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Making Games for Gamers in HTML5

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This presentation held at GDC China 2012 examines the current gaming trends on smartphones and tablets, noting that developers might want to focus on more on hardcore players if they wish to create a successful game on mobile platforms. It outlines 6 guidelines for game design for core gaming.

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Making Games for Gamers in HTML5

  1. Making Games forGamers in HTML5Henric SuuronenNonStop GamesPresident & Co-Founder
  2. President and Co-Founder Head of Studio Director of Product ManagementHenric Suuronen@henricgames
  3. What we do Games for Gamers Focus on Social Play Everywhere
  4. State of (HTML5) NonStopGames Market Approach
  5. State of HTML5?
  6. State of HTML5?
  7. Should we beworried?
  8. Instead of looking atpress, let’s look atwhat sells!
  9. What Sells?*TOP GROSSING iPhone USA13.9 Can be done equal or better with HTML5
  10. What if CasualGames/Apps is notthe way to go?
  11. We also didfirstCasual, andeven hadsuccess!
  12. >30% >1M1-day retention pictures painted Both Games Live But no new updates
  13. New Focus: Games for Gamers
  14. - BETA this year - iOS Wrapper - Web & iOS launch Sign-up for BETA:www.nonstop-games.com
  15. State of (HTML5) NonStopGames Market Approach
  16. Complex Layered Strategy/ Optimization
  17. Why is depth good for html5? “Focusing on fidelity misses the point of what a lot of strategy gamers are looking for.” Kevin Chou, CEO Kabam 27th August 2012 VentureBeat
  18. Monetization Mechanic
  19. Speed-ups not Energy
  20. More Resources / Units More Revenue
  21. Resource / Unit Management needs plenty of re-balancing Games not updated  Games-always up-to-date problems to native  advantage to hybrid games resource games
  22. More Social Interaction:PvP, Chat, Alliances
  23. This is NOT social!
  24. This is Social PvP Trading Chatting Forming Alliances Sending resources Helping newbies
  25. PvP in focus The “core” of a core game Importance of battle system Match-making Beginner Protection PvE? Alliances
  26. Many PvP on Charts*TOP GROSSING iPhone USA25.10
  27. Forums & ChatSocial value can’t be created without communication
  28. Alliances REALLY important
  29. Anytime Access-> long & short gameplay
  30. Short & Long gameplayShort actions Long actions
  31. Value from anytime access Wait a(cross-platform) minute, why did FB abandon html5? messaging More social
  32. Time sensitivity PvP Fantasy Sports Trading Bidding Online Dating
  33. Evolve Prototype EVERYDay!
  34. HTML5 enables FAST prototyping D a i l y p l a y s e s s i o n o
  35. Being Passionate Aboutyour Game
  36. Which one to work 9-to-5 with?
  37. Not passionate about Granny Games!
  38. Work with the games YOU arePassionate about!(Be that then granny, casual, mid core, coregames, board games, card games)
  39. Games for Gamers Making Core Games in HTML5 1. Complex Strategy in Layers 2. Monetization Mechanic 3. PvP, Alliances, Chat 4. Short & Long gameplay 5. Prototyping 6. Passion Required
  40. Sign-up for BETAwww.nonstop-games.com
  41. THANK YOU!(Slides available on @henricgames) www.nonstop-games.com