Setting up Company domiciliary and credit card accounts for social media transactions Driving website traffic Search Engine Optimization Establishing Social Media Presence Running Google Network Advertising Social Media Messaging Calendar Establishing Online Revenue Channels Developing campaign Strategies Providing reports on Analytics and Monitoring  Online Brand Management and PR Creation of E-commerce platforms

1. Application For
Social Media
Management
&
Internet Marketing

2. About Us

3. • FSK Social Media Solutions specializes in internet
marketing, social Networking , mobile
marketing/advertising, campaign strategy, SEO & online brand
management and PR.
• We are committed to customer satisfaction, by providing
top‐quality social media services.”
• To fulfill your needs we are constantly evaluating technologies
and innovations used in global social media sphere and we
implement continuous improvement strategies that meet
those requirements.
• With an average of 43 million Nigerians constantly in touch
with the social media monthly. 65% of them spending 8-10 hrs
on the internet daily.
• FSK Social Media Solutions will increase your brands social
media endorsement, create revenue generating channels, web
presence & improve its share of consumer’s mind through
consistent interaction via digital media.

4. INTERNET
MARKETING
&
MEDIA SPACE SALES
DIGITAL
MARKETING
SOCIAL MEDIA
CAMPAIGNS
MARKET
RESEARCH
MOBILE MARKETING
SEARCH ENGINE
OPTIMIZATION
STRATEGY
DEVELOPMENT &
CREATION OF
PROMOTIONAL IDEAS

5. Proposed plans
1. Setting up Company domiciliary and credit card
accounts for social media transactions
2. Driving website traffic
3. Search Engine Optimization
4. Establishing Social Media Presence
5. Running Google Network Advertising
6. Social Media Messaging Calendar
7. Establishing Online Revenue Channels
8. Developing campaign Strategies
9. Providing reports on Analytics and Monitoring
Online Brand Management and PR
10. Creation of E-commerce platforms

6. Setting up domiciliary account for
company in-house.
• To make financial monitoring and
expenses control easier for your
company, the first steps will be to
open an in-house domiciliary
account.
• This will include a MasterCard from
which online campaigns will be billed

7. Website Traffic
Website Traffic
Visits, hits or traffic is the bottom line of any online venture and it is thus
the first task we will be offering solutions.
Some means of building traffic are;
- Via social networks like facebook,twitter,linkedin etc.
- Running banner/text ads on high traffic websites or blogs.
- Google advertising which could be : search or display network
- Search Engine optimizations
- Content Marketing { Increased Content Relevance}
- Giving freebies for loyal visitors
- Uploading Contents on hot trends
- Accumulating Back links
- Create a Business Blog
- Do Keyword Research
- Send Out a Press Release
- Making Teaser Videos

8. Search Engine Optimization
• Search engine optimization (SEO) is the process of affecting the visibility
of a website or a web page in a search engine’s "natural" or un-paid
("organic") search results. In general, the earlier (or higher ranked on the
search results page), and more frequently a site appears in the search
results list, the more visitors it will receive from the search engine's users.
SEO may target different kinds of search, including image search, local
search, video search, academic search, news search and industry-
specific vertical search engines.
Categories of SEO
• Keyword research
• Search engine friendly site development
• On-page SEO
• Link Building
• Analytics

9. Social Media Presence
• Every company/brand needs social media
presence, to survive in this revolving age
where a major percentage of product or
service consumers have frequent presence on
the internet.

10. Google Network Advertising
“Be Everywhere”
• AdWords, Google's online advertising program, lets you reach
new customers and grow your business.
• Choose where your ad appears, set a budget you're
comfortable with, and measure the impact of your ad
• There's no minimum spending commitment.
• Reach people as they search for words or phrases (which we
call keywords) or browse websites with themes related to
your business. Your ad can appear on Google and its partner
websites. With cost-per-click (CPC) bidding, you're charged
only when someone clicks your ad

11. Benefits of advertising with Google
AdWords

12. Social Media Messaging Calendar
Content Calendar
A more in-depth Social Media Content Calendar is required to
integrate Your brands message across multiple networks and social
media , along with publishing blog posts and email newsletters.
Creating Your Social Media Content Calendar
• 1.) Gives room to make content simple.
• 2.) Enables flow with Social Media Plan &goals.
• 3.) Allows for flexibility.
• 4.) Preparing Content for special days specials days like holidays

13. Establishing Online Revenue Channels
• Adverts on website
• Mentions on social network
• Digital sales
• Creating subscription platforms for products/services.
• Selling mobile applications
• Creating short code accounts for the company
• creating a strong PR network with social media influencers on various platforms and
monetizing the network by offering it to your clients

14. Mobile Advertising /Marketing
• Advertising/marketing targeted
at mobile devices is one of the
smartest means of reaching a
target market successfully at
this stage of mobile portability
and communications
• We will run campaigns that cut
across,
smart phones, apple ,andriod
devices ,java compactable
devices.

15. Campaign Strategy
• Strategy is today’s key to the success of
all campaigns, both online and offline
irrespective of budget.
• We will leverage on the hidden and
best ways to generate
engagement, interaction and return on
investment taking advantage of;
• Uprising social networks internationally
and locally
• twitter influencers
• Top Nigerian and African Bloggers
• mobile devices and applications
• Application developers

16. Analytics and Monitoring
• Online Research is key in every campaign and we will
provide facts and figures and implement strategies based
on the internal and external analytics.
• Important facts which should be considered when running
campaigns include;
• Current level of internet users in Nigeria
• Mobile application users
• Number of Nigerians on facebook
• Mobile devices
• Shopping habits
• Most visited shopping centers.
• Website analytics etc.

17. Samples of Research & Monitoring
tools

18. TOP 10 NIGERIAN BRANDS ONLINE

19. Online Brand Management and PR
Online PR involves activities geared towards influencing media, communities and audiences that
exist solely on the Internet using online channels. That includes search engines, blogs, news
search, forums, discussion threads, social networks and other online communication tools.
Brand reputation monitoring and management is also a focus area for online PR.
There are many benefits of online public relations to your company
• To maintain a positive image
• increased traffic to a website
• contribution to search engine optimization by generating links back to a website as well as
enhancing website authority
• enhanced brand awareness
• Positions the company as an authoritative voice in their industry
• provides an avenue for improved customer relations by allowing a company to directly
engage with individuals interested in their brand or product
• It provides a platform to communicate information and/or company insights to target
audiences

20. Creation of E-commerce Platforms
• We can build e-commerce
sites for the company and
its accounts.
In ensuring the success of
the platform we will;
 Show The Advantages Of
Your Products
 Make Your Website
Visitors Trust You
 Offer Deals, Freebies And
cheap shippings etc.

21. FINANCIAL SUMMARY
• MANAGEMENT FEES
The management fee refers to the monthly cost of;
• Social media messaging,
• Online PR management through out the month.
• Daily, weekly and Monthly Reports
• Monthly inputs such as partnerships
Management fees are negotiated sum paid monthly between both parties.
• PROFESSIONAL FEES
• These are fees for
• Advert optimization “ getting more value on ads”
• Budget management/advice
• online advertising fees
• Campaign ideas and strategies
• Promotions and adverts online
• Creation of applications or marketing programs.
Professional fee are at 30% of budget or cost incurred.

22. Our Referrals

23. Contact US
• Email:
enquires@fskmediasolutions.com
contactus@fskmediasolutions.com
Twitter : @fsksocialmedia
Phone : 08028786123
08023395876
721 road c close house 12 festac town, Lagos