1. Product Manage Your Career!
Sharad Sharma
CEO – BrandSigma (stealth mode)
Chair – NASSCOM Product Forum
Indian Angel Network, India Innovation Fund
2. About You?
a) Practicing versus wannabe Product
Managers?
b) B2C, B2b, B2B/B2G business model?
c) Startups vs MNCs?
d) How many of you have worked in the US? In
the Valley? How many would like to go
there?
Sharad Sharma @sharads, IPMA 4th Dec 2011
3. Five Suggestions
1. Stay in India; it makes sense like never
before
Sharad Sharma @sharads, IPMA 4th Dec 2011
4. Five Suggestions
1. Stay in India; it makes sense like never
before
2. Shape up; next few years will be tough
Sharad Sharma @sharads, IPMA 4th Dec 2011
5. Five Suggestions
1. Stay in India; it makes sense like never
before
2. Shape up; next few years will be tough
3. To be good at what you do, pick the right
flavor - Product or Program Manager - for
the real you
Sharad Sharma @sharads, IPMA 4th Dec 2011
6. Five Suggestions
1. Stay in India; it makes sense like never
before
2. Shape up; next few years will be tough
3. To be good at what you do, pick the right
flavor - Product or Program Manager - for
the real you
4. Select the product, not the company; MNC
vs. startup is a false choice
Sharad Sharma @sharads, IPMA 4th Dec 2011
7. Five Suggestions
1. Stay in India; it makes sense like never before
2. Shape up; next few years will be tough
3. To be good at what you do, pick the right flavor
- Product or Program Manager - for the real you
4. Select the product, not the company; MNC vs.
startup is a false choice
5. Skills matter, but so does your personal code of
conduct
Sharad Sharma @sharads, IPMA 4th Dec 2011
8. New Age Code of Conduct
Guilds >> Organizational Man >> Creation Nets. Every Age
has its own rules for Workers.
• Set people for success
Even when their definition of success is different from yours
• Give more than you take
Commons are important; collaboration is cooperation plus amplification
• Say what you mean, do what you say
Speed of trust depends on this
• Deliver fast error recovery
This is more important than failure avoidance
• Make things up, make them happen
It about action and outcomes after all!
Sharad Sharma @sharads, IPMA 4th Dec 2011
