WALKATHON 2010

A WALK THAT CHANGED THE FATE OF A NATION ,[object Object],[object Object],DANDI WALK

WALKATHON-The Concept ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],WALKATHON – Hi Reach + Hi Involvement

CELEBRATING THRU WALKATHON ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

THE USP ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

THE EVENT ,[object Object],[object Object],[object Object]

EVENT ROUTE ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

PRO ROUTE MAP -Mumbai Start Point – Bandra Kurla Complex End Point – Bandra Fort Circuit Length – 10 kms approx

PRO ROUTE MAP - Delhi ,[object Object],[object Object],[object Object],[object Object],[object Object]

Participating Celebrities in Mumbai ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],……… ..Are Just A Few…The List Will Grow Further……

Participating Celebrities in Delhi ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],Are Just A Few…The List Will Grow Further…….

[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],IMPACT VALUE FOR YOUR BRAND * refer media plan for details

[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],IMPACT VALUE FOR YOUR BRAND On-Ground

IMPACT VALUE FOR YOUR BRAND On-Ground & Print ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

BACK DROPS & BANNERS ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

MEDIA PLAN 30 30 30 2700 90 20 09:00-17:00 Sat-Sun RODP Star Majha 30 30 30 2700 90 20 09:00-17:00 Sat-Sun RODP 20 20 20 1800 60 20 07:00-10:00 Mon-Fri RODP 30 40 50 3600 120 20 18:00-24:00 Mon-Sun RODP Star News 30 30 30 2700 90 20 09:00-17:00 Sat-Sun RODP 20 20 20 1800 60 20 07:00-10:00 Mon-Fri RODP 30 40 50 3600 120 20 18:00-24:00 Mon-Sun RODP Star News WK 3 WK 2 WK 1 FCT SPOT DUR TIME DAY CHANNEL T.V 2 1 2 Color 225 2 Daily Delhi Amar Ujala 1/ 2 2/2 0 / 2 Color 225 2 Daily Mumbai Mumbai Mirror / Mid Day 2 2 2 Color 225 2 Daily Del,Mum HT WK 3 WK 2 WK 1 Type Size No of Ins Frequency Editions Publication Print

MEDIA PLAN ,[object Object],[object Object],[object Object],[object Object],8 8 8 8 8 8 8 8 8 8 8 8 8 8 8 120 20 1700-2200 Mon-Fri 4 4 4 4 4 4 4 4 4 4 4 4 4 4 4 60 20 1100-1700 Mon-Fri 8 8 8 8 8 8 8 8 8 8 8 8 8 8 8 120 20 0700-1100 Mon-Fri 8 8 8 8 8 8 8 8 8 8 8 8 8 8 8 120 20 1700-2200 Mon-Fri 4 4 4 4 4 4 4 4 4 4 4 4 4 4 4 60 20 1100-1700 Mon-Fri 8 8 8 8 8 8 8 8 8 8 8 8 8 8 8 120 20 0700-1100 Mon-Fri Fri Thu Wed Tue Mon Fri Thu Wed Tue Mon Fri Thu Wed Tue Mon Total Spots Dur-Secs Time Band Day FM Radio Duration: 30 Sec on Big FM for 3 Weeks Mumbai & Delhi

PARTICIPATION FORMAT ,[object Object],[object Object],[object Object],[object Object],[object Object]

ITENARY ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

POST EVENT CELEBRATION ,[object Object],[object Object],[object Object]

CHARITY PARTNER ,[object Object],[object Object],[object Object]

Sponsorship Options ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

PRIZE MONEY INR 5 Lacs 2 nd Runners Up INR 7.5 Lacs 1 st Runners Up Winner INR 10 Lacs

WALKATHON 2010

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