A Quick At-A-Glance primer for LinkedIn, Twitter, & Instagram by @GwynethJones - The Daring Librarian

1. Social Media Shortcuts:​ At-A-Glance Tips for Educators
Now
What?
LinkedIn
Professional digital footprint
without a lot of work
Twitter
The biggest, most positive,
Global Teacher's Lounge
Instagram
Share awesome school
snaps without much work
Pick a
Name
Use your real name. It’s OK,
it’s already out there.
Use your real name or Name
+ Edu - See Blog for Ideas
Use your real name or
Name Edu
Register
& Which
Email to
Use
This is a professional profile,
register with school email
address. You’re not looking or
a job, you’re a professional!
Unless you must, register with
Gmail or personal email
address NOT school email.
Check your district Social
policy and follow it
Unless you must, register
with Gmail or personal email
address NOT school email.
Check your district Social
policy and follow it
Location &
Education
Fill out education & work
history. Extensive HS info
isn’t necessary, this isn’t
Facebook.
List profile location. Not your
street address but your city
and state
List profile location. Not your
street address but your city
and state
Validating
Link
Include your school or district
website link. Optional: your
Blog, Twitter, Instagram,
Electronic Portfolio link, etc.
Prove you’re a real educator,
add a website link. Don’t have
a blog? Use LinkedIn or
school webpage
Prove you’re a real
educator, add a website
link. Don’t have a blog? Use
LinkedIn or school webpage
Get The
Picture
Upload a clear smiling or
friendly profile picture of YOU!
Upload a clear smiling or
friendly profile picture
Upload a clear smiling or
friendly profile picture
Write a
Positive
Profile
Upload an engaging,
informative, but fun profile
headline - keep it short but
upbeat. 120 character limit
Upload an engaging,
informative, but fun profile
headline - keep it short but
upbeat - 160 character limit.
Upload an engaging,
informative, but fun profile
headline - keep it short but
upbeat - 150 character limit.
Cool
Header
Upload a headline pic- this
can be a favorite landscape or
a customized graphic. I have
a selection FREE ones to use
while you’re deciding on the
perfect one!
Upload a headline pic- this
can be a favorite landscape or
a customized graphic. I have
a selection FREE ones to use
while you’re deciding on the
perfect one!
No headline graphic to
worry about here! YAY!
Get
Involved
LinkedIn is the cactus plant of
Social Media, you need only
“water” or check on it a couple
times a year. Consider
accepting connections only
from those with a full profile, a
picture, working at school or
in the education profession.
Avoid vendors you don’t know
or you will get a lot of SPAM
messages.
Lurking at first is totally fine!
Listen, follow, RT, and learn.
Tweet when you’re ready. Try
to join in on a live education
Twitter chat. Join in on a
conversation, have fun!
Check your district Social
policy and follow it. Never
post a kids full name. Always
be positive & respectful
Post pics of the awesome
that goes on every day.
Can’t show kids faces?
Take pics over the shoulder
or smiling behind the cover
of a book. Kids still love
seeing their hands or ears!
Check your district Social
policy and follow it. Never
post a kids full name.
Always be positive &
respectful
Created by @GwynethJones - TheDaringLibrarian.Com
Creative Commons, Non-Commercial, Share-Alike

2. The Nitty Gritty Backpage
Disclaimer​: To quote the wise Dalton from the cinematic oeuvre, “Road House” ​Opinions
Vary​.These are my options, and yours may differ. It’s all good!
What’s in a Name?
For all of your professional Social Media profile names, if you can get your real
@YourName that is best! But, 10 years after Twitter was started, it may be a
challenge! Once you get a name, try to keep it consistent. For more about this
and a few extra tips that won’t fit on this worksheet: ​Google:​ ​6 Tips to a Super Twitter Profile
Location, Location, Location.
You don't have to put your street address but do include your country, state, province, school district,
or at least your city. It's great to build a diverse PLN, to reach beyond borders and seek out ideas that
reflect a global perspective.
Picture This!
Choose your best picture of YOU - not your kids, not your pet, and not a group shot where people will
wonder who's who.. Remember, this is a professional representation of yourself and you should put
your best foot..or face forward. Shy? Use a Bitmoji Avatar! Once you’ve chosen a picture though,
stick to it across ALL your profiles. That way, potential followers can easily recognize you when they
come across your profile in a different network. Consistency is a good thing!
Get a Header
Having a customized header is a great way to express your professional personality. It makes you
look polished, professional, & savvy! Having a blank or just color block header is really a wasted
opportunity. PS. Stumped? I have a bunch of ​FREE customized ones​ designed for you to use!
Link it, Baby!
It's good to add a validating link that other professionals can look to make sure you're really who you
say you are! If you don't have a professional blog, Twitter, or Instagram, you can add a link to your
school's staff webpage. Or create a LinkedIn profile and link to that. Why LinkedIn when you may not
be looking for a new job or school? Our parents and community are there & it shows that we're
professionals, too! LinkedIn is the cactus plant of social media. Just check it a couple times a year!
Write a Positive Profile
You don't have a lot of room to list EVERYthing in your profile description, you only have 120 -160
characters. This is your best, first, and most read professional bio out there on the web - so make it
good! Include your subject area, teaching level, maybe an award or certification. Add a quirky hobby
or interesting fact, and maybe something funny. Always be positive!
What did I forget? Feel free to Tweet or email me your suggestions! Thanks for reading!
Created by @GwynethJones - TheDaringLibrarian.Com
Creative Commons, Non-Commercial, Share-Alike