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IT Sales & Marketing IT - TECHNOLOGY IN MANAGING AND PROCESSING INFORMATION SALES & MARKETING – THE ACTIVITY OF SELLING
INTRODUCTION ,[object Object],[object Object],[object Object],[object Object]
Markets Covered ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Leading hardware, software and services providers in India market ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Sales Organization Structure Country Head / Managing Director / Country Manager Middle Management / Alliance / Channel Sales / Enablement Frontline Sales, Marketing & Support
Alliance Marketing  Corporate Communication & Public Relation Admin & Finance  & HR Travel, Help  Desk & Support Presales / Technical Head Support / Enablement Head Channel Sales SME Sales Enterprise Sales Country Manager
Verticals ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Technology ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Domestic IT Market ,[object Object],[object Object],[object Object]
Domestic IT Market share based on Verticals ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Indian IT Industry Revenue Forecast $18 Billion 2009 $16 Billion 2008 $14 Billion 2007 $12 Billion 2006 $9 Billion 2005
India Domestic IT Market Shifts: 2005 to 2010
Expected Growth in Indian IT Industry in the following segment Overall 19% growth is expected in domestic IT market HARDWARE 20% Notebook / PC’s 20% Packaged Software 13% Enterprise Storage Solutions 43% IP PBX Systems 50% IP Phones 8% Server 94% WLAN Equipment 29% SECURITY SOFTWARE 20% INFORMATION & DATA MANAGEMENT SOFTWARE 20% NETWORK MANAGEMENT SOFTWARE 20% SYSTEM MANAGEMENT SOFTWARE 24% BI SOFTWARE 24% CONTENT APPLICATIONS 32% APPLICATION LIFE CYCLE MANAGEMENT SOFTWARE TECHNOLOGY PRODUCT SERVICES 24% KNOWLEDGE MANAGEMENT 23% IS OUTSOURCING 24% NETWORK CONSULTING & INTEGRATION SERVICES 29% SOFTWARE DEPLOYMENT & SUPPORT SERVICE 32% APPLICATION MANAGEMENT IT SERVICES
India’s Indirect Effect in Global Sales ,[object Object],[object Object],[object Object],[object Object]
Indian Outsourcing Industry ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Daedalus Opportunity ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
[object Object],[object Object],[object Object],[object Object],[object Object]
 

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Indian IT 2007

  • 1. IT Sales & Marketing IT - TECHNOLOGY IN MANAGING AND PROCESSING INFORMATION SALES & MARKETING – THE ACTIVITY OF SELLING
  • 2.
  • 3.
  • 4.
  • 5. Sales Organization Structure Country Head / Managing Director / Country Manager Middle Management / Alliance / Channel Sales / Enablement Frontline Sales, Marketing & Support
  • 6. Alliance Marketing Corporate Communication & Public Relation Admin & Finance & HR Travel, Help Desk & Support Presales / Technical Head Support / Enablement Head Channel Sales SME Sales Enterprise Sales Country Manager
  • 7.
  • 8.
  • 9.
  • 10.
  • 11. Indian IT Industry Revenue Forecast $18 Billion 2009 $16 Billion 2008 $14 Billion 2007 $12 Billion 2006 $9 Billion 2005
  • 12. India Domestic IT Market Shifts: 2005 to 2010
  • 13. Expected Growth in Indian IT Industry in the following segment Overall 19% growth is expected in domestic IT market HARDWARE 20% Notebook / PC’s 20% Packaged Software 13% Enterprise Storage Solutions 43% IP PBX Systems 50% IP Phones 8% Server 94% WLAN Equipment 29% SECURITY SOFTWARE 20% INFORMATION & DATA MANAGEMENT SOFTWARE 20% NETWORK MANAGEMENT SOFTWARE 20% SYSTEM MANAGEMENT SOFTWARE 24% BI SOFTWARE 24% CONTENT APPLICATIONS 32% APPLICATION LIFE CYCLE MANAGEMENT SOFTWARE TECHNOLOGY PRODUCT SERVICES 24% KNOWLEDGE MANAGEMENT 23% IS OUTSOURCING 24% NETWORK CONSULTING & INTEGRATION SERVICES 29% SOFTWARE DEPLOYMENT & SUPPORT SERVICE 32% APPLICATION MANAGEMENT IT SERVICES
  • 14.
  • 15.
  • 16.
  • 17.
  • 18.