Thanks everyone that attended my presentation to learn how to make a powerful first impression.
Event: PMIWDC 2014 PM Symposium
Date: Friday, September 26, 2014
Time: 09:40 - 10:30 a.m. ET
Place: JW Marriott, Washington, DC
Overview
Most recruitment experts agree that it takes our minds between 7 and 17 seconds to form a first impression when meeting someone new. In business interactions, first impressions are crucial. A negative first impression can be nearly impossible to reverse or undo. Building your own personal brand helps you create a meaningful, powerful impression on everyone you meet. This is why it is important to establish your own personal brand to advance your career. This discussion will help you understand how you can overcome the first impression barrier and clearly communicate to others where you are in your career and where you want to go next.
This session will identify steps to help you create and build your own personal brand to make a great first impression, expand your professional network, and connect with others who may need your expertise and abilities.
Key Takeaways
• Why creating a personal brand is important
• Steps to create your personal brand
• Tips to build your personal brand
• Useful tools to consider
• Pitfalls to avoid
About Hector Del Castillo
Hector Del Castillo has over 15 years of experience transforming products to wealth for technology-based companies. He helps strengthen product portfolios, guide high performing cross-functional teams, and create new revenue streams within product-driven organizations. As a consultant, trainer and coach, he helps executives, senior managers and entrepreneurs transform ideas into a great business.
Hector is a certified Project Management Professional (PMP®), Certified Product Manager (CPM®) and Certified Product Marketing Manager (CPMM®). He earned M.S. degrees in Electrical Engineering from the University of California at Santa Barbara and the University of Texas at El Paso and a Bachelor’s Degree in Electrical Engineering from the University of Texas at El Paso.
Interested in attending this engaging discussion?
Register here: http://bit.ly/1q2gwJG
Looking for a coach to accelerate your product marketing & management career?
Set up a free initial 30-minute session for more information: http://bit.ly/1gBFdaD.
Want To Certify Your Team?
If you have a product team of 10 or more that you want to certify, contact AIPMM at certification@aipmm.com.
Upcoming Events
Reserve your seat for the next AIPMM webinar: http://aipmm.com/aipmm_webinars/.
Visit: http://www.aipmm.com
Need Assistance?
Contact me to set up a free initial consultation session. Let me know how I can help you grow your business, grow your product team, or create and build your own brand.
Regards,
Hector Del Castillo
http://linkd.in/hdelcastillo
24. “If today was the last day of your life, would you want to do what you are about to do today?.”
- Steve Jobs
25. “As we look into the next century, leaders will be those who empower others.”
- Bill Gates
26. “One thing is certain in business. You and everyone around you will make mistakes.”
- Sir Richard Branson
27. “I think a simple rule of business is, if you do the things that are easier first, then you can actually make a lot of progress.”
- Mark Zuckerberg
28. “A brand for a company is like a reputation for a person. Your earn reputation by trying to do hard things well.”
- Jeff Bezos.
30. “Branding demands commitment; commitment to continual re-invention; striking chords with people to stir their emotions; and commitment to imagination. It is easy to be cynical about such things, much harder to be successful.”
- Sir Richard Branson, CEO Virgin
32. 1. Identify who you are
•Identify your needs and values
•Focus on things you love to do
•Identify your strengths and weaknesses
•Highlight your accomplishments
•Evaluate your experience
•Understand how you are perceived
33. 2. Define what you want to do
•Set goals and objectives
•Invest in yourself
•Ask for insights
•Identify roles models and mentors
•Connect with mentors and advisors
•Request feedback about where to go next
34. 3. Recognize your target audience
•Imagine your ideal workplace or client
•Keep your eye in your current company
•Focus on potential employers
•Research your target audience
•Align yourself with your target audience
35. 4. Know competitors & partners
•Identify potential competitors
•Understand the difference between you and competitors
•Request advice from peers
36. 5. Create your brand profile
•Create your brand statement
•Clearly state your career goals
•Identify your unique value proposition
•Highlight your values, beliefs and accomplishments
37. 6. Position your brand
•Develop your brand positioning statement
•Test it early and often
•Develop the message platform
•Practice your pitch
•Adjust as needed based on feedback
47. Come make history with us!!!
Project Management Day of Service (PMDoS)
Monday, January 19, 2015
Join us for this community outreach event of unprecedented scale providing pro bono Project Management services to 200 nonprofits.
We are seeking sponsors, donors and passionate project leaders to help us help those who help others.
Want to learn more? Attend informational session today
at 4 p.m. at the Ballroom.
Visit: www.pm-dos.net Follow: @PMDoS15
Hosted by DC Metro Area PMI Chapters and Taproot Foundation