This book shares the story of key impacts of locally-led Green Map projects in a dozen countries. Conceived and originally published in Japanese by Green Map Aichi and Green Map Japan in 2008, the global organization Green Map System published the English edition in 2009. Each story is written by a local author. The book can be purchased at GreenMap.org/store and more about the outcomes of Green Mapmaking can be seen at GreenMap.org/impacts
3. Table of Contents
Starting with the original Green Map and concluding with the project that originated this
book, ten global and nine Japanese vignettes are presented here:
1. Compost Map of Manhattan 17. Osu Expo Money
USA - Regenerating NYC’s Natural Environment JAPAN - “Expo Money” and “2R”: Advancing
with Compost the Green Consumer with Two Green Maps
2. Rokujogata Tideland Green Map 19. Green Map Mandala Borobudur
JAPAN - Protecting Tideland from Landfill Plan INDONESIA - Preserve Traditional Culture Assets
3. Green Map Kamakura 20. TanShui River Corridor Green Map
JAPAN - Finding Harmony in the City where TAIWAN - Wetland Restoration in Taipei County
Contemporary and Classic Live Together
21. Santa Monica and the Ballona Watershed
5. Victoria and Region Community Green Map USA - Charting the Watershed, City and Bay
CANADA - Our Common Ground – Green Map
Story and Community Impacts 23. Maioka Kashio Green Map for Seniors
JAPAN - Senior Views Unite Community
7. Pereira Green Map
COLOMBIA - A Hopeful Environmental Education 24. Green Map Owariasahi
Resource for Public Schools JAPAN - The Walkable Community: City Planning
Through Green Mapmaking
9. Tokyo Cycling Green Map
JAPAN - Promoting Bicycling with aTech-savvy 25. Hama Chari Road Map
Green Map JAPAN - Rediscovering the Human-Scale in Yokohama
11. Green Map in over 60 Cities 26. Dear Green Place
THAILAND - Stop Global Warming Initiatives UNITED KINGDOM - Reusables Categorized and
Mapped
13. Green Map Icons - Version 3
GLOBAL CONNECTIONS - Green Map.’s 27. More Unique Impacts
Universal Symbol System Links All Sites and Maps INDONESIA, CANADA, CHINA, CHILE
15. Delta Electronics Green Map 28. Aichi’s Many Green Map Projects - Uniting
INTERNATIONAL - Charting Change in the the Prefecture & Green Map Impacts Credits
Workplace and Impacting 60,000
4. 1. Compost Green Map of Manhattan | Manhattan, New York, USA
Regenerating NYC’s Natural
Environment with Compost
Green Map System | apple@greenmap.org
GreenAppleMap.org
Author: Green Map System
Background: Green Map System’s own Local
Green Apple Map Project
The New York City Green Apple cessed nearby, and the resulting rich
Map project is the original Green soil helps to beautify green spaces.
Map. The fifth citywide edition was The map charted drop-off sites and
published, in early 2006 with energy places to learn about composting
as its theme. A casual discussion at schools, community gardens and
about everyday efficiency led to the other public locations. Side two
co-creation of the Compost Green introduces waste separation and
Map of Manhattan in partner- worm bin composting at home,
ship with Lower East Side Ecology work, school or outdoors.
Center (LESEC). LESEC runs the The map’s compost-colored
island’s oldest composting program, design includes an interesting fact
providing education and collecting - it’s 100% wind powered! Green
the public’s kitchen scraps and plant Map System’s office, the printer and
waste at Union Square Greenmar- the paper company all chose wind
ket, NYC’s busiest farmers market. as their energy source. Both a PDF
Together, the two organiza- and 100% recycled paper editions
tions put composting on the map were created. A Green Apple com-
because it is a great way for New posting cycling tour and events with
Yorkers to save energy, reduce LESEC introduced this small but Compost Green Map of Manhattan, first
waste and help the environment. surprising map to New Yorkers. edition, 2006
Compostables are naturally pro-
Impacts: Changing Waste Reduction’s Status
The map’s debut event
Composting gained respect and the 30,000 printed copies have been
map was in demand. By the time distributed, and thousands of people
the second edition was published in have downloaded the PDF and vis-
2007, the amount of compostable ited online composting case studies.
food scraps collected at LESEC’s Because of this map, staff
Greenmarket stand had tripled! at Green Map System put a worm
The third edition includes a link to composting bin in the closet to
OpenGreenMap.org/compostnyc reduce waste every day! The organi-
where an interactive citywide edi- zation has found that this narrowly
tion is taking focused Green Map is ideal for
shape on explaining the concept of mapping
Green Map sustainability to beginners, and have
System’s new shared the map’s graphics and les-
social map- sons learned though partnering with
ping platform. the global Green Map movement.
5. 2. Rokujogata Tideland Green Map (2006) | Mikawa Bay, Aichi, JAPAN
Protecting Tideland from Landfill Development
Ise Mikawa Bay Area Network | a-ohya@sc.starcat.ne.jp
http://www.isemikawa.net
Author: Yoshie Usami
Background:
Reassessing Coastal
Natural Resources
Unlike rivers and streets that are
closer to our lives, changes in the
sea coastline are harder to detect. A
community group decided to work
to protect the coastline, and formed
Ise Mikawa Bay Area Network
the Rokujogata Tideland Green Map
project to assess the natural envi-
ronment of Ise and Mikawa Basin Impacts: Green Map as a Communication Tool
on the coast of Aichi prefecture. The that Protects Endangered Environments
area’s rich ecological resources were
being destroyed by the city’s devel- Rokujogata, a tideland located When the landfill plans were made
opment plan for continuous landfill on the outlet of the Toyo River, is public, the Green Map team spoke
development in this natural area. known for its clams. Aichi is proud up, hoping to stop the plan by
to be the number one producer. promoting the unknown treasures
Rokujogata Tideland Green Map (2006)
of the area and the possible dam-
age the landfill could bring to the
tideland and clam cultivation. As a
result, the team successfully educat-
ed people on the issues. The media
began to take interest in the issue
and the landfill program came to a
halt.
Clams are the treasure of Rokujogata
6. 3. Green Map Kamakura (2005) | Kamakura, Kanagawa, JAPAN
Finding Harmony in the City where the
Contemporary and Classic Live Together
Green Map Kamakura | to-kgm@excite.co.jp
Author: Shinsuke Shimao, Kamakura Green Map
KAMAKURA
Background: Through the Lens of
Four Distinct Eras
Shrine/temple site
What is the most suitable and best map was filled gradually as the team
way to promote the environment collected more information.
in the unique and historical city of As the research progressed,
Kamakura? With this question in the team realized each site be-
mind, the Green Mapmaking team longed to one of the four different
set the direction of the map as a eras: The Original Natural Land-
resource suggesting a future model scape, Medieval Era, Modern Week-
of Kamakura. end Resort Era and Postmodern
The mapmaking took place Tourism and Residence Era. Each
in large workshops with field re- site’s icon was placed on a color-
search and discussions, while small coded flag indicating its era. Several
groups and individuals collected local icons were created to highlight
missing information. A shared draft Kamakura’s unique features.
On-street sidewalk with local icon
Classic style mailbox (bottom) Green Map Kamakura and color coding (right)
7. Impacts: Kamakura’s Hidden Charm Emerges
Original local and Green Map Icons
Through field research and catego- ing profound tranquility, the roji is
rization, the mapmakers began to exactly how Kamakurans remember
define Kamakura’s charm. It was those days. Also, the team paid at-
universally agreed that the sites that tention to the decreasing number of
the team had found were important classic cylindrical mailboxes, which
to preserve and highlight. were common during the Meiji era.
More challenging than mere- The map gave life to previ-
ly recognizing historical architecture ously invisible sites and subsequently
such as temples and shrines, they suggested guidelines for an improve-
worked to identify other important ment plan. Fresh concepts of ways
Curved pathway sites that represent the unique im- to better harmonize the old and the
age of Kamakura. For instance, “Roji”, new arose as a focus for the com-
narrow back streets, represent an munity. This idea was generated by
era when wealthy Tokyo residents the environmental analysis that took
sought weekend houses in the area. place during the mapmaking pro-
Their narrow design was intentional, cess. As a result, the map became
allowing pedestrians to walk without the strategic tool to create the
the interference of cars. Retain- future of Kamakura.
History and site details on the back of the map date back to 1180 (below)
Narrow back street
Architectural treasure
Stone
monument
8. 5.Victoria and Region Community Green Map | Greater Victoria, British
Columbia CANADA
Our Common Ground – Green Map Story
and Community Impacts
University of Victoria Geography Department and the Office of Community
Based Research | info@commongroundproject.ca
http://www.commongroundproject.ca/
Author: Maeve Lydon, Common Ground
Background: We Make the Place by Mapping!
The Victoria and Region Green Map project began in
1999 as the first spatial regional profile of community
and environmental assets and initiatives. Common
Ground’s enthusiastic newly formed team of communi-
ty activists, students and planners worked with dynamo
cartographer Ken Josephson and the University of
Victoria Geography Department.
Making a visually and symbolically beautiful map
that accurately portrayed the region and honoured the
richness of the indigenous First Nations heritage took
five years to complete. First Nations artists provided
the map’s original place names and local native motifs,
and the map includes colorful vignettes that illustrate
how community mapping has applications from health
research to ensuring that 20,000 pounds of fruit from
backyard trees would be picked for food banks.
Victoria and
Region Green
Map (right)
(Left) Early
Childhood
“Play” Map” 2007
What is Common Ground?
The Common Ground Community Mapping project began officially in
1998, stemming from several projects with local and global relevance
and connections. A diverse group of people interested in sustainability,
popular education, bioregionalism, green-, asset- and parish-mapping,
aboriginal worldviews and rights, conservation, participatory learning,
and GIS converged around the common interest in getting citizens of
all ages involved in mapping and planning their communities. Together
they named the project ‘Our Common Ground.’
9. (Left) Haida Gwaii Map: Northern Haida Gwaii – (an unpublished community
research project: “Mapping with First Nations” 2006
Common Ground also travelled to Cuba in 2003 and participated in Havana
mural mapping with the outstanding Mapa Verde Cuba network. (below)
Impacts: Join the “Mad Mappers Tea Party!”
Green Mapmaking became a wide- “Mapping our Common Ground” Common Ground’s next steps
spread regional networking and book in English, Spanish (and soon, include more systematic training, a
visioning process about sustainability Portuguese!). learning-based website, integrating
involving 25 different groups as a Participatory processes using community and Green Mapmaking
result of Common Ground’s out- maps began to be seen by institu- into school and university curricula
reach. Hundreds of participants have tional, community and academics and connecting mapmakers in com-
gone on to develop smaller maps: alike as a viable planning tool and munities and universities throughout
schools, street recycling (binners), Green Map System greatly assisted the Americas.
neighborhoods, sensitive ecosystems in legitimizing that view. There is also The work of Common
(Haida Gwaii). Seven other regional an increased public awareness of Ground is never finished. The road
Green Maps have been printed to indigenous place names, published is made by walking, the place (the
date; there is a webmap and our for the first time on a regional map. map), is made by mapping…and the
territory is infinite!
(Above) A booklet of
mapmaking knowhow
The process of creating the
map is as important as the
product. (right)
10. 7. Pereira Green Map (2007) | Pereira, COLOMBIA
A Hopeful Environmental Education
Resource for Public Schools
Fundación Geovida
carlos@greenmap.org / http://mapasescolares.blogspot.com
Author: Carlos Martinez, Green Map System
Mapas Verdes charting school buildings and
surrounding areas made in 2007 (left).
Students created a unique portable mural
(below)
Background: Green Maps as Environmental Tools for Low-income Youth
Under the leadership and interdis- are priorities, among other issues. puses and surrounding neighbor-
ciplinary approach of Fundación The project aimed to hoods. They distributed a total of
Geovida, a Colombian non-profit provide a holistic lesson plan with 5,000 printed Green Maps.
organization, the primary motiva- hands-on environmental activi- As tangible outcomes, these
tion for this project was to help ties appropriate for different ages maps offer a message of inspira-
low-income youth express their and educational needs, tailored to tion that increases the awareness
concerns and hopes for the local one rural school, Institución Edu- of government and policy makers
environment to their peers, educa- cativa Gonzalo Mejía Echeverry, as to the demands of youth. Each
tors, older community members, and two urban public schools, passes on local knowledge as inter-
journalists and policy-makers. Colegio Deogracias Cardona and preted by the student mapmakers
Pereira is a traditional cof- Institución Educativa Suroriental and motivates other communities
fee growing eco-region facing rapid Gustavo Arango Garrido. in Colombia and around the planet
and unsustainable development. Each school developed a to develop projects like this one.
Air and water pollution as well as “mobile Green Map mural” that
threats to open and public spaces was presented around their cam-
11. Improve street safety and public
spaces with special consideration
Recover youth
of a former landfill now used for
recreation areas
recreation next to one of the
threatened by landslides.
participating schools.
Develop an art program
Pereira youth demands
Presenting the maps and
Take action for a
findings for beautification of
polluted stream with
public meeting spots with
reforestation and
murals and mosaics.
environmental projects.
Plan a problem-solving
project with a multi-ethnic
community displaced by
violence.
Impacts: Creating a Colombian
Model for Stronger Public Schools Linking
Environmental Education and Community Development Networks
A massive number of young Map- adoption of a new contextual envi- teamwork. The students also be-
makers participated in experiential ronmental curriculum in a growing came active participants in a de-
trainings, environmental activities number of schools, and developing lightful online blog that promotes
and workshops about the sites and a regional youth mapmaking net- their perceptions and progress us-
situations they were charting. They work that will assist schools with ing new and traditional media tools.
became engaged in issues related their neighborhood Green Map The power of environ-
to cartography; sustainable agricul- projects. mental communication has itself
ture, food security, reforestation and Fundacion Geovida is also become a movement with a mes-
hydroponics, recycling and waste planning an exchange program with sage, framed by the maps and their
management; eco-literacy, social re- Green Map projects in the global iconography. The messengers in this
sponsibility and critical assessment; movement. Their aim is to share particular case are young leaders
design and communications; arts youth visions of their local environ- spreading knowledge and demand-
and painting, etc. ments, to understand the differ- ing a better, more eco-friendly
Their field trips identified ences, and to develop solutions to world for everyone.
elements of natural and cultural common environmental concerns.
significance as well as environmen-
tal justice hot spots. Youth became Impacts on the youth in-
mentors, carrying their first hand volved in this experience included
experience into their homes and the creation of their own sense of
classrooms, multiplying the num- place and the facilitation of dialogue
ber of voices calling for action and that transformed their views of the
change. environment in both their academic
After the seeds were plant- and personal lives.
ed, it was time for harvest. Based on New skills include painting
this pilot, Fundacion Geovida began and visual communications skills,
building the foundation for the research, advocacy, leadership and Young mapmakers in field research
12. 9. Tokyo Cycling Green Map (2007) | Tokyo, JAPAN
Promoting Bicycling with a Tech-savvy Green Map
Urban Ecology Tokyo, Tama Art University | tokyo@urbanecology.jp
http://cyclingmap.jp/
Author: Masahiro Horiuchi, Urban Ecology Tokyo
Background:
Sightseeing by Bicycle
It is popular among Tokyo residents
to work hard during the week,
then take a weekend drive to the
countryside. What they don’t real-
ize is that the amount of gas used
on their 100 km round-trip drive
to Mount Fuji generates 35 kg of
CO2. It takes three cedar trees a full
year to absorb this amount of CO2.
The Tokyo Cycling Green Map was
inspired by a desire to promote al-
ternatives to the weekend drive that
would be fun and rewarding.
The first Tokyo Cycling
(Above) The online map was designed to
Map offered information on bicycle exchange information among bicycle riders
repair shops, bicycle rentals and hot in Tokyo area. It provides fun interactive
spas. Recommended cycling routes experience.
had fewer cars and traffic. These
‘traffic calmed’ routes were often
(Middle) Traditional alley in Tokyo’s Mu-
missing from traditional maps, since kojima neighborhood. Bicycling provides a
those maps were usually designed detailed view while sightseeing.
with drivers in mind.
The idea was to make (Bottom) Tokyo Earth Day Ride that
people feel comfortable taking a began in 2003 is now held every year
long distance trip by bicycle without on Earth Day on April 22.
having to worry about breakdowns
or getting lost.
Soon, an interactive web and new printed editions are
version was set up for registered distributed to local newspa-
users to add new and useful infor- pers, municipal offices, rental
mation. The accumulated site and bicycle shops and at Earth
route information is then charted Day events.
13. Urban Ecology Tokyo | http://www.urbanecology.jp/tokyo
Impacts: Accessible Tokyo Earthday Bicycle Ride | http:// www.urbanecology.jp/earthday
Design with Cyclists in
Mind
The design process began by
removing highways from the To-
kyo Cycling Green Map since they
were unsuitable for bicycling. Then
colors were added to show eleva-
tion, which is very useful for cyclists.
Interestingly, the map ended up
looking like an old Tokyo map from
the Edo period.
The project was partly fund-
ed by the Ministry of Environment,
with recent support from Shimano
Corporation. The Tokyo Cycling
Green Map won the Good Design
Award in 2007. The Mapmakers
are excited by the project’s success
Tokyo Metropolitan Government sponsored 2007’s “Stop Global-Warming Awards”.
both as a city planning and personal The Green Map team won the “Modalshift” Award
tool. Future editions that expand the
map are planned.
14. 11. Green Mapping over 60 Cities | THAILAND
Stop Global Warming Initiatives
Thailand Environment Institute (TEI) | nongpal@tei.or.th
www.tei.or.th
Author: Nongpal Chancharoen
Princess Ubonrat visited the Green Map
exhibition on Earth Day 2006
Green Maps from 25 cities were exhibited in Bangkok, 2006
Background: A Climate Change Partnership
Pairing Municipal Staff and Schoolchildren
Under the project called “Stop to visualize 4 main areas: waste
Students survey their community to chart
Global Warming Project”, Thailand minimization, sustainable transport,
green sites and bad sites
Environment Institute (TEI) has urban greening and energy efficiency.
worked with more than 50 local Making a Green Map in-
governments at the municipal level volves the community and youth
aiming to increase awareness about through workshops organized by
climate change. The project encour- the municipality. Teams of students,
ages municipalities to work closely teachers and municipal staff are
with schools and the community to established and TEI workshops train
initiate activities that reduce energy adults and activate camp for youth.
consumption and greenhouse gas
emissions, leading to a better envi- The project started in 2005 and to
ronment in their city. date, Thailand Environment Institute
The Stop Global Warming has introduced Green Map System
project uses Green Map as a situa- to more than 60 cities nationwide.
tion analysis tool to identify a city’s
“strengths”, “weaknesses”, “opportu-
nities” and “threats” using the icons
15. Impacts: From Situation Analysis to Strategic Plan
Working with local governments is oritized and local action plans were
challenging yet Green Mapmaking is developed to address traffic, solid
an effective way of informing lo- waste management, increasing green
cal authorities about the problems area, flood prevention and urban
discovered. The project emphasizes planning.
cooperation between local govern-
ments and schools, with students Trang Municipality, a tourist town on
representing the residents who live the Andaman Sea, used Green Map
in the city. They provide ideas to im- to promote “green restaurants” that
prove their cities, such as bike lanes, avoid using non-degradable materi-
public spaces, waste banks, recycling als such as Styrofoam and plastics.
points etc. It is hoped that more restaurants
will join the initiative to reduce the
Tungsong, a city located in the south waste going to landfill.
of Thailand, started their Green Map Using Green Map as a tool
in 2005, charting green sites and has helped local governments,
pollution sites throughout the city. NGOs, communities, and youth
People of all ages participated. A find realistic solutions, which often
year later, Tungsong developed the involve field research and input from
second version of the map using the community. Municipalities can
an aerial map as a base map, which use Green Mapmaking to assist in
shows all the physical characteristics their land-use planning and environ-
of the city such as parks, roads and mental local action plan to make
TEI’s Green Map products may be available
waterways etc. Through the Green their city a more sustainable place at GreenMap.org/store
Map, environmental issues were pri- to live.
Trang Green Map visualizes the city as a forest
17. Flora
Public Forest/ Special Native Forest Garden * Community Spring Autumn Rapidly Food
Natural Area * Tree * /Plants * Garden * Blossoms Leaves Renewable Plants Gathering Site
Fauna
Significant Wildlife Amphibian Coastal Aquatic Wildlife Protected/ Insect Bird & Wildlife
Habitat * Habitat Habitat * Habitat * Habitat * Center/Zoo * Cultivated Habitat Watching Sit e Watching *
Duck Farm Migration
Pond Animals Zone
Outdoor Activities
Park/ Public Space / Sport Site / Eco-tour/ Swimming Canoe/ Sailing/Row Skateboard Dog
Recreation Area * Square * Play with Natu re * Nature Walk Kayak Site Boat Launch Site Run
Snow Camping Scenic Sunrise/ Star Gazing
Activity Sit e Vista Sunset Sit e Site
Culture & Society
Cultural Character
Cultural Museum Art Cultural Local Lively Artisan Traditional Historical
Site * Spot * Performance * Music Spot /Art Studio Way of Lif e Feature *
Archaeological Traditional Diverse Community Child Friendly Senior Eco-spiritual Alternative Memorial/Site
Site Neighborhood Neighborhood Center * Site * Friendly Site * Site * Health Resour ce of Conscienc e
Eco - Information
Eco Environmental Green Public Green Maps Independent Online WiFi Pollution
Information * Education * School * Library * Available * /Eco-Media Resource * Spot Monitor
Eco Special Appointment
Certification Site Needed
Justice & Activism
Eco-Justice Eco Club / Significant Volunteer Eco Social Food Vote Her e Free Speec h
Organization * Organization * Org/Agency * Site * Expert Service Bank Zone
Poor Labor Unsustainable Gentrification
Practice Land Use * Shanty Refugee
Town Area
Public Works & Landmarks
Waste Water Energy Solid Waste Landfill Incinerator Governmental Hospital School Place of
Treatment Plan t Infrastructure * Transfer Statio n Office Worship
Cemetery Information Landmark
* Standard Icon Set
WC/Public Prison/Detention Military Landmark *
Kiosk Dining /Pub Restroom Center Site
18. 15. Green Map of Office Buildings | TAIWAN, JAPAN AND OTHER COUNTRIES
Charting Change in the Workplace and
Impacting 60,000
Delta Electronics | vincent.chen@delta-foundation.org.tw
http://www.delta.com.tw/csr/greenmap.asp
Author: Vincent Chen, Delta Electronic Foundation
Background: Raising the Morale of Employees
A total of 336,211 Kg of CO2 were saved
through the process of creating Delta’s
Around the world, most people a best practices exchange and the Taipei Office Building Green Map
work, but how much do they know company’s Green Mapmakers from
about their work environment Taiwan, China, Japan, Thailand, US,
and their relationship with it? In and Netherlands gathered together
2006, Delta Electronics Founda- to share their experiences and to
tion sought a new way to respond tour extensive working and living
to these questions. In collaboration facilities at our Wujiang, China plant.
with the Society of Wilderness, we Delta’s Green Maps chart areas
introduced Green Map System’s ranging from a single floor of an of-
concepts to Delta Electronics Inc., fice building to a 20,000-employee
a company with over 60,000 em- campus with a dozen buildings. Im-
ployees in over 35 locations around portant environmental sites, such as
the world. With emphasis on energy an electric power recycling system,
and carbon reduction issues, Delta’s the plant’s greenery, employee living
aim was to enhance employees’ areas and recycling achievements
overall environmental awareness were presented on the maps.
and to encourage each individual to By highlighting these green
understand their ability to reduce living resources and the company’s
global warming. commitment to environmental
In 2006, the project got protection, the maps encourage
underway in five factory and office employee and public participation
facilities in Taiwan and the map- in sustainability. The most impressive
ping helped identify and implement data is the amount of CO2 emis-
ways to save resources and CO2. sions reduced as part of the process
With good outcomes, sites in Asia, which can be found at the top of
Europe, and North America got every Green Map. This is an achieve-
involved. In June 2007, Delta held ment that can be appreciated by all.
Pond habitat for indigenous wildlife Solar PV system generates clean energy
19. Delta Green Mapmaking flowchart
Delta Electronics
for new employees and as a tour
Taiwan’s Society guide for visitors, including local
of Wilderness
school children. Employers can use
Delta Electronics their Green Maps to share their
Foundation environmental understanding and
Mapmaking at
Mapmaking at 13 international
exchange ideas that make their
5 Taiwan offices offices in 2007 work environment more energy
in 2006 efficient and healthier. One
example: Delta’s green
Education for the
Impacts: When surrounding community building factory in Tainan,
Taiwan has been so well
the Giants Start Education of Delta CSR for received by the public that
to Scrawl the surrounding community
there are visitors request-
Delta Electronics Inc. is the first ing building tours on a daily basis.
company in the world to adopt This story is not yet finished. Utiliz-
Green Map System as a tool to Delta completed 13 maps charting ing the lessons learned from this
conduct internal environmental their factories and offices worldwide project, Delta Electronics con-
education and facilitate work ef- in one year. Both the maps, created tinuously strives to improve their
ficiency improvements across the voluntarily by employees, and the employees’ work environment.
board. Delta’s Green Maps are used overall mapmaking efforts were More recently Delta has launched
as a platform to help its employees recognized by staff members at all an e-learning program that provides
understand their work environ- levels. new employees the opportunity to
ment and issues related, not only to Some of Delta’s large-scale learn how to make a Green Map,
industrial safety, but also regarding manufacturing facilities use their and bring its positive impacts to
employee wellbeing, energy and Green Maps as an orientation tool their homes.
resource conservation. As a result,
production costs and pollution have
decreased, and at the same time,
productivity and profits have in-
creased. Furthermore, each Green
Map aids in fulfilling important issues
concerning Delta’s commitment
to corporate social responsibility
(CSR).
Delta’s Green Map has had
the support of Delta’s founder, Mr.
Bruce Cheng and CEO Mr. Yancey
Hai since the onset of the program.
(Above) Delta’s interactive online e-learn-
ing tool is linked to GreenMap.org/csr
Delta’s Green Mapmakers in Taiwan (left)
and Japan (right)
20. 17. Osu Eco Map (2007) | Nagoya, Aichi, JAPAN
NAGOYA
“Expo Money” and “2R”: Advancing the
Green Consumer with Two Green Maps
Osu Eco Map Project Team (Green Consumer of Nagoya, Green Map Aichi, Osu Business Association)
nakagawa@es-net.jp | http://www.gm-aichi.net/active-map/osu-ecomap
Author: Keiko Nakagawa, Green Map Aichi
Background: Creative Collaboration between the
Municipality and Green Consumer Groups
Following Japan’s Aichi EXPO 2005, district. This lively area has a wide
the Osu Green Map project was variety of stores, cafes and public
collaboratively created. There are spaces, including two new reward
two major ongoing eco-movements redemption counters for Eco Mon-
throughout Aichi prefecture related ey points, which can be traded in for
to the World Fair’s theme of “Na- useful eco-products or trees planted Osu’s lively shopping district
ture’s Wisdom”, one being “Green in a CO2 reduction program.
Map”, and the other “Expo Eco Mapmaking started by stroll-
iconography and newly created
Money”. Eco Money is a point-based ing the Osu area looking for natural
“Nagoya brand” icons. They also
reward system for green activities materials, repair shops and stores
designed a program that rewarded
such as bringing your own shop- that sell items that are reused or
shoppers frequenting these green
ping bags. The Nagoya Municipal recycled or in bulk, by weight. The
stores with stamps that could be
Office adopted the idea of creating team indicated these stores on the
exchanged for Expo Eco Money.
a Green Map in the Osu shopping map using Green Map’s universal
Osu Eco Map (2007)
Nagoya brand’s original
icons are paired with
Green Map Icons
21. Oshar-eco Sakae 2R Map (2007) Stylish
(“oshare”) and “eco” combined
Impacts: Inspire College Students to Create
Award-winning 2R Green Map and New Model
Osu Eco Map’s success is largely Sakae. The students selected busi-
due to the concept brought togeth- nesses based on the 2R concept ECOCON Award and newspaper
er by the municipality, non-profit such as a tea house where Japanese article featuring the project
organization, and the local business tea is served to bottles brought in
association. The project also gained by customers instead of disposable
attention by the media as a eco- plastic bottles. The map was de-
activity collaboration model for local signed to attract young generation
business associations. and named as “Oshar-eco Sakae
Moreover, the map’s suc- 2R Map.” (Oshare refers to being
cess and workshops provided local stylish in Japanese) The map won
college students with inspiration to an award at ECOCON 2007, the
create the award winning “2R map” national eco-activity contest among
for the city’s main shopping district, college students.
‘Bring your own bottle’ is filled wih tea at
one of the eco-sites on the map Field research presentation
22. 19. Green Map Mandala Borobudur (in progress) | Borobudur Sub-
district, Magelang District, Central Java Province, INDONESIA
Preserving Traditional Cultural Assets
Peta Hijau - Green Map Indonesia | joeyakarta@greenmap.or.id
http://greenmap.or.id
Author: Elanto Wijoyono, Green Map Indonesia
Background: Mapping our Cultural Heritage
Located in central Java Indonesia, Yogyakarta’s Green Mapmakers, the
Borobudur, a world heritage site ongoing participatory process is
built in the 8th and 9th centuries, is supported by the Center of Heri-
the largest Buddhist Temple in the tage Conservation, Department of
world. Green Map Mandala Borobu- Architecture and Planning, Faculty of
dur aims to explore the relationship Engineering Gadjah Mada University
between the temple and the living Yogyakarta and Borobudur Tourism
environment surrounding it, contrib- Network.
ute a record of the area’s natural
and cultural diversity, and inspire
more curiosity and reverence.
Begun in mid-2005, residents
of Borobudur helped determine
the most important sites to chart,
with their stories serving as site
descriptions. Led by Jakarta and
Field research (top), Interviewing residents (left), Discussion (right), Green Map in progress
Impacts: Preserving Borobudur’s Future
The Borobudur Green Map has
tion of the local community in
generated important discussions
the making of the masterplan.
about the future of the unique en-
When completed, the Borobu-
vironment and communities around
dur Green Map will introduce
the temple. With participants’
and offer alternative tourism
support, the Union of Indonesian
options in villages around the
Buddhist Students have demanded
temple, which will, in turn, in-
that the local government and inves-
crease the economic growth in
tors stop exploiting the Temple with
the surrounding communities
profit-oriented activities, and to pro-
as well.
tect this religious and cultural site.
They highlighted Borobudur’s role as
the area’s sole tourist attraction and
the damage caused by visitors.
The comprehensive cultural
landscape conservation concept for-
mulated through Green Mapmaking
strengthened the bargaining posi-
23. 20. TanShui River Corridor Green Map | TanShui River, Taipei County, TAIWAN
Wetland Restoration in Taipei County
Society of Wilderness, Taiwan | sow@sow.org.tw
http://SOW.org.tw
Author: Society of Wilderness, Taiwan
Background: Connection Between the Wetland
and Community
Taiwan’s Society of Wilderness Green Maps have been published to TanShui River Corridor Green Map
(SOW) was founded in 1995 with date, including city, community, school were published. The maps are dis-
objectives of nature education and and corporate maps. In June 2007, tributed to local people and visitors
conservation. Activated by more than SOW hosted the Asia Green Map for biking, tours and teaching school
11,000 family members and many Hub Meeting in Taipei. outdoors.
volunteers, SOW is a significant non- In 2004, SOW adopted the Since the TanShui River pass-
profit organization in Taiwan. Since wetland along the TanShui River from es through the center of Taipei, we
2001, SOW started to promote Taipei County Government. In the 1 expect that the wetland ecosphere
Green Map by training volunteer square kilometer wetland, SOW car- is closely linked to communities.
guides to assist mapmakers in chart- ried out ecology restoration, educa- Therefore wetland conservation can
ing their communities. 58 folding tion, research and investigation. For be linked to citizens’ daily life through
Earth Day 2007, 10,000 copies of the Green Maps.
Creation of a floating island Mortonagrion hirosei Asahina -
First discovered in Taiwan, IUCN has listed it
Taipei County Wetland
as a threatened species
and TanShui River
Corridor Green Maps
Impacts: From 1 Square Kilometer
to 2,052 Square Kilometers
Inspired by the TanShui River Corridor Green Map, a Tai-
pei County Wetland Green Map is expected to be com-
pleted in 3 years, charting a total area of 2,052 square
kilometers. Students and teachers will chart the wetland
and community as a living circle, which encourages
citizens to cherish the green treasures nearby. We also
expect Taipei County’s wetland habitats to be connected
as a network to improve the existing environment for
birds and other wetland animals.
Special thanks to Lai Rong Jiao, a high school
teacher and member of SOW who is the key person
behind the TanShui River wetland conservation and the
Wetland Green Map.
24. 21. Santa Monica and the Ballona Watershed Green Map | Ballona Water-
shed, Los Angeles, California, USA
Santa Monica and the Ballona Watershed
Green Map
Duvivier Architects, Isabelle Duvivier | isabelle@idarchitect.com
www.LAGreenMap.org | www.idarchitect.com
Author: Isabelle Duvivier, Duvivier Architects
Background: Charting One of the Most
Cinematically Depicted Land Masses on the Planet
Santa Monica
and the Ballona
Watershed
Green Map
After completing graduate school in Creek, Hollywood, Beverly Hills, It is my hope that the reader
architecture, I returned to the city Santa Monica, Venice, Culver City of this map will see this region from
of my teenage years, Santa Monica, and portions of Los Angeles, the a watershed perspective and appre-
and began to discover the nature map charts the largest wilderness ciate the wealth of natural features
in my hometown. As I voraciously within any world city, Topanga State we have as well as what we need to
gathered information on native flora, Park, where one can still find moun- preserve, restore or recreate native
fauna and waterways, I decided I had tain lions and bobcats. Thousands of habitat.
to make a Santa Monica and Bal- birds stop in the Ballona Wetlands
lona Watershed Green Map to help during migrations along the Pacific
residents and visitors visualize the Flyway from Alaska to Mexico. In
breadth and diversity of the local addition to open space and wetlands
environment. the Green Map also shows locations
Visualizing a watershed on a of endangered species, creek and
map (as opposed to a city or other rivers, former Native American sites
political region) gives us the unique and ocean water quality grades. With
opportunity to look at the relation- the help of Dafna Kohn, and support
ships between water, earth, and from the City of Santa Monica, all of
people. Encompassing La Ballona these elements were mapped.
25. My Watershed, the Ocean and Me – A Kids’ Green Map
Impacts: Connecting with Nature
The Santa Monica and Ballona lege Green Map (by the EcoClub at
Watershed Green Map is used by Santa Monica College) and the LA
residents, tourists, teachers, students, Metro Green Map (for the Ameri-
non-profits and public agencies can Institute of Architects confer-
for discussions about water quality ence). Most recently we published
and conservation, habitats and the My Watershed, the Ocean and Me
impact of non-native species, the – A Kids’ Green Map to explore and
consequences of sprawl and con- protect wildlife that lives under the
sumer choices on the natural and Santa Monica Pier.
built environment, and the intercon- On a personal note, this
nectedness of our actions and policy mapmaking has had significant im-
decisions. Covered in the Los Ange- pacts on my career. I was awarded the last year mapping all of Los An-
les Times and other publications, the the City of Santa Monica’s Sustain- geles County for a regional clean-up
map is used by many organizations able Leadership Award in 2004 of impaired water bodies.
and is distributed at farmers mar- and the Chamber of Commerce’s In the 3 years since the
kets, tourist bureaus, libraries and Sustainable Quality Award in 1999 Santa Monica and Ballona Water-
local businesses. and 2002 for my role in advancing shed Green Map was published, it
In addition to edible plant the city’s commitment to reducing has advanced understanding of our
and watershed tours, our mapmak- its global footprint. Additionally the natural resources and has engaged
ing has led to projects including the map led a state agency to hire me the general public, especially young
Malibu Creek Green Map (for our as a consultant facilitating restora- people. In the near future we hope
own Living Lightly in Our Water- tion of the newly acquired Ballona to create more educational Green
sheds Guide), the Santa Monica Col- Wetlands. Additionally, I have spent Maps of the entire Los Angeles
Region.
Young mapmakers at the wildlife club (right)
Ballona Watershed Wildlife (below)
26. 23. Maioka Kashio Green Map for Seniors (2007) | Yokohama, Kanagawa, JAPAN
Senior Views Unite Community
Green Map Yokohama | rie-n@yk.rim.or.jp
Author: Rie Nakamura, Green Map Yokohama
Background: Creating Community:
‘Silver’ Green Mapmaking from a
Senior Citizen’s Vantage Point
Based on the walking Green Map Maioka Kashio Green Map
of Maioka Kashio created with the for Seniors (2007)
local middle school in 2006, Maioka
Kashio Nursing Home implemented
a Green Mapmaking project with
the experiences of seniors as its
main focus.
The map includes informa-
tion on seasonal nature and social
resources as well as nursing homes,
hospitals, doctor’s offices, pharma-
cies, and other helpful services. Maioka Kashio Walking Map
(2006, below) became the basis
for the seniors’ map
The Green Mapmakers used a wheelchair generations in their community.
in their field research to assess and convey The field research team
the impact of even the gentlest slopes on consisted of local nursing home resi-
accessibility. dents and 38 students from nearby
Maioka Middle School. The use
of wheelchairs provided the par-
ticipants with awareness of specific
issues (slopes, elevators, wheelchair
accessible restrooms and more)
in their community. Some of the
other senior-friendly sites charted
Impacts: Seniors Lead include community stores, benches,
the Way and socializing spaces such as public
The mapmaking project changed the bathhouses and barber shops.
attitudes of the local seniors, who Design inspiration came
often waited passively from the Yellow Pages phone book
for useful information because of its familiarity and friend-
to be given to them. liness. An art student at Maioka
This project provided Middle School made the colorful
them with the oppor- cover illustrations. The final product
tunity to lead a hands communicated warmth and friend-
on experience, gain liness thanks to the hand-drawn
useful information, and and lettered images contributed by
connect with various volunteers.
27. 24. Green Map Owariasahi (2005) | Owariasahi, Aichi, JAPAN
The Walkable Community:
City Planning Through Green Mapmaking
Green Map Owariasahi | fwnh2388@mb.infoweb.ne.jp
Author: Yoshie Usami & Hiromi Wakasugi
Background: Walking
Research Yields Fresh
Discoveries
The ideas that were first introduced
by Owariasahi’s Green Map team in
2003 continue to interest residents
in field research walks. Theme walks Encounter with a neighborhood historian Tutorial on how to use the broom plant
allow participants to undertake during field research
research specific to their interests.
Popular themes include nature,
history, welfare, traffic, scenic and Owariasahi Green Map (2005)
lifestyle, with each theme having its
own route and brief introduction
on a flyer. The teams host as many
as 10 research walks a year. The
collected data is shown on a Green
Map made for the city’s annual fair.
Impacts: The Green
Map Contributes to
City Planning
The Green Mapmakers’ research river was cleaned up only after Mr. became a resource and a source
was submitted to the Owariasahi Wakasugi and the Green Mapmak- of support for environmental of-
Environmental Office. The city of- ers brought it to the City’s atten- ficials when asking the planning
ficials’ improvement planning ben- tion. When other citizen complaints department for action. Mr. Waka-
efited from the detailed discoveries failed to solve the dumpsite prob- sugi continues to participate in the
collected by the Green Map team. lem, the Green Mapmakers spurred City’s workshops to contribute the
For example, a dumpsite on the officials to action. The map thus planning expertise and awareness
gained through this process.
Water quality testing based on the Mapmakers’ environmental assessments The Green Map has also
been used to support careful devel-
opment. The City conducted water
quality tests based on the map’s
environmental assessment, and it led
to the creation of a walking path in
the northern forest of Owariasahi,
connecting residents with the area’s
natural resources.
28. 25. Hama Chari Road Map & Green Map Yokohama | Yokohama, Kanagawa, JAPAN
Rediscovering the Human-Scale in
Yokohama
Green Map Yokohama, NICE Yokohama, YC Document | dezine@mail.goo.ne.jp
http://www.greenmap-yokohama.net/news/news060508.html
Author: Ann Aoki, Takahashi Akira
Background: Green Map = Bicycle Road Map
The compact Hama Chari Green
Map of Yokohama’s Bay Area is A3
size, 3 by 6 inches unfolding to 12
by 16 inches. Published by Green
Map Yokohama, the back of the
map was designed like a newsletter,
featuring articles about the area’s
environment, culture and tourism.
This free map was distributed at the
seven rental bicycle stations in the
Bay Area as well as in Yokohama’s
hotels and tourism information
offices reaching both Japanese and
foreign visitors.
The mapmaking project is a
partnership involving NICE Yokoha-
ma organization and YC Document. Hama Chari Road Map & Green Map
Nice Yokohama is non-profit that Yokohama (2006)
runs “Hama Chari”, a bicycle rental
service that rents formerly aban- Yokohama Car Free Day
doned, freshly repaired bicycles. YC
Document is a local print shop that
printed it at a “not for profit” rate.
ing Green Map Yokohama and NICE
Impacts: Expanding the Eco Movement Along Yokohama, both of whom helped
with Yokohama Car-Free Day plan, promote and celebrate Car-
Free Day. Tasks included researching,
Yokohama is part of an international It’s hard work for com- designing and publishing the Hama
circle of cities that host an annual munity groups to lead these large Chari Green Map, developing public
World Car-Free Day. First intro- public events, a responsibility that is relations and addressing legal issues
duced in France in 1997, Car-Free usually undertaken by the municipal surrounding the elimination of cars
Day has since gained widespread government. However, Yokohama from Yokohama’s streets. In 2005,
support. Today, Car-Free Day is cel- Car-Free Day was initiated in an the team celebrated its first suc-
ebrated on September 22 by more office building where all associated cessful event. The car-free area will
than 1000 cities all over the world. organizations were housed, includ- expand each year.
29. 26. Dear Green Place | Glasgow, Scotland, UNITED KINGDOM
Reusables Categorized and Mapped
Radius Glasgow | info@deargreenplace.org
http://deargreenplace.org
Author: Glasgow Green Map team
Background: More than 100 Reuse Shops Discovered
Glasgow, Glaschu in Gaelic meaning consistently overlooked. ties. The map aims to raise public
“dear green place” is the largest city Given the city’s size, the first awareness of this under-appreciated
in Scotland. Despite the many parks Glasgow-wide Green Map is a the- sector and the social, economic and
and green spaces the city is far from matic map focusing on Reuse. Mar- environmental benefits they bring to
being green in a truly sustainable keted under the brand Dear Green the city.
sense. With a motorway extension Place, it features over 100 charity 20,000 copies of the Green
underway and massive program of shops, community enterprises and Map are being distributed through
regeneration focused on developing grassroots environmental organisa- a network of charity shops, libraries
Glasgow as the retail capital of Scot- tions who provide reuse opportuni- and community events.
land, environmental sustainability is
Charity shop after charity shop, the
mapmakers spent up!
Glasgow’s Dear
Green Place Map,
front and back
concepts with customers.
Impacts: Design Transformation This is the first time that
Icons representing 14 categories of gow Community Recycling Forum, comprehensive information about
household items have been created Glasgow School of Art and Gener- reuse opportunities has been pro-
for the project. Arranged in a stan- ous Scotland – a national program vided in such an accessible format.
dard grid, they help people identify promoting waste awareness in char- The project has increased liaison
where to donate and buy reusable ity shops. The project was coordi- between the featured organisations
goods more effectively. In addition, nated by a small team of volunteer and generated publicity for them,
graphics encouraging people to Mapmakers and supported by the many of whom operate with very
use public transport, cycle and walk creative organisation Radius Glas- limited marketing budgets.
were incorporated into the map. gow. To inform the design process, The data and design of the
The map has been devel- university students worked in char- printed map formed the basis of a
oped in collaboration with the Glas- ity shops and tested out design web-based version to follow.
30. More Unique Impacts
City Planning Based Overcoming Disaster
on Youth Maps
Banda Aceh, INDONESIA - Banda
Aceh Tsunami Memorial Green
Map was created in a effort to
rebuild an environmentally friendly
future in the area destroyed by the
tsunami of 2004. Both a memory
map and a guide for planning, it
was published one year after the
disaster. Banda Aceh Tsunami Memorial Green Map
Rediscovering Cultural
History
Santiago CHILE - having published
several different pilot maps, the
Ciudad Viva (Living City) project
created an inclusive process for
Yarmouth, Nova Scotia, CANADA creating a large scale Green Map of
- A series of youth maps provided Santiago. The map includs heritage
a fresh sense of awareness to the sites, recycling centers, eco-trans-
community. This inspiration led to portation and community organiza-
the conservation of rivers in the tions. Its cultural history section is
Broad Brook area. Currently, the called the “Map of Memories” for
team is proposing safe and attractive its unique content contributed by
bikeways within town and a loop senior citizens.
path through the Chebogue area.
Protecting Mangroves
Guangzhou, Guangdong province,
CHINA - Created by China Man-
grove Conservation Network, this
project introduces the coastal man-
grove wetlands to the surround-
ing communities. Mangrove trees
protect land from ocean waves and
high tides. The Green Mapmakers
Guangdong Coastal Mangrove Wetlands
hope to promote public aware- Green Map (cover and inside).
ness of the value of the mangroves
through this Green Map project.
31. Aichi’s Many Green Map Projects
Uniting the Prefecture through Green Mapmaking
Aichi, JAPAN - The World’s Fair, Map Aichi created the necessary
EXPO 2005, was themed as “Na- tools to assist in mapmaking, exhibits
ture’s Wisdom” to promote envi- and public events at EXPO. Several
ronmental awareness. Green Map of the projects in this book grew
Aichi was established in November from this effort. Green Map Aichi’s
2002 to support sustainable com- 20 members meet regularly to ex-
munities and citizens participation change information and teach each
in EXPO. More than 40 local com- other on a continuing basis.
munities were involved and Green Green Map Aichi website
Aichi Green Map | nakagawa@es-net.jp
http://www.gm-aichi.net/
Editor: Keiko Nakagawa
Green Map Impacts
Original Edition Published by:
Green Map Aichi &
Green Map Japan, Inc., 2008
English Edition Published by:
Green Map System, 2009 At work in Aichi (above) and New York (below)
Concept/Editor:
Keiko Nakagawa, Misako Yomosa,
Kumiko Yogo, Green Map System
Translation/Design for English:
Yoko Ishibashi
Green Map Founding Director:
Wendy E. Brawer
Production:
Risa Ishikawa, Carlos Martinez,
All rights reserved. No part of this book may be repro-
Yelena Zolotorevskya, Julia Brocker GreenMap.org duced in any form or by any electronic or mechanical
Advisory Council: means without written permission from the publisher
or author, except in the case of a reviewer.
Green Map Aichi and
Every effort has been made to ensure the accuracy of
Green Map Japan, Inc. Download this book and additional the information in this book. Due to possible change
impacts at GreenMap.org/impacts in the activities and practice of Green Mapmakers, the
publisher cannot accept responsibility for any errors
that occur, or their consequences.