Die Themen:
- Wer ist Q.Products AG ?
- Was ist Licht?
- Kurze Bibliographie zum Thema Licht
- Die Biologie des Lichts
- Stand der Forschung
- Phototherapie, Lichttherapy, Heliotherapy
- Applikationen
Complete details about OXYGENIX Cosmetics the first private label oxygen cosmetic line every develped - product description, ingrendience, private Label, contact
All about the most efficient natural skin moisturizer every developed gamma-PGA (polyglutamic Acid) or short γ-PGA. The unique functional cosmetic line Dr. PGA uses this moisturizer that is 10 time more powerful than Hyaluronic Acid. Lear more in this presentation...
Q.light Phototherapy Education Program - Q.Light and the healing power of Lig...Ernest John Fleckenstein
Q.Light Phototherapy education program:
- Who is Q.Products AG ?
- What is Light?
- Short bibliography of light
- The biology of light
- Stand of light & Laser Research
- The Low Energy LASER / LLLT
- Phototherapy, Light Therapy, Heliotherapy
- Phototherapy Devices
- Applications
Cidesco conference 2012 - Innovative Laser methods and the power of LightErnest John Fleckenstein
Light Innovation - Health & beauty with light
Laser and light applications are now available in many medical disciplines for clinical practice. Both in diagnostics and in therapy treatments with laser and light rays open up the new ways and possibilities: Precise surgical techniques and treatments relieve regenerate and even heal the patient with few side effects.
Today, light & laser technology in many fields are often performed as the method of first choice for therapies that are not possible to perform successfully with other classical methods, or only with a much larger effort. High energy lasers are very precise tools for cutting, coagulation and vaporization of biological tissue. Light spectra from low energy lasers and special full spectrum therapy devices working in the visible and near-infrared range are ideal for bio-stimulation and regeneration.
Interestingly, the findings that have been made in medicine with laser & light applications are today widely used by dermatologists, skin specialists, aestheticians and spa specialists successfully in a wide range of applications.
In this lecture you will learn many of these new findings and can use it for yourself and for the benefit of your customers.
We wold love the here you comments about this lecture.
For details about our own Q.Light Phototherapy system please visit the following website:
http://www.qlight-skin-care.webs.com/
Die Themen:
- Wer ist Q.Products AG ?
- Was ist Licht?
- Kurze Bibliographie zum Thema Licht
- Die Biologie des Lichts
- Stand der Forschung
- Phototherapie, Lichttherapy, Heliotherapy
- Applikationen
Complete details about OXYGENIX Cosmetics the first private label oxygen cosmetic line every develped - product description, ingrendience, private Label, contact
All about the most efficient natural skin moisturizer every developed gamma-PGA (polyglutamic Acid) or short γ-PGA. The unique functional cosmetic line Dr. PGA uses this moisturizer that is 10 time more powerful than Hyaluronic Acid. Lear more in this presentation...
Q.light Phototherapy Education Program - Q.Light and the healing power of Lig...Ernest John Fleckenstein
Q.Light Phototherapy education program:
- Who is Q.Products AG ?
- What is Light?
- Short bibliography of light
- The biology of light
- Stand of light & Laser Research
- The Low Energy LASER / LLLT
- Phototherapy, Light Therapy, Heliotherapy
- Phototherapy Devices
- Applications
Cidesco conference 2012 - Innovative Laser methods and the power of LightErnest John Fleckenstein
Light Innovation - Health & beauty with light
Laser and light applications are now available in many medical disciplines for clinical practice. Both in diagnostics and in therapy treatments with laser and light rays open up the new ways and possibilities: Precise surgical techniques and treatments relieve regenerate and even heal the patient with few side effects.
Today, light & laser technology in many fields are often performed as the method of first choice for therapies that are not possible to perform successfully with other classical methods, or only with a much larger effort. High energy lasers are very precise tools for cutting, coagulation and vaporization of biological tissue. Light spectra from low energy lasers and special full spectrum therapy devices working in the visible and near-infrared range are ideal for bio-stimulation and regeneration.
Interestingly, the findings that have been made in medicine with laser & light applications are today widely used by dermatologists, skin specialists, aestheticians and spa specialists successfully in a wide range of applications.
In this lecture you will learn many of these new findings and can use it for yourself and for the benefit of your customers.
We wold love the here you comments about this lecture.
For details about our own Q.Light Phototherapy system please visit the following website:
http://www.qlight-skin-care.webs.com/
Muktapishti is a traditional Ayurvedic preparation made from Shoditha Mukta (Purified Pearl), is believed to help regulate thyroid function and reduce symptoms of hyperthyroidism due to its cooling and balancing properties. Clinical evidence on its efficacy remains limited, necessitating further research to validate its therapeutic benefits.
- Video recording of this lecture in English language: https://youtu.be/kqbnxVAZs-0
- Video recording of this lecture in Arabic language: https://youtu.be/SINlygW1Mpc
- Link to download the book free: https://nephrotube.blogspot.com/p/nephrotube-nephrology-books.html
- Link to NephroTube website: www.NephroTube.com
- Link to NephroTube social media accounts: https://nephrotube.blogspot.com/p/join-nephrotube-on-social-media.html
Knee anatomy and clinical tests 2024.pdfvimalpl1234
This includes all relevant anatomy and clinical tests compiled from standard textbooks, Campbell,netter etc..It is comprehensive and best suited for orthopaedicians and orthopaedic residents.
DISSERTATION on NEW DRUG DISCOVERY AND DEVELOPMENT STAGES OF DRUG DISCOVERYNEHA GUPTA
The process of drug discovery and development is a complex and multi-step endeavor aimed at bringing new pharmaceutical drugs to market. It begins with identifying and validating a biological target, such as a protein, gene, or RNA, that is associated with a disease. This step involves understanding the target's role in the disease and confirming that modulating it can have therapeutic effects. The next stage, hit identification, employs high-throughput screening (HTS) and other methods to find compounds that interact with the target. Computational techniques may also be used to identify potential hits from large compound libraries.
Following hit identification, the hits are optimized to improve their efficacy, selectivity, and pharmacokinetic properties, resulting in lead compounds. These leads undergo further refinement to enhance their potency, reduce toxicity, and improve drug-like characteristics, creating drug candidates suitable for preclinical testing. In the preclinical development phase, drug candidates are tested in vitro (in cell cultures) and in vivo (in animal models) to evaluate their safety, efficacy, pharmacokinetics, and pharmacodynamics. Toxicology studies are conducted to assess potential risks.
Before clinical trials can begin, an Investigational New Drug (IND) application must be submitted to regulatory authorities. This application includes data from preclinical studies and plans for clinical trials. Clinical development involves human trials in three phases: Phase I tests the drug's safety and dosage in a small group of healthy volunteers, Phase II assesses the drug's efficacy and side effects in a larger group of patients with the target disease, and Phase III confirms the drug's efficacy and monitors adverse reactions in a large population, often compared to existing treatments.
After successful clinical trials, a New Drug Application (NDA) is submitted to regulatory authorities for approval, including all data from preclinical and clinical studies, as well as proposed labeling and manufacturing information. Regulatory authorities then review the NDA to ensure the drug is safe, effective, and of high quality, potentially requiring additional studies. Finally, after a drug is approved and marketed, it undergoes post-marketing surveillance, which includes continuous monitoring for long-term safety and effectiveness, pharmacovigilance, and reporting of any adverse effects.
Basavarajeeyam is an important text for ayurvedic physician belonging to andhra pradehs. It is a popular compendium in various parts of our country as well as in andhra pradesh. The content of the text was presented in sanskrit and telugu language (Bilingual). One of the most famous book in ayurvedic pharmaceutics and therapeutics. This book contains 25 chapters called as prakaranas. Many rasaoushadis were explained, pioneer of dhatu druti, nadi pareeksha, mutra pareeksha etc. Belongs to the period of 15-16 century. New diseases like upadamsha, phiranga rogas are explained.
Title: Sense of Taste
Presenter: Dr. Faiza, Assistant Professor of Physiology
Qualifications:
MBBS (Best Graduate, AIMC Lahore)
FCPS Physiology
ICMT, CHPE, DHPE (STMU)
MPH (GC University, Faisalabad)
MBA (Virtual University of Pakistan)
Learning Objectives:
Describe the structure and function of taste buds.
Describe the relationship between the taste threshold and taste index of common substances.
Explain the chemical basis and signal transduction of taste perception for each type of primary taste sensation.
Recognize different abnormalities of taste perception and their causes.
Key Topics:
Significance of Taste Sensation:
Differentiation between pleasant and harmful food
Influence on behavior
Selection of food based on metabolic needs
Receptors of Taste:
Taste buds on the tongue
Influence of sense of smell, texture of food, and pain stimulation (e.g., by pepper)
Primary and Secondary Taste Sensations:
Primary taste sensations: Sweet, Sour, Salty, Bitter, Umami
Chemical basis and signal transduction mechanisms for each taste
Taste Threshold and Index:
Taste threshold values for Sweet (sucrose), Salty (NaCl), Sour (HCl), and Bitter (Quinine)
Taste index relationship: Inversely proportional to taste threshold
Taste Blindness:
Inability to taste certain substances, particularly thiourea compounds
Example: Phenylthiocarbamide
Structure and Function of Taste Buds:
Composition: Epithelial cells, Sustentacular/Supporting cells, Taste cells, Basal cells
Features: Taste pores, Taste hairs/microvilli, and Taste nerve fibers
Location of Taste Buds:
Found in papillae of the tongue (Fungiform, Circumvallate, Foliate)
Also present on the palate, tonsillar pillars, epiglottis, and proximal esophagus
Mechanism of Taste Stimulation:
Interaction of taste substances with receptors on microvilli
Signal transduction pathways for Umami, Sweet, Bitter, Sour, and Salty tastes
Taste Sensitivity and Adaptation:
Decrease in sensitivity with age
Rapid adaptation of taste sensation
Role of Saliva in Taste:
Dissolution of tastants to reach receptors
Washing away the stimulus
Taste Preferences and Aversions:
Mechanisms behind taste preference and aversion
Influence of receptors and neural pathways
Impact of Sensory Nerve Damage:
Degeneration of taste buds if the sensory nerve fiber is cut
Abnormalities of Taste Detection:
Conditions: Ageusia, Hypogeusia, Dysgeusia (parageusia)
Causes: Nerve damage, neurological disorders, infections, poor oral hygiene, adverse drug effects, deficiencies, aging, tobacco use, altered neurotransmitter levels
Neurotransmitters and Taste Threshold:
Effects of serotonin (5-HT) and norepinephrine (NE) on taste sensitivity
Supertasters:
25% of the population with heightened sensitivity to taste, especially bitterness
Increased number of fungiform papillae
Ozempic: Preoperative Management of Patients on GLP-1 Receptor Agonists Saeid Safari
Preoperative Management of Patients on GLP-1 Receptor Agonists like Ozempic and Semiglutide
ASA GUIDELINE
NYSORA Guideline
2 Case Reports of Gastric Ultrasound
Adv. biopharm. APPLICATION OF PHARMACOKINETICS : TARGETED DRUG DELIVERY SYSTEMSAkankshaAshtankar
MIP 201T & MPH 202T
ADVANCED BIOPHARMACEUTICS & PHARMACOKINETICS : UNIT 5
APPLICATION OF PHARMACOKINETICS : TARGETED DRUG DELIVERY SYSTEMS By - AKANKSHA ASHTANKAR
These lecture slides, by Dr Sidra Arshad, offer a quick overview of the physiological basis of a normal electrocardiogram.
Learning objectives:
1. Define an electrocardiogram (ECG) and electrocardiography
2. Describe how dipoles generated by the heart produce the waveforms of the ECG
3. Describe the components of a normal electrocardiogram of a typical bipolar lead (limb II)
4. Differentiate between intervals and segments
5. Enlist some common indications for obtaining an ECG
6. Describe the flow of current around the heart during the cardiac cycle
7. Discuss the placement and polarity of the leads of electrocardiograph
8. Describe the normal electrocardiograms recorded from the limb leads and explain the physiological basis of the different records that are obtained
9. Define mean electrical vector (axis) of the heart and give the normal range
10. Define the mean QRS vector
11. Describe the axes of leads (hexagonal reference system)
12. Comprehend the vectorial analysis of the normal ECG
13. Determine the mean electrical axis of the ventricular QRS and appreciate the mean axis deviation
14. Explain the concepts of current of injury, J point, and their significance
Study Resources:
1. Chapter 11, Guyton and Hall Textbook of Medical Physiology, 14th edition
2. Chapter 9, Human Physiology - From Cells to Systems, Lauralee Sherwood, 9th edition
3. Chapter 29, Ganong’s Review of Medical Physiology, 26th edition
4. Electrocardiogram, StatPearls - https://www.ncbi.nlm.nih.gov/books/NBK549803/
5. ECG in Medical Practice by ABM Abdullah, 4th edition
6. Chapter 3, Cardiology Explained, https://www.ncbi.nlm.nih.gov/books/NBK2214/
7. ECG Basics, http://www.nataliescasebook.com/tag/e-c-g-basics
share - Lions, tigers, AI and health misinformation, oh my!.pptxTina Purnat
• Pitfalls and pivots needed to use AI effectively in public health
• Evidence-based strategies to address health misinformation effectively
• Building trust with communities online and offline
• Equipping health professionals to address questions, concerns and health misinformation
• Assessing risk and mitigating harm from adverse health narratives in communities, health workforce and health system
NVBDCP.pptx Nation vector borne disease control programSapna Thakur
NVBDCP was launched in 2003-2004 . Vector-Borne Disease: Disease that results from an infection transmitted to humans and other animals by blood-feeding arthropods, such as mosquitoes, ticks, and fleas. Examples of vector-borne diseases include Dengue fever, West Nile Virus, Lyme disease, and malaria.
2024 State of Marketing Report – by HubspotMarius Sescu
https://www.hubspot.com/state-of-marketing
· Scaling relationships and proving ROI
· Social media is the place for search, sales, and service
· Authentic influencer partnerships fuel brand growth
· The strongest connections happen via call, click, chat, and camera.
· Time saved with AI leads to more creative work
· Seeking: A single source of truth
· TLDR; Get on social, try AI, and align your systems.
· More human marketing, powered by robots
ChatGPT is a revolutionary addition to the world since its introduction in 2022. A big shift in the sector of information gathering and processing happened because of this chatbot. What is the story of ChatGPT? How is the bot responding to prompts and generating contents? Swipe through these slides prepared by Expeed Software, a web development company regarding the development and technical intricacies of ChatGPT!
Muktapishti is a traditional Ayurvedic preparation made from Shoditha Mukta (Purified Pearl), is believed to help regulate thyroid function and reduce symptoms of hyperthyroidism due to its cooling and balancing properties. Clinical evidence on its efficacy remains limited, necessitating further research to validate its therapeutic benefits.
- Video recording of this lecture in English language: https://youtu.be/kqbnxVAZs-0
- Video recording of this lecture in Arabic language: https://youtu.be/SINlygW1Mpc
- Link to download the book free: https://nephrotube.blogspot.com/p/nephrotube-nephrology-books.html
- Link to NephroTube website: www.NephroTube.com
- Link to NephroTube social media accounts: https://nephrotube.blogspot.com/p/join-nephrotube-on-social-media.html
Knee anatomy and clinical tests 2024.pdfvimalpl1234
This includes all relevant anatomy and clinical tests compiled from standard textbooks, Campbell,netter etc..It is comprehensive and best suited for orthopaedicians and orthopaedic residents.
DISSERTATION on NEW DRUG DISCOVERY AND DEVELOPMENT STAGES OF DRUG DISCOVERYNEHA GUPTA
The process of drug discovery and development is a complex and multi-step endeavor aimed at bringing new pharmaceutical drugs to market. It begins with identifying and validating a biological target, such as a protein, gene, or RNA, that is associated with a disease. This step involves understanding the target's role in the disease and confirming that modulating it can have therapeutic effects. The next stage, hit identification, employs high-throughput screening (HTS) and other methods to find compounds that interact with the target. Computational techniques may also be used to identify potential hits from large compound libraries.
Following hit identification, the hits are optimized to improve their efficacy, selectivity, and pharmacokinetic properties, resulting in lead compounds. These leads undergo further refinement to enhance their potency, reduce toxicity, and improve drug-like characteristics, creating drug candidates suitable for preclinical testing. In the preclinical development phase, drug candidates are tested in vitro (in cell cultures) and in vivo (in animal models) to evaluate their safety, efficacy, pharmacokinetics, and pharmacodynamics. Toxicology studies are conducted to assess potential risks.
Before clinical trials can begin, an Investigational New Drug (IND) application must be submitted to regulatory authorities. This application includes data from preclinical studies and plans for clinical trials. Clinical development involves human trials in three phases: Phase I tests the drug's safety and dosage in a small group of healthy volunteers, Phase II assesses the drug's efficacy and side effects in a larger group of patients with the target disease, and Phase III confirms the drug's efficacy and monitors adverse reactions in a large population, often compared to existing treatments.
After successful clinical trials, a New Drug Application (NDA) is submitted to regulatory authorities for approval, including all data from preclinical and clinical studies, as well as proposed labeling and manufacturing information. Regulatory authorities then review the NDA to ensure the drug is safe, effective, and of high quality, potentially requiring additional studies. Finally, after a drug is approved and marketed, it undergoes post-marketing surveillance, which includes continuous monitoring for long-term safety and effectiveness, pharmacovigilance, and reporting of any adverse effects.
Basavarajeeyam is an important text for ayurvedic physician belonging to andhra pradehs. It is a popular compendium in various parts of our country as well as in andhra pradesh. The content of the text was presented in sanskrit and telugu language (Bilingual). One of the most famous book in ayurvedic pharmaceutics and therapeutics. This book contains 25 chapters called as prakaranas. Many rasaoushadis were explained, pioneer of dhatu druti, nadi pareeksha, mutra pareeksha etc. Belongs to the period of 15-16 century. New diseases like upadamsha, phiranga rogas are explained.
Title: Sense of Taste
Presenter: Dr. Faiza, Assistant Professor of Physiology
Qualifications:
MBBS (Best Graduate, AIMC Lahore)
FCPS Physiology
ICMT, CHPE, DHPE (STMU)
MPH (GC University, Faisalabad)
MBA (Virtual University of Pakistan)
Learning Objectives:
Describe the structure and function of taste buds.
Describe the relationship between the taste threshold and taste index of common substances.
Explain the chemical basis and signal transduction of taste perception for each type of primary taste sensation.
Recognize different abnormalities of taste perception and their causes.
Key Topics:
Significance of Taste Sensation:
Differentiation between pleasant and harmful food
Influence on behavior
Selection of food based on metabolic needs
Receptors of Taste:
Taste buds on the tongue
Influence of sense of smell, texture of food, and pain stimulation (e.g., by pepper)
Primary and Secondary Taste Sensations:
Primary taste sensations: Sweet, Sour, Salty, Bitter, Umami
Chemical basis and signal transduction mechanisms for each taste
Taste Threshold and Index:
Taste threshold values for Sweet (sucrose), Salty (NaCl), Sour (HCl), and Bitter (Quinine)
Taste index relationship: Inversely proportional to taste threshold
Taste Blindness:
Inability to taste certain substances, particularly thiourea compounds
Example: Phenylthiocarbamide
Structure and Function of Taste Buds:
Composition: Epithelial cells, Sustentacular/Supporting cells, Taste cells, Basal cells
Features: Taste pores, Taste hairs/microvilli, and Taste nerve fibers
Location of Taste Buds:
Found in papillae of the tongue (Fungiform, Circumvallate, Foliate)
Also present on the palate, tonsillar pillars, epiglottis, and proximal esophagus
Mechanism of Taste Stimulation:
Interaction of taste substances with receptors on microvilli
Signal transduction pathways for Umami, Sweet, Bitter, Sour, and Salty tastes
Taste Sensitivity and Adaptation:
Decrease in sensitivity with age
Rapid adaptation of taste sensation
Role of Saliva in Taste:
Dissolution of tastants to reach receptors
Washing away the stimulus
Taste Preferences and Aversions:
Mechanisms behind taste preference and aversion
Influence of receptors and neural pathways
Impact of Sensory Nerve Damage:
Degeneration of taste buds if the sensory nerve fiber is cut
Abnormalities of Taste Detection:
Conditions: Ageusia, Hypogeusia, Dysgeusia (parageusia)
Causes: Nerve damage, neurological disorders, infections, poor oral hygiene, adverse drug effects, deficiencies, aging, tobacco use, altered neurotransmitter levels
Neurotransmitters and Taste Threshold:
Effects of serotonin (5-HT) and norepinephrine (NE) on taste sensitivity
Supertasters:
25% of the population with heightened sensitivity to taste, especially bitterness
Increased number of fungiform papillae
Ozempic: Preoperative Management of Patients on GLP-1 Receptor Agonists Saeid Safari
Preoperative Management of Patients on GLP-1 Receptor Agonists like Ozempic and Semiglutide
ASA GUIDELINE
NYSORA Guideline
2 Case Reports of Gastric Ultrasound
Adv. biopharm. APPLICATION OF PHARMACOKINETICS : TARGETED DRUG DELIVERY SYSTEMSAkankshaAshtankar
MIP 201T & MPH 202T
ADVANCED BIOPHARMACEUTICS & PHARMACOKINETICS : UNIT 5
APPLICATION OF PHARMACOKINETICS : TARGETED DRUG DELIVERY SYSTEMS By - AKANKSHA ASHTANKAR
These lecture slides, by Dr Sidra Arshad, offer a quick overview of the physiological basis of a normal electrocardiogram.
Learning objectives:
1. Define an electrocardiogram (ECG) and electrocardiography
2. Describe how dipoles generated by the heart produce the waveforms of the ECG
3. Describe the components of a normal electrocardiogram of a typical bipolar lead (limb II)
4. Differentiate between intervals and segments
5. Enlist some common indications for obtaining an ECG
6. Describe the flow of current around the heart during the cardiac cycle
7. Discuss the placement and polarity of the leads of electrocardiograph
8. Describe the normal electrocardiograms recorded from the limb leads and explain the physiological basis of the different records that are obtained
9. Define mean electrical vector (axis) of the heart and give the normal range
10. Define the mean QRS vector
11. Describe the axes of leads (hexagonal reference system)
12. Comprehend the vectorial analysis of the normal ECG
13. Determine the mean electrical axis of the ventricular QRS and appreciate the mean axis deviation
14. Explain the concepts of current of injury, J point, and their significance
Study Resources:
1. Chapter 11, Guyton and Hall Textbook of Medical Physiology, 14th edition
2. Chapter 9, Human Physiology - From Cells to Systems, Lauralee Sherwood, 9th edition
3. Chapter 29, Ganong’s Review of Medical Physiology, 26th edition
4. Electrocardiogram, StatPearls - https://www.ncbi.nlm.nih.gov/books/NBK549803/
5. ECG in Medical Practice by ABM Abdullah, 4th edition
6. Chapter 3, Cardiology Explained, https://www.ncbi.nlm.nih.gov/books/NBK2214/
7. ECG Basics, http://www.nataliescasebook.com/tag/e-c-g-basics
share - Lions, tigers, AI and health misinformation, oh my!.pptxTina Purnat
• Pitfalls and pivots needed to use AI effectively in public health
• Evidence-based strategies to address health misinformation effectively
• Building trust with communities online and offline
• Equipping health professionals to address questions, concerns and health misinformation
• Assessing risk and mitigating harm from adverse health narratives in communities, health workforce and health system
NVBDCP.pptx Nation vector borne disease control programSapna Thakur
NVBDCP was launched in 2003-2004 . Vector-Borne Disease: Disease that results from an infection transmitted to humans and other animals by blood-feeding arthropods, such as mosquitoes, ticks, and fleas. Examples of vector-borne diseases include Dengue fever, West Nile Virus, Lyme disease, and malaria.
2024 State of Marketing Report – by HubspotMarius Sescu
https://www.hubspot.com/state-of-marketing
· Scaling relationships and proving ROI
· Social media is the place for search, sales, and service
· Authentic influencer partnerships fuel brand growth
· The strongest connections happen via call, click, chat, and camera.
· Time saved with AI leads to more creative work
· Seeking: A single source of truth
· TLDR; Get on social, try AI, and align your systems.
· More human marketing, powered by robots
ChatGPT is a revolutionary addition to the world since its introduction in 2022. A big shift in the sector of information gathering and processing happened because of this chatbot. What is the story of ChatGPT? How is the bot responding to prompts and generating contents? Swipe through these slides prepared by Expeed Software, a web development company regarding the development and technical intricacies of ChatGPT!
Product Design Trends in 2024 | Teenage EngineeringsPixeldarts
The realm of product design is a constantly changing environment where technology and style intersect. Every year introduces fresh challenges and exciting trends that mold the future of this captivating art form. In this piece, we delve into the significant trends set to influence the look and functionality of product design in the year 2024.
How Race, Age and Gender Shape Attitudes Towards Mental HealthThinkNow
Mental health has been in the news quite a bit lately. Dozens of U.S. states are currently suing Meta for contributing to the youth mental health crisis by inserting addictive features into their products, while the U.S. Surgeon General is touring the nation to bring awareness to the growing epidemic of loneliness and isolation. The country has endured periods of low national morale, such as in the 1970s when high inflation and the energy crisis worsened public sentiment following the Vietnam War. The current mood, however, feels different. Gallup recently reported that national mental health is at an all-time low, with few bright spots to lift spirits.
To better understand how Americans are feeling and their attitudes towards mental health in general, ThinkNow conducted a nationally representative quantitative survey of 1,500 respondents and found some interesting differences among ethnic, age and gender groups.
Technology
For example, 52% agree that technology and social media have a negative impact on mental health, but when broken out by race, 61% of Whites felt technology had a negative effect, and only 48% of Hispanics thought it did.
While technology has helped us keep in touch with friends and family in faraway places, it appears to have degraded our ability to connect in person. Staying connected online is a double-edged sword since the same news feed that brings us pictures of the grandkids and fluffy kittens also feeds us news about the wars in Israel and Ukraine, the dysfunction in Washington, the latest mass shooting and the climate crisis.
Hispanics may have a built-in defense against the isolation technology breeds, owing to their large, multigenerational households, strong social support systems, and tendency to use social media to stay connected with relatives abroad.
Age and Gender
When asked how individuals rate their mental health, men rate it higher than women by 11 percentage points, and Baby Boomers rank it highest at 83%, saying it’s good or excellent vs. 57% of Gen Z saying the same.
Gen Z spends the most amount of time on social media, so the notion that social media negatively affects mental health appears to be correlated. Unfortunately, Gen Z is also the generation that’s least comfortable discussing mental health concerns with healthcare professionals. Only 40% of them state they’re comfortable discussing their issues with a professional compared to 60% of Millennials and 65% of Boomers.
Race Affects Attitudes
As seen in previous research conducted by ThinkNow, Asian Americans lag other groups when it comes to awareness of mental health issues. Twenty-four percent of Asian Americans believe that having a mental health issue is a sign of weakness compared to the 16% average for all groups. Asians are also considerably less likely to be aware of mental health services in their communities (42% vs. 55%) and most likely to seek out information on social media (51% vs. 35%).
AI Trends in Creative Operations 2024 by Artwork Flow.pdfmarketingartwork
This article is all about what AI trends will emerge in the field of creative operations in 2024. All the marketers and brand builders should be aware of these trends for their further use and save themselves some time!
A report by thenetworkone and Kurio.
The contributing experts and agencies are (in an alphabetical order): Sylwia Rytel, Social Media Supervisor, 180heartbeats + JUNG v MATT (PL), Sharlene Jenner, Vice President - Director of Engagement Strategy, Abelson Taylor (USA), Alex Casanovas, Digital Director, Atrevia (ES), Dora Beilin, Senior Social Strategist, Barrett Hoffher (USA), Min Seo, Campaign Director, Brand New Agency (KR), Deshé M. Gully, Associate Strategist, Day One Agency (USA), Francesca Trevisan, Strategist, Different (IT), Trevor Crossman, CX and Digital Transformation Director; Olivia Hussey, Strategic Planner; Simi Srinarula, Social Media Manager, The Hallway (AUS), James Hebbert, Managing Director, Hylink (CN / UK), Mundy Álvarez, Planning Director; Pedro Rojas, Social Media Manager; Pancho González, CCO, Inbrax (CH), Oana Oprea, Head of Digital Planning, Jam Session Agency (RO), Amy Bottrill, Social Account Director, Launch (UK), Gaby Arriaga, Founder, Leonardo1452 (MX), Shantesh S Row, Creative Director, Liwa (UAE), Rajesh Mehta, Chief Strategy Officer; Dhruv Gaur, Digital Planning Lead; Leonie Mergulhao, Account Supervisor - Social Media & PR, Medulla (IN), Aurelija Plioplytė, Head of Digital & Social, Not Perfect (LI), Daiana Khaidargaliyeva, Account Manager, Osaka Labs (UK / USA), Stefanie Söhnchen, Vice President Digital, PIABO Communications (DE), Elisabeth Winiartati, Managing Consultant, Head of Global Integrated Communications; Lydia Aprina, Account Manager, Integrated Marketing and Communications; Nita Prabowo, Account Manager, Integrated Marketing and Communications; Okhi, Web Developer, PNTR Group (ID), Kei Obusan, Insights Director; Daffi Ranandi, Insights Manager, Radarr (SG), Gautam Reghunath, Co-founder & CEO, Talented (IN), Donagh Humphreys, Head of Social and Digital Innovation, THINKHOUSE (IRE), Sarah Yim, Strategy Director, Zulu Alpha Kilo (CA).
Trends In Paid Search: Navigating The Digital Landscape In 2024Search Engine Journal
The search marketing landscape is evolving rapidly with new technologies, and professionals, like you, rely on innovative paid search strategies to meet changing demands.
It’s important that you’re ready to implement new strategies in 2024.
Check this out and learn the top trends in paid search advertising that are expected to gain traction, so you can drive higher ROI more efficiently in 2024.
You’ll learn:
- The latest trends in AI and automation, and what this means for an evolving paid search ecosystem.
- New developments in privacy and data regulation.
- Emerging ad formats that are expected to make an impact next year.
Watch Sreekant Lanka from iQuanti and Irina Klein from OneMain Financial as they dive into the future of paid search and explore the trends, strategies, and technologies that will shape the search marketing landscape.
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Life Resonance Fact Sheet 0209
1. Life Resonance, Inc.
Zurich / Switzerland
A Swiss Developer and Manufacturer of
Certified Natural Cosmetics and Treatment Systems
Fact Sheet
Company and Product Philosophy
Life Resonance, Inc. (www.life-resonance.ch) was founded in 1987 by Rahel M. Zeier
and Marianne Seger. The company’s purpose is the development and production of
a line of certified natural cosmetics and treatment method under the label “Life
Resonance”. The company is fully owned by the founders.
Life Resonance products and treatment method enhance clients’ well-being, good
looks and feelings of energy balance. Gentle and regenerative face or complete body
treatments result in deep relaxation, harmony and the gradual increase of energy
reserves. Products and treatment are suited for women and men.
The company sets itself apart for two reasons:
• All products are bio-activated. Bio-Activation is a technology to imprint energy
resonance patterns into plant essences and other materials thus allowing the
client’s body to faster regenerate, to beautify, to restore organization and to
maintain energy balance.
• The products are certified by BDIH – a label which stands for products that satisfy
extremely high criteria1 on the purity and ecological impact of the products
and the ingredients used.
1 See http://www.kontrollierte-naturkosmetik.de/e/guideline_natural_cosmetics.htm
2. Life Resonance AG 2
Life Resonance products are manufactured in Switzerland. They are distributed
through a number of channels:
• Spas
• Direct Marketing
• Health-Care Pharmacies in Switzerland and Germany
• Distributors in the United Kingdom, Japan and Germany
Bio-Activation
Bio-Activation is a proprietary technology to imprint energy resonance patterns
into plant essences and other materials. It is based on specifically designed bio-
physical and electronic devices. The energy resonance patterns imprinted into the
cosmetics help the body to faster regenerate, to beautify, to restore organization
and to maintain energy balance. The treatment method follows the same principles.
The basic effect is a transmittance of energy in a resonance-like interaction between
emitter (product or treatment system) and absorber (customer).
The Bio-Activation technology is based on working principles of alternative treat-
ment systems such as Chinese Medicine, Homoepathic Therapy, Dr. Bach Remedies
that address the body's energy field for improvement of organization, restorance
and energy balance for health and well-being.
Since quantum physics modern scientists describe our existence as being based on
particle and wave, matter and information, taking into consideration that high
levels of organization and coherence support and maintain complex biological sys-
tems.
• Fritz A. Popp, German physicist, quality test of foods by "Delayed Luminescence of
Biological Systems in Terms of Coherent States".
• Konstantin Korotkov, Russian physicist, tests organization and energetic states of
materials by his "Gas Discharge Technology".
• K.P. Schlebusch, W. Maric-Öhler and F.A. Popp: "Biophotonics in the Infrared Spectral
Range Reveal Acupuncture Meridian Structure of the Body".
• Erwin Schrödinger, Austrian physicist, Nobel Prize for his contribution to quantum
mechanics:..."The knack by which an organism is able to maintain a highly organized
level is achieved by the perpetual 'soaking up' of order from its surroundings."...
Bio-Activation and the Life Resonance product lines are based on long years of
therapeutic experience of the two founders and their recognition that optimal
bodily function, mental well-being and a pleasing, radiant vitality - as well as simply
feeling good - are the result of consistent energy care.
3. Life Resonance AG 3
Products and Services
1. BDIH-certified Natural Cosmetics and Wellness Products
The rich and varied selection of plant ingredients offers numerous syner-
gistic characteristics amd properties. They provide the skin and body maxi-
mum protection and support. The carefully selected plant extracts, oils and
natural fragrances originate from certified organically grown sources and
reflect the abundance of regenerative wealth that Nature has to offer.
Product Overview
• Facial Care
• Body Care
• Body and Massage Oils
• Hair and Scalp Care
• Oral Care
• Energy Balancing Products
• Room Harmonizing
• Pet Care
2. Professional Method "Beauty + Energy"
Life Resonance beauticians are trained in this method which involves the
application of treatment systems built according to bio-activation principles.
Deep relaxation, harmony and the gradual increase of energy reserves create
an intense experience generated through gentle and regenerative face or
complete body treatment.
Key Success Factors
• Fragmented and growing market
The market for natural products has double-digit growth rates. Since it is highly
fragmented, new players can enter with relative ease.
• Very Interesting value proposition for retailers
The bio-activation concept is new on the market and has a very high potential.
Life Resonance thus offers distributors a chance to position themselves in an
interesting, but increasingly competitive market landscape.
4. Life Resonance AG 4
Life Resonance made Kline & Company elaborate a Positioning Report for the
Life Resonance Program end of 2007. The report shows high scores in quality
and efficiency. Within the scale from 1 to 5 Life Resonance reaches the highest
scores among the key success factors in
– Natural Ingredients (5)
– Therapeutic Effect (4)
– Innovative Offering (4)
• Market niche
The spa market provides an interesting niche into the beauty and wellness
market.
Some highlights:
– "Spa time is everyday..."
Life Resonance has unique products and services that align with the
American spa customers desire for simply indulgence in both products
and regimen.
– "Small is big..."
Life Resonance is a European niche brand and that positioning will be very
appealing to American spa customers and spa owners.
– "I want it all naturally..."
The all natural products of Life Resonance are on trend with the wants of
American spa customers and can help spa owners differentiate themselves
in this increasingly competitive channel.
• License partnerschip for professionals
The licensing optimizes recognition value and brand awareness by standardizing
certified training, implementation and corporate identity in order to guarantee
consistent quality.
• Swiss quality and safety
Life Resonance products are manufactured in Switzerland and thus represent
quality and safety.
5. Life Resonance AG 5
Related Company – Institute for Bioinformation
The Institute for Bioinformation is jointly owned by the founders Rahel M. Zeier
and Marianne Seger of Life Resonance. The Institute's mission is to provide pro-
ducts and therapeutic concepts which benefit health and vitality by harmonizing
the flow of energy.
The Institute for Bioinformation has developed the Bio-Activation Technology for
Life Resonance products and treatment tools. Specifically designed bio-physical
devices, procedures and protocols are used for the transmittance of frequency/
resonance patterns taken from Nature (e.g., plants, precious stones, colors).
Possible Business Relationship
The Kline & Company Positioning Report shows that the highest key success fac-
tors in the Life Resonance program are represented in the quality of the involved
Natural Ingredients, in the Therapeutic Effect and the Innovative Offering. In other
words, Life Resonance offers excellent products with a very interesting value pro-
position and a very high potential.
However, Life Resonance is a product development company, not a marketing or
sales company. Therefore, Life Resonance is looking for distribution partners who
are willing to help spreading the brand and selling the products.
6. Life Resonance AG 6
Life Resonance History
1987 Establishment of the Institute for Bioinformation, Zeier + Seger, in Zurich.
Opening of the therapeutical practice for Bioinformation Therapy for humans and
animals
1989 Training program for therapists
1990 Life Resonance® bio-activated cosmetic products
1991 Life Resonance® Professional Method «Beauty and Energy» and bio-activated
treatment system for the cosmetic institute
1999 Extension of the product range and professional treatment system
2000 International distribution (Germany, Great Britain, Japan and South Korea)
2004 Establishment of Life Resonance AG in Zurich
Development of Life Resonance Products New Generation with organically grown
plant extracts
2005 Launching of the new Life Resonance generation –
Pilot operation of the Life Resonance license program
2006 Certification of the first 8 license partners in Switzerland
Start of the periodicum "Newsletter"
New Developments:
– Room Therapy Sprays
– "Animal + Energy"-Products
2007 Launch of Life Resonance New Generation in Japan
New developments:
– Lip Care Pure Natural
– Hand Care Natural
– Bath and Shower Products
– Integrating of Chinese Secret Herbal Formula into reformulated products
Bio-Label of BDIH «Certified Natural Cosmetics» (www.kontrollierte-naturkosmetik.de)
2008 Launch of «Certified Natural Cosmetics» at
Profi Exhibition 4Beauty Show in Switzerland
2009 Establishment of Life Resonance Asia Ltd., Hong Kong