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Planspielsystem VAL-U

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Bericht zu Entwicklung und Einsatz des Unternehmensplanspielsystems VAL-U zu Unternehmertum und Nachhaltigkeit.
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Originalfolen in Englisch

Veröffentlicht in: Kleinunternehmen & Unternehmertum
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Planspielsystem VAL-U

  1. 1. © Prof. Dr. Ulrich D. Holzbaur, AAUAS STZAM 18/06/2015 - 1 SAGSAGA Planspielforum ZMS DHBW Stuttgart 2015-06-18 Erfahrungen mit der Entwicklung und Umsetzung eines Planspiels für Existenzgründung und Nachhaltige Entwicklung in und mit Südafrika  Prof. Ulrich Holzbaur  Hochschule Aalen SB Wirtschaftsingenieurwesen und Nachhaltigkeitsbeauftragter  Central University of Technology, Bloemfontein, extraordinary professor  Steinbeis Transfer-Zentrum Angewandtes Management Aalen
  2. 2. © Prof. Dr. Ulrich D. Holzbaur, AAUAS STZAM 18/06/2015 - 2 VAL-U SSB  Das Planspiel VAL-U VALues and yoU Wertebasiertes Planspiel für Unternehmertum  Das Umsetzungs-Projekt SSB Umsetzung eines Planspiels in Südafrika (+Deutschland + Namibia)  Das Entwicklungs-Projekt  Hochschule Aalen Studentische Projekte ESPRESSO = Experience Science and Practical Relevance and learn Sustainably via Sustainability prOjects (Willkommen in der Wissenschaft)  CUT Bloemfontein, VUT Vanderbijlpark, CPUT Cape Town Südafrika  Windhoek University , Namibia/ Hochschule Wismar Voice of Business
  3. 3. © Prof. Dr. Ulrich D. Holzbaur, AAUAS STZAM 18/06/2015 - 3 Project role players
  4. 4. © Prof. Dr. Ulrich D. Holzbaur, AAUAS STZAM 18/06/2015 - 4 Planning game project SSB VAL-U Frage: Wie könnnen wir zur Nachhaltigen Entwicklung in Südafrika beitragen? Reallabor Research questions:  How can games support entrepreneurship?  How can games support Sustainable Development?  How can you develop and deploy a game for a special purpose?  Special research on:  Experiential methods  Education for SD  Experience and culture  Games for ESD
  5. 5. © Prof. Dr. Ulrich D. Holzbaur, AAUAS STZAM 18/06/2015 - 5 Projektziele  Vision: den Unternehmergeist fördern und zu einer Nachhaltigen Entwicklung beitragen  Mission: Durch das Planspiel sollen die Grundlagen für die Unternehmensgründung bzw. Unternehmensführung vermittelt werden.  Differenzierung: Einsatz in Südafrika und Deutschland  Anforderungen an das Spiel  Simple Spielkonzepte  günstige bzw. fast kostenlose Spielmaterialien  international verständlich  Weiterentwicklung des Nachhaltigkeitsbewusstseins  Vermittlung von Soft- und Businessskills
  6. 6. © Prof. Dr. Ulrich D. Holzbaur, AAUAS STZAM 18/06/2015 - 6 Nachhaltigkeit  Nachhaltig ist eine Entwicklung, die den Bedürfnissen der heutigen Generation entspricht, ohne die Möglichkeiten künftiger Generationen zu gefährden, ihre eigenen Bedürfnisse zu befriedigen und ihren eigenen Lebensstil zu wählen. (Brundtland-Definition 1987)  Komponenten (Säulenmodell)  Wirtschaft und Wertschöpfung  Soziales System  Natürliche Umwelt Ökologie Lebensraum, Ressourcen Ökonomie Werte Soziales System Sicherheit, Regeln
  7. 7. © Prof. Dr. Ulrich D. Holzbaur, AAUAS STZAM 18/06/2015 - 7 Sustainable Development  World Commission on Environment and Development, 1987  Integration of  Socioeconomic Development  Environmental protection  Integration of  Intergenerational Justice  Intragenerational Justice .. to meet the needs of the present without compromising the chances of future generations to meet their own needs .. .. to meet the needs of the present without compromising the chances of future generations to meet their own needs .. .. to meet the needs of the present without compromising the chances of future generations to meet their own needs ..
  8. 8. © Prof. Dr. Ulrich D. Holzbaur, AAUAS STZAM 18/06/2015 - 8 Projektplan  Initial development 2008 – 2013 Educational games  Concept development and project plan 2013  Development of game level 1 2013 – 2014 Test runs for game level 1  Development Levels 2 to 6 2015 – 2016 Test runs for level 2 to 6  Training and Train the Trainer Materials Local/regional rollout 2015 – 2016  Evaluation 2016  Training and TtT Materials 2016 - 2017  Nationwide rollout Self standing materials 2017 – 2019
  9. 9. © Prof. Dr. Ulrich D. Holzbaur, AAUAS STZAM 18/06/2015 - 9 VAL-U Entrepreneurship education Based on the concept of value(s)  Economic value  Ethical values Education for  Entrepreneurship  Corporate Social Responsibility VALue + yoU  You create values  Your value(s)
  10. 10. © Prof. Dr. Ulrich D. Holzbaur, AAUAS STZAM 18/06/2015 - 10 VAL-U – entrepreneurship VALUES value by action entrepreneurial values: strategy and society valuing people and culture creating value for the customer adding monetary value the concept of value creation
  11. 11. © Prof. Dr. Ulrich D. Holzbaur, AAUAS STZAM 18/06/2015 - 11 Levels Level vaue aspect entrepreneurship contents 6 adding value to society Business plan development, forecast and research, bringing the plan to action 5 entrepreneurial values Sustainable development, corporate social responsibility, strategic planning, competition, entrepreneurship 4 valuing people and culture Project management, teamwork and leadership, networking, soft skills and culture 3 creating value for the market Marketing and sales, risk management, supply and demand, quality and research, stakeholders 2 adding monetary value Accounting, cost analysis, interest and taxes, investment and financing, funding 1 the concept of value creation Elementary economics: product prize and financial gain, procurement, production and sales
  12. 12. © Prof. Dr. Ulrich D. Holzbaur, AAUAS STZAM 18/06/2015 - 12 Levels Level entrepreneurship contents basic training concept 6 Business plan development, forecast, research Business game - Board based game 5 Sustainable development, corporate social responsibility, strategic planning, competition Albuchmühle – Role based game 4 Project management, teamwork and leadership Leonardo – haptic game Skills - board based game 3 Marketing and sales, risk management, supply and demand, quality and research, stakeholders Micro Eco Nomy - Board based game 2 Accounting, cost analysis, financing, funding Bilancia - Board based game 1 Elementary economics: product prize and financial gain, procurement, production and sales Micro Eco Nomy - Board based game
  13. 13. © Prof. Dr. Ulrich D. Holzbaur, AAUAS STZAM 18/06/2015 - 13 Levels Level basic training concept 6 Business game - Board based game 5 Albuchmühle – Role based games 4 Leonardo, LegoTower - haptic action games 3 SSB Market - Board based game 2 Bilancia - Board based game 1 Micro Eco Nomy - Board based game
  14. 14. © Prof. Dr. Ulrich D. Holzbaur, AAUAS STZAM 18/06/2015 - 14 Level 1: Micro Eco Nomy  The game is based on the following materials:.  Board (company) one for each company  Procurement (in-store) + production + sales (out-Store) + cash  Markets: materials + products  Bank  Money  Firm accounts for each company  Income statement and game balance sheet for each company  Materials that represent the production
  15. 15. © Prof. Dr. Ulrich D. Holzbaur, AAUAS STZAM 18/06/2015 - 15 Game board level 1
  16. 16. © Prof. Dr. Ulrich D. Holzbaur, AAUAS STZAM 18/06/2015 - 16 Board
  17. 17. © Prof. Dr. Ulrich D. Holzbaur, AAUAS STZAM 18/06/2015 - 17 Micro Eco Nomy
  18. 18. © Prof. Dr. Ulrich D. Holzbaur, AAUAS STZAM 18/06/2015 - 18 Cash Procurement department Storage for raw materials Storage for products Sales department Production your company
  19. 19. © Prof. Dr. Ulrich D. Holzbaur, AAUAS STZAM 18/06/2015 - 19 Money Materials Procurement marktt the outside world U.Holzbaur 2014 Customers Product marketi
  20. 20. © Prof. Dr. Ulrich D. Holzbaur, AAUAS STZAM 18/06/2015 - 20
  21. 21. © Prof. Dr. Ulrich D. Holzbaur, AAUAS STZAM 18/06/2015 - 21 Level 2 Buchführung  Wertschöpfung  Unterschied cash flow und Werte  Aktiva und Passiva  Ausgangspunkt: Kredit  Grundidee der Waage  Investition  Finanzierung  Gewinn  Umsatz vs. Gewinn  Firmeneigentum vs. Privateigentum
  22. 22. © Prof. Dr. Ulrich D. Holzbaur, AAUAS STZAM 18/06/2015 - 22 Wertschöpfung  Start: loan  Buy  Produce  Sell   Pay interest plus fixed costs
  23. 23. © Prof. Dr. Ulrich D. Holzbaur, AAUAS STZAM 18/06/2015 - 23 Cash Procurement department Storage for raw materials Storage for products Sales department Production your company Bank loanBank account
  24. 24. © Prof. Dr. Ulrich D. Holzbaur, AAUAS STZAM 18/06/2015 - 24 Money the outside world materials Bank debit Bank account
  25. 25. © Prof. Dr. Ulrich D. Holzbaur, AAUAS STZAM 18/06/2015 - 25 Level 3 Markt  Werte schaffen für den Kunden  Der Absatz ist keine Konstante  Klassisches Marketing  Preisgestaltung  Distribution  Qualität  Preis-Absatz-Funktion  Marktforschung  Diversifizierung  Geschäftsideen
  26. 26. © Prof. Dr. Ulrich D. Holzbaur, AAUAS STZAM 18/06/2015 - 26 Level 4: Management and Leadership  Planspiele für die Kompetenzbildung in den Bereichen  Management  Führung  Inter-Kulturelle Kommunilkation  Bewusstsein für inter-kulturelle Differenzen  Haptische Spiele  LegoTurm  Leonardo Brücke  Brückenbau  Teambuilding je nach Situation ….  Rollenbasierte Planspiele  Siehe level 5
  27. 27. © Prof. Dr. Ulrich D. Holzbaur, AAUAS STZAM 18/06/2015 - 27 Lego Tower  The planning game:  LEGO tower  Project management  Planning  Estimation  Implementation  Controlling  Magic triad  Height  Resources and Staff  Time  The project  Adapt the Game  Plan the Event  Organise  Evaluate the Event
  28. 28. © Prof. Dr. Ulrich D. Holzbaur, AAUAS STZAM 18/06/2015 - 28 Leonardo Bridge  Integrate Engineering with Management skills
  29. 29. © Prof. Dr. Ulrich D. Holzbaur, AAUAS STZAM 18/06/2015 - 29 Level 5 Sustainablility  Langfristige Entwicklung: Strategy  Nachaltige Entwicklung: Sustainable Development  Nachhaltige Entwicklung nahebringen  Allmende Planspiel  Chancen und Risikn der Nachhaltigen Entwicklung  Megatrends  Geschäftsideen  Globales Lernen insbesondere im Kontext Deutschland / Schulen  Auszeichnung Globales Lernen
  30. 30. © Prof. Dr. Ulrich D. Holzbaur, AAUAS STZAM 18/06/2015 - 30 role based games  Albuchmühle  Players plan the future for a mill  Core aspects:  Marketing  Environmental and risk management  Players have hidden agendas  Number factory  Players “produce” numbers  Each player has different  Information  Role and responsibility  Planning takes place on different levels:  Production (to calculate the numbers)  Organization (push-pull, R&D, )  Communication (rules, culture) Your role is ... You are .... You are responsible for ... You will be evaluated ... You may ... You want to ... You are planning to ...
  31. 31. © Prof. Dr. Ulrich D. Holzbaur, AAUAS STZAM 18/06/2015 - 31 VAL-U and Sustainable Development Socioeconomic development via  Entrepreneurhip creating employment  Improved understanding of value creation chain  Improved governance and value orientation Education for sustainable development via  Integration of ethical values into the training
  32. 32. © Prof. Dr. Ulrich D. Holzbaur, AAUAS STZAM 18/06/2015 - 32 Level 6 Entrepreurship  Entrepreneurial skills  Selbsteinschätzung  Kompetenzentwicklung  Business plan  Ideen  Konzepte  Finanzplan  aus dem Planspiel heraus  Konkrete unternehmerische Aktionen insbesondere an Schulen und Hochschulen  Kooperation mit enactus
  33. 33. © Prof. Dr. Ulrich D. Holzbaur, AAUAS STZAM 18/06/2015 - 33 Personality Engineer In every round of  production a saving of  one money unit Seller Every fourth product  can be sold one  money unit more  expensive Workaholic Every third round it is  your turn two times in  a row Buyer No need to pay every  fourth raw material Rollenkarten
  34. 34. © Prof. Dr. Ulrich D. Holzbaur, AAUAS STZAM 18/06/2015 - 34 Develop and Deploy  For the overall concept and each level  For each field of application  there are several tasks Overall concept Game Trainig Materials Train the Trainer Docu- men-tation Conceptualise and design Adapt: pedagogy + didactics, culture + experience + fun special context Desigin, produce and distribute Champion the Implementation Supervise and evaluate Publish and distrubute
  35. 35. © Prof. Dr. Ulrich D. Holzbaur, AAUAS STZAM 18/06/2015 - 35 Rollout Plan Structure 6 5 4 3 2 1
  36. 36. © Prof. Dr. Ulrich D. Holzbaur, AAUAS STZAM 18/06/2015 - 36
  37. 37. © Prof. Dr. Ulrich D. Holzbaur, AAUAS STZAM 18/06/2015 - 37
  38. 38. © Prof. Dr. Ulrich D. Holzbaur, AAUAS STZAM 18/06/2015 - 38
  39. 39. © Prof. Dr. Ulrich D. Holzbaur, AAUAS STZAM 18/06/2015 - 39
  40. 40. © Prof. Dr. Ulrich D. Holzbaur, AAUAS STZAM 18/06/2015 - 40
  41. 41. © Prof. Dr. Ulrich D. Holzbaur, AAUAS STZAM 18/06/2015 - 41 Rorisang Centre 
  42. 42. © Prof. Dr. Ulrich D. Holzbaur, AAUAS STZAM 18/06/2015 - 42 Zusammenfassung  Situationsabhängige Anpassung des Planspielsystems  Ziel  Land  Branche  Bildungsniveau und Alter  Kooperation in einem internationalen Projekt  Adaption an andere Kulturen  Einbindung von Studierenden beider Hochschulen  Reallabor

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