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EUFRIN LLEIDA
Feb. 20, 2013
CIV BREEDING AND
DEVELOPMENT IN
POME FRUITS
CENTRO INNOVAZIONE VARIETALE
MAZZONI GROUP
www.mazzonigroup.com
SALVI GROUP
www.salvi.it
TAGLIANI GROUP
www.taglianivivai....
BREEDING PROGRAMMES
APPLE VARIETIES
STRAWBERRY VARIETIES
PEACH AND APRICOT VARIETIES
ROOTSTOCKS - APPLE
- PEAR
- STONE FRU...
CIV VISION
QUALITY
ECONOMIC SUSTAINABILITY
ATTENTION TO THE ENVIRONMENT
WE ENHANCE
NATURE
CIV PORTFOLIO
PATENTS
• 165 PVR/USPP/P
• 29 countries
• 42 varieties
TRADEMARKS
• 103 trademarks
• 49 countries
LICENSED VARIETIES
25 Strawberries
12 Apples (2 clubs)
5 Peaches / Nectarines
RELEASED VARIETIES | APPLE
Varieties Civni and
Civnired
One of the tastiest
apple
Registerd trademark and PVR are property...
RELEASED VARIETIES | APPLE
• The first CIV Scab resistant
variety
• Adapted to a very wide
range of environments
• Innovat...
The new scab resistant apples:
sweet and resistant
• Line Trademark
• Pilot orchards to verify
suitability
• Possible area/time exclusivity
for one or more varieties
• (Russ...
• Similar to Fuji, intense
striped red colour
• Easier coloration
• Less skin problems
Fujion
•Good taste and storability
...
Fujion
THE SWEET RESISTANTS® APPLE VARIETIES
SENSORY PANEL TEST IBIMET CNR
0,0
2,0
4,0
6,0
8,0
Consistenz
a
Croccantez
za
...
0,0
20,0
40,0
60,0
80,0
100,0
Consistenza
Farinosità
Succosità
DolcezzaAcidità
Aroma
Gradimento 
generale
Fujion
THE SWEET...
Fujion
• Planned surfaces of
planting
• coordinated nursery
planning of trees
• No controlled
marketing
• Marketers and
gr...
Thank you for
your attention
For more information
amartinelli@civ.it
16 martinelli civ 2013-02 fujion
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16 martinelli civ 2013-02 fujion

  1. 1. EUFRIN LLEIDA Feb. 20, 2013 CIV BREEDING AND DEVELOPMENT IN POME FRUITS
  2. 2. CENTRO INNOVAZIONE VARIETALE MAZZONI GROUP www.mazzonigroup.com SALVI GROUP www.salvi.it TAGLIANI GROUP www.taglianivivai.it
  3. 3. BREEDING PROGRAMMES APPLE VARIETIES STRAWBERRY VARIETIES PEACH AND APRICOT VARIETIES ROOTSTOCKS - APPLE - PEAR - STONE FRUITS PEAR VARIETIES (UNIBO)
  4. 4. CIV VISION QUALITY ECONOMIC SUSTAINABILITY ATTENTION TO THE ENVIRONMENT WE ENHANCE NATURE
  5. 5. CIV PORTFOLIO PATENTS • 165 PVR/USPP/P • 29 countries • 42 varieties TRADEMARKS • 103 trademarks • 49 countries
  6. 6. LICENSED VARIETIES 25 Strawberries 12 Apples (2 clubs) 5 Peaches / Nectarines
  7. 7. RELEASED VARIETIES | APPLE Varieties Civni and Civnired One of the tastiest apple Registerd trademark and PVR are property of Consorzio Italiano Vivaisti.
  8. 8. RELEASED VARIETIES | APPLE • The first CIV Scab resistant variety • Adapted to a very wide range of environments • Innovative RED Crisp Juicy • Strong identity Registerd trademark and PVR are property of Consorzio Italiano Vivaisti.
  9. 9. The new scab resistant apples: sweet and resistant
  10. 10. • Line Trademark • Pilot orchards to verify suitability • Possible area/time exclusivity for one or more varieties • (Russia) THE SWEET RESISTANTS® APPLE VARIETIES
  11. 11. • Similar to Fuji, intense striped red colour • Easier coloration • Less skin problems Fujion •Good taste and storability •Sensory profile similar to Fuji • Easier management •Production •Scab resistance THE SWEET RESISTANTS® APPLE VARIETIES Season: - 3 dd Fuji A LOT OF INTEREST BY GROWERS
  12. 12. Fujion THE SWEET RESISTANTS® APPLE VARIETIES SENSORY PANEL TEST IBIMET CNR 0,0 2,0 4,0 6,0 8,0 Consistenz a Croccantez za Succosità Farinosità Dolcezza Acidità Astringenz a Aroma 0,0 2,0 4,0 6,0 8,0 Consistenz a Croccantez za Succosità Farinosità Dolcezza Acidità Astringenz a Aroma November 2011 November 2012 Fujion Fuji
  13. 13. 0,0 20,0 40,0 60,0 80,0 100,0 Consistenza Farinosità Succosità DolcezzaAcidità Aroma Gradimento  generale Fujion THE SWEET RESISTANTS® APPLE VARIETIES SENSORY PANEL TEST CRA MIlano Fujion Fuji 0,0 20,0 40,0 60,0 80,0 100,0 Consistenza Farinosità Succosità DolcezzaAcidità Aroma Gradimento  generale Six months of storage CA (O2 = 2%; CO2 = 1%)CA + 1-MCP
  14. 14. Fujion • Planned surfaces of planting • coordinated nursery planning of trees • No controlled marketing • Marketers and growers organizations use their own brand
  15. 15. Thank you for your attention For more information amartinelli@civ.it

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