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1 of 10
www.simplify360.com 
Stage 1 
The 
Preliminary 
Round 
Team Name: Red Devils 
Name of first member: Himanshu Dutt Sharma 
College Name: Institute of Management Technology 
Name of second member: 
College Name:
What is Social Media?? 
www.simplify360.com
Social Media
What is Social Media and how can you 
use it to enhance student support? 
• Social Media provides context, pictures, words, 
shared meaning 
• Facebook, YouTube ( some examples –education 
programme information, housing, orientation, 
announcements)
Why is Social Media important? 
• If your kids are awake they are probably online 
• The average young American now spends every waking 
minute – except the time in school – using a smart 
phone, computer, TV or other electronic device 
according to a new study from the Kaiser Family 
Foundation. Those ages 8 – 18 spend more than 7 
hours a day with such devices. And that does not count 
the hour and a half that youths spend texting or talking 
on their phones
The Asian Market
Peer Endorsement 
• The vast majority of people report the opinion they 
trust most is from ‘someone like me’. For the first time 
in our history, peers have bested the wisdom of experts 
• Peer endorsement is the single greatest decision-making 
accelerant. Through Social Media, peer 
influence cycles are happening at a velocity never 
before seen. Decision making is clearly becoming more 
social
Social Networking 
• Social Networking is the use of communities to 
engage with others: Facebook, MySpace, LinkedIn, 
Twitter. Social Networking sites often include social 
media tools to facilitate the interaction and 
conversation
Social Networking 
Friendship 
•Keeping in 
Touch 
•Developing 
new 
relationships 
Sharing 
•Photos 
• Links 
• Interests 
Community 
•Causes 
• Beliefs 
•Advocacy
How popular are Social Networks? 
• According to the analysts at Hitwise, social networks in 
general are more popular than search engines in some 
parts of the world 
• Facebook’s overall web traffic pulled ahead of Google’s 
for the first time in the U.S. in March of this year. 
• Facebook dominates the current crop of social 
networks, accounting for the majority (55%) of all social 
site visits. When compared to the wider web, Google 
gets around 9.3% of all web traffic, while Facebook 
captures just over 7%

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Casia 2014 preliminary round_template

  • 1. www.simplify360.com Stage 1 The Preliminary Round Team Name: Red Devils Name of first member: Himanshu Dutt Sharma College Name: Institute of Management Technology Name of second member: College Name:
  • 2. What is Social Media?? www.simplify360.com
  • 4. What is Social Media and how can you use it to enhance student support? • Social Media provides context, pictures, words, shared meaning • Facebook, YouTube ( some examples –education programme information, housing, orientation, announcements)
  • 5. Why is Social Media important? • If your kids are awake they are probably online • The average young American now spends every waking minute – except the time in school – using a smart phone, computer, TV or other electronic device according to a new study from the Kaiser Family Foundation. Those ages 8 – 18 spend more than 7 hours a day with such devices. And that does not count the hour and a half that youths spend texting or talking on their phones
  • 7. Peer Endorsement • The vast majority of people report the opinion they trust most is from ‘someone like me’. For the first time in our history, peers have bested the wisdom of experts • Peer endorsement is the single greatest decision-making accelerant. Through Social Media, peer influence cycles are happening at a velocity never before seen. Decision making is clearly becoming more social
  • 8. Social Networking • Social Networking is the use of communities to engage with others: Facebook, MySpace, LinkedIn, Twitter. Social Networking sites often include social media tools to facilitate the interaction and conversation
  • 9. Social Networking Friendship •Keeping in Touch •Developing new relationships Sharing •Photos • Links • Interests Community •Causes • Beliefs •Advocacy
  • 10. How popular are Social Networks? • According to the analysts at Hitwise, social networks in general are more popular than search engines in some parts of the world • Facebook’s overall web traffic pulled ahead of Google’s for the first time in the U.S. in March of this year. • Facebook dominates the current crop of social networks, accounting for the majority (55%) of all social site visits. When compared to the wider web, Google gets around 9.3% of all web traffic, while Facebook captures just over 7%