SlideShare ist ein Scribd-Unternehmen logo
1 von 62
Downloaden Sie, um offline zu lesen
The Most Misunderstood
“Buzzword” of All Time:
Content Marketing.
By: A.J. Ghergich
@SEO
Content Marketing and SEO
Building Content that Grows Your Business
A.J. Ghergich
Ghergich & Co.
Founder/CEO
@SEO
SEO Driven Content Marketing
The Most Misunderstood “Buzzword”
of All Time:
Content Marketing.
The Most Misunderstood “Buzzword” of All Time: Content Marketing
This is the only magic that will
happen with that approach.
The Most Misunderstood “Buzzword” of All Time: Content Marketing
Content Marketing is a direct
refutation of Interruption
Marketing gone wild.
Technology empowers consumers to give
marketers the middle finger.
If everyone hates
Interruption Marketing
why does it still exist?
Because it used to work…
1994 Wired Magazine ad for AT&T
44% Click-Through Rate
World’s First Banner Ad
Interruption Marketing
worked great until it was
overused and abused.
0.13% Click-Through Rate…OUCH!
Flash Forward to 2015:
Google Rich Media Click-Through Rates
Interruption Marketing at its Finest
My immediate next step was to
re-install an ad blocker on my
chrome browser.
Apparently I’m not alone…
Adobe’s Latest Report on the
Rise of Ad Blockers is Shocking
Apple just announced
they will allow
ad blockers in iOS 9.
This is where I’m supposed to
tell you Content Marketing
is going to save us…
Content Marketing Flips the Script
But I can’t…
Content Marketing follows
the same dangerous path
Interruption Marketing took.
Content is fast becoming the banner
ad of modern marketing.
Quantity is up but quality is down.
People tune us out in droves.
Here’s How We Fix It
Your content must provide
value and prioritize the
consumer’s needs over your
company’s needs.
I call this approach
Consumer First Marketing.
Consumer First Marketing
thinks about those consuming
your content first, and you second.
4 Steps:
Turn Your Blog into a Social, Traffic, and
Link Earning Magnet
Using Consumer First Marketing
Consumer First Marketing Case Study
Step 1:
Define Your Audience
Use Facebook to unlock consumer persona data.
Using Open Graph Search
we found CustomMade’s
consumer base had a
strong affinity for the
outdoors, environment,
and sustainability.
Using Facebook Audience
Insights we found their
consumers loved content
from TreeHugger, Mother
Nature Network, Inhabitat,
and One Green Planet.
Using Facebook Audience
Insights we gleaned
detailed demographic data
for the fans of the four
environmental sites we
outlined.
Using this data we refocused the
blog on sustainable topics to
better align with CustomMade’s
audience interests.
Step 2:
Brainstorm & Create Content
It doesn't have to be hard!
Don’t reinvent the wheel…
Use software like
BuzzSumo to identify the
most successful posts on
sites your consumers
already can’t live without.
Make a few amazing pieces per month
vs. 100 “acceptable” pieces per month.
Acceptable just doesn’t
cut it anymore.
Step 3:
Produce Visual Assets
Visual Assets are the key to editorial success.
Pro Tip: Stock photos are not visual assets.
Also, True Detective Season 2 was not an acceptable sequel…but I digress.
Examples of Visual Assets
Asking an editor to check out
your latest post will likely fail.
Even if it’s good.
Asking an editor if they want
access to exclusive charts/graphs
you’ve created will succeed.
Step 4:
Execute Thorough Outreach
Here's how to do outreach that actually works.
If it’s not worth promoting
it wasn’t worth creating.
During the content creation phase
you should complete an
EXTENSIVE outreach list.
Segment Your List
Use Tools Like Followerwonk, Klear, and BuzzSumo
to Find Influencers
Followerwonk
BuzzSumo
Klear
Using these 4 steps we
created content our research
told us would succeed. And in
turn, we succeed too.
Put Down the Plastic:
How to Move Away from
Plastic Dependency
10,300 Social Shares
Our content started
getting picked up by
the top green blogs
and influencers,
like Greenpeace.
Our infographics regularly
appear on big sites like The
Huffington Post and Upworthy
because of our outreach efforts.
Additional 28,300 social
shares from The Huffington
Post alone
Editorial Proof Method
Getting on The Huffington Post doesn’t mean you’re going to get
thousands of social shares and traffic.
Many posts on large sites
fail to gain traction.
This is because they never get
promoted to the main category
or homepage.
How to Get on the Homepage of
The Huffington Post
Create a Link Post on Facebook
that points back to your earned
media placement.
Promote your Link Post with targeted
Facebook ads.
The likes/shares from the Link
Post will sync to the social share
count on your earned media
placement.
Editors promote their best performing
content to their main category
or homepage.
By running paid promotion to your
earned media you give the editor
proof that your post will perform.
Why are we going through
all this effort to get earned
media placements?
External links improve domain
authority which flows through
the entire site.
Content Marketing's Impact
on Domain Authority
Results
In just 62 posts, social shares improved from 5 to 3,100 per post.
Earned links improved from 0.14 to 14 root domains per post.
The number of Keywords ranking in Google increased by 11,751.
Adopting the Consumer First Marketing
approach will change how you approach
content marketing and dramatically
improve your results.
Presentation is pinned @SEO. Feel
free to ask me any and all content
marketing and SEO questions.
Thank you

Más contenido relacionado

Was ist angesagt?

Power of Content marketing
Power of Content marketingPower of Content marketing
Power of Content marketingMedia-Mosaic
 
7 Ways to Use Social Media to Build Stunning Business and Personal Brands
7 Ways to Use Social Media to Build Stunning Business and Personal Brands7 Ways to Use Social Media to Build Stunning Business and Personal Brands
7 Ways to Use Social Media to Build Stunning Business and Personal BrandsJay Baer
 
Webinar: How to a Build A Social Media Plan
Webinar: How to a Build A Social Media PlanWebinar: How to a Build A Social Media Plan
Webinar: How to a Build A Social Media PlanHootsuite
 
Infographic Marketing: Better Creation, Better Promotion
Infographic Marketing: Better Creation, Better PromotionInfographic Marketing: Better Creation, Better Promotion
Infographic Marketing: Better Creation, Better PromotionScott Cowley
 
Why Content Marketing Fails - Rand Fishkin
Why Content Marketing Fails - Rand FishkinWhy Content Marketing Fails - Rand Fishkin
Why Content Marketing Fails - Rand FishkinMarketo
 
How to Build an Effective Content Strategy
How to Build an Effective Content StrategyHow to Build an Effective Content Strategy
How to Build an Effective Content Strategycontently
 
The Sophisticated Marketer's Guide to LinkedIn: The Webinar
The Sophisticated Marketer's Guide to LinkedIn: The WebinarThe Sophisticated Marketer's Guide to LinkedIn: The Webinar
The Sophisticated Marketer's Guide to LinkedIn: The WebinarLinkedIn
 
A 5-Step Guide to Social Media for the Entertainment Industry
A 5-Step Guide to Social Media for the Entertainment IndustryA 5-Step Guide to Social Media for the Entertainment Industry
A 5-Step Guide to Social Media for the Entertainment IndustryHootsuite
 
30 Effective Social Media Tactics
30 Effective Social Media Tactics30 Effective Social Media Tactics
30 Effective Social Media TacticsBarry Feldman
 
Social media strategy presentation
Social media strategy presentationSocial media strategy presentation
Social media strategy presentationLarry Kwirirayi
 
The Benefits of Social Media for Business
The Benefits of Social Media for BusinessThe Benefits of Social Media for Business
The Benefits of Social Media for BusinessPCM creative
 
Social Media Audit and Channel Planning
Social Media Audit and Channel PlanningSocial Media Audit and Channel Planning
Social Media Audit and Channel PlanningAnumita Steinberg
 
Socialmediamarketing ppt
Socialmediamarketing pptSocialmediamarketing ppt
Socialmediamarketing pptSean Joan
 
How to use Video and Images to Tell Your Story on Social Media
How to use Video and Images to Tell Your Story on Social MediaHow to use Video and Images to Tell Your Story on Social Media
How to use Video and Images to Tell Your Story on Social MediaBridget Gibbons
 
Facebook for business spr 2013
Facebook for business spr 2013Facebook for business spr 2013
Facebook for business spr 2013Bridget Gibbons
 
Digital Public Relations
Digital Public RelationsDigital Public Relations
Digital Public RelationsMWI Hong Kong
 
Linked in pulse ppt
Linked in pulse pptLinked in pulse ppt
Linked in pulse pptPeter Larmey
 
How to spend your first $10K in paid marketing for startups
How to spend your first $10K in paid marketing for startupsHow to spend your first $10K in paid marketing for startups
How to spend your first $10K in paid marketing for startupsAndrew Artz
 
The ABCs of Social Media - A 101 Presentation
The ABCs of Social Media - A 101 PresentationThe ABCs of Social Media - A 101 Presentation
The ABCs of Social Media - A 101 PresentationShawna Tregunna
 

Was ist angesagt? (20)

Power of Content marketing
Power of Content marketingPower of Content marketing
Power of Content marketing
 
7 Ways to Use Social Media to Build Stunning Business and Personal Brands
7 Ways to Use Social Media to Build Stunning Business and Personal Brands7 Ways to Use Social Media to Build Stunning Business and Personal Brands
7 Ways to Use Social Media to Build Stunning Business and Personal Brands
 
Fidelity Presentation-Visual Content Edit
Fidelity Presentation-Visual Content EditFidelity Presentation-Visual Content Edit
Fidelity Presentation-Visual Content Edit
 
Webinar: How to a Build A Social Media Plan
Webinar: How to a Build A Social Media PlanWebinar: How to a Build A Social Media Plan
Webinar: How to a Build A Social Media Plan
 
Infographic Marketing: Better Creation, Better Promotion
Infographic Marketing: Better Creation, Better PromotionInfographic Marketing: Better Creation, Better Promotion
Infographic Marketing: Better Creation, Better Promotion
 
Why Content Marketing Fails - Rand Fishkin
Why Content Marketing Fails - Rand FishkinWhy Content Marketing Fails - Rand Fishkin
Why Content Marketing Fails - Rand Fishkin
 
How to Build an Effective Content Strategy
How to Build an Effective Content StrategyHow to Build an Effective Content Strategy
How to Build an Effective Content Strategy
 
The Sophisticated Marketer's Guide to LinkedIn: The Webinar
The Sophisticated Marketer's Guide to LinkedIn: The WebinarThe Sophisticated Marketer's Guide to LinkedIn: The Webinar
The Sophisticated Marketer's Guide to LinkedIn: The Webinar
 
A 5-Step Guide to Social Media for the Entertainment Industry
A 5-Step Guide to Social Media for the Entertainment IndustryA 5-Step Guide to Social Media for the Entertainment Industry
A 5-Step Guide to Social Media for the Entertainment Industry
 
30 Effective Social Media Tactics
30 Effective Social Media Tactics30 Effective Social Media Tactics
30 Effective Social Media Tactics
 
Social media strategy presentation
Social media strategy presentationSocial media strategy presentation
Social media strategy presentation
 
The Benefits of Social Media for Business
The Benefits of Social Media for BusinessThe Benefits of Social Media for Business
The Benefits of Social Media for Business
 
Social Media Audit and Channel Planning
Social Media Audit and Channel PlanningSocial Media Audit and Channel Planning
Social Media Audit and Channel Planning
 
Socialmediamarketing ppt
Socialmediamarketing pptSocialmediamarketing ppt
Socialmediamarketing ppt
 
How to use Video and Images to Tell Your Story on Social Media
How to use Video and Images to Tell Your Story on Social MediaHow to use Video and Images to Tell Your Story on Social Media
How to use Video and Images to Tell Your Story on Social Media
 
Facebook for business spr 2013
Facebook for business spr 2013Facebook for business spr 2013
Facebook for business spr 2013
 
Digital Public Relations
Digital Public RelationsDigital Public Relations
Digital Public Relations
 
Linked in pulse ppt
Linked in pulse pptLinked in pulse ppt
Linked in pulse ppt
 
How to spend your first $10K in paid marketing for startups
How to spend your first $10K in paid marketing for startupsHow to spend your first $10K in paid marketing for startups
How to spend your first $10K in paid marketing for startups
 
The ABCs of Social Media - A 101 Presentation
The ABCs of Social Media - A 101 PresentationThe ABCs of Social Media - A 101 Presentation
The ABCs of Social Media - A 101 Presentation
 

Andere mochten auch

SBML: What Is It About?
SBML: What Is It About?SBML: What Is It About?
SBML: What Is It About?Mike Hucka
 
Lenovo's 'Idea Tweetathon' Contest Guidelines
Lenovo's 'Idea Tweetathon' Contest GuidelinesLenovo's 'Idea Tweetathon' Contest Guidelines
Lenovo's 'Idea Tweetathon' Contest GuidelinesLenovo
 
7 Deadly Sins of Content Marketing
7 Deadly Sins of Content Marketing7 Deadly Sins of Content Marketing
7 Deadly Sins of Content MarketingMatt White
 
Content Marketing That Converts
Content Marketing That ConvertsContent Marketing That Converts
Content Marketing That ConvertsMichael Brenner
 
The Role of Standards in BPM
The Role of Standards in BPMThe Role of Standards in BPM
The Role of Standards in BPMSandy Kemsley
 
Specialist in personal injury law
Specialist in personal injury lawSpecialist in personal injury law
Specialist in personal injury lawParamount Lawyers
 
The 33 Undisputable Laws of Content Marketing Success
The 33 Undisputable Laws of Content Marketing SuccessThe 33 Undisputable Laws of Content Marketing Success
The 33 Undisputable Laws of Content Marketing SuccessMarcus Sheridan
 
Presentation: The Past, Present and Future of Mobile for CPG Marketers
Presentation: The Past, Present and Future of Mobile for CPG MarketersPresentation: The Past, Present and Future of Mobile for CPG Marketers
Presentation: The Past, Present and Future of Mobile for CPG MarketersMediaPost
 
Winning tenders / securing tenderers in a competitive construction market - N...
Winning tenders / securing tenderers in a competitive construction market - N...Winning tenders / securing tenderers in a competitive construction market - N...
Winning tenders / securing tenderers in a competitive construction market - N...Browne Jacobson LLP
 
Culver City Film Festival - Film Marketing Services
Culver City Film Festival - Film Marketing ServicesCulver City Film Festival - Film Marketing Services
Culver City Film Festival - Film Marketing ServicesFilm Marketing Services
 
Daily Newsletter: 1st February, 2011
Daily Newsletter: 1st February, 2011Daily Newsletter: 1st February, 2011
Daily Newsletter: 1st February, 2011Fullerton Securities
 
둥진최고
둥진최고둥진최고
둥진최고MIDO
 
Buzzwords 2014 / Overview / part2
Buzzwords 2014 / Overview / part2Buzzwords 2014 / Overview / part2
Buzzwords 2014 / Overview / part2Andrii Gakhov
 
Ways To Master 12 Essential Life Skills!
Ways To Master 12 Essential Life Skills!Ways To Master 12 Essential Life Skills!
Ways To Master 12 Essential Life Skills!Business Insider India
 
Landscapes of love for slideshare
Landscapes of love for slideshareLandscapes of love for slideshare
Landscapes of love for slideshareMarianne Esders
 
HDI Capital Area Local Chapter March 2016 Meeting
HDI Capital Area Local Chapter March 2016 Meeting HDI Capital Area Local Chapter March 2016 Meeting
HDI Capital Area Local Chapter March 2016 Meeting hdicapitalarea
 

Andere mochten auch (19)

SBML: What Is It About?
SBML: What Is It About?SBML: What Is It About?
SBML: What Is It About?
 
Lenovo's 'Idea Tweetathon' Contest Guidelines
Lenovo's 'Idea Tweetathon' Contest GuidelinesLenovo's 'Idea Tweetathon' Contest Guidelines
Lenovo's 'Idea Tweetathon' Contest Guidelines
 
7 Deadly Sins of Content Marketing
7 Deadly Sins of Content Marketing7 Deadly Sins of Content Marketing
7 Deadly Sins of Content Marketing
 
Content Jam: Applied Analytics
Content Jam: Applied AnalyticsContent Jam: Applied Analytics
Content Jam: Applied Analytics
 
Content Marketing That Converts
Content Marketing That ConvertsContent Marketing That Converts
Content Marketing That Converts
 
The Role of Standards in BPM
The Role of Standards in BPMThe Role of Standards in BPM
The Role of Standards in BPM
 
Specialist in personal injury law
Specialist in personal injury lawSpecialist in personal injury law
Specialist in personal injury law
 
The 33 Undisputable Laws of Content Marketing Success
The 33 Undisputable Laws of Content Marketing SuccessThe 33 Undisputable Laws of Content Marketing Success
The 33 Undisputable Laws of Content Marketing Success
 
Presentation: The Past, Present and Future of Mobile for CPG Marketers
Presentation: The Past, Present and Future of Mobile for CPG MarketersPresentation: The Past, Present and Future of Mobile for CPG Marketers
Presentation: The Past, Present and Future of Mobile for CPG Marketers
 
Lean enterprise fatma urek
Lean enterprise   fatma urekLean enterprise   fatma urek
Lean enterprise fatma urek
 
Winning tenders / securing tenderers in a competitive construction market - N...
Winning tenders / securing tenderers in a competitive construction market - N...Winning tenders / securing tenderers in a competitive construction market - N...
Winning tenders / securing tenderers in a competitive construction market - N...
 
Culver City Film Festival - Film Marketing Services
Culver City Film Festival - Film Marketing ServicesCulver City Film Festival - Film Marketing Services
Culver City Film Festival - Film Marketing Services
 
Daily Newsletter: 1st February, 2011
Daily Newsletter: 1st February, 2011Daily Newsletter: 1st February, 2011
Daily Newsletter: 1st February, 2011
 
둥진최고
둥진최고둥진최고
둥진최고
 
VVN Jan 2015
VVN Jan 2015 VVN Jan 2015
VVN Jan 2015
 
Buzzwords 2014 / Overview / part2
Buzzwords 2014 / Overview / part2Buzzwords 2014 / Overview / part2
Buzzwords 2014 / Overview / part2
 
Ways To Master 12 Essential Life Skills!
Ways To Master 12 Essential Life Skills!Ways To Master 12 Essential Life Skills!
Ways To Master 12 Essential Life Skills!
 
Landscapes of love for slideshare
Landscapes of love for slideshareLandscapes of love for slideshare
Landscapes of love for slideshare
 
HDI Capital Area Local Chapter March 2016 Meeting
HDI Capital Area Local Chapter March 2016 Meeting HDI Capital Area Local Chapter March 2016 Meeting
HDI Capital Area Local Chapter March 2016 Meeting
 

Ähnlich wie The Most Misunderstood “Buzzword” of All Time: Content Marketing

How to acquire_customers_on_social_media
How to acquire_customers_on_social_mediaHow to acquire_customers_on_social_media
How to acquire_customers_on_social_mediaSimona Trenkova
 
Social Media for Lead Generation
Social Media for Lead GenerationSocial Media for Lead Generation
Social Media for Lead GenerationEvgeny Tsarkov
 
Recomendado-Seleccionado: Contagious Content: What People Share On Facebook a...
Recomendado-Seleccionado: Contagious Content: What People Share On Facebook a...Recomendado-Seleccionado: Contagious Content: What People Share On Facebook a...
Recomendado-Seleccionado: Contagious Content: What People Share On Facebook a...Digital Pymes
 
Marketing New Media POMA 2013
Marketing New Media POMA 2013Marketing New Media POMA 2013
Marketing New Media POMA 2013Chris Moise
 
2015 Social Media Strategies - Ignite Social Media
2015 Social Media Strategies - Ignite Social Media2015 Social Media Strategies - Ignite Social Media
2015 Social Media Strategies - Ignite Social MediaJim Tobin
 
Social media-for-lead-generation
Social media-for-lead-generationSocial media-for-lead-generation
Social media-for-lead-generationFarhan Muhammad
 
How to develop an awesome content distribution strategy
How to develop an awesome content distribution strategyHow to develop an awesome content distribution strategy
How to develop an awesome content distribution strategyStickyeyes
 
A Complete Social Media Marketing Guide
A Complete Social Media Marketing GuideA Complete Social Media Marketing Guide
A Complete Social Media Marketing GuideBrandie Davis
 
Hisocial review. facebook coupon app
Hisocial review. facebook coupon appHisocial review. facebook coupon app
Hisocial review. facebook coupon appHisocial
 
Facebook Zero: Considering Life After the Demise of Organic Reach
Facebook Zero:  Considering Life After the Demise of Organic ReachFacebook Zero:  Considering Life After the Demise of Organic Reach
Facebook Zero: Considering Life After the Demise of Organic ReachOgilvy Consulting
 
Facebook Zero: Considering Life After the Demise of Organic Reach
Facebook Zero: Considering Life After the Demise of Organic ReachFacebook Zero: Considering Life After the Demise of Organic Reach
Facebook Zero: Considering Life After the Demise of Organic ReachAlan Martínez
 
Cepg social-media-101 Geoff Hunt Silverdale
Cepg social-media-101 Geoff Hunt Silverdale Cepg social-media-101 Geoff Hunt Silverdale
Cepg social-media-101 Geoff Hunt Silverdale Geoff Hunt Silverdale
 
Social media for Lead generation
Social media for Lead generationSocial media for Lead generation
Social media for Lead generationVinh Nguyen
 
Social media-for-lead-generation
Social media-for-lead-generationSocial media-for-lead-generation
Social media-for-lead-generationHugh Vo
 
Guía Social Media for Lead Generation
Guía Social Media for Lead GenerationGuía Social Media for Lead Generation
Guía Social Media for Lead GenerationPlanimedia
 
Why social media is so important?
Why social media is so important? Why social media is so important?
Why social media is so important? Sohom Roy
 
Social Vantage - Social Media Marketing Strategy
Social Vantage - Social Media Marketing StrategySocial Vantage - Social Media Marketing Strategy
Social Vantage - Social Media Marketing StrategySocial Vantage
 

Ähnlich wie The Most Misunderstood “Buzzword” of All Time: Content Marketing (20)

How to acquire_customers_on_social_media
How to acquire_customers_on_social_mediaHow to acquire_customers_on_social_media
How to acquire_customers_on_social_media
 
Social Media for Lead Generation
Social Media for Lead GenerationSocial Media for Lead Generation
Social Media for Lead Generation
 
Recomendado-Seleccionado: Contagious Content: What People Share On Facebook a...
Recomendado-Seleccionado: Contagious Content: What People Share On Facebook a...Recomendado-Seleccionado: Contagious Content: What People Share On Facebook a...
Recomendado-Seleccionado: Contagious Content: What People Share On Facebook a...
 
Marketing New Media POMA 2013
Marketing New Media POMA 2013Marketing New Media POMA 2013
Marketing New Media POMA 2013
 
2015 Social Media Strategies - Ignite Social Media
2015 Social Media Strategies - Ignite Social Media2015 Social Media Strategies - Ignite Social Media
2015 Social Media Strategies - Ignite Social Media
 
Tips for Effective Online Marketing
Tips for Effective Online Marketing Tips for Effective Online Marketing
Tips for Effective Online Marketing
 
Social media-for-lead-generation
Social media-for-lead-generationSocial media-for-lead-generation
Social media-for-lead-generation
 
How to develop an awesome content distribution strategy
How to develop an awesome content distribution strategyHow to develop an awesome content distribution strategy
How to develop an awesome content distribution strategy
 
A Complete Social Media Marketing Guide
A Complete Social Media Marketing GuideA Complete Social Media Marketing Guide
A Complete Social Media Marketing Guide
 
Hisocial review. facebook coupon app
Hisocial review. facebook coupon appHisocial review. facebook coupon app
Hisocial review. facebook coupon app
 
Facebook Zero: Considering Life After the Demise of Organic Reach
Facebook Zero:  Considering Life After the Demise of Organic ReachFacebook Zero:  Considering Life After the Demise of Organic Reach
Facebook Zero: Considering Life After the Demise of Organic Reach
 
Facebook Zero: Considering Life After the Demise of Organic Reach
Facebook Zero: Considering Life After the Demise of Organic ReachFacebook Zero: Considering Life After the Demise of Organic Reach
Facebook Zero: Considering Life After the Demise of Organic Reach
 
Cepg social-media-101 Geoff Hunt Silverdale
Cepg social-media-101 Geoff Hunt Silverdale Cepg social-media-101 Geoff Hunt Silverdale
Cepg social-media-101 Geoff Hunt Silverdale
 
Social media for lead generation
Social media for lead generationSocial media for lead generation
Social media for lead generation
 
Social media for Lead generation
Social media for Lead generationSocial media for Lead generation
Social media for Lead generation
 
Social media for lead generation
Social media for lead generationSocial media for lead generation
Social media for lead generation
 
Social media-for-lead-generation
Social media-for-lead-generationSocial media-for-lead-generation
Social media-for-lead-generation
 
Guía Social Media for Lead Generation
Guía Social Media for Lead GenerationGuía Social Media for Lead Generation
Guía Social Media for Lead Generation
 
Why social media is so important?
Why social media is so important? Why social media is so important?
Why social media is so important?
 
Social Vantage - Social Media Marketing Strategy
Social Vantage - Social Media Marketing StrategySocial Vantage - Social Media Marketing Strategy
Social Vantage - Social Media Marketing Strategy
 

Último

Module_ E-E-A-T (Experience, Expertise, Authoritativeness, and Trustworthines...
Module_ E-E-A-T (Experience, Expertise, Authoritativeness, and Trustworthines...Module_ E-E-A-T (Experience, Expertise, Authoritativeness, and Trustworthines...
Module_ E-E-A-T (Experience, Expertise, Authoritativeness, and Trustworthines...ivypcsoseo
 
Understanding Fasting in Islam Rules, Reason, and Types.pptx
Understanding Fasting in Islam Rules, Reason, and Types.pptxUnderstanding Fasting in Islam Rules, Reason, and Types.pptx
Understanding Fasting in Islam Rules, Reason, and Types.pptxelizabethella096
 
BLOOM_February2024. Balmer Lawrie Online Monthly Bulletin
BLOOM_February2024. Balmer Lawrie Online Monthly BulletinBLOOM_February2024. Balmer Lawrie Online Monthly Bulletin
BLOOM_February2024. Balmer Lawrie Online Monthly BulletinBalmerLawrie
 
How to Analyze and Improve Your PPC Advertisements.pdf
How to Analyze and Improve Your PPC Advertisements.pdfHow to Analyze and Improve Your PPC Advertisements.pdf
How to Analyze and Improve Your PPC Advertisements.pdfBanyanbrain
 
Unlocking Rich Snippets : Elevating your Content In Search Results
Unlocking Rich Snippets : Elevating your Content In Search ResultsUnlocking Rich Snippets : Elevating your Content In Search Results
Unlocking Rich Snippets : Elevating your Content In Search Resultspratikpriyadarshi222
 
TOP 10 POWERFULL STRATEGIES OF SOCIAL MEDIA MARKETING IN UAE
TOP 10 POWERFULL STRATEGIES OF SOCIAL MEDIA MARKETING IN UAETOP 10 POWERFULL STRATEGIES OF SOCIAL MEDIA MARKETING IN UAE
TOP 10 POWERFULL STRATEGIES OF SOCIAL MEDIA MARKETING IN UAEasiyahanif9977
 
Belgian Salesforce Marketing Cloud SF Office Event
Belgian Salesforce Marketing Cloud SF Office EventBelgian Salesforce Marketing Cloud SF Office Event
Belgian Salesforce Marketing Cloud SF Office Eventivanrazine1
 
Christopher Stjean MarketSummary.pdf MMB
Christopher Stjean MarketSummary.pdf MMBChristopher Stjean MarketSummary.pdf MMB
Christopher Stjean MarketSummary.pdf MMBchristopherstjean94
 
Winning In House SEO Battles - by Ash Nallawalla
Winning In House SEO Battles - by Ash NallawallaWinning In House SEO Battles - by Ash Nallawalla
Winning In House SEO Battles - by Ash NallawallaAsh Nallawalla
 
Human vs AI Quality Raters for Search Engines.pdf
Human vs AI Quality Raters for Search Engines.pdfHuman vs AI Quality Raters for Search Engines.pdf
Human vs AI Quality Raters for Search Engines.pdfDawn Anderson MSc DigM
 
youth bundle Reawakening of life energy
youth bundle Reawakening of life  energyyouth bundle Reawakening of life  energy
youth bundle Reawakening of life energyquruxshamso21
 
"The Ultimate Guide: Creating TikTok Content That Captures Millions"
"The Ultimate Guide: Creating TikTok Content That Captures Millions""The Ultimate Guide: Creating TikTok Content That Captures Millions"
"The Ultimate Guide: Creating TikTok Content That Captures Millions"Theoda Metcalf
 
"TikTok Trends 101: Stay Ahead of the Curve with the Latest Viral Sensations!"
"TikTok Trends 101: Stay Ahead of the Curve with the Latest Viral Sensations!""TikTok Trends 101: Stay Ahead of the Curve with the Latest Viral Sensations!"
"TikTok Trends 101: Stay Ahead of the Curve with the Latest Viral Sensations!"Theoda Metcalf
 
WHY E-COMMERCE BRANDS MUST PAY MORE ATTENTION TO THE GOOGLE KNOWLEDGE GRAPH
WHY E-COMMERCE BRANDS MUST PAY MORE ATTENTION TO THE GOOGLE KNOWLEDGE GRAPHWHY E-COMMERCE BRANDS MUST PAY MORE ATTENTION TO THE GOOGLE KNOWLEDGE GRAPH
WHY E-COMMERCE BRANDS MUST PAY MORE ATTENTION TO THE GOOGLE KNOWLEDGE GRAPHSara Moccand-Sayegh
 
Understand user struggles. Optimize mobile app UX.
Understand user struggles. Optimize mobile app UX.Understand user struggles. Optimize mobile app UX.
Understand user struggles. Optimize mobile app UX.VWO
 
TAM AdEx report - Print Advertising 2023
TAM AdEx report - Print Advertising 2023TAM AdEx report - Print Advertising 2023
TAM AdEx report - Print Advertising 2023Social Samosa
 
Tailoring-Retail-Strategies-for-Gen-X-and-Gen-Y
Tailoring-Retail-Strategies-for-Gen-X-and-Gen-YTailoring-Retail-Strategies-for-Gen-X-and-Gen-Y
Tailoring-Retail-Strategies-for-Gen-X-and-Gen-Yabhishekb63
 
Promotion of business Online .ppt
Promotion of business Online        .pptPromotion of business Online        .ppt
Promotion of business Online .pptbharathithangavelu
 
8020 Interactive: Immersive Marketing Portfolio
8020 Interactive: Immersive Marketing Portfolio8020 Interactive: Immersive Marketing Portfolio
8020 Interactive: Immersive Marketing Portfoliogfrank8020
 
SEO - Keyword Research Prompt Strategy -Marianna Nakou
SEO - Keyword Research Prompt Strategy -Marianna NakouSEO - Keyword Research Prompt Strategy -Marianna Nakou
SEO - Keyword Research Prompt Strategy -Marianna NakouMarianna Nakou
 

Último (20)

Module_ E-E-A-T (Experience, Expertise, Authoritativeness, and Trustworthines...
Module_ E-E-A-T (Experience, Expertise, Authoritativeness, and Trustworthines...Module_ E-E-A-T (Experience, Expertise, Authoritativeness, and Trustworthines...
Module_ E-E-A-T (Experience, Expertise, Authoritativeness, and Trustworthines...
 
Understanding Fasting in Islam Rules, Reason, and Types.pptx
Understanding Fasting in Islam Rules, Reason, and Types.pptxUnderstanding Fasting in Islam Rules, Reason, and Types.pptx
Understanding Fasting in Islam Rules, Reason, and Types.pptx
 
BLOOM_February2024. Balmer Lawrie Online Monthly Bulletin
BLOOM_February2024. Balmer Lawrie Online Monthly BulletinBLOOM_February2024. Balmer Lawrie Online Monthly Bulletin
BLOOM_February2024. Balmer Lawrie Online Monthly Bulletin
 
How to Analyze and Improve Your PPC Advertisements.pdf
How to Analyze and Improve Your PPC Advertisements.pdfHow to Analyze and Improve Your PPC Advertisements.pdf
How to Analyze and Improve Your PPC Advertisements.pdf
 
Unlocking Rich Snippets : Elevating your Content In Search Results
Unlocking Rich Snippets : Elevating your Content In Search ResultsUnlocking Rich Snippets : Elevating your Content In Search Results
Unlocking Rich Snippets : Elevating your Content In Search Results
 
TOP 10 POWERFULL STRATEGIES OF SOCIAL MEDIA MARKETING IN UAE
TOP 10 POWERFULL STRATEGIES OF SOCIAL MEDIA MARKETING IN UAETOP 10 POWERFULL STRATEGIES OF SOCIAL MEDIA MARKETING IN UAE
TOP 10 POWERFULL STRATEGIES OF SOCIAL MEDIA MARKETING IN UAE
 
Belgian Salesforce Marketing Cloud SF Office Event
Belgian Salesforce Marketing Cloud SF Office EventBelgian Salesforce Marketing Cloud SF Office Event
Belgian Salesforce Marketing Cloud SF Office Event
 
Christopher Stjean MarketSummary.pdf MMB
Christopher Stjean MarketSummary.pdf MMBChristopher Stjean MarketSummary.pdf MMB
Christopher Stjean MarketSummary.pdf MMB
 
Winning In House SEO Battles - by Ash Nallawalla
Winning In House SEO Battles - by Ash NallawallaWinning In House SEO Battles - by Ash Nallawalla
Winning In House SEO Battles - by Ash Nallawalla
 
Human vs AI Quality Raters for Search Engines.pdf
Human vs AI Quality Raters for Search Engines.pdfHuman vs AI Quality Raters for Search Engines.pdf
Human vs AI Quality Raters for Search Engines.pdf
 
youth bundle Reawakening of life energy
youth bundle Reawakening of life  energyyouth bundle Reawakening of life  energy
youth bundle Reawakening of life energy
 
"The Ultimate Guide: Creating TikTok Content That Captures Millions"
"The Ultimate Guide: Creating TikTok Content That Captures Millions""The Ultimate Guide: Creating TikTok Content That Captures Millions"
"The Ultimate Guide: Creating TikTok Content That Captures Millions"
 
"TikTok Trends 101: Stay Ahead of the Curve with the Latest Viral Sensations!"
"TikTok Trends 101: Stay Ahead of the Curve with the Latest Viral Sensations!""TikTok Trends 101: Stay Ahead of the Curve with the Latest Viral Sensations!"
"TikTok Trends 101: Stay Ahead of the Curve with the Latest Viral Sensations!"
 
WHY E-COMMERCE BRANDS MUST PAY MORE ATTENTION TO THE GOOGLE KNOWLEDGE GRAPH
WHY E-COMMERCE BRANDS MUST PAY MORE ATTENTION TO THE GOOGLE KNOWLEDGE GRAPHWHY E-COMMERCE BRANDS MUST PAY MORE ATTENTION TO THE GOOGLE KNOWLEDGE GRAPH
WHY E-COMMERCE BRANDS MUST PAY MORE ATTENTION TO THE GOOGLE KNOWLEDGE GRAPH
 
Understand user struggles. Optimize mobile app UX.
Understand user struggles. Optimize mobile app UX.Understand user struggles. Optimize mobile app UX.
Understand user struggles. Optimize mobile app UX.
 
TAM AdEx report - Print Advertising 2023
TAM AdEx report - Print Advertising 2023TAM AdEx report - Print Advertising 2023
TAM AdEx report - Print Advertising 2023
 
Tailoring-Retail-Strategies-for-Gen-X-and-Gen-Y
Tailoring-Retail-Strategies-for-Gen-X-and-Gen-YTailoring-Retail-Strategies-for-Gen-X-and-Gen-Y
Tailoring-Retail-Strategies-for-Gen-X-and-Gen-Y
 
Promotion of business Online .ppt
Promotion of business Online        .pptPromotion of business Online        .ppt
Promotion of business Online .ppt
 
8020 Interactive: Immersive Marketing Portfolio
8020 Interactive: Immersive Marketing Portfolio8020 Interactive: Immersive Marketing Portfolio
8020 Interactive: Immersive Marketing Portfolio
 
SEO - Keyword Research Prompt Strategy -Marianna Nakou
SEO - Keyword Research Prompt Strategy -Marianna NakouSEO - Keyword Research Prompt Strategy -Marianna Nakou
SEO - Keyword Research Prompt Strategy -Marianna Nakou
 

The Most Misunderstood “Buzzword” of All Time: Content Marketing