, up to standard, yet applicable and effective programme for maintaining and enhancing the quality and safety of blood transfusion in Africa and beyond.
  4. 4. AfSBT (Cont’d) What do we offer? Developing and making available in Africa, the AfSBT Education and Training Programme that is appropriate for the practice of blood transfusion at international standard; courses are based on distance learning and e-learning technology and complement the AfSBT Step-wise Accreditation Programme. Advocating improved blood programmes in African countries, to national authorities, international organizations, and other support groups. Organizing AfSBT conferences (International and Regional).
  5. 5. AfSBT (Cont’d) What do we offer? Sharing up to date information related to blood transfusion relevant to the African region. December 2019, Volume 21, Number 2 Africa Sanguine © 2017 The authors. This work is licensed under the Creative Commons Attribution 4.0 International License. December 2019 Volume 21, Issue 2 CONTENTS PRODUCTION TEAM Editorial Barrett C 3 Original Research Screening for Syphilis among Blood Donors in Nigeria: Application of 5 General Quality Principles Shittu AO, Fadeyi A, Olawumi HO, Babatunde AS, Omokanye KO, Ogunfemi MK The True Status of Family Replacement Blood Donors in a Tertiary 11 Hospital Blood Service in Central Nigeria Shittu AO, Olawumi HO, Omokanye KO, Ogunfemi MK, Adewuyi JO Profil De L’hemogramme Chez Les Donneurs De Sang A L’ouest Du 15 Cameroun Kourouma K, Ndanchi Tiotsia AR, Kanmangné FM, Fotsing Kwetche P, Kouamouo J, Kaptue L Sécurité transfusionnelle: évaluation du rôle de la sélection médicale 20 des candidats au don de sang dans la prévention des infections transmissibles par le sang au Centre Régional de Transfusion Sanguine Analamanga -Madagascar Tsatoromila FA, Batavisoaniatsy EE, Razanadrakoto I, Rakoto AO, Rasamindrakotroka A, Randriamanantany ZA Reprint with Special Permission Transfusion Safety: Lessons Learned In Ibero-America And 26 Considerations For Their Global Applicability Cruz JR Congress Abstracts 35th South African National Blood Transfusion Congress: Oral abstracts. 39 Editor-in-Chief Claire Barrett French Editor Claude Tayou Tagny Production Editor Leesha Raman Business Manager Beryl Armstrong
  6. 6. Funding for Nonprofit Organizations
  7. 7. The Ten Nonprofit Funding Models Stanford Social Innovation Review. By William Landes Foster, Peter Kim, & Barbara Christiansen, 2009 https://ssir.org/articles/entry/ten_nonprofit_funding_models# 1-Heartfelt Connector 2-Beneficiary Builder 3-Member Motivator 4-Big Bettor 5-Public Provider 10-Local Nationalizer 9-Market Maker 8-Resource Recycler 7-Beneficiary Broker 6-Policy Innovator
  8. 8. How do NGOs get funding? NGOs rely on a variety of sources for funding projects, operations, salaries and other overhead costs. Funding sources comes from: • Government • Services fees • Corporate • Individuals • Foundations
  9. 9. Funding models- the myth of diversification Many leaders of aspiring nonprofits state that their No. 1 funding objective is diversification. It seems sensible. When government funding stalls, why not try to raise money from individual donations? When corporate money dries up, why not try to replace it with foundation grants? And isn’t having a wide array of funding sources a good way to mitigate the risk of losing any single source of money?
  10. 10. The myth of diversification (Cont’d) Diversification may seem like a good idea, but in practice most of the organizations that have gotten really big over the past three decades did so by concentrating on one type of funding source, not by diversifying across several sources of funding. Bridgespan* obtained solid financial data for 110 of the high-growth nonprofits and it was found that roughly 90 percent had a single dominant source of funding – such as government, individual donations, or corporate gifts. And on average, that dominant funding source accounted for just over 90 percent of the organization’s total funding. *The Bridgespan Group is a nonprofit applying management strategies, tools, and talent to help other nonprofits and foundations achieve greater social impact.
  11. 11. AfSBT Revenue Generators • Fees for service provided: • Accreditation programme • Education and training courses • Congresses (international and regional congresses) • Membership - go beyond individual membership and include corporate, affiliate/associate • Advertising (publications) • Grant funding (collaboration and partnerships)
  12. 12. • Mobile Payments
  13. 13. Partnerships and collaborations Partnerships and collaboration are strategic alliances between nonprofits that are intended to achieve greater impact than any organization could generate on its own. These alliances exist along a broad spectrum of approaches, ranging from less integrated associations and coalitions to more highly integrated joint programming, shared services, and legal mergers.
  14. 14. Different spectrum of collaborations (Cont’d) AfSBT Case studies African Society for Laboratory Medicine ASLM Initial contact with ASLM was facilitated by CDC. The objective was to inform ASLM of the AfSBT Step-Wise Accreditation Programme; to identify ways in which ASLM could assist AfSBT at country level for Ministries of Health to embrace the AfSBT Accreditation Programme as complementary to the SLMTA process (Stepwise Laboratory Quality Improvement Process Towards Accreditation). American Association of Blood Banks AABB An MoU exists between the AfSBT and AABB, which has been supported by CDC to continue to provide Technical Assistance to AfSBT. The support is focused on policy development and providing Lead Assessors during AfSBT Accreditation assessments.
  15. 15. Different spectrum of collaborations (Cont’d) AfSBT Case studies International Plasma Fractionation Association IPFA The statement to the Expert Committee on Biological Standardization, was to seek support by the World Health Organization for the AfSBT SWAP. The statement also requested WHO support for strengthening regulations governing plasma derived medicinal products (PDMP) so that plasma products produced by transfusion services could strive to meet the quality requirements of plasma fractionators. This would in turn reduce wasting excess blood plasma and increase access to PDMP. . World Health Organization WHO WHO support for AfSBT and the Step-Wise Accreditation Programme. A directive has since been written by WHO, to all Ministries of Health in African member countries advocating for them to support this programme.
  16. 16. Different spectrum of collaborations AfSBT Case studies Center for disease Control and Prevention CDC • To reduce the risk for TTIs in sub-Saharan Africa (14 PEPFAR-supported countries). • When PEPFAR support ends, MOHs are encouraged to participate in cross-sector collaborations to implement blood bank quality and safety accreditation standards through the AfSBT SWAP or other international accrediting bodies. • Under this project, only 3 NBTSs in sub-Saharan Africa (Namibia, Rwanda, and Tanzania) have achieved accreditation. Seven countries are currently in various stages of the accreditation process through AfSBT. • Accreditation: Six countries, four supported by CDC funding, two supported by NBI funding.
  17. 17. Different spectrum of collaborations AfSBT Case studies International Society of Blood Transfusion ISBT • ISBT is a scientific society founded in 1935 • Providing access to AfSBT members to the ISBT ePortal. • Financing an ISBT academy day on each International AfSBT International congress • Co-host education and training meetings at AfSBT international congresses • Facilitate a session for African delegates at ISBT international congresses
  18. 18. Different spectrum of collaborations (Cont’d) AfSBT Case studies MoH Rwanda AfSBT collaborating center
  19. 19. Different spectrum of collaborations (Cont’d) AfSBT Case studies Post-School Donor Club (PSDC) (a revenue sharing arrangement ) GBF and AfSBT share a similar mission; working to improve the sufficiency and safety of blood in Africa. Each organisation has the capacity and knowledge to facilitate and share resources that will promote the development of human resources capacity resulting in the strengthening of the practice of blood transfusion. Each of the Societies agrees in principle to utilise their respective strengths and resources to pursue the following mutual interests: • The promotion of blood donor recruitment • The promotion of safe blood transfusion practices UNLOCKING THE POTENTIAL FOR BLOOD ADEQUACY IN AFRICA Pledge 25 Club FOR POST-SCHOOL BLOOD DONORS Supported By Endorsed By
  20. 20. Conferences and Sponsorship
  21. 21. AfSBT Conferences AfSBT holds an international congress every two years in a different African country. The congress brings together world experts in blood transfusion, policymakers and other key stakeholders who all have a role to play in the field of transfusion medicine and science. The Congress is funded by income from registrations of delegates and sponsorships from partners and commercial companies. AfSBT congresses in figures: • 350-400 delegates • 10 sponsors • 25 exhibitors • 6 satellite symposia 1999 Durban, South Africa 2002 Tunis, Tunisia 2004 Lagos, Nigeria 2006 Cape Town, South Africa 2009 Nairobi, Kenya 2012 Mauritius 2014 Victoria Falls, Zimbabwe 2016 Kigali, Rwanda 2018 Arusha, Tanzania 2020 Dakar, Senegal
  22. 22. Sponsorships • Identify potential sponsors by making a list of companies that offer products or services related to the subject of the conference (including government organizations, regulatory agencies and nonprofits that deal with similar matters) • Check if they have sponsored similar conferences or events in the past and that they have a demonstrated interest in the market segments represented by the conference attendees. • Prepare the sponsorship packages. • Create a strong sponsorship pitch that sells your event. • Get the contact information for the person or department responsible for making the decision. • Prepare a detailed analysis of the expected attendees at the conference. Write down the numbers of the different groups of attendees you expect, such as presenters, company employees or the general public. Add any demographic, work or other information that you know, but make sure the information is anonymous without identifiable private information.
  23. 23. Ethical MedTech- Conference Vetting System (CVS) • The MedTech Europe Code of Ethical Business Practice • The MedTech Europe Code of Ethical Business Practice regulates all aspects of the industry’s relationship with Healthcare Professionals (HCPs) and Healthcare Organisations (HCOs), such as company-organised events, arrangements with consultants,research and financial support to medical education, amongst others. It also introduces an independent enforcement mechanism. • The MedTech Europe Code of Ethical Business Practice became binding for MedTech Europe corporate members on 1st January 2017.
  24. 24. Ethical MedTech- Conference Vetting System (CVS) • The Event Programme • The Geographic Location • Event Venue Facility • Hospitality • Event Registration Packages • Communication Support
  25. 25. Challenges AfSBT faced with Ethical MedTech Compliance • The Geographic Location • Event Venue Facility • Communication Support
  26. 26. Challenges Finding Sponsors “Push Sponsorship” Remember that it is okay to be aggressive in selling your event J. In reality, it’s important to continue to push sponsorship because many times they see the email but don’t think anything of it. If you hold conference sponsorship meetings and present the value of their sponsorship many of the companies will begin to see why you were so interested in the first place. Give them ideas on how they can connect to your event creatively to sell their product and bring value to your event. This all goes back to creating a unique sponsorship pitch that sells to that specific company.
  27. 27. Experiences/challenges from previous AfSBT Conferences • Considerable expensive registration fees • Expensive flights and inconvenient routes • Accommodation quality
  28. 28. Experiences/challenges from previous AfSBT Conferences (Cont’d) • Local Organizing Committees • Professional Congress Organizers • Conference venues • Exhibition (custom clearance of exhibition materials)
  29. 29. Thank you

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