Submit Search
Upload
SingTel | Catching The Love Boat
•
Download as PPTX, PDF
•
0 likes
•
576 views
T
Terence Chan
Follow
The Psychology of Telco Branding
Read less
Read more
Marketing
Report
Share
Report
Share
1 of 36
Download now
Recommended
Too often companies rely on stock photo or clip art in their employer branding efforts, making it look like their company is staffed by models and soap opera actors. Click through to learn how real people telling real stories can have a positive impact on the success of your branding efforts. Subscribe to the LinkedIn Talent Blog: http://linkd.in/18yp4Cg Follow the LinkedIn company page: http://linkd.in/1f39JyH Tweet with us: http://bit.ly/HireOnLinkedIn Learn more about LinkedIn Talent Solutions: http://linkd.in/1bgERGj
Activating Authenticity In Talent Branding. Get Real—Enough With The 'Faux-to...
Activating Authenticity In Talent Branding. Get Real—Enough With The 'Faux-to...
LinkedIn Talent Solutions
2 engagement reading
2 engagement reading
salesacuity
Achieve Israel
Achieve israel
Achieve israel
Joshua Factor
9 Likeable Strategies for Facebook Success
9 Likeable Strategies for Facebook Success
Dave Kerpen
Every brand has a story. Most don’t know how to tell it. Learn how you can uncover the unique elements that differentiate your brand and tell a story that will captivate your audience. This presentation was originally given at interact15, a regional interactive + digital marketing conference in the Central Ohio area. More detailed and in-depth material is available upon request, including the option of holding a hands-on & customized storytelling workshop for your organization.
Brand Storytelling: Theres More to the Story
Brand Storytelling: Theres More to the Story
Lamark Media
This presentation was given in February 2015 to a group of entrepreneurs in the Midwest. It covers five steps for rising above the noise and making your brand more meaningful.
Rising above the Noise
Rising above the Noise
CompassXStrategy
Cannes Lions is doing it; Spikes is doing it; consumers are doing it… so why is the brand/agency combination not doing it (for the most part)? Getting into Branded Entertainment that is. In Asia. By the time Spikes is over, we may have that all wrong. But so far in Asia, brands and agencies are not putting out great content. Yet the genre is growing: 13% more investment in 2011 over 2010 according to the specialist branded content and sponsorship monitor, Asia Sponsorship News. So there is clearly a baseline interest. Now the creativity and artistry of Branded Entertainment must follow….
Fuse: How to win a Branded Content Award - Storytelling not logoslapping
Fuse: How to win a Branded Content Award - Storytelling not logoslapping
ASN (Asia Sponsorship News)
5 propaganda
5 propaganda
Harnett Central High School
Recommended
Too often companies rely on stock photo or clip art in their employer branding efforts, making it look like their company is staffed by models and soap opera actors. Click through to learn how real people telling real stories can have a positive impact on the success of your branding efforts. Subscribe to the LinkedIn Talent Blog: http://linkd.in/18yp4Cg Follow the LinkedIn company page: http://linkd.in/1f39JyH Tweet with us: http://bit.ly/HireOnLinkedIn Learn more about LinkedIn Talent Solutions: http://linkd.in/1bgERGj
Activating Authenticity In Talent Branding. Get Real—Enough With The 'Faux-to...
Activating Authenticity In Talent Branding. Get Real—Enough With The 'Faux-to...
LinkedIn Talent Solutions
2 engagement reading
2 engagement reading
salesacuity
Achieve Israel
Achieve israel
Achieve israel
Joshua Factor
9 Likeable Strategies for Facebook Success
9 Likeable Strategies for Facebook Success
Dave Kerpen
Every brand has a story. Most don’t know how to tell it. Learn how you can uncover the unique elements that differentiate your brand and tell a story that will captivate your audience. This presentation was originally given at interact15, a regional interactive + digital marketing conference in the Central Ohio area. More detailed and in-depth material is available upon request, including the option of holding a hands-on & customized storytelling workshop for your organization.
Brand Storytelling: Theres More to the Story
Brand Storytelling: Theres More to the Story
Lamark Media
This presentation was given in February 2015 to a group of entrepreneurs in the Midwest. It covers five steps for rising above the noise and making your brand more meaningful.
Rising above the Noise
Rising above the Noise
CompassXStrategy
Cannes Lions is doing it; Spikes is doing it; consumers are doing it… so why is the brand/agency combination not doing it (for the most part)? Getting into Branded Entertainment that is. In Asia. By the time Spikes is over, we may have that all wrong. But so far in Asia, brands and agencies are not putting out great content. Yet the genre is growing: 13% more investment in 2011 over 2010 according to the specialist branded content and sponsorship monitor, Asia Sponsorship News. So there is clearly a baseline interest. Now the creativity and artistry of Branded Entertainment must follow….
Fuse: How to win a Branded Content Award - Storytelling not logoslapping
Fuse: How to win a Branded Content Award - Storytelling not logoslapping
ASN (Asia Sponsorship News)
5 propaganda
5 propaganda
Harnett Central High School
Popcorn sales moyer
Popcorn sales moyer
Mike Moyer
Why finding the RIGHT stories and telling them well can make the difference between passive - and passionate - stakeholders. Presentation to higher education marketers and web developers at HighEdWeb Michigan 2013 on brand storytelling.
The (Art) of Brand Storytelling - HighEdWeb Michigan 2013
The (Art) of Brand Storytelling - HighEdWeb Michigan 2013
GlobeStory - Culturally Smart Marketing & Communications
Libby's Tips for Getting Unstuck
Libby's Tips for Getting Unstuck
Libby Gill
Propaganda is used by candidates to increase their chances of wining and to a wider range of constituents.
Propaganda in a political campaign
Propaganda in a political campaign
NCVPS
INBOUND 2015
Todd Rowe - Driving a Culture of Innovation
Todd Rowe - Driving a Culture of Innovation
INBOUND
This presentation discussed how great brands are brought to life through their brand voice and how that brand voice contributes to growing and enhancing a brand’s value.
Brand Voice
Brand Voice
BrandTuitive
Presented at the Inman News Agent Reboot in Seattle - March 2013. 20 minute LIVE session.
Foundations. Focus. Fun. Creating a Customer Experience That IGNITES Your Brand
Foundations. Focus. Fun. Creating a Customer Experience That IGNITES Your Brand
Debra Trappen
WordWrite President and CEO Paul Furiga presented this at the 2010 IABC Heritage Region Conference in Philadelphia, Pa.
Let’s Get Real: How and Why Your Organization and Clients Must Communicate Au...
Let’s Get Real: How and Why Your Organization and Clients Must Communicate Au...
WordWrite Communications
Based on a presentation TeamWorks Media's Katie Fetting gave to the NCAA and NFL, these slides break down how to evaluate your brand promise, experience and product pay-off.
Branding 101: Elementary But Not Easy
Branding 101: Elementary But Not Easy
TeamWorks Media
Lovemarks theory and secrets of lovemarks, inspired from Kevin Roberts and his sources.
Lovemarks theory and secrets of lovemarks
Lovemarks theory and secrets of lovemarks
Veli Bahçeci
Brussels Founder Institute: Cofounders, Values, Hiring
Brussels Founder Institute: Cofounders, Values, Hiring
Brussels Founder Institute: Cofounders, Values, Hiring
Patrice Roulive
It’s not enough these days if they just remember your name—it’s how they feel about you. A brand essence captures the heart and intrinsic nature of your company. When your brand is strong, you develop lasting emotional ties to and the loyalty of your costumers. In this economic climate, strong brands with strong personal connections will be the ones that persevere. Richard Earl who has over 30 years of experience with notable advertising campaigns for P&G, Johnson & Johnson and more, will discuss how you can create a Brand Essence for your company. Speaker: Richard Earl, The Regis Group Co-sponsored by the Small Business Development Center
Earl Branding
Earl Branding
Enterprise Center at Salem State University
DEVELOPING A BRAND ESSENCE TO CAPTURE AND KEEP YOUR CLIENTS 4/8/10 It’s not enough these days if they just remember your name—it’s how they feel about you. A brand essence captures the heart and intrinsic nature of your company. When your brand is strong, you develop lasting emotional ties to and the loyalty of your costumers. In this economic climate, strong brands with strong personal connections will be the ones that persevere. Richard Earl who has over 30 years of experience with notable advertising campaigns for P&G, Johnson & Johnson and more, will discuss how you can create a Brand Essence for your company. Speaker: Richard Earl, The Regis Group Co-sponsored by the Small Business Development Center
Developing a Brand Essence
Developing a Brand Essence
Enterprise Center at Salem State University
"Emotion in B2B Marketing? Don't make me laugh" Darren Bolton, Executive Creative Director, OgilvyOne dnx, explores why the usual rules - of getting someone interested by hooking them emotionally - don't seem to apply for B2B Marketing, and why they should. Emotional marketing leads to better customer engagement, whether B2B or B2C, and ultimately the more engaged customers are, the more valuable they are in terms of revenue and long term loyalty.
Emotion
Emotion
Jo Lane
Emotional marketing within B2B? Don’t make me laugh
Emotional marketing within B2B? Don’t make me laugh
Emotional marketing within B2B? Don’t make me laugh
B2B Marketing
Defining Your Social Brand Online
Defining Your Social Brand Online
451 Marketing
Presentation by Moonpig CMO Andre Rickerby on how digital and social innovation can build a brand focused on emotional response.
Putting the emotion back into (e)commerce
Putting the emotion back into (e)commerce
MAD//Fest London
The presentation which was the part of the Worksop at Berlin Design Week 2018. How to create brand emotions, how to play with emotions of people while making own business, own brand?
Brand and emotions - Berlin Design Week 2018
Brand and emotions - Berlin Design Week 2018
Piotr Dominik
En el marco del evento Emoción Desnuda del IESA, John Keron compartió un nuevo enfoque metodológico de aproximación al consumidor y cómo vincularse con éste de forma emocional tiene mayor impacto que estrategias racionales.
Measuring Emotional Engagement with FaceTrace
Measuring Emotional Engagement with FaceTrace
IESA School of Management
Five Questions to Ask Before Building a Startup
Five Questions to Ask Before Building a Startup
Colin Kennedy
Conscious leadership psc2
Conscious leadership psc2
Anna Pollock
9 Brand Audit Slide Presentation.pptx
9 Brand Audit Slide Presentation.pptx
9 Brand Audit Slide Presentation.pptx
communication18
More Related Content
What's hot
Popcorn sales moyer
Popcorn sales moyer
Mike Moyer
Why finding the RIGHT stories and telling them well can make the difference between passive - and passionate - stakeholders. Presentation to higher education marketers and web developers at HighEdWeb Michigan 2013 on brand storytelling.
The (Art) of Brand Storytelling - HighEdWeb Michigan 2013
The (Art) of Brand Storytelling - HighEdWeb Michigan 2013
GlobeStory - Culturally Smart Marketing & Communications
Libby's Tips for Getting Unstuck
Libby's Tips for Getting Unstuck
Libby Gill
Propaganda is used by candidates to increase their chances of wining and to a wider range of constituents.
Propaganda in a political campaign
Propaganda in a political campaign
NCVPS
INBOUND 2015
Todd Rowe - Driving a Culture of Innovation
Todd Rowe - Driving a Culture of Innovation
INBOUND
This presentation discussed how great brands are brought to life through their brand voice and how that brand voice contributes to growing and enhancing a brand’s value.
Brand Voice
Brand Voice
BrandTuitive
Presented at the Inman News Agent Reboot in Seattle - March 2013. 20 minute LIVE session.
Foundations. Focus. Fun. Creating a Customer Experience That IGNITES Your Brand
Foundations. Focus. Fun. Creating a Customer Experience That IGNITES Your Brand
Debra Trappen
WordWrite President and CEO Paul Furiga presented this at the 2010 IABC Heritage Region Conference in Philadelphia, Pa.
Let’s Get Real: How and Why Your Organization and Clients Must Communicate Au...
Let’s Get Real: How and Why Your Organization and Clients Must Communicate Au...
WordWrite Communications
Based on a presentation TeamWorks Media's Katie Fetting gave to the NCAA and NFL, these slides break down how to evaluate your brand promise, experience and product pay-off.
Branding 101: Elementary But Not Easy
Branding 101: Elementary But Not Easy
TeamWorks Media
Lovemarks theory and secrets of lovemarks, inspired from Kevin Roberts and his sources.
Lovemarks theory and secrets of lovemarks
Lovemarks theory and secrets of lovemarks
Veli Bahçeci
Brussels Founder Institute: Cofounders, Values, Hiring
Brussels Founder Institute: Cofounders, Values, Hiring
Brussels Founder Institute: Cofounders, Values, Hiring
Patrice Roulive
What's hot
(11)
Popcorn sales moyer
Popcorn sales moyer
The (Art) of Brand Storytelling - HighEdWeb Michigan 2013
The (Art) of Brand Storytelling - HighEdWeb Michigan 2013
Libby's Tips for Getting Unstuck
Libby's Tips for Getting Unstuck
Propaganda in a political campaign
Propaganda in a political campaign
Todd Rowe - Driving a Culture of Innovation
Todd Rowe - Driving a Culture of Innovation
Brand Voice
Brand Voice
Foundations. Focus. Fun. Creating a Customer Experience That IGNITES Your Brand
Foundations. Focus. Fun. Creating a Customer Experience That IGNITES Your Brand
Let’s Get Real: How and Why Your Organization and Clients Must Communicate Au...
Let’s Get Real: How and Why Your Organization and Clients Must Communicate Au...
Branding 101: Elementary But Not Easy
Branding 101: Elementary But Not Easy
Lovemarks theory and secrets of lovemarks
Lovemarks theory and secrets of lovemarks
Brussels Founder Institute: Cofounders, Values, Hiring
Brussels Founder Institute: Cofounders, Values, Hiring
Similar to SingTel | Catching The Love Boat
It’s not enough these days if they just remember your name—it’s how they feel about you. A brand essence captures the heart and intrinsic nature of your company. When your brand is strong, you develop lasting emotional ties to and the loyalty of your costumers. In this economic climate, strong brands with strong personal connections will be the ones that persevere. Richard Earl who has over 30 years of experience with notable advertising campaigns for P&G, Johnson & Johnson and more, will discuss how you can create a Brand Essence for your company. Speaker: Richard Earl, The Regis Group Co-sponsored by the Small Business Development Center
Earl Branding
Earl Branding
Enterprise Center at Salem State University
DEVELOPING A BRAND ESSENCE TO CAPTURE AND KEEP YOUR CLIENTS 4/8/10 It’s not enough these days if they just remember your name—it’s how they feel about you. A brand essence captures the heart and intrinsic nature of your company. When your brand is strong, you develop lasting emotional ties to and the loyalty of your costumers. In this economic climate, strong brands with strong personal connections will be the ones that persevere. Richard Earl who has over 30 years of experience with notable advertising campaigns for P&G, Johnson & Johnson and more, will discuss how you can create a Brand Essence for your company. Speaker: Richard Earl, The Regis Group Co-sponsored by the Small Business Development Center
Developing a Brand Essence
Developing a Brand Essence
Enterprise Center at Salem State University
"Emotion in B2B Marketing? Don't make me laugh" Darren Bolton, Executive Creative Director, OgilvyOne dnx, explores why the usual rules - of getting someone interested by hooking them emotionally - don't seem to apply for B2B Marketing, and why they should. Emotional marketing leads to better customer engagement, whether B2B or B2C, and ultimately the more engaged customers are, the more valuable they are in terms of revenue and long term loyalty.
Emotion
Emotion
Jo Lane
Emotional marketing within B2B? Don’t make me laugh
Emotional marketing within B2B? Don’t make me laugh
Emotional marketing within B2B? Don’t make me laugh
B2B Marketing
Defining Your Social Brand Online
Defining Your Social Brand Online
451 Marketing
Presentation by Moonpig CMO Andre Rickerby on how digital and social innovation can build a brand focused on emotional response.
Putting the emotion back into (e)commerce
Putting the emotion back into (e)commerce
MAD//Fest London
The presentation which was the part of the Worksop at Berlin Design Week 2018. How to create brand emotions, how to play with emotions of people while making own business, own brand?
Brand and emotions - Berlin Design Week 2018
Brand and emotions - Berlin Design Week 2018
Piotr Dominik
En el marco del evento Emoción Desnuda del IESA, John Keron compartió un nuevo enfoque metodológico de aproximación al consumidor y cómo vincularse con éste de forma emocional tiene mayor impacto que estrategias racionales.
Measuring Emotional Engagement with FaceTrace
Measuring Emotional Engagement with FaceTrace
IESA School of Management
Five Questions to Ask Before Building a Startup
Five Questions to Ask Before Building a Startup
Colin Kennedy
Conscious leadership psc2
Conscious leadership psc2
Anna Pollock
9 Brand Audit Slide Presentation.pptx
9 Brand Audit Slide Presentation.pptx
9 Brand Audit Slide Presentation.pptx
communication18
Learning, Leadership & Reflection - Paul Alexander, Regional Head of Indirect Procurement EMEA at BP
CPO Event - Paul Alexander, Learning, Leadership & Reflection
CPO Event - Paul Alexander, Learning, Leadership & Reflection
Global Business Intel
An approach to branding
Brand Building A Consumer Centric Approach
Brand Building A Consumer Centric Approach
Pranesh Misra
How to identify and articulate your company's unique brand purpose. Through asking themselves and their customers a series of questions, a business owner can develop a brand purpose and values system that acts as a filter for decision making, an insurance policy, a shared belief system, and a guide for team behavior. In this presentation, I reference and pull from the many places where I have learned about the importance of brand and how to get to the real "why": Listen Ventures, for their "Brand Purpose" framework of "What We Believe" and "Why We Exist." Nick Sarillo, for his powerful work with brand values and building an authentic, explicit culture. Simon Sinek, for his TEDTalk "Start with Why" The books, "Made to Stick", by Chip and Dan Heath for cultivating empathy and understanding what your business looks like from the outside without all of the context that we as founders have. The beautiful quote by Wally Olins, from the book "Brand Thinking and other Noble Pursuits" by Debbie Millan And likely 10,000 other sources which have unwittingly shaped and built my passion and understanding for brand and its power in building emotionally resonant, authentic, proactive companies.
Your Brand is Everything.
Your Brand is Everything.
Jessica Tenuta
From InDemand 2014, LinkedIn's Steve Watt, walks through the variety storytelling methods to help you find which approach is best for your talent brand. Learn more about LinkedIn Talent Solutions: http://linkd.in/1bgERGj Subscribe to the LinkedIn Talent Blog: http://linkd.in/18yp4Cg Follow the LinkedIn Talent Solutions page: http://linkd.in/1cNvIFT Tweet with us: http://bit.ly/HireOnLinkedIn
Storytelling for Talent Brand | InDemand 2014
Storytelling for Talent Brand | InDemand 2014
LinkedIn Talent Solutions
Building a Professional Image
Building a Professional Image
Brad Nickel
Brand Harmony is the ultimate goal businesses strive for – to have your brand, product, packaging, and messaging in alignment with each other. It's about making sure that the product placed in the hands of consumers meets the expectations set by your marketing. To demonstrate brand harmony's influence on consumer perception and purchase behavior, we conducted an emotional profiling survey on targeted members of our own Smiley360 Community. Through this survey, we were able to gain significant knowledge on brand resonance and actionable insights for top ice cream brands including Ben & Jerry's, Breyers, Halo Top, and talenti.
Ice Cream Brand Harmony Study - TINT Emotional Profiling Research
Ice Cream Brand Harmony Study - TINT Emotional Profiling Research
TINT Marketing
Cultural adaptation: Gains & pains in the pre-natal product dev. for new market entry.
Product Brand Culturalization
Product Brand Culturalization
Talia Baruch
Positioning is choosing: your position towards competitiors
Positioning Cube
Positioning Cube
Arnhem Business School/HAN University
Day Four of the Training on Analysing Prioritisation & Communication for Jetking
Analysing Prioritisation Communication - Day four
Analysing Prioritisation Communication - Day four
Reuben Ray
Similar to SingTel | Catching The Love Boat
(20)
Earl Branding
Earl Branding
Developing a Brand Essence
Developing a Brand Essence
Emotion
Emotion
Emotional marketing within B2B? Don’t make me laugh
Emotional marketing within B2B? Don’t make me laugh
Defining Your Social Brand Online
Defining Your Social Brand Online
Putting the emotion back into (e)commerce
Putting the emotion back into (e)commerce
Brand and emotions - Berlin Design Week 2018
Brand and emotions - Berlin Design Week 2018
Measuring Emotional Engagement with FaceTrace
Measuring Emotional Engagement with FaceTrace
Five Questions to Ask Before Building a Startup
Five Questions to Ask Before Building a Startup
Conscious leadership psc2
Conscious leadership psc2
9 Brand Audit Slide Presentation.pptx
9 Brand Audit Slide Presentation.pptx
CPO Event - Paul Alexander, Learning, Leadership & Reflection
CPO Event - Paul Alexander, Learning, Leadership & Reflection
Brand Building A Consumer Centric Approach
Brand Building A Consumer Centric Approach
Your Brand is Everything.
Your Brand is Everything.
Storytelling for Talent Brand | InDemand 2014
Storytelling for Talent Brand | InDemand 2014
Building a Professional Image
Building a Professional Image
Ice Cream Brand Harmony Study - TINT Emotional Profiling Research
Ice Cream Brand Harmony Study - TINT Emotional Profiling Research
Product Brand Culturalization
Product Brand Culturalization
Positioning Cube
Positioning Cube
Analysing Prioritisation Communication - Day four
Analysing Prioritisation Communication - Day four
Recently uploaded
How To Get Rich With Bitcoin Even If You Have No Clue About Technology The surprising wealth-building secret of a globe-trotting vagabond
Crypto Quantum Leap - Digital - membership area
Crypto Quantum Leap - Digital - membership area
jaynee G
Influential restaurant and food service industry networking is a necessity for business success. In this highly digitized world of devices, apps, and platforms, I prefer to pick up my phone, dial, and TALK to a live person. Phone-to-phone and person-to-person may get you to a face-to-face.
W.H.Bender Quote 61 -Influential restaurant and food service industry network...
W.H.Bender Quote 61 -Influential restaurant and food service industry network...
William (Bill) H. Bender, FCSI
A sales objection is any concern a prospect raises in reference to a barrier obstructing their ability to buy from you – an explicit indication that you have to address more aspects of the buying process than you initially anticipated. Types of sales objection and frameworks on how to handle them are discussed in the presentation
HOW TO HANDLE SALES OBJECTIONS | SELLING AND NEGOTIATION
HOW TO HANDLE SALES OBJECTIONS | SELLING AND NEGOTIATION
pratheeshraj987
GOOD QUALITY EDUCATED PROFILE HOTEL SERVICE AT VERY LOW 100% SAFE AND ORIGINAL. 100%⭐⭐⭐ SATISFIED GUARANTEED (age-19 to 35) College girls , party girls and also house wife's⭐⭐⭐⭐⭐ Our Service Available In Home AND STAR HOTELS , In call Out call Service.24 hrs⭐⭐⭐⭐⭐ * Models⭐⭐⭐⭐⭐ * Call Center Working Girls/Women * Hi Tech Co. Girls/Women⭐⭐⭐⭐⭐ * House Wife.⭐⭐⭐⭐⭐ * College going girls .⭐⭐⭐⭐⭐ All Meetings Hottest Female With Me Are Safe And Consensual With Most Limits Respected Complete Satisfaction Guaranteed Service Available In:⭐⭐⭐⭐⭐
HITECH CITY CALL GIRL IN 9234842891 💞 INDEPENDENT ESCORT SERVICE HITECH CITY
HITECH CITY CALL GIRL IN 9234842891 💞 INDEPENDENT ESCORT SERVICE HITECH CITY
NiteshKumar82226
If there's one thing we can count on, it's that social media is always changing. And while trends may come and go, this year was less about following the rules, and more about paving the way for experimentation. In 2024, we’re predicting an even bigger shift towards originality and transparency. Keep reading for the top social media trends to inspire your social media strategy in 2024.
2024 Social Trends Report V4 from Later.com
2024 Social Trends Report V4 from Later.com
nmislamchannal
The report showcases that in 2023, Maharashtra ranked first in BFSI sector ad volumes with a 20% share, while on digital platforms, AMFI was the top advertiser, accounting for 8% of total ad impressions in the BFSI sector.
TAM_AdEx-Cross_Media_Report-Banking_Finance_Investment_(BFSI)_2023.pdf
TAM_AdEx-Cross_Media_Report-Banking_Finance_Investment_(BFSI)_2023.pdf
Social Samosa
Lead generation is the process of attracting and converting potential customers into leads – individuals or organizations who have shown interest in your product or service. This involves tactics like targeted advertising, content marketing, and networking to capture the attention of potential leads and encourage them to provide their contact information or engage with your business. The ultimate goal is to nurture these leads through the sales funnel, turning them into paying customers. Effective lead generation strategies focus on understanding the needs and preferences of your target audience, offering valuable content or solutions, and building relationships to establish trust and credibility
Gain potential customers through Lead Generation
Gain potential customers through Lead Generation
vidhyalakshmiveerapp
It’s never been easier to get your Google Shopping Ads campaigns up and running…but there’s also never been this much competition. So how can you ensure you’re maximizing ROI on your ad spend? Let us help. Watch this panel discussion tailored for retailers and brands eager to elevate their ecommerce strategy through Google Shopping Ads. You’ll hear the ways to craft compelling product listings using Google Merchant Center Next, strategically bid on keywords, and leverage audience targeting to reach the right customers at the right time. We’ll show you: - How to reduce costs while maximizing ROI using the entire Google Ads ecosystem. - The ways to target new shoppers with keyword bidding while maintaining engagement with your current audience. - How to set up Google Shopping feeds flawlessly with Google Merchant Center Next. In this engaging session, Bryan Butler, Joshua Young, and Ben Riggle will unpack the ways to create powerful product listings and measure your success using best-in-class metrics. If you’re an ecommerce brand or retailer using Google Shopping Ads, you won’t want to miss this discussion.
[Expert Panel] New Google Shopping Ads Strategies Uncovered
[Expert Panel] New Google Shopping Ads Strategies Uncovered
Search Engine Journal
This presentation illustrates how consumers use technology and its impact on their lives.
How consumers use technology and the impacts on their lives
How consumers use technology and the impacts on their lives
Mathuraa
personal branding
personal branding kit for music business
personal branding kit for music business
brjohnson6
In the realm of archaeology and linguistics, few artifacts hold the mystique and historical significance of the Rosetta stone. This unassuming slab of black basalt, discovered in 1799 by French soldiers during Napoleon’s campaign in Egypt, has since become synonymous with deciphering ancient mysteries. The Rosetta Stone, named after the town near where it was found, stands as a remarkable testament to human ingenuity and the relentless pursuit of understanding.
Unveiling the Legacy of the Rosetta stone A Key to Ancient Knowledge.pptx
Unveiling the Legacy of the Rosetta stone A Key to Ancient Knowledge.pptx
elizabethella096
India Escort Service is an ideal way to enjoy adult fun. These girls have vast life experience and will provide endless pleasure at extremely reasonable rates - ideal for wild sex, anal sex, deep throat sexing, cum-eating or anything else. High-profile escorts are very popular among men as they provide unparalleled services and will always treat you like royalty.
Aligarh Hire 💕 8250092165 Young and Hot Call Girls Service Agency Escorts
Aligarh Hire 💕 8250092165 Young and Hot Call Girls Service Agency Escorts
meghakumariji156
Email marketing is a low-cost and effective marketing strategy. It is an excellent way to generate leads, convert visitors to customers, and build engagement. However, you could miss many opportunities to turn profits without exploring the best email marketing practices. Whether you’re a beginner, intermediate, or expert email marketer, everyone wants the same – a high open and click-through rate. We want to see subscribers engaging with our email campaigns, open, and take action on the CTA. https://cybernaira.com/email-marketing-best-practices/
10 Email Marketing Best Practices to Increase Engagements, CTR, And ROI
10 Email Marketing Best Practices to Increase Engagements, CTR, And ROI
Shamsudeen Adeshokan
Uncover the various AI Prompts that you can generate to optimize your marketing and enhance your personalization.
Optimizing Your Marketing with AI-Powered Prompts
Optimizing Your Marketing with AI-Powered Prompts
Vbout.com
A portfolio of my work, showcasing my experience as a digital/social media marketing manager
Social Media Marketing Portfolio - Maharsh Benday
Social Media Marketing Portfolio - Maharsh Benday
MaharshBenday
"How to Master Graphic Design:🎨 Unlock Your Creativity in Chandigarh's Premier Course"
Best 5 Graphics Designing Course In Chandigarh
Best 5 Graphics Designing Course In Chandigarh
hamitthakurdma01
Affiliate Marketing is a dynamic and lucrative method of earning income online, where individuals or businesses promote products or services and receive a commission for each sale, lead, or action generated through their referral. At its core, affiliate marketing operates on the principle of revenue sharing, where merchants reward affiliates for driving traffic or sales to their business. Understanding the Basics Affiliate Marketing is rooted in the concept of performance-based marketing. Instead of paying for traditional advertising methods upfront, merchants pay affiliates only when a specific action is completed, such as a sale, lead, or click. This performance-based model aligns the interests of both parties, as affiliates are incentivized to generate results for the merchants they promote. How Affiliate Marketing Works: The process of affiliate marketing typically involves three primary parties: the merchant, the affiliate, and the customer. The merchant, also known as the advertiser or retailer, is the entity that sells the product or service. The affiliate, often referred to as the publisher, promotes the merchant's products or services through various marketing channels. The customer, of course, is the individual who makes a purchase or takes the desired action. When a customer clicks on an affiliate link and completes the desired action, such as making a purchase, the affiliate earns a commission. This commission can vary depending on the merchant's affiliate program and the terms of the agreement between the merchant and the affiliate. The Role of Affiliates, Merchants, and Customers Affiliates play a crucial role in the success of affiliate marketing by leveraging their platforms, audience, and marketing skills to drive traffic and sales for merchants. Affiliates can range from individuals with personal blogs and socialHow Affiliate Marketing Works: The process of affiliate marketing typically involves three primary parties: the merchant, the affiliate, and the customer. The merchant, also known as the advertiser or retailer, is the entity that sells the product or service. The affiliate, often referred to as the publisher, promotes the merchant's products or services through various marketing channels. The customer, of course, is the individual who makes a purchase or takes the desired action. When a customer clicks on an affiliate link and completes the desired action, such as making a purchase, the affiliate earns a commission. This commission can vary depending on the merchant's affiliate program and the terms of the agreement between the merchant and the affiliate. The Role of Affiliates, Merchants, and Customers Affiliates play a crucial role in the success of affiliate marketing by leveraging their platforms, audience, and marketing skills to drive traffic and sales for merchants. Affiliates can range from individuals with personal blogs and social media accounts to large scale Marketing Institution
Mastering Affiliate Marketing: A Comprehensive Guide to Success
Mastering Affiliate Marketing: A Comprehensive Guide to Success
Abdulsamad Lukman
The Intersection of Content Marketing and SEO Packages
Elevating Your Digital Presence by Evitha.pdf
Elevating Your Digital Presence by Evitha.pdf
evithatojoparel
This template is created to become efficient in optimizing Sponsored Products Search Term Data. This template will identify all terms that must be Harvested, Negated, and Paused.
SP Search Term Data Optimization Template.pdf
SP Search Term Data Optimization Template.pdf
PauleneNicoleLapira
An introduction to sales pitch and techniques.
SALES-PITCH-an-introduction-to-sales.pptx
SALES-PITCH-an-introduction-to-sales.pptx
23397013
Recently uploaded
(20)
Crypto Quantum Leap - Digital - membership area
Crypto Quantum Leap - Digital - membership area
W.H.Bender Quote 61 -Influential restaurant and food service industry network...
W.H.Bender Quote 61 -Influential restaurant and food service industry network...
HOW TO HANDLE SALES OBJECTIONS | SELLING AND NEGOTIATION
HOW TO HANDLE SALES OBJECTIONS | SELLING AND NEGOTIATION
HITECH CITY CALL GIRL IN 9234842891 💞 INDEPENDENT ESCORT SERVICE HITECH CITY
HITECH CITY CALL GIRL IN 9234842891 💞 INDEPENDENT ESCORT SERVICE HITECH CITY
2024 Social Trends Report V4 from Later.com
2024 Social Trends Report V4 from Later.com
TAM_AdEx-Cross_Media_Report-Banking_Finance_Investment_(BFSI)_2023.pdf
TAM_AdEx-Cross_Media_Report-Banking_Finance_Investment_(BFSI)_2023.pdf
Gain potential customers through Lead Generation
Gain potential customers through Lead Generation
[Expert Panel] New Google Shopping Ads Strategies Uncovered
[Expert Panel] New Google Shopping Ads Strategies Uncovered
How consumers use technology and the impacts on their lives
How consumers use technology and the impacts on their lives
personal branding kit for music business
personal branding kit for music business
Unveiling the Legacy of the Rosetta stone A Key to Ancient Knowledge.pptx
Unveiling the Legacy of the Rosetta stone A Key to Ancient Knowledge.pptx
Aligarh Hire 💕 8250092165 Young and Hot Call Girls Service Agency Escorts
Aligarh Hire 💕 8250092165 Young and Hot Call Girls Service Agency Escorts
10 Email Marketing Best Practices to Increase Engagements, CTR, And ROI
10 Email Marketing Best Practices to Increase Engagements, CTR, And ROI
Optimizing Your Marketing with AI-Powered Prompts
Optimizing Your Marketing with AI-Powered Prompts
Social Media Marketing Portfolio - Maharsh Benday
Social Media Marketing Portfolio - Maharsh Benday
Best 5 Graphics Designing Course In Chandigarh
Best 5 Graphics Designing Course In Chandigarh
Mastering Affiliate Marketing: A Comprehensive Guide to Success
Mastering Affiliate Marketing: A Comprehensive Guide to Success
Elevating Your Digital Presence by Evitha.pdf
Elevating Your Digital Presence by Evitha.pdf
SP Search Term Data Optimization Template.pdf
SP Search Term Data Optimization Template.pdf
SALES-PITCH-an-introduction-to-sales.pptx
SALES-PITCH-an-introduction-to-sales.pptx
SingTel | Catching The Love Boat
1.
SingTel Catching The Love Boat The
Psychology of Telco Branding March 2014
2.
How Singaporeans see
SingTel “stiff, boring, arrogant, robotic, cold and unfriendly”
3.
Executive summary A brand
lacking a lovable soul? A introverted brand posture with extroverted ambitions? A multimedia brand without a multimedia charm?
4.
Symptoms Choppy brand
resonance Faults are amplified Cloudy Brand-to-Product value
5.
Does SingTel lack
a „lovable‟ brand soul?
6.
Johan Buse VP Consumer
Marketing, SingTel “Ultimately, my belief is that a company needs to have a soul”
7.
A brand soul still
in WIP? Dreams? Quick affairs? An unreachable star?
8.
Marketing 1.5?
9.
The chemistry Purpose Movement
Persona Meme Song Style
10.
Purpose StarHub People Power
11.
Movement StarHub Happiness
12.
Persona StarHub Quirkiness
13.
Meme StarHub Sparky
14.
Song StarHub Be Free
15.
StarHub Invigoration Style
16.
An unfair advantage?
17.
The game to beat
Down-to-earth Convivial Uplifting (heart warming)
18.
SingTel‟s David vs. Goliath
dilemma
19.
A difficult decision Act
big and resonant small? Act small and resonant big?
20.
21.
Recognition Control Power Security Belonging Conviviality Enjoyment Vitality StarHub SingTel M1
22.
23.
Recognition Control Power Security Belonging Conviviality Enjoyment Vitality Lovability sweet spot
24.
Recognition Control Power Security Belonging Conviviality Enjoyment Vitality Freedom “You Can”
25.
Recognition Control Power Security Belonging Conviviality Enjoyment Vitality Fun “Live It.”
26.
Recognition Control Power Security Belonging Conviviality Enjoyment Vitality Amazing “Be”
27.
Recognition Control Power Security Belonging Conviviality Enjoyment Vitality Customer slack Less forgiving Most forgiving Least forgiving
28.
Recognition Control Power Security Belonging Conviviality Enjoyment Vitality “Yes” Caveat Service
29.
Charisma I‟m fun
I‟m approachable I‟m part of the gang …. and I don‟t overpromise
30.
SingTel‟s best sweet spot?
31.
“Let someone else
be the dumb, fat, pipe.” Allen Lew CEO, Group Digital Life, SingTel
32.
Recognition Control Power Security Belonging Conviviality Enjoyment Vitality Passion “For all that
you love” What If solutions were so clear and simple?
33.
What If companies co-create
brand love with their customers?
34.
What If Sentiments Motivators Response Triggers Trust Relevance
Happiness Advocacy Loyalty Intent Emotional Social Gratification Authentication Validation Augmentation companies understand your inner needs in hard working numbers?
35.
To Make You
Extraordinarily Happy Would you love them more?
36.
cxg extraordinary relevance
Download now