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Art organizations and museums all have one thing in common: their collections have the potential to capture a global audience’s attention. Art has the ability to cross borders, break language barriers and speak to the individual, as well as different societies. Given the nature of social media, art collections are kept alive as people share and re-share year-round, across multi-national audiences. In this piece, discover how museums are using social media to spread awareness, share their collections and speak to the global individual.