1. Hiring a Social Media “Manager” makes perfect sense…. and cents !
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3. Social Media Is not independent anymore Its not the New Thing Its simply part of any Good Marketing Mix Ideally it should be a function managed internally 82% of companies use Social Media (not all of them well)
4. Its like old fashioned Service It allows small and big companies to talk to customers It allows customers to feel like they know the owners It gives your customers a voice …. And a chance to hear them talking
5. A few of the Top 100 companies using Social Media well
6. For your Thoughts ….. Do not mistake silence for customer satisfaction! Unhappy customers tell 11 friends before they tell you! It pays to listen .. You need to make it easy for customers to tell you first, so you can fix it. The perfect starting point for using Social Media
10. 2 . What Department does Social Media Belong too? Normally falling under P.R, Marketing or Communications But its essential that it’s supported by the M.D.
11. 3. Are you ready to embrace the changes it will bring? It’s a cultural shift that takes place. It needs real support , if its treated like a fad.. It won’t work. You will get feedback , some you don’t like, some good Not a negative, but a chance to innovate and improve.
12. Call Helen Tonetti on 0207 2937000 Why? I have over 20 years of Recruitment experience. I took off two years to study and apply Social Media to business. I have a very extensive on-line following/ network. I am mad about Social Media and what it can do for you And I am happy to give free advice!
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