Diese Präsentation wurde erfolgreich gemeldet.
Wir verwenden Ihre LinkedIn Profilangaben und Informationen zu Ihren Aktivitäten, um Anzeigen zu personalisieren und Ihnen relevantere Inhalte anzuzeigen. Sie können Ihre Anzeigeneinstellungen jederzeit ändern.
Making moments matter while improving the bottom line.
WHAT’S HAPPENING IN THE MARKETPLACE?
The rules of engagement have c...
Nächste SlideShare
Wird geladen in …5
×

IBM Smarter Commerce Infographic

6.180 Aufrufe

Veröffentlicht am

Smarter Commerce infographic highlights the shifts in the market and what IBM is doing about it for our clients with our customer, partner and supplier engagement solutions. Learn More: http://ibm.co/1IraVWL

Veröffentlicht in: Software
  • Als Erste(r) kommentieren

IBM Smarter Commerce Infographic

  1. 1. Making moments matter while improving the bottom line. WHAT’S HAPPENING IN THE MARKETPLACE? The rules of engagement have changed. of vendor relationships will be automated1 85% By 2020 It’s not B2B or B2C anymore. It’s Business to Individual. It’s about continual engagement with your customers, partners and suppliers. A BUYER’S MIND IS ABOUT 70% MADE UP BEFORE THEY CALL YOU2 of smartphone users check an app as soon as they wake up in the morning3 84% would trade their personal information for a personalized offer 4 5-minute response time from companies6ON S OCIAL MEDIA, USERS E XPECT A of consumers are more likely to do business with brands that allow them to control where, when and how they interact5 WHAT HAVE WE DONE ABOUT IT? IBM Customer Engagement Solutions: transactions analyzed each year for our Holiday Benchmark Reports organizations trust IBM E xperienceOne for improved marketing revenue and results INFLUENTIAL CMOS TRUST IBM 65%of the most 27,000ORGANIZATIONS IBM Partner & Supplier Engagement Solutions: THE RESULT? NEARLY15x ROI $1 = $14.79 8 Smarter Commerce The statistics add up to a bigger story. IBM Smarter Commerce provides the solutions and expertise to turn today’s trends into real results your business requires. 1. Gartner Customer 360 Summit, 2011 2. “The Disappearing Sales Process,” Forbes, 2013 3. SOASTA® Inc., 2013 4. “Greater expectations,” IBM Institute for Business Value, 2014 5. “Winning over the empowered consumer,” IBM Institute for Business Value, 2012 6. “Greater expectations,” IBM Institute for Business Value, 2014 7. Ad Age DataCenter Agency Report, 2014 8. Nucleus Research, 2014 ibm.com/smartercommerce IBM EMPTORIS average savings using Become essential to your customers, partners and suppliers. Anticipate their needs, exceed their expectations, build more profitable relationships. the EMPOWERED INDIVIDUAL THEY WANTTHEY HAVE More value More personalization More convenience More relevance More options More control More information More power CELCOM: 70 increase in marketing results thanks to personalized offers PERFORMANCE BIKE: 20 increase in customer conversions MILLION DOCUMENTSC R O S S I N G O U R cloud-based B2B network daily LENOVO: 85 shorter onboarding times L’OREAL: rely on IBM solutions to engage and collaborate with par tners and suppliers 5.5 90 compliance achieved and boosted net savings IBM helps clients succeed through all steps of the commerce cycle—procurement, sales and marketing, and service after the sale—with... IBM Partner & Supplier Engagement Solutions: IBM Interactive Experience 100M invested NEW EMPLOYEES 10LABS NEW WORLD’S #1 LARGEST AGENCY7 1,000 ZZJ12377-USEN-00

×