1.
incentives & mechanismen stimuleren van participatie in online communities Thieme Hennis

2.
definities <ul><ul><li>A social mechanism is a plausible hypothesis, or set of plausible hypotheses, that could be the explanation of some social phenomenon. </li></ul></ul><ul><ul><li>An incentive is any factor (financial or non-financial) that enables or motivates a particular course of action, or counts as a reason for preferring one choice to the alternatives. </li></ul></ul>

3.
Waarom? <ul><li>Duurzaam ontwerp </li></ul><ul><ul><li>gedragen door de gebruikers </li></ul></ul>

4.
Berlanga et al. <ul><li>Sustainability in the context of online communities means tooling online communities in such a way that users may manage, organise, regulate and classify resources, participants and communities . </li></ul>

5.
Kollock <ul><li>motivatie ～ behoefte </li></ul><ul><li> benader mensen niet op dezelfde manier </li></ul><ul><li> er moet aan een behoefte worden voldaan </li></ul>

6.
Bouwman et al. <ul><li>We argue that social software systems should trigger mechanisms that allow us to associate with or form social groups, whether online or in the real world. </li></ul><ul><li>Such mechanisms would acknowledge human motivations, like eagerness for exploration, curiosity, inquisitiveness, civilization, valuation of belonging, achieving self-realization, enjoying one-self. </li></ul>

8.
Overzicht resultaten literatuurstudie <ul><li>Berlanga et al. Guidelines to Foster Interaction in Online Communities. Learning Network Services for Professional Development (2009) </li></ul><ul><li>Berlanga et al. On the importance of personal profiles to enhance social interaction in Learning Networks. Proceedings of Web Based Communities Conference (2008) </li></ul><ul><li>Bishop. Increasing participation in online communities: A framework for human–computer interaction. Computers in Human Behavior (2007) </li></ul><ul><li>Bouman et al. The realm of sociality: notes on the design of social software. The 28th Intl Conf on Information Systems (2007) </li></ul><ul><li>Brouns et al. Personal profiles: Facilitating participation in Learning Networks. dspace.learningnetworks.org (2008) </li></ul><ul><li>Daalhuizen et al. COMMUNITY BASED DESIGN SUPPORT. cs.vu.nl </li></ul><ul><li>Eul. Design for Contribution - Theoretical and Practical approaches to Motivate Contribution in Online Communities. </li></ul><ul><li>Hoogenboom et al. Sociality and learning in social software. International Journal of Knowledge and Learning (2007) </li></ul><ul><li>Koh et al. Encouraging participation in virtual communities. Communications of the ACM (2007) vol. 50 (2) pp. 69-73 </li></ul><ul><li>Kollock. The economies of online cooperation: gifts and public goods in cyberspace. Communities in cyberspace (1999) </li></ul><ul><li>Kreijns et al. Identifying the pitfalls for social interaction in computer-supported collaborative learning environments: a review of the research. Computers in Human Behavior (2003) vol. 19 (3) pp. 335-353 </li></ul><ul><li>Lattemann and Stieglitz. Framework for governance in open source communities. System Sciences (2005) </li></ul><ul><li>Ling et al. Using social psychology to motivate contributions to online communities. Journal of Computer-Mediated Communication (2005) </li></ul><ul><li>Preece and Maloney-Krichmar. Online communities: focusing on sociability and usability. Handbook of human-computer interaction (2003) pp. 596–620 </li></ul><ul><li>Rashid et al. Motivating participation by displaying the value of contribution. Proceedings of the SIGCHI conference on Human Factors in computing systems (2006) </li></ul><ul><li>Rehn. Electronic Potlatch: a study of new technologies and primitive economic behavior. (2001) </li></ul><ul><li>Wellman et al. The networked nature of community: Online and offline. IT & Society (2002) </li></ul><ul><li>Wenger. Communities of practice and social learning systems. Knowing in organizations: A practice-based approach (2003) pp. 76-99 </li></ul><ul><li>Wenger et al. Cultivating communities of practice: a guide to managing knowledge‎. (2002) pp. 284 </li></ul>

9.
Heterogeniteit <ul><li>Ervaren & nieuwe mensen </li></ul><ul><li>Trendsetters & conservatieve mensen </li></ul><ul><li>Active & lurkers </li></ul>

10.
Fit <ul><li>Ondersteuning of inpassing bestaande werkprocessen / denkprocessen </li></ul>

11.
Value & ontwikkeling/leren <ul><li>Nieuwsgierigheid aanboren </li></ul><ul><li>Ontdekken nieuwe mensen, dingen, vaardigheden </li></ul>

12.
Familiarity en excitement <ul><li>Eigen pagina </li></ul><ul><li>Bekende domeinen </li></ul><ul><li>Nieuwsaankondigingen, guest experts </li></ul><ul><li>Goede interface en navigatie </li></ul><ul><li>Online sociale patronen ～ realiteit? </li></ul>

13.
Ritme vinden <ul><li>Frequentie nieuwsbrieven, nieuwsitems en andere vormen van communicatie </li></ul><ul><li>Frequentie en intensiteit online en offline evenementen </li></ul>

14.
Feedback & reciprociteit <ul><li>Inzicht in gebruik of effect van bijdragen </li></ul><ul><li>Gift economy </li></ul>

15.
Identiteit & reputatie <ul><li>Competitie </li></ul><ul><li>Geleidelijke profilering </li></ul><ul><li>Netwerk </li></ul><ul><li>Privacy </li></ul>

16.
Vertrouwen <ul><li>Onderlinge band, cultuur </li></ul><ul><li>Afgeschermde ruimtes, privacy </li></ul><ul><li>Offline interactie </li></ul>

17.
Coordinatie <ul><li>Regels en doelstellingen geven duidelijkheid rondom gedrag en interactie </li></ul>

18.
Is dit alles? <ul><li>Usability en interface issues </li></ul><ul><li>Proces van ontwikkeling, marketing en communicatie, gebruikersonderzoek, etc. </li></ul><ul><li>Organisationele uitdagingen </li></ul>

19.
En nu aan de slag met de mechanismen