Flipkart is an electronic commerce company headquartered in Bengaluru, India. It was founded in October 2007 by Sachin Bansal and Binny Bansal.
The Presentation is about how Flipkart emerged their business in Global Context. The presentation tell you the complete details about the company's history, sales, marketing, finance and other operations.
5. MARKET STRUCTURE
• The Market Structure of Flipkart is Oligopoly.
• Flipkart is a online platform to connect the sellers with the buyers.
• There more than 1,00,000 sellers in Flipkart.
Oligopoly – An industry dominated by a few firms
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6. PRICE STRUCTURE
• The Product sold on Flipkart are at MRP.
• Flipkart’s GMV marginally increased from $3.8 billion to $4 billion.
• Flipkart increase the sales and demand by giving discount to the products.
• Flipkart also cost for the delivery, for some products and also for some
regions
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7. ELASTICITY OF DEMAND
• The demand of Flipkart is considered to be INELASTIC.
• The demand will rise or fall much with a change in price.
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11. STATISTICAL GRAPH’S
• Revenue Report
• Operating Loss Report
• Operating Margin Report
These reports are based on the financial years from 2013 - 2015
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22. E-COMMERCE IN INDIA
• GDP Growth rate of India is 7.5% in 2015-16.
• The Contribution of eCommerce Industry to GDP is 0.66%.
• It will be expected to increase to 4% at the end of 2020.
• Although, currently the total e-Commerce spend in India
accounts for less than 2% of the total retail spending.
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23. The best way to pay for a lovely
moment is to enjoy it.
- RICHARD BACH
Thank You!
