18. When separated into panels, you can see that my magazine still has enough features to really self itself to a buyer, no matter how it is positioned on a shelf. All but the middle third offer a free item which is always desirable for any buyer. The right third has images of well established children’s television characters, as well as an interview with one of the actors. The left third has connotations of the popularity of the cover star (middle third) and the top panel suggests that the magazine is the best magazine in the country. Bottom panel Left third Top panel Right third Middle third
21. The back of the cover… Just like the front of the cover, the back is designed to sell the DVD as best as possible. Customers will initially see the front cover only, if the front catches the buyer’s eye they are then very likely to turn it over and read the back. It is for this reason that the back has to be just as well planned as the front. There are many parts to the back cover that are the same as the front, for example: a reference to awards/a good review, narrative images that give a lot away about the story but not too much to leave intrigue and the technical parts- guidance rating, logos, barcode. However, the blurb is one huge difference. For the blurb to be successful it has to explain the story line to the series whilst advertising it too. The opening sentence is left open to add mystery and wonder while the bigger paragraph explains a lot more but doesn’t answer the questions raised in the first sentence. This wonder will be a benefit to me because it is most likely to lead to a sale of the DVD.
![The brief… ,[object Object]](data:image/gif;base64,R0lGODlhAQABAIAAAAAAAP///yH5BAEAAAAALAAAAAABAAEAAAIBRAA7)