This document provides an introduction to success with traffic exchanges. It begins by explaining that while traffic from exchanges is perceived as "free", one's time spent surfing still has monetary value. It then discusses key elements of traffic exchanges like surf ratios, timers, and delivery rates that impact returns. The document stresses optimizing strategies like upgrading accounts, using multiple exchanges, and testing page elements to improve clicks and earnings over time. Overall it presents traffic exchanges as requiring serious effort to maximize results rather than being a passive "free" traffic source.