Introduction to Design Thinking Concepts through interactive session in 90 minutes

1. Really, What is
Design Thinking?
Really, What is Design Thinking?Really, What is Design Thinking? by Sarah Derbi

2. I’m Sara
and I’m a
designer
Really, What is Design Thinking?Really, What is Design Thinking? by Sarah Derbi

3. Really, What is Design Thinking?
Let’s play a
little game!
Really, What is Design Thinking? by Sarah Derbi

4. Guess the Brand?
Really, What is Design Thinking?Really, What is Design Thinking? by Sarah Derbi

5. Really, What is Design Thinking?
Guess the Brand?
Really, What is Design Thinking? by Sarah Derbi

6. Really, What is Design Thinking?
Guess the Brand?
Really, What is Design Thinking? by Sarah Derbi

7. Really, What is Design Thinking?
Guess the Brand?
Really, What is Design Thinking? by Sarah Derbi

8. Really, What is Design Thinking?
Guess the Brand?
Really, What is Design Thinking? by Sarah Derbi

9. Really, What is Design Thinking?
Guess the Brand?
Really, What is Design Thinking? by Sarah Derbi

10. Really, What is Design Thinking?
Things have changed,
are changing and will
keep on changing
Really, What is Design Thinking? by Sarah Derbi

11. Really, What is Design Thinking?
Now and then...
Really, What is Design Thinking? by Sarah Derbi

12. Really, What is Design Thinking?
Now and then...
Really, What is Design Thinking? by Sarah Derbi

13. Really, What is Design Thinking?
Now and then...
Really, What is Design Thinking? by Sarah Derbi

14. Really, What is Design Thinking?
Now and then...
Could you give me an example?
Really, What is Design Thinking? by Sarah Derbi

15. Really, What is Design Thinking?
How did
things
change?
Really, What is Design Thinking? by Sarah Derbi

16. Really, What is Design Thinking?
Design thinking changed
things and is changing and
will continue to change
things!
Really, What is Design Thinking? by Sarah Derbi

17. Really, What is Design Thinking?
The Creators
Really, What is Design Thinking? by Sarah Derbi

18. Really, What is Design Thinking?
The process of design thinking
Really, What is Design Thinking? by Sarah Derbi

19. Really, What is Design Thinking?
Empathize
Observe
Interview
Experience
what the user
is experiencing
Really, What is Design Thinking? by Sarah Derbi

20. Really, What is Design Thinking?
Analyze the data
to define what are the
users’ needs, challenges
and motivations
Define
Really, What is Design Thinking? by Sarah Derbi

21. Really, What is Design Thinking?
Ideate
Creating
basic sketches
of the ideas and
bringing them
out to the user
Really, What is Design Thinking? by Sarah Derbi

22. Really, What is Design Thinking?
Prototype
How can I
show my
idea?
Really, What is Design Thinking? by Sarah Derbi

23. Really, What is Design Thinking?
Prototype
How can I
show my
idea?
Really, What is Design Thinking? by Sarah Derbi

24. Really, What is Design Thinking?
Test
Get
feedback
from the
user
Really, What is Design Thinking? by Sarah Derbi

25. Really, What is Design Thinking?
Apple
Mouse
Really, What is Design Thinking? by Sarah Derbi

26. Really, What is Design Thinking?
Apple Mous: Creating the First Usable Mouse
What was
the need?
To create a
navigation
device
What was
the challenge?
To reduce
its cost
(30$)
What was
the motivation?
To make it
scalable
Really, What is Design Thinking? by Sarah Derbi

27. Really, What is Design Thinking?
Apple Mouse: The Prototype
Really, What is Design Thinking? by Sarah Derbi

28. Really, What is Design Thinking?
What was
the need?
To create a
navigation
device
What was
the challenge?
To reduce
its cost
(30$)
What was
the motivation?
To make it
scalable
Apple Mous: Creating the First Usable Mouse
Really, What is Design Thinking? by Sarah Derbi

29. Really, What is Design Thinking?
Let’s execrise!
Really, What is Design Thinking? by Sarah Derbi

30. Really, What is Design Thinking?
Our Problem
Who suffers from aches
when using the laptop / mobile?
Really, What is Design Thinking? by Sarah Derbi

31. Really, What is Design Thinking?Really, What is Design Thinking? by Sarah Derbi
Empathize
1. For how long do you use
the device per day?
2. What kind of pain do you feel?
3. Why do you use the device?

32. Really, What is Design Thinking? by Sarah Derbi
Ideate

33. Let’s talk, do
you have any
questions?
Really, What is Design Thinking? by Sarah Derbi
sara.darbi@gmail.com
Sara Darbi