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Managed Content as a Service (mCaaS): The Next Generation Digital Content Broker Platform

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Happiest Minds’ managed Content as a Service (mCaaS) is a pluggable, cloud powered Digital Content Broker Solution that seamlessly integrates with Transactional systems and leverages any form of standard storage and Middleware. Offered both as a Platform and a custom implementation, it allows users to manage their Digital Assets throughout their lifecycle, thereby delivering a Smart, Seamless & Connected Content flow for the Enterprise across its End Consumers, Customers, Employees and Partners. mCaaS powers dynamic relevant content through intelligent orchestration

While mCaaS can be enabled to solve many use-cases & help businesses across industries, following is our top two focus areas for mCaaS:

Enable direct Content and Asset Monetization, disruptively (Direct Sell scenario)
Enable monetization of Core Ent. Products/ Improve Business Process Efficiency thru innovative and efficient Content and Asset management (Aided Sell with scenario)

Veröffentlicht in: Technologie
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Managed Content as a Service (mCaaS): The Next Generation Digital Content Broker Platform

  1. 1. Managed Content as a Service (mCaaSTM ): The Next Generation Digital Content Broker Platform mCaaS offers the following Managed Content as a Service (mCaaS) - A Pluggable Digital Content Broker Platform Powers dynamic relevant content through intelligent orchestration Enterprise Digital Content/Assets are an important element in a typical Digital Transformation journey, to that effect managing them effectively in today’s Digitalized & SMAC+ world, brings significant improvement in the Smart and Connected Customer experience, which lot of enterprises are striving to deliver so that it can influence better monetization of their core offerings. Happiest Minds mCaaSTM is a pluggable, cloud powered Digital Content Broker Solution that seamlessly integrates with Transactional systems and leverages any form of standard storage and Middleware. Offered both as a Platform and a custom implementation, it allows users to manage their Digital Assets throughout their lifecycle, thereby delivering a Smart, Seamless & Connected Content flow for the Enterprise across its End Consumers, Customers, Employees and Partners. mCaaS enables Enterprises monetize their Digital Content/Assets in a fairly disruptive way leading to new and Innovative Business and revenue streams. • One Stop platform for Digital Asset Brokering • Efficient high volume content distribution with Storage Pluggability • Content Service as API/Streaming Data for Channels and Devices • Secured end user content Consumption and Insights • Use Case specific industry positioning Digital Asset Cloud Dam ManagedContentasaService Enterprise Content Management System One Stop platform for Digital Asset Brokering Efficient high volume content distribution with Storage Pluggability Content service as API/Streaming Data for Channels and Devices Secured end user content Consumption & Insights Use case specific verticalized positioning Channel Devices (IoT & IoE) Real-Time transaction Enterprise Apps End consumer Data-Extraction www Product Lifecycle Management Marketing Resource Management Dynamic Relevant Content Social Network
  2. 2. mCaaS key features: Industry Use Case Mapping Ingestion Tagging & Taxonomy Brokering Workflow Complete or partial ingestion (real – time & offline capabilities) Pluggability to standard channels End User Interaction Publish content in a pixel perfect layout Collaboration between different actors Content Recommendation Customer On-Boarding Configure content type/tem- plate/workflow/user access Import external content seamlessly Insights Real-time deep insight of user content consumption with micro-segmentation Rating of digital asset Predictive insight of market demand Federated Search Smart federated search across multiple channels Intelligent snorting & filtering Rule based search & discovery Manual/automated tagging Cascading metadata Define ontologies & relationships Configurable inheritance On – the- fly taxonomies Aggregate, orchestrate, micro-segment single/ multiple digital assets from multiple sources Repacking with different format/type of digital assets Human workflow with collaborative review storyboard associated with authorization based access 01 02 03 04 05 06 07 08 mCaaS Platform – Key Use Case Mapping Segmented Research Report Personalized Media Publishing Contextual Regulatory Reporting & Rating Smart contract brokering Enterprise federated search Enable self monetization through disruptive models Enable smarter monetization of other offerings Enable highest degree of operational excellence through business efficiency Smart LMSEnrich guided sales process End user consumption insights Media & Content Research Financial Services Retail & CPG Travel & Hospitality Corporate , For more information visit www.happiestminds.com. Write to us at business@happiestminds.com About Us © Happiest Minds Proprietary Happiest Minds enables Digital Transformation for enterprises and technology providers by delivering seamless customer experience, business efficiency and actionable insights through an integrated set of disruptive technologies: big data analytics, internet of things, mobility, cloud, security, unified communications, etc. Happiest Minds offers domain centric solutions applying skills, IPs and functional expertise in IT Services, Product Engineering, Infrastructure Management and Security. These services have applicability across industry sectors such as retail, consumer packaged goods, e-commerce, banking, insurance, hi-tech, engineering R&D, manufacturing, automotive and travel/transporta- tion/hospitality. Headquartered in Bangalore, India, Happiest Minds has operations in the US, UK, Singapore, Australia and has secured $ 52.5 million Series-A funding. Its investors are JPMorgan Private Equity Group, Intel Capital and Ashok Soota.

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