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GelecekHane Ticaret 2.0 - Mustafa Bartın - Migros

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GelecekHane Ticaret 2.0 - Mustafa Bartın - Migros

  1. 1. MİGROS TİCARET A.Ş. Innovations
  2. 2. P2 Innovations Ar-Ge Merkezi Endless Aisle Kiosk Self-Service Checkout+ Mi-Beacon Mi-Fi Migros Intelligent Office Smart Scale Smart Badge Mi-Store App. • The only Authorized R&D Center in Retail Sector • Incentivised by tax exemptions according to the law no:5746 to support local R&D operations • 87 Personnel • 15 completed, 20 on-going R&D Projects
  3. 3. P3 Self-Service Checkouts Self-Service Revolution in Retail 2014 – 189 Stores (603 SSCO) 2009 – 1 Pilot Store (4 SSCO) %23 %57 Average Transaction % Generation Hardware 3. Top 10 Stores’ Average Transaction % 2015 – 250 Stores (850 SSCO)
  4. 4. P4 Mi-Beacon & Mi-Store Mobile App. • Personalized – Customer Communication Channel • At The Right Place– At The Right Time • New Ibeacon Technology • IOS & Android Platform • 83 K Users • Core Functionalities • Campaign Information • Store Finder • Service Evaluation • Loyalty Program Information • Cardless Loyalty Access • Shopping List • Shake & Win Game • Recipes • Walk-meter GPS Pedometer
  5. 5. P5 Endless Aisle Kiosk • Allow customers to order products which are not sold in the store • 1 -2 Day Home Delivery • Stock Optimization • Additional Sales
  6. 6. P6 Migros Intelligent Office Management Cockpit International Operations Value Drivers DC
  7. 7. P7 Migros Intelligent Office Region Moment Store Geographic Reporting

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