Who are the super-connected people among the crowds at Dreamforce? You might be standing right next to one and not even know it - until now. Matt Heinz, one of the world's very top experts in marketing automation and social selling, likes to run Little Bird reports analyzing the online communities around all the events that he and his clients go to. Dreamforce is no different, but this year we partnered with Matt to offer a personalized version of the sample Little Bird report you see now. These are the most-listened-to members of the Dreamforce community - by other members of the Dreamforce community. * Plug in your company's Twitter handle and your contact info at http://www.getlittlebird.com/heinz and we'll make a copy of this report with you in it, just like Matt appears with his connections analyzed on the 6th page. * PLUS - in addition to the top 50 people at Dreamforce, your personalized report will include a list of the top 20 COMPANIES (beyond Salesforce) who are the most influential corporate members of the Dreamforce community.

1. LITTLE BIRD SOCIAL INFLUENCE REPORT FROM LITTLE BIRD

2. INFLUENCE REPORT:
Dreamforce
"Always be connecting," says social sales
thought leader Jill Rowley. That's great advice,
but imagine if you could zoom out and see all
the connections formed by everyone in your
community online.
!
That's what we at Little Bird do. In this example
report, you'll see some of the results of our
analysis of over 120,000 connections formed
on the social web between key people in the
Dreamforce community. There are thousands
of really interesting people who will be there,
but these are the 50 most-connected.

3. TOP 50 DREAMFORCE INSIDERS
Insiders are experts who have earned the trust of other industry influencers. Rank is based on peer validation—not mass popularity.
Rank Insider Name Twitter Handle
1 Marc Benioff @Benioff
2 Jeremiah Owyang @jowyang
3 R Ray Wang (王瑞光) @rwang0
4 Charlie Isaacs @charlieisaacs
5 Peter Coffee @petercoffee
6 Jeff Grosse @CRMFYI
7 Ann Handley @MarketingProfs
8 Dan Darcy @dandarcy
9 Christopher Penn @cspenn
10 Mike Gerholdt @MikeGerholdt
11 Paul Greenberg @pgreenbe
12 Erica Kuhl @ericakuhl
13 Geraldine Gray @GeraldineGray
14 Marcus Nelson @marcusnelson
15 Matt Heinz @HeinzMarketing
16 Michael Farrington @michaelforce
17 Jill Rowley @jill_rowley
18 Charlene Li @charleneli
19 David Schach @dschach
20 Becka Dente @sfdc_nerd
21 Nick Hamm @hammnick
22 Parker Harris @parkerharris
23 Reid Carlberg @ReidCarlberg
24 Matthew Lamb @SFDCMatt
25 John Taschek @jtaschek

4. TOP 50 DREAMFORCE INSIDERS
Insiders are experts who have earned the trust of other industry influencers. Rank is based on peer validation—not mass popularity.
Rank Insider Name Twitter Handle
26 Koka Sexton @kokasexton
27 George Hu @GeorgeHuSF
28 Narinder Singh @singhns
29 Vala Afshar @ValaAfshar
30 Zachary Jeans @ZacharyJeans
31 Jon Miller @jonmiller
32 Brandy Colmer @forceDotMom
33 Michael Krigsman @mkrigsman
34 Marcel LeBrun @lebrun
35 Matt Brown @mattybme
36 Adam Seligman @adamse
37 Amber Boaz @amber9904
38 Tristan Bishop @KnowledgeBishop
39 Dave Carroll @dcarroll
40 Kraig Swensrud @kswensrud
41 Pat Patterson @metadaddy
42 Jeff Douglas @jeffdonthemic
43 Gordon Evans @GordonEvans
44 Kevin Swiggum @KevinSwiggum
45 Natalie Petouhoff @drnatalie
46 Eric T. Tung @EricTTung
47 Dharmesh Shah @dharmesh
48 Kyle Lacy @kyleplacy
49 Joshua Hoskins @jhoskins
50 Laura Fitton @Pistachio
Follow the Top 50 Dreamforce Insiders

5. WHERE DO DREAMFORCE INSIDERS CALL HOME?

6. 409 Dreamforce
Insiders follow
@HeinzMarketing.
!
These are his most
influential, trusted
connections.
DREAMFORCE CONNECTIONS FOR @HEINZMARKETING
Compare any Twitter
account to analyze
competitors, sales
prospects and more!
These people follow
@HeinzMarketing but
aren’t followed back.
Missed opportunities and
potential quick wins!
Most recent Insiders to
follow @HeinzMarketing !
!
Now’s the time to deepen
these fresh connections.
@HeinzMarketing follows
465 Dreamforce Insiders.
!
This is a key measure of
social influencer savvy.
Grow connections by
engaging with Little
Bird's filtered
content highlights.

7. SOCIAL GRAPH OF DREAMFORCE COMMUNITIES
General rock stars
!
• @salesforce
• @rwang0
• @jowyang
• @marketo
• @marissamayer
Specialist rock stars
!
• @Benioff
• @Dreamforce
• @marketingcloud
• @richardbranson
• @dandarcy
Deloitte Digital
!
• @alexgarcia
• @Paul_Clemmons
• @pludlow
• @wdbthree
• @GreenDotMike
Developers
!
•@SalesforceDevs
•@appexchange
•@petercoffee
•@CRMFYI
•@chatter

8. 4 WAYS TO ACT ON THESE INSIGHTS
Identifying the top leaders in your field is just the first step. Next,
start building social capital by engaging with influencers and
sharing their content. (Little Bird can help with the heavy liſting!)
1. Grow your marketing reach. Earn advocacy from your
oldest and newest influential connections.
2. Drive sales leads. Curate and add value to high-quality,
influencer-sourced content and conversations to build
visibility and credibility.
3. Empower employee advocates. Discover thought
leaders in your company by finding out who has
connections to influencers in your market—and give
them the resources to act.
4. Gain market and competitive intelligence.
Influencers' advocacy is the tip of the iceberg; their early
insight into new opportunities offers even greater
strategic value.