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eThrifySale.com A New Way To Buy and Sale Author: Billy Parrish Created on August 29, 2008
Business Plan <ul><ul><ul><ul><ul><li>“ He who wishes to fight must first count the cost. When you  </li></ul></ul></ul></...
Table of Contents <ul><li>Table of Contents……………………………3 </li></ul><ul><li>Executive Summary…………………………4 </li></ul><ul><li>B...
Executive Summary <ul><li>The internet has literally changed the way we live our daily lives. </li></ul><ul><li>It is now ...
Business Description <ul><li>Our Goal: To bring both the customer and the seller a more convenient way of handling both ti...
Competition <ul><li>Includes, among others: </li></ul><ul><li>eBay.com </li></ul><ul><li>Amazon.com </li></ul><ul><li>Frim...
Operations <ul><li>eCommerce Site Creation. </li></ul><ul><li>Selection of hosting services. </li></ul><ul><li>Implementat...
Funding <ul><li>Startup Funding: </li></ul><ul><ul><li>From me and various business partners </li></ul></ul><ul><li>Not re...
Customer Relationship Management <ul><li>Three general constraints of trust on the internet: </li></ul><ul><ul><li>Relucta...
Customer Relationship Management II <ul><li>Developed several steps to win both trust and loyalty: </li></ul><ul><li>Joine...
Marketing <ul><li>Market strategy: The customer is our main goal and anything less than this is unacceptable.  </li></ul><...
Conclusion <ul><li>… The time is now for a new way to buy and sell online… </li></ul><ul><li>Questions? Comments? Concerns...
Reference <ul><li>Amazon SWOT. (2000-2008). Retrieved on July 19, 2008 from website  </li></ul><ul><li>http:// marketingte...
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Assignment 8.2 eCommerce Business Presentation

Final Project for BBA 311

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Assignment 8.2 eCommerce Business Presentation

  1. 1. eThrifySale.com A New Way To Buy and Sale Author: Billy Parrish Created on August 29, 2008
  2. 2. Business Plan <ul><ul><ul><ul><ul><li>“ He who wishes to fight must first count the cost. When you </li></ul></ul></ul></ul></ul><ul><ul><ul><ul><ul><li>engage in actual fighting, if victory is long in coming, then </li></ul></ul></ul></ul></ul><ul><ul><ul><ul><ul><li>men's weapons will grow dull and their ardor will be </li></ul></ul></ul></ul></ul><ul><ul><ul><ul><ul><li>dampened. If you lay siege to a town, you will exhaust your </li></ul></ul></ul></ul></ul><ul><ul><ul><ul><ul><li>strength.” </li></ul></ul></ul></ul></ul><ul><ul><ul><ul><ul><li>--Sun Tzu </li></ul></ul></ul></ul></ul>
  3. 3. Table of Contents <ul><li>Table of Contents……………………………3 </li></ul><ul><li>Executive Summary…………………………4 </li></ul><ul><li>Business Description………………………...5 </li></ul><ul><li>Competition………………………………….6 </li></ul><ul><li>Operations…………………………………...7 </li></ul><ul><li>Funding……………………………………...8 </li></ul><ul><li>Customer Relationship Management….…9-10 </li></ul><ul><li>Marketing…………………………………...11 </li></ul><ul><li>Questions……………………………………12 </li></ul><ul><li>Reference…………………………………....13 </li></ul>
  4. 4. Executive Summary <ul><li>The internet has literally changed the way we live our daily lives. </li></ul><ul><li>It is now to experience a new vision and a new way in buying and selling online. </li></ul><ul><li>eThriftySale.com is the easiest way in online shopping and selling. </li></ul><ul><li>eThriftySale.com offers most reliable service and is most member friendliest place on the net. </li></ul>
  5. 5. Business Description <ul><li>Our Goal: To bring both the customer and the seller a more convenient way of handling both time and money. </li></ul><ul><li>Three different options that our company offers to sellers: </li></ul><ul><ul><li>Auction (eBay.com) </li></ul></ul><ul><ul><li>Yard Sale (Frimp.net) </li></ul></ul><ul><ul><li>Whole/Retail (Amazon.com) </li></ul></ul>
  6. 6. Competition <ul><li>Includes, among others: </li></ul><ul><li>eBay.com </li></ul><ul><li>Amazon.com </li></ul><ul><li>Frimp.net </li></ul><ul><li>Capeyardsale.com </li></ul><ul><li>eBid.net </li></ul>
  7. 7. Operations <ul><li>eCommerce Site Creation. </li></ul><ul><li>Selection of hosting services. </li></ul><ul><li>Implementation of shopping cart and a checkout system. </li></ul><ul><li>Creation of customer service/customer support team and system. </li></ul><ul><li>Comparison of potential providers. </li></ul>
  8. 8. Funding <ul><li>Startup Funding: </li></ul><ul><ul><li>From me and various business partners </li></ul></ul><ul><li>Not re-allocating until our business is a success </li></ul><ul><li>Funding strategy of 60/40, having 40% of total funding from our investors. </li></ul><ul><li>Time frame of 18 to 24 months for the startup period </li></ul><ul><li>After 18 months: </li></ul><ul><ul><li>Six months left before the startup period expires </li></ul></ul><ul><li>After 24 months: </li></ul><ul><ul><li>Again review the assets we have received and review the bills to determines if anything needs to be changed. </li></ul></ul><ul><li>If not, we will stay the course on how to allocate our funding strategy. </li></ul>
  9. 9. Customer Relationship Management <ul><li>Three general constraints of trust on the internet: </li></ul><ul><ul><li>Reluctance to give personal information via the Internet. </li></ul></ul><ul><ul><li>Reluctance to buy online because they regard the payment process as unsecure. </li></ul></ul><ul><ul><li>Reluctance to purchase online due to the lack of personal contact, geographical distance and the time gap between payment and receiving the product. </li></ul></ul>
  10. 10. Customer Relationship Management II <ul><li>Developed several steps to win both trust and loyalty: </li></ul><ul><li>Joined together with UPS because UPS is a leading company in their field of business. </li></ul><ul><ul><li>For not only delivering products quickly, but helping us build a solid reputation for delivering valuable goods (Quick turnaround time).. </li></ul></ul><ul><li>Guarantee their security by using a top of the line server and by using the best possible protection available. </li></ul><ul><li>Not only will the site be secured but we will use a system similar to Paypal (money gramm transfer system). </li></ul><ul><li>If a buyer’s identity is fraudulently used or a payment is not processed correctly, some type of compensation will be offered. </li></ul><ul><ul><li>The compensation may include a full refund of funds or some type of gift certificate or gift card that can be redeemed in anyway the buyer wants. </li></ul></ul>
  11. 11. Marketing <ul><li>Market strategy: The customer is our main goal and anything less than this is unacceptable. </li></ul><ul><ul><li>We will go the entire length to ensure that the customer’s needs are met and that the customer is satisfied with what we have to offer. </li></ul></ul><ul><li>Target sales rather than attract volume. </li></ul><ul><li>Occasionally hold sales promotions that offer chances at winning prizes </li></ul><ul><li>There will also be different promotional rebates offered for different products. </li></ul><ul><ul><li>One rebate may give 10% off orders of $50 or more and one rebate may offer free advertising and selling opportunities for an entire week. </li></ul></ul><ul><li>There will be different types of advertising used: </li></ul><ul><ul><li>Television, radio, in business magazines, and on the internet with various sources. </li></ul></ul><ul><li>Go with a responsive chain which is required for unpredictable demand forecasts. </li></ul>
  12. 12. Conclusion <ul><li>… The time is now for a new way to buy and sell online… </li></ul><ul><li>Questions? Comments? Concerns? </li></ul>
  13. 13. Reference <ul><li>Amazon SWOT. (2000-2008). Retrieved on July 19, 2008 from website </li></ul><ul><li>http:// marketingteacher.com/SWOT/amazon_swot.htm </li></ul><ul><li>Craigslist.com Traffic estimate. (2008). Retrieved on July 19, 2008 from website http:// www.trafficestimate.com/results.html </li></ul><ul><li>eBay.com SWOT. (2007). Retrieved on July 19, 2008 from website http://www.scribd.com/doc/259894/eBay-SWOT-Analysis </li></ul><ul><li>eBay.com Traffic estimate. (2008). Retrieved on July 19, 2008 from website http:// www.trafficestimate.com/results.html </li></ul><ul><li>GXS. (2006). Inventory Control Management. Retrieved on Friday, August 01, 2008 from website http://www.gxs.com/inventory-control-management.htm </li></ul><ul><li>UPS. (2008). Tracking Information. Retrieved on Friday, August 01, 2008 from website http:// www.ups.com/tracking/tracking.html </li></ul>

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