Presentation at "Cutting Edge Topics in Visitor Services" workshop, US Fish and Wildlife Service, September 12, 2012. Download for best experience and read the notes for sources and links. There are three embedded YouTube videos, which may not play in the downloaded version (if not, follow the provided links).
Explore beautiful and ugly buildings. Mathematics helps us create beautiful d...
FWS Cutting Edge presentation
1. Lessons from the Future of Museums
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Delivering Interpretation and
Education Programs Beyond Boundaries
Philip M. Katz, American Alliance of Museums
2. Center for the Future of Museums text styles
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Designed to ...
• Prod museums to look to the future with
a longer time frame.
• Find, interpret, digest and deliver trends data.
• Help museums collaborate with communities/society
to address needs.
• Cultivate connections between museums and all
sectors.
• Encourage risk-taking and innovation.
www.aam-us.org @futureofmuseums
4. Demographic realities (population)text styles
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source: Julie Ajinkya, Toward 2050 in California (Center for American Progress, March 2012).
6. Click to edit Master text styles
Declining
arts
participation
7. Demographic realities (outdoor Master text styles
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Matched by
declining
participation
in outdoor
activities
8. “TrendsWatch 2012” Click to edit Master text styles
• 7 Trends
• Examples
• What does this mean for
society?
• What does this mean for
museums?
• Museums might want to
consider
• Further reading
10. Trend 1: Harnessing the CrowdMaster text styles
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(Citizen Science, History, etc.)
two more science examples
and a history example
11. Trend 2: NPO No Mo’ Click to edit Master text styles
(Threats to Nonprofit Status)
Now
Inclu
de
s
Taxe
s!
PILOTS = Payments in Lieu of Taxes
= one alternative?
12. Trend 2: NPO No Mo’ Click to edit Master text styles
(Threats to Nonprofit Status)
How is this relevant to FWS sites?
1. The same budgetary forces
are drying up the funding for
parks, natural sites, other
outdoor facilities of all kinds!
2. Tied to a general devaluing of
the public sphere.
3. Feeding a search for creative
new funding and
management structures?
13. Trend 3: Takin’ it to the Streets Master text styles
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(Mobile, Distributed Experiences)
14. Trend 3: Takin’ it to the Streets Master text styles
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15. Trend 4: Alt Funding Click to edit Master text styles
16. Discursion: Wired or Wild? to edit Master text styles
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57% of the U.S. internet
population (age 8-64) will own a
smartphone by early 2013
33% of Americans would rather
give up sex than cellphones
(at least for a week)
68% of smartphone owners say
they “Cannot Live Without” the
devices
21. Discursion: What’s Real? Click to edit Master text styles
Real Reenactor Surreal?
Telepresence robots at the
Digital Van Goghs in Amsterdam
3D Printed Artifacts from the Met And Dinosaur BonesAustralia
National Museum of at Drexel
22. Trend 7: New Educational Click to edit Master text styles
Era
From this ...
... to this?
23. Trend 7: New Educational Click to edit Master text styles
Era
Declining Confidence in
America's Public Schools
source: A2Z Homeschooling
Dramatic Rise in
Homeschooling
24. 3 Questions for You Click to edit Master text styles
How do these trends play out (if at all) in the
Fish and Wildlife Service?
What other trends are affecting your work?
Where do you see your site in 25 years?
25. For more trend information to edit Master text styles
Click
visit CFM at www.aam-us.org
26. Contact details Click to edit Master text styles
Philip M. Katz
Assistant Director, Research
American Alliance of Museums
pkatz@aam-us.org
202-218-7687
www.aam-us.org
Futurists scan for different types of trends in the STEEP categories (= Society, Technology, Economic, Environmental, Political). This is the raw material for developing scenarios about the future, some of which are more plausible, some less plausible, more desirable and less desirable. The sweet spot is a combination of plausible and desirable, and the goal is to help prepare for that future.
SOURCE: 2008 Survey of Public Participation in the Arts (National Endowment for the Arts).
SOURCES: Outdoor Foundation, Participation in Outdoor Recreation: Topline Report 2012 ; analysis of NPS data via the Early Warning blog (http://earlywarn.blogspot.com/2012/07/decline-of-backpacking.html).
SOURCES: Digitalkoot from National Library of Finland (http://www.digitalkoot.fi/en/splash); Citizen Archivist project from National Archives (http://www.archives.gov/citizen-archivist/transcribe/); Cicada Expedition from Australian Museum (http://volunteer.ala.org.au/project/index/6306).
SOURCES: Mojave Desert Tortoise app from US Fish and Wildlife Service (http://apps.usa.gov/mojave-desert-tortoise.shtml); Smithsonian Science (http://smithsonianscience.org/2011/03/facebook-friends-help-scientists-quickly-identify-nearly-500-fish-specimens-collected-in-guyana/); Children of the Lodz Ghetto at US Holocaust Memorial Museum (http://online.ushmm.org/lodzchildren/).
SOURCE: PILOT Contributions as Percentage of Total Municipal Revenue from http://blog.metrotrends.org/2011/06/slack-tax-community-nonprofits/. More details on PILOTs at http://www.councilofnonprofits.org/public-policy/state-policy-issues/government-taxes-fees-and-pilots.
IMAGES: “Portraits on Ice” project from National Portrait Gallery of Canada; “yarnbombed” statue of Rocky outside of Philadelphia Museum of Art; Kogi Korean BBQ truck parked outside of the Japanese American National Museum; BMW Guggenheim Lab in New York City.
IMAGES: Van of Enchantment in New Mexico (www.vanofenchantment.org); San Francisco Mobile Museum (www.sfmobilemuseum.org/); World Famous Crochet Museum in Joshua Tree, California (http://www.sharielf.com/museum.html).
FEATURED PROJECTS: TikTok watch; Amanda Palmer & The Grand Theft Orchestra; “Steampunk: History beyond Imagination” (Muzeo in Anaheim, CA); Tesla Museum.
SOURCES: Online Publishers Association, A Portrait of Today’s Smartphone User (August 2012) (http://onlinepubs.ehclients.com/images/pdf/MMF-OPA_--_Portrait_of_Smartphone_User_--_Aug12_%28Public%29.pdf); TeleNav survey, August 2011 (http://www.telenav.com/about/pr-summer-travel/report-20110803.html). IMAGE: WiFi-enabled ass from Kfar Kedem in Israel (http://www.engadget.com/2012/08/21/israeli-donkeys-get-wifi-equipped-for-historical-theme-park/).
SOURCES: US Population Change by Age, 2000-2010 from William H. Frey, The Uneven Aging and “Younging” of America (Brookings Institution, 2011); photos of visitors to San Francisco Museum of Modern Art (via jucyrai at flickr); “Granny Pod” (http://www.medcottage.com/); SPARK! Program (http://www.alz.org/sewi/in_my_community_19695.asp).
VIDEO: “Meet Me at Moma” project (http://youtu.be/Q5LAvzN-VXo).
FEATURED PROJECTS: Interactive Owney stamp from the National Postal Museum (http://www.npm.si.edu/owneyapp/index.html); AR app from the Sukiennice Museum, National Museum of Poland, Kraków (http://mobilemuseum.org.uk/2011/11/sukiennice-a-new-dimension/); Streetmuseum app from the Museum of London (http://www.creativereview.co.uk/cr-blog/2010/may/streetmuseum-app).
VIDEOS: Owney the dog in action (http://youtu.be/jLf0AQ-ukrs) and AR demo from the Getty Museum of Art (http://youtu.be/6UGkFU-ahFo).
IMAGES: early 20 th -century vision of the future of education (http://hackeducation.com/2012/07/12/education-technology-as-content-delivery/); a group of home-schooled children at a class offered by the Center for Architecture Foundation in New York (from New York Times : http://www.nytimes.com/2012/03/15/arts/artsspecial/museums-welcome-home-schooled-students.html). Note that the US Dept. of Education estimated that 1.5 million students (~2.9%) were being homeschooled in the United States in 2007, up from fewer than 1.1 million students in 2003.
SOURCES: Declining confidence in public schools from Gallup Poll (http://www.gallup.com/poll/148724/Near-Record-Low-Confidence-Public-Schools.aspx); growth of homeschooling in various states from A2Z Homeschooling (updated numbers at http://homeschooling.gomilpitas.com/weblinks/numbers.htm). IMAGES: Indianapolis Children’s Museum; DeCordova Sculpture Park and Garden (http://www.decordova.org/lincoln-nursery-school); American Museum of Natural History participates in Digital Media + Learning Competition (http://dmlcompetition.net/Competition/4/badges-projects.php?id=2717?).
