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Otto Toth
30 River Road Apt.7D
New York
NY 10044
Mail: o.toth@me.com
Phone: 973-220-9254

                                                       An alternate of a Resume.
  After spending about twenty years in the multinational corporate world when the iPhone development platform became
available for 3rd party developers I made a new start and devoted my time, efforts and resources for the iPhone software
development.
  Based on my original education on the structured programming languages and my experiences I have gained in the early ages in
the game and OCR development, I made a big jump and learned the Objective C language and the XCode /IB development
environment. I have signed a Software Developer Agreement with Apple Inc. and started my own application development. Due to
the lack of support at the beginning I had to learn most of the tricks on my own but finally I passed through and submitted my first
application for review what shortly been followed by many others. By now I have built a small portfolio of different applications that
are on sale at the AppStore.




 CountDown Timer                   Meeting Ticker                       Girlfriend Tracker                         AngelOrDevil                             iDrague                   iFindit AR (under review)


                                               (and most of them has a free or lite versions i.e. Free Counter, Meeting Ticker Lite, Girlfriend Tracker Lite)


 You can find them if you search for the developer name: Otto Toth or but if you want to see the whole collection in one place you
can take a look at my web site:
http://www.applesoft.us
  From 2009 I’m working at BlackBook Media Inc. fulltime and being their only in-house iPhone developer I’m responsible for
the development of their mobile applications and for the coordination with the external developers. Just to name some of the
applications I played a key role in the whole development process: BlackBook 3.0, CW, Bravo, Elle magazine and P.Diddy’s
guide, Corcoran Real estate.




      BlackBook Guides      CW City Wize                  Guides by Bravo            Guides by Modern Luxury                  Diddy’s Guide                     Elle Shopping Guide        Corcoran Real estate




        Out Magazine     New extended version          (under development)
        (under review)   (under development)



  I am a precise, self-motivated, hard working person who can work either independently or as member of a team.
I generate clean and well-documented codes that easy to follow and maintain.
  Mastered in digital photography and digital image processing (written a book on image processing for digital
photographers) I could manage the whole graphical designs alone or in cooperation with the graphical designers. One of my
strengths is the user interface programming from the preliminary mockups to all way though to the final production version.
If you are interested in my whole background please see my complete resume below.
PROFILE          I have over twenty years of experience in building, reorganizing and operating different size of
              teams and companies both in Europe and in the United States. I have gained great experience in
              developing and managing sales organizations, compiling budgets and business plans, setting up
              targets and motivation systems to achieve corporate goals.

EXPERIENCE
2009 -        MOBILE DEVELOPER                                                                                New York,
              NY BlackBook Media Inc
              After spending one year as an independent iPhone developer I joined to Black Book Media Inc. where I’m
              the only inhouse iPhone specialist.
              Responsibilities include:
              •    work on many applications in the same time.
              •    based on my PhotoShop expertise and practice on application submission to Apple I can quickly deploy
                   any GUI design in cooperation with the clients and the graphical designers.
              •    development of the latest versions of their own BlackBook Guide that is based fully on the XCode 3.1
                   platform and for the maintenance and extension of other applications developed earlier (i.e. Guides By
                   Bravo and Modern Luxury)
              •    I play key role in the development of the latest Bravo, CW, Elle, P.Diddy ,Corcoran and OUT apps.
                   These applications are collecting data from web-servers providing location based textual, image and
                   video information and pushing online marketing materials with the implementation of the Google
                   AdSense and Double Klick, KarGo AdMarvel and Medialets advertizing and analytics platforms.
              •    recently I finished an Augmented Reality based application (iFindit) and working on the integration of
                   this technology to the BlackBook New York Guide.
              •    In addition I implemented Omniture’s App Measurement and Flurry Analytics for user data collection
                   and application usage analytics for most of the abovementioned applications.
              •    You can find many of these in the AppStore already or you can see them in the very near future.

2008 - 2009   INDEPENDENT iPhone Developer                                                                     Newark, NJ
              Self-Employed
               During the one year break I spent in mostly in New Zealand after I finished my job in Europe I fallen in love
              with the MAC platform and when the iPhone hit the shelves and the iPhone SDK became available for 3rd
              party developers I decided to start on my own as an independent iPhone developer. Based on my previous
              experiences on structured programming languages I had learned the Objective C language together with the
              XCode and IB environment. I am a registered Apple developer and have applications on sale at the Apple
              AppStore.

2002 - 2006   MANAGING DIRECTOR                                                                       Budapest, Hungary
              NextiraOne Hungary; (100% USA owned)

               In 2002 Platinum Equity (US financial investment group) acquired the Alcatel e-Business Solution Ltd. and
              renamed it to NextiraOne all over Europe. During the transition period I have been nominated as Managing
              Director of the Hungarian Office where I had full responsibility for the achievement of the expected level of
              EBIT. In 2004 we achieved over $12 million revenue and we won the “Highest Revenue Growth” and the
              “Highest Service Revenue Growth” awards within the group. Based on an independent survey we have got
              the "Most Satisfied Customers" of NextiraOne second time in a row and finally we received the ‘Premium
              Partner of the Year” award from Cisco Systems.


1999 - 2002   GENERAL MANAGER                                                                         Budapest, Hungary
              ALCATEL e-Business Solutions Ltd.;                  (100% French owned)
               Alcatel decided to spin off the Business Communication and distribution division and nominated me to the
              general manager position to support and manage the whole spin off process in Hungary. My main duty was
              to transfer the company from a hardware manufacturer to a recognized independent solution provider. By
              refocusing the attention to the highly profitable solution and services business and shifting out the mass
              sales into indirect channels we achieved close to 2 billion HUF (8 million US) revenue in 2002 (about 30%
              growth in services revenues compared to 2001).
1998 - 1999   COUNTRY MANAGER                                                                           Vienna, Austria
              Millennium Communication Network Ltd.;                      (100% Austrian owned)
               As the consultant of the top management I worked out the strategy to expand their ISP operation to the
              Eastern European countries. At the same time I was in charge of the establishment of their Hungarian
              office and to recruit the best people to run the operation.

1995 - 1997   PRESIDENT, CEO                                                                             Sunnyvale, CA
              RECOGNITA Corporation of America;                     (100% Hungarian owned)
               RECOGNITA was a world class Optical Character Recognition (OCR) software what we marketed both on
              the North American and the European market.
               When I joined to the company my first task was to pull it out from the almost bankrupted situation and to
              stabilize the operation. To ensure the survival of the company I defined a new sales strategy and built up a
              motivated and reliable sales team. One of my greatest success was to convince Hewlett-Packard to bundle
              our software with their scanners all over Europe.
               Two years later the company was being sold and my last task was to support the whole selling process.

1993 - 1995   MANAGING DIRECTOR                                                                     Budapest, Hungary
              ICL Hungary, PC Direct; (100% British owned)
               I built up from scratch the independent PC Direct division (separated budget, target, P&L, direct report to
              the UK.) within the Hungarian office of ICL.
                Year by year we duplicated our revenue and shortly became a significant player on the Hungarian
              corporate IT market. My well-motivated team achieved 4mGBP revenue in 1995, which summed up half of
              the total revenue of ICL in Hungary.

1991 - 1993   GENERAL MANAGER                                                                       Budapest, Hungary
              MONTANA Trading Ltd.;              (50% German, 50% Hungarian owned)
               Achieved approx. 3mUSD revenue in 1992 from pure product distribution (QMS and LaserMaster Printers,
              3Com and Eicon networking products, Microsoft, Banyan Vines, and Aldus software). At the same time we
              provided the order handling and logistics services to all of the other members of the Montana Holding.

1989 - 1991   SALES DIRECTOR                                                                        Budapest, Hungary
              CONTROLL Ltd.; (100% Hungarian owned)
              Controll Ltd was one of the first private owned IT&Systems Integration Company in Hungary where I started
              as a sales rep and after two years of successful selling I was nominated to sales director.

EDUCATION     Istvan Szecheny Transportation and Telecommunication College (B.Sc. Degree)
              Various internal management developing courses, English course,
              Managing People Course. Building Management Capacity course
              Coaching training. Presentation skills training in English

SKILLS        Languages: English (Cambridge First Certificate) / Hungarian (native)
              Proficient in Digital photo editing and manipulation, PhotoShop and various Image editing and
              manipulation software.
              Objective C, Xcode, IB and iPhone SDK.

OTHER         In my spare time I'm deeply involved in many aspects of digital photography and digital photo
              editing.

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Cv Otto Toth 2010 01 Full

  • 1. Otto Toth 30 River Road Apt.7D New York NY 10044 Mail: o.toth@me.com Phone: 973-220-9254 An alternate of a Resume. After spending about twenty years in the multinational corporate world when the iPhone development platform became available for 3rd party developers I made a new start and devoted my time, efforts and resources for the iPhone software development. Based on my original education on the structured programming languages and my experiences I have gained in the early ages in the game and OCR development, I made a big jump and learned the Objective C language and the XCode /IB development environment. I have signed a Software Developer Agreement with Apple Inc. and started my own application development. Due to the lack of support at the beginning I had to learn most of the tricks on my own but finally I passed through and submitted my first application for review what shortly been followed by many others. By now I have built a small portfolio of different applications that are on sale at the AppStore. CountDown Timer Meeting Ticker Girlfriend Tracker AngelOrDevil iDrague iFindit AR (under review) (and most of them has a free or lite versions i.e. Free Counter, Meeting Ticker Lite, Girlfriend Tracker Lite) You can find them if you search for the developer name: Otto Toth or but if you want to see the whole collection in one place you can take a look at my web site: http://www.applesoft.us From 2009 I’m working at BlackBook Media Inc. fulltime and being their only in-house iPhone developer I’m responsible for the development of their mobile applications and for the coordination with the external developers. Just to name some of the applications I played a key role in the whole development process: BlackBook 3.0, CW, Bravo, Elle magazine and P.Diddy’s guide, Corcoran Real estate. BlackBook Guides CW City Wize Guides by Bravo Guides by Modern Luxury Diddy’s Guide Elle Shopping Guide Corcoran Real estate Out Magazine New extended version (under development) (under review) (under development) I am a precise, self-motivated, hard working person who can work either independently or as member of a team. I generate clean and well-documented codes that easy to follow and maintain. Mastered in digital photography and digital image processing (written a book on image processing for digital photographers) I could manage the whole graphical designs alone or in cooperation with the graphical designers. One of my strengths is the user interface programming from the preliminary mockups to all way though to the final production version. If you are interested in my whole background please see my complete resume below.
  • 2. PROFILE I have over twenty years of experience in building, reorganizing and operating different size of teams and companies both in Europe and in the United States. I have gained great experience in developing and managing sales organizations, compiling budgets and business plans, setting up targets and motivation systems to achieve corporate goals. EXPERIENCE 2009 - MOBILE DEVELOPER New York, NY BlackBook Media Inc After spending one year as an independent iPhone developer I joined to Black Book Media Inc. where I’m the only inhouse iPhone specialist. Responsibilities include: • work on many applications in the same time. • based on my PhotoShop expertise and practice on application submission to Apple I can quickly deploy any GUI design in cooperation with the clients and the graphical designers. • development of the latest versions of their own BlackBook Guide that is based fully on the XCode 3.1 platform and for the maintenance and extension of other applications developed earlier (i.e. Guides By Bravo and Modern Luxury) • I play key role in the development of the latest Bravo, CW, Elle, P.Diddy ,Corcoran and OUT apps. These applications are collecting data from web-servers providing location based textual, image and video information and pushing online marketing materials with the implementation of the Google AdSense and Double Klick, KarGo AdMarvel and Medialets advertizing and analytics platforms. • recently I finished an Augmented Reality based application (iFindit) and working on the integration of this technology to the BlackBook New York Guide. • In addition I implemented Omniture’s App Measurement and Flurry Analytics for user data collection and application usage analytics for most of the abovementioned applications. • You can find many of these in the AppStore already or you can see them in the very near future. 2008 - 2009 INDEPENDENT iPhone Developer Newark, NJ Self-Employed During the one year break I spent in mostly in New Zealand after I finished my job in Europe I fallen in love with the MAC platform and when the iPhone hit the shelves and the iPhone SDK became available for 3rd party developers I decided to start on my own as an independent iPhone developer. Based on my previous experiences on structured programming languages I had learned the Objective C language together with the XCode and IB environment. I am a registered Apple developer and have applications on sale at the Apple AppStore. 2002 - 2006 MANAGING DIRECTOR Budapest, Hungary NextiraOne Hungary; (100% USA owned) In 2002 Platinum Equity (US financial investment group) acquired the Alcatel e-Business Solution Ltd. and renamed it to NextiraOne all over Europe. During the transition period I have been nominated as Managing Director of the Hungarian Office where I had full responsibility for the achievement of the expected level of EBIT. In 2004 we achieved over $12 million revenue and we won the “Highest Revenue Growth” and the “Highest Service Revenue Growth” awards within the group. Based on an independent survey we have got the "Most Satisfied Customers" of NextiraOne second time in a row and finally we received the ‘Premium Partner of the Year” award from Cisco Systems. 1999 - 2002 GENERAL MANAGER Budapest, Hungary ALCATEL e-Business Solutions Ltd.; (100% French owned) Alcatel decided to spin off the Business Communication and distribution division and nominated me to the general manager position to support and manage the whole spin off process in Hungary. My main duty was to transfer the company from a hardware manufacturer to a recognized independent solution provider. By refocusing the attention to the highly profitable solution and services business and shifting out the mass sales into indirect channels we achieved close to 2 billion HUF (8 million US) revenue in 2002 (about 30% growth in services revenues compared to 2001).
  • 3. 1998 - 1999 COUNTRY MANAGER Vienna, Austria Millennium Communication Network Ltd.; (100% Austrian owned) As the consultant of the top management I worked out the strategy to expand their ISP operation to the Eastern European countries. At the same time I was in charge of the establishment of their Hungarian office and to recruit the best people to run the operation. 1995 - 1997 PRESIDENT, CEO Sunnyvale, CA RECOGNITA Corporation of America; (100% Hungarian owned) RECOGNITA was a world class Optical Character Recognition (OCR) software what we marketed both on the North American and the European market. When I joined to the company my first task was to pull it out from the almost bankrupted situation and to stabilize the operation. To ensure the survival of the company I defined a new sales strategy and built up a motivated and reliable sales team. One of my greatest success was to convince Hewlett-Packard to bundle our software with their scanners all over Europe. Two years later the company was being sold and my last task was to support the whole selling process. 1993 - 1995 MANAGING DIRECTOR Budapest, Hungary ICL Hungary, PC Direct; (100% British owned) I built up from scratch the independent PC Direct division (separated budget, target, P&L, direct report to the UK.) within the Hungarian office of ICL. Year by year we duplicated our revenue and shortly became a significant player on the Hungarian corporate IT market. My well-motivated team achieved 4mGBP revenue in 1995, which summed up half of the total revenue of ICL in Hungary. 1991 - 1993 GENERAL MANAGER Budapest, Hungary MONTANA Trading Ltd.; (50% German, 50% Hungarian owned) Achieved approx. 3mUSD revenue in 1992 from pure product distribution (QMS and LaserMaster Printers, 3Com and Eicon networking products, Microsoft, Banyan Vines, and Aldus software). At the same time we provided the order handling and logistics services to all of the other members of the Montana Holding. 1989 - 1991 SALES DIRECTOR Budapest, Hungary CONTROLL Ltd.; (100% Hungarian owned) Controll Ltd was one of the first private owned IT&Systems Integration Company in Hungary where I started as a sales rep and after two years of successful selling I was nominated to sales director. EDUCATION Istvan Szecheny Transportation and Telecommunication College (B.Sc. Degree) Various internal management developing courses, English course, Managing People Course. Building Management Capacity course Coaching training. Presentation skills training in English SKILLS Languages: English (Cambridge First Certificate) / Hungarian (native) Proficient in Digital photo editing and manipulation, PhotoShop and various Image editing and manipulation software. Objective C, Xcode, IB and iPhone SDK. OTHER In my spare time I'm deeply involved in many aspects of digital photography and digital photo editing.