Today’s business world is increasingly complex, virtual and requires proficient English skills — and companies are struggling to find the right learning solution. Though experts are unanimous in saying that most real workplace learning takes place on the job, many companies still insist on enrolling employees in traditional training programs — taking employees out of their work environment and sending them to classrooms. There’s undeniable value in classroom training, but the expense, lack of relevancy, rigidness of scheduling and absence of consistent quality and success metrics are leading today’s business leaders to turn to blended learning — and they’re using technology to enable this approach. A mix of self-paced online learning software and instructor-led sessions, blended learning can be a tremendous boon for companies. It offers maximum scale and flexibility, provides a more personalized learner-centric pedagogy and eliminates much of the underutilization of software programs, all while retaining the face-to-face aspects of teacher-led instruction that many cherish. Still not convinced that blended learning is the right solution for your company’s formal learning needs? Join this free, 45-minute webinar, and: Learn how to easily apply different blended learning programs designed to support your global workforce’s diverse needs. Review real-world examples of how some of the world’s top companies have solved key challenges with business English blended learning solutions. Get practical tips and your questions answered by recognized experts in the field.

1. You can listen to today’s webinar using your computer’s
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2. Speakers: Rupert Hillier
Co-Founder and COO
ISUS
Benjamin Joseph
Founder and CEO
Training Express Group
Tom Kahl
President
GlobalEnglish
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6. The Future of Learning Is Blended
Benjamin Joseph Rupert Hillier Tom Kahl
Founder and CEO Co-Founder and COO President
Training Express Group ISUS GlobalEnglish
Sponsored by:
6

7. Agenda
• Today’s business environment
• What is blended learning?
• Trends to optimize training ROI
• Solving real-life challenges
• How to choose the right solution
• Blended learning with GlobalEnglish
7

8. Today’s Global Business Reality
HUGE
Regional Global ENGLISH
Global
Autonomous Integration Human
Begins
SKILLS
Operations Network
English Importance GAP
Local Languages English Proficiency
Dominate Growing…But NOT Imperative!
Imperative
Digitally
Connected
195 196 197 198 199 200 201 202
0 0 0 0 0 0 0 0
8

9. Business English Is Below Recommended Level
BUSINESS ENGLISH INDEX
10
ADVANCE
9 TO
MASTER
8
Recommended Performance Level
INTER-
7 MEDIATE
6
5 5.3 5.2 BASIC
4.7 4.6
4.4 4.4 4.5 4.5
4 4.2
3.6 3.8
3 3.1 3.4 3.2
2 BEGINNE
R
1
0
INDUSTRIES
9

10. The Single Biggest Challenge Impacting Your Workforce Today
92% of non-native English speakers in global enterprises
say English is critical or important for their jobs...
YET
ONLY 7% rate their current English
skills as sufficient.1
Companies that are highly Companies at the highest level
effective communicators had of global communications maturity are
47% higher 113 times more likely
than those at the lowest level to be
total returns
to shareholders compared with efficient, flexible
firms that are the least effective.2 and profitable.3
1 The Globalization of English report, GlobalEnglish 2011
2 2009/2010 ROI Communication Study, Towers Watson
3 2012 Global Business Communications: A Strategic Imperative in Today’s Borderless Workplace, Bersin & Associates
10

11. Today’s Business Reality Requires a New Learning Model
On-the-job 20% 10%
70% Experience Informal
Learning
Formal
Learning
The best solutions are:
DELIVERED IN THE CONTEXT OF WORK
ONLINE ON DEMAND
BLENDED
Source: Charles Jennings, former CLO of Reuters
11

12. What Is Blended Learning?
12

13. Trends in the Search for Training ROI
PAST PRESENT
Challenges:
• Flexibility
• Relevance
• Personalization
• Quality
• Logistics
TREND:
OR
Move from standalone
to blended
Challenges:
• Engagement
• Motivation
• Personalization
• Speaking
13

14. The Best of Both Worlds
 Motivation  Mobility
 Personalization  Structure
 Feedback  Tracking & Control
BLENDED
 Fluency & Listening  Self-Study
 Relevance  Reduced Costs
 Discipline  Global Reach
14

15. Evolving the Search for Training ROI
PAST PRESENT FUTURE
TREND: TREND:
OR
Standalone
From Blended with
to Blended Classroom to
Blended with Virtual
15

16. From Traditional Solutions to Virtual Solutions
Traditional Virtual
Rigid Flexible
Fixed times and low attendance, low motivation, and low ROI. Anytime-anyplace learning, 100% attendance, 100% ROI.
Unpredictable Consistent quality
Highly dependent on teacher standards, which may vary by location. No geographical limitations means the best trainers. Satisfaction is measured
Satisfaction frequently measured only quarterly. Traditional materials less session by session. High-quality, engaging learning material is easily
motivating and less applicable to today’s workplace. accessible.
General Individual
Teachers must often compromise individual needs to satisfy the group. Personalized experience tailored to individual needs.
Often doesn't prepare students for their real work challenges.
Complex Controlled
Dependent on teacher feedback and manual reporting process. Complex Easy to track and monitor students and teachers.
tracking means ROI is difficult to evaluate.
Logistically elaborate Easy to implement
Must form groups, work out schedules, reserve training rooms, find local Online registration is fast and easy to update for speedy implementation.
providers, manage external satisfaction surveys, etc.
Inconsistent Effective
Historically poor results. Students may speak only five minutes in an hour- Highly focused sessions with an emphasis on communicative competence
long class. ensures maximum results with minimal time investment.
Rigid Relevant
Doesn't mix well with online; more difficult to align content, especially with The medium in which instruction is delivered is directly applicable to work
groups. Doesn't always prepare learners for their real job challenges. situations. Ideal for blending with online study.
Low ROI High ROI
Low attendance equates to wasted investment. Much less self- study and Built-in self-study is combined with highly contextual personalized instruction
high costs per hour. that requires no travel.
Local Global
Difficult to get uniform content and quality worldwide. ―One stop shop‖: consistent accessibility, delivery, quality, management & reporting.
16

17. Tackling Real-Life Challenges: The Workforce
Challenge: Improving business
communication across a global company by
engaging employees with Web-based
solutions at low cost.
Solution: Benefits:
• Greatly improved on-boarding
• Clear objectives for each employee
• Monthly contact for motivation and engagement
• Targeted job-specific recommendations within the
platform
• Ongoing technological and pedagogical support
Outcome:
• Fully engaged subscribers studying three times more
than with standalone solutions
17

18. Tackling Real-Life Challenges: Critical Talent
Solution:
Benefits:
• 100% tailored to individual needs; entirely
communication focused
Challenge: Increasing the • Flexible scheduling: anytime/anyplace learning
confidence and proficiency of • The best trainers: uniform quality globally
critical talent. Implementing a • Exceptionally cost-effective
totally flexible solution for very • Easy to deploy and manage
busy people that delivers Outcome:
tangible results quickly.
• Greatly increased business communication
proficiency and confidence make global talent
ready for the next opportunity
18

19. Tackling Real Life-Challenges: Grooming Present and Future
Leaders
Challenge: Driving specific skills in
English: preparing leaders for high-level
negotiations, meetings and presentations.
Providing a VIP solution to a very
demanding target group.
Solution: Benefits:
• Uniquely personalized
• Key skills focus
• Unparalleled flexibility
• World-class coaches with guaranteed business expertise
• Native language support
Outcome:
• Executives are able to increase their global leadership
competencies and lead across borders
19

20. Building a Blended Learning Solution
Workforce $ Critical Talent $$ Leadership $$$ Executive $$$$
Levels 4 to 10
Levels 1 to 3
20

21. How to Choose the Right Solution
• Teachers
• Technology
• Business focus
• Global coverage
• Proven experience
21

22. Key Selection Criteria
TECHNOLOGY
• A single centralized platform
• Flexible online scheduling
TEACHERS • Proven quality management
• Advanced tracking and reporting
• Native-English speakers
• Needs-based as well as specific corporate
• Business experience and skills content
• Teaching qualifications/business • Multiple languages, time zones and access
experience point compatibility
• Positivity and warmth • Enterprise-level scalability
• Tutoring and virtual services integrated into a
• Availability and flexibility strong online curriculum for self-study
• Accessibility and IT literacy • On-the-job performance support tools
22

23. Blended Learning with GlobalEnglish
A wide range of solutions
On-premise
Software F2F training
Which solution is right for you?
EXECUTIVE
LEADERSHIP EXECUTIVE
Or
CRITICAL TALENT
CRITICAL TALENT
LEADERSHIP
PIPELINE
WORKFORCE
WORKFORCE
23

24. About GlobalEnglish
GlobalEnglish is focused exclusively on the corporate market. We’re dedicated to
Focused on
improving productivity and performance gains instead of only linguistic ones to
Your needs deliver maximum ROI for your corporation.
Unique Our enterprise-grade SaaS suite delivers value to your entire workforce. It’s aligned with
the 70:20:10 learning model; is customizable; and includes assessment, formal and
Solution informal learning, and performance support applications.
For 15 years we’ve partnered with more than 450 of the Forbes Global 2000
Proven worldwide and have won numerous awards, most recently, the 2012 Gold
Brandon Hall Excellence Award for Best Use of Blended Learning.
Backed by #1 GlobalEnglish is part of Pearson’s $1bn English business unit with 18,500+
employees across the world. We're expanding our capabilities to offer our customers
global brand in a more comprehensive solution—ranging from the highest-quality learning software,
education teachers and content to bespoke projects.
GlobalEnglish Customers
24

25. THANK YOU
25

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