Characteristics of a Sci-Fi Heroes, Villain and Anti Hero
Gcse contolled assessment evaluation
1. Think (Evaluate)- How successful is my final advert? … The final part of this
assignment is to produce a brief evaluation of your own advertisement for
‘Streets’ trainers. The focus of this is to show that you know why and
understand how you have used media language in the creation of your
advert and how it will appeal to your target audience.
2. What types of 1. What does your
camera shots/framing main image 6. how successful is
have you used and show? my final advert in
why? making it obvious what
is/are the USP of the
3. What connotations trainers and why I think
have I used in my advert my audience will find
and why?(e.g. use of colour, the USP appealing
props, background,
costume, lighting, settings,
actors positioning/gestures, 7. What
font style etc. anchorage did I use
5. how successful is (i.e. slogan) and
4. How successful is my final advert in how successful do I
reflecting/appealing to
my my page design & my target audience’s judge it to be?
layout? profile and their needs?
2. 1.How does your advert appeal
to your target audience?
2. Where will your advert be
published in order to attract your
target audience?
3. Can you think of any other
ways you could market your
product in support of your
advertising campaign?
3. How to get top marks
You use media language
You take every opportunity
to explain how your advert
appeals to your target
audience
You explain what aspects of
your advert was done well
and what specific
improvements are needed
and why
You explain what aspects of
your advert was done well and
what specific improvements
could be made
You state your reasons for your
choices
Tell/ describe to the examiner
what you did