Radio Reborn is a community project amongst the advertising and music industries to create music soundtracks for brands. Raise engagement rates to three hours daily, and increase sales.
1. “ Radio Reborn” presentation for: Lee Tyler Music Identity Manager Fresh Media Now (917) 282-6285 [email_address] FreshMediaNow.com (917) 282-6285
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5. How does this fit into our sites? One link on your website would launch the media player at a web address like http://Belvedere-Vodka.com/Soundtrack For example… “ Music” link in pink launches the digital media player The digital media player below will open and you have all of the controls displayed at the demo at FreshMediaNow.com; including, Fast-forward, artist banning, choice of 3-10 different music channels, etc. Channel descriptions are custom written for the brand (e.g. drinks). Two advertising units that rotate every other song. Both can be video ads. Videos 300x250 Tell a friend
6. Skin wraps Immerse one or many pages in a branding and a direct response venue. Wrap at Pandora.com, logo, name and claim, and legal. Page wrap for Last.fm. Music + social media. Malibu’s Songs of the Summer. Custom playlist & wrap. FreshMediaNow.com (917) 282-6285
7. Custom branded playlists View our Silk Vodka campaign at accuradio.com /silk . Silk’s custom channels have almost 700 unique listeners. Click-throughs have exceeded 1%. Choices give the user control to listen to their favorite genre of music. They can ban specific artists, and fast-forward. FreshMediaNow.com (917) 282-6285
8. Custom branded playlists Custom playlists available for your brand’s site, and on Last.fm, Pandora, AccuRadio, Z100, Lite FM, etc. Custom playlists are created for Silk Vodka, Sobieski, Malibu, Bacardi, Absolut, Bud, Blue Moon, Chili’s, Verizon, & Subway. Absolut drink mixes at Pandora.com Sobieski’s music at Last.fm/music/ Sobieski Music at Bacardi.com, however this is not the recommended execution. Instead, we invite participation from the user. FreshMediaNow.com (917) 282-6285