2. BUSINESS IDEA
a “social game” where people can buy, sell, trade, share and
create virtual products, services, ideas, and real estate.
3. BUSINESS IDEA
a “social game” where people can buy, sell, trade, share and
create virtual products, services, ideas, and real estate.
MISSION
to become the leader in online social gaming.
4. BUSINESS IDEA
a “social game” where people can buy, sell, trade, share and
create virtual products, services, ideas, and real estate.
MISSION
to become the leader in online social gaming.
PRIMARY GOAL
to develop a virtual community dedicated to creative
expression, interaction and communication on a global level.
5. FUNDS
Use of Funds
Salaries & Working Capital $2,000,000
Site Development $500,000
Game Assets $100,000
Mini-Games $400,000
Marketing $2,000,000
Total $ 5,000,000
6. MARKET ANALYSIS
online advertising will reach $25,9 billion by 2011
Opportunities in-game advertising rose to $800 million in 2009
48 million american adults have posted some sort of
user-generated content online
7. MARKET ANALYSIS
online advertising will reach $25,9 billion by 2011
Opportunities in-game advertising rose to $800 million in 2009
48 million american adults have posted some sort of
user-generated content online
Competition FarmVille, Piece and Meez
8. MARKET ANALYSIS
online advertising will reach $25,9 billion by 2011
Opportunities in-game advertising rose to $800 million in 2009
48 million american adults have posted some sort of
user-generated content online
Competition FarmVille, Piece and Meez
Ages: 16-34
Target Market
31% of adults 18+ prefer to spend time playing
casual games than watching TV
14. EXIT STRATEGY
Requested Funds: $5,000,000
# of Users by 2015: 5,000,000
Average Price Per User in recent new media acquisitions: 5$
15. EXIT STRATEGY
Requested Funds: $5,000,000
# of Users by 2015: 5,000,000
Average Price Per User in recent new media acquisitions: 5$
Enterprise Value in 2015: $25,000,000