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Online Presence

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Slide show for presentation to 2nd year student at UKC

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Online Presence

  1. 1. Managing Your Online Presence <ul><li>By Simon Wood </li></ul><ul><li>Tuesday 20th October 2009 </li></ul>
  2. 2. Introduction to me <ul><li>My name is Simon Wood. </li></ul><ul><li>Worked for over 10 years in the internet industry. </li></ul><ul><li>Currently work for Holiday Extra as a Technical Implementation Manager. </li></ul><ul><li>Interactive session. GET INVOLVED! </li></ul>
  3. 3. What is an Online Presence? <ul><li>A collection of accounts online that you use to network </li></ul><ul><li>A place to voice your ideas and views </li></ul><ul><li>A way to learn more about your specialist field </li></ul><ul><li>You may already have a site, but this is different. People might not find your site they will find you on google if you do it right! </li></ul>
  4. 4. Why it matters <ul><li>People google you! </li></ul><ul><li>Someone out there's trying to find information about you right now, whether it's a potential employer, date or a long lost friend. What happens when they Google you? </li></ul><ul><li>These days managing your online profile is just as important as having your CV up to date. </li></ul><ul><li>Even more important now then ever before. </li></ul>
  5. 5. What social networks can you use to build an online presence? <ul><li>Flickr </li></ul><ul><li>YouTube </li></ul><ul><li>Digg </li></ul><ul><li>Wikipedia </li></ul><ul><li>Facebook </li></ul><ul><li>Twitter </li></ul><ul><li>Linked In </li></ul><ul><li>Blogs and Forums </li></ul>
  6. 6. What you can do to manage your online presence <ul><li>Find out what info is out there on you already </li></ul>
  7. 7. What you can do to manage your online presence <ul><li>Pick a login, username, handle and stick with it everywhere </li></ul>
  8. 8. What you can do to manage your online presence <ul><li>Sync you profile image on all sites so people know it is you </li></ul>
  9. 9. What you can do to manage your online presence <ul><li>Setup google alerts </li></ul>
  10. 10. What you can do to manage your online presence <ul><li>Join Linked In and connect to people you know. Keep linking after meetings/interviews </li></ul>
  11. 11. What you can do to manage your online presence <ul><li>Complete you profile on all networks and be consistent </li></ul>
  12. 12. What you can do to manage your online presence <ul><li>Join you networks together. (including offline) </li></ul>
  13. 13. How you can sell yourself and your skills online <ul><li>Build a brand, you are the brand </li></ul>
  14. 14. How you can sell yourself and your skills online <ul><li>You wouldn't buy a TV without reading online reviews, so why recruit without checking feedback? </li></ul>
  15. 15. How you can sell yourself and your skills online <ul><li>Get on blogs and forums talking about areas you are interested in and get involved </li></ul>
  16. 16. How you can sell yourself and your skills online <ul><li>Try open source contributions </li></ul>
  17. 17. The power of networking online <ul><li>Follow industry experts, people you admire on twitter not just your mates </li></ul><ul><li>Having access to such a vast pool of talent is exceptional. Make the most of it </li></ul><ul><li>Get connected to people in your area </li></ul><ul><li>It is who you know and what you know </li></ul>
  18. 18. All this online activity will lead to critics <ul><li>How can you manage critics? </li></ul><ul><li>Don't get into a flame war it will only discredit you </li></ul><ul><li>Fall back on facts </li></ul><ul><li>Leave other readers to manage the criticism </li></ul>
  19. 19. The End <ul><li>SELL YOURSELF! </li></ul><ul><li>THINK BEFORE YOU POST! </li></ul><ul><li>QUESTIONS... </li></ul>

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