Howard Davidson from Boston MA writes about how P&G is pushing adult diapers. Howard Davidson from Arlington Massachusetts is marketing guy who helps brands connect with target audiences. www.howardjdavidson.com Howard Davidson writes about about advertising, social media and marketing with a touch of sarcasm.

1. P&G Pushing Adult Diapers
by
Howard Davidson, Arlington, MA
Slide By :- Howard Davidson Arlington MA

2. P&G is getting down and dirty and
pushing for adult diapers.
Slide By :- Howard Davidson Arlington MA

3. Broaching a subject that nobody,
including me, is a big fan of talking
about, “adult diapers” are going to
be getting hundreds of millions
more dollars worth of attention.
Slide By :- Howard Davidson Arlington MA

4. Though adult diapers haven’t always been
very secure for P&G in the past. Some ten
years ago their marketing budget
outweighed actual sales and everyone
involved was left with just an awkward
silence.
Slide By :- Howard Davidson Arlington MA

5. More than anything else though, it worries
me that the methods of containing
incontinence hasn’t changed in ten years. I
can’t remember the last time I was in
diapers and I’d like to keep it that way.
Slide By :- Howard Davidson Arlington MA

6. The reason why the timing might be
right now to dump millions more into
adult diapers is because thousands of
baby boomers are turning 65 every
day and P&G can see the writing on
the wall. Fewer babies are also being
born, so their shift in age group might
just pay off. Ah, the circle of life. Are
you tired of reading about this yet?
Slide By :- Howard Davidson Arlington MA

7. What these extra dollars probably mean
is that Americans all across this great
land will be forced to endure more
uncomfortable, squirm inducing T.V.
commercials with their family along with
Viagra, Cialis etc. only this time about
diapers for grandpa.
Slide By :- Howard Davidson Arlington MA

8. Seldom do these commercials take the
humorous route to quell the
awkwardness, instead opting for either
manhood affirming boldness, or sappy
romance. And if anyone can blunt the
humiliation of being sold adult diapers,
they’ll be sure to make a crap load of
money.
Slide By :- Howard Davidson Arlington MA