In this presentation, we briefly introduced Chinese history and culture, including the facts and figures of China, and some recent changes and trends. It could be quite helpful especially for the non-Chinese who would like to understand China more and/or foreigners who would come to live and work in China.

1. on
ct ion ure
tro
du ult
f In ry &C
B rie isto
eH
C hi nes
by Daisy Zheng
& Prof. Dr. Hora Tjitra
Contact us at h.tjitra@tjitra.com

2. Agenda
1 Snapshots of China 3
2 A Glance at Chinese History 9
3 “Travel” around China 12
4 Chinese Culture: Impact from History 18
5 Nowadays China: Facts & Hot Topics 29
Introduction of China/2010-09 2

3. Quick Snapshots
of China
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4. The People of Republic China -
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5. People’s Republic of China: Facts & Figures
• Area: 9.6 million square kilometers.
• Population: exceeding 1.3 billion: family planning policy since the
1970s.
• A united nation with 56 ethnic groups, among which Han-Chinese
take up around 92%.
• Mandarin Chinese is one of the five working languages designated by
the United Nations.
• Continental climate: The greater part of the Chinese territory is situated in
the Temperate Zone, its southern part in the tropical and subtropical zones, and
its northern part near the Frigid Zone.
• Abounds in natural resources. It leads the world in many proven mineral
deposits; No country in the world boasts more wildlife than China.
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6. Some Statistic on China before the 2009 Crisis - Dec 2008
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7. The 2009 Crisis, Better than expected - healthy growth ??
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8. The new (bubble) world’s superpower ?
The world largest car’s market
The world largest export country
The world largest Forex reserve
(2.4 Trillion USD, 30% of the world)
The fastest growing country in the world
The new Japan
The third largest economist in the world
Social Gap
Four of the top 10 Global Bank
(the first top 3, market value, FAZ 2010)
Demographic
Rank first in Engineering Citation Index,
and rank three in Science Citation Index Internationalization
Introduction of China/2010-09 8

9. A Glance at
Chinese History
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10. China: 2070 BC - 1911 AD
Huangdi & Yandi
• Offspring of Huangdi and Yandi Warring States period
• The feudal warlords scramble for Qin Dynasty: Qin Shihuang
the throne • First united nation
• First Kaiser of China
• Great Wall & Terra-cotta Warriors
and Horses ( )
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11. New China Establishment & Development
1978 Deng Xiaoping
Jan. 1912 Sun Yat-Sen • Order out of chaos
• The Republic of China was set up. • Reform & Opening-Up
Jul. 1921 CCP Establishment 1998 Jiang Zemin
• The Chinese Communist Party 2003 Hu Jintao
came into existence.
• Three Represents.
• Eight Dos and Don’ts
• Hongkang and Macao returned to
China. The colonial govern by
British and Portuguese came to end.
Oct. 1949 Mao Zedong
• The People’s Republic of
China was established.
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12. “Travel”
around China
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13. Rare Species in Different Areas
Marco Polo argali
Red-crowned crane
Chinese sturgeon Siberian tiger
Chinese alligator
Snow leopard Baiji
Panda
Soft-shelled turtle
Golden monkey
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14. Huge Differences between Different Areas
Changbai Mountains
Inner Mongolia Grassland
Himalaya Mountains
The Yellow River
The Yangtze River
Tibetan Plateau
Shangri-la Sun Moon Lake
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15. Various Architecture Styles and Folk Houses
Shandong
• The Tai-Mountain
• Seagrass Room
Beijing
• The Forbidden City
• Siheyuan
Suzhou & Hangzhou
• The West Lake
• Suzhou Garden
• Jiangnan waterside
Xi’an
• The Terra-cotta Warriors
and Horses
• Cave
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16. Four Famous Chinese Cuisines
• The Chinese Cuisines are characteristic for its broad varieties and deep fine. People pay attention to
the color, fragrantness and taste ( ).
• The four most famous Chinese cuisines: Lu-, Chuan-, Huaiyang- and Yue-Cuisine.
Lu-Cuisine
is dainty about confecting dish soup and milk soup
Chuan-Cuisine
have the characteristic of tingle, pepperiness,
excessive oil and strong taste
Huaiyang-Cuisine
to select good materials and
to make suitable fire play important roles.
Yue-Cuisine
pays attention to fresh and tender taste.
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17. Costumes & Activities of Different Ethnic Groups
(Chaoxian)
(Mongolia) (Man)
(Wei)
(Hui)
(Yi)
(Zang)
(Mountain)
(Miao) (Zhuang)
(Dai)
Introduction of China/2010-09

18. Chinese Culture:
Impact from History
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19. Hundred Schools of Thoughts
• Laotzu is the founder of Taoism, • Mencius inherit and carry forward the
which emphasizes following the Confucian ideology.
rules of nature. • Eg. “Justice” (“ ”) People’s
• Eg. “Zhongyong” ( ) characteristics and development are
influenced by environment ( )
• Sunzi is the author of The Art of
War. His idea is the foundation of
Chinese strategy.
• Eg. “Know yourself as well as the
enemy, ever-victorious.” (
)
• Confucianism is the most important part of
the traditional thinking in China, also
spread to other neighbor countries.
• Eg. “Benevolence” (“ ”)
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20. Qin Shi Huang Unified China
Money
Characteristics
Qin Shi Huang
Vehicle & Track Social Norm
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21. Tang Dynasty: Start to Select Governors by Examination
National-wide Examination
First place winner:
Zhuangyuan
Nowadays National
Examination
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22. Tang & Song Dynasty: Poetry Booming
I raised my head and looked
While the rich wine and dine,
out on the mountain moon, I
the poor die of cold by the
bowed my head and thought
roadside.
of my far-off home.
Li Bai Du Fu
May we all be blessed with
longevity, though far apart, we
are still able to share the Recalling those years, a golden
beauty of the moon together. lance, horse of iron, tiger’s energy
swallowing a myraid miles.
Su Dongpo Xin qiji
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23. Song Dynasty: Great Development in Science & Research
• The earliest version of the compass was • The discovery of gunpowder has been
invented in China in the year 1044. credited to certain Chinese alchemists
around 9th century.
Compass Gunpowder
Printing Paper-making
• The method of Woodblock printing was first • Cai Lun is regarded to have invented the
seen in China in 220 and the invention of paper and also the entire process of paper-
movable type method was around 1040 AD. making, about 105 AD.
Compendium of Material Medical:
Seismograph A book on Chinese herbal medicine
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24. Chinese Innovation Policy
• At the Danfos 2009 summit' s opening ceremony, China' s Premier Wen
Jiabao hailed the scientific and technological innovation, calling it "an
improvement pillar."
"We will make China a country of innovation. We will seek breakthroughs in
key technologies that are vital to industrial transformation and upgrading, ..."
• For government officials like Wan Gang, China' s Minister of Science and
Technology, how to turn the technological innovation into real economic growth
is their concerns.
"Government should be a driving force in the process, especially when the
new technology first appears in the market,... "
• One of the targets set in the National Guidelines for the Medium- and Long-
term Plan for Science and Technology Development (2006-20) is to raise the
ratio of R&D to GDP to 2% by 2010 and to 2.5% or more by 2020. This is an
extremely ambitious target, as it implies the need for R&D expenditure to
increase by at least 10-15% annually.
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25. Ming & Qing Dynasty: “Go Out” & “Be Invaded in”
• A Treasure Ship Captain ( )
• Emperor of Qing dynasty: minority of “Man” ( )
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26. New China Establishment: Impact on Generation X
• Self-reliance, hard work ( )
• Self-reliance, to live with ample food and clothing ( )
• Culture Revolution ( )
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27. Opening-Up Reform: Impact on Generation Y
• More and more modern and big cities on the coast of China
Xiamen
Shenzhen Qingdao
Nantong
Zhuhai
Fuzhou
Shanghai
Guangzhou
Dalian
Ningbo
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28. Opening-Up Reform: Impact on Generation Y *
• What do we still keep? • What are we more extreme?
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Life style Relationship between people
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The importance of children
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Lebensstil Kontakte Das Kind
• What the Generation Y are different from Generation X?
Express themselves
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How is myself
Meinung Ich
* Picture from
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29. Nowadays China:
Facts & Hot Topics
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30. National Holidays
New Year’s Day
Chinese New Year
/ Spring Festival
The Qingming Festival
Labor Day / May Day
The Dragon Boat Festival
Mid-Autumn Day
National Day
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31. Recent Hot Topic - EXPO 2010
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32. Understanding “the Chinese”
What happened to the Train Station
Director after this picture has been
published on the net?
(Published on the net on Feb 2010)
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33. Recent progress and update on Economic, Business and Management in China
(The Economist, Feb 2010)
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34. Thank You!
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