Pepsi campaign

Faculty ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

Indian Soft Drink Market 85% 15%

About PepsiCo ,[object Object],[object Object],[object Object]

PepsiCo’s Profile ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

Brand Image of Pepsi ,[object Object],[object Object],[object Object]

Advertising Strategy of Pepsi ,[object Object],[object Object],[object Object]

CONTD… ,[object Object],[object Object],[object Object]

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CONTD… ,[object Object],[object Object]

Segmenting pattern ,[object Object],[object Object]

Targeting Strategy ,[object Object]

Positioning ,[object Object],[object Object]

Placement of the Campaign ,[object Object],[object Object],[object Object],[object Object]

Advertising Agency for Youngistan ,[object Object]

Competitor’s for Youngistan. ,[object Object],[object Object]

Source ,[object Object],[object Object],[object Object]

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