What’s in a Name? Everything! Trademark and Copyright Essentials

What is a Trademark? ,[object Object],[object Object],[object Object],[object Object]

What is NOT a Trademark? ,[object Object],[object Object],[object Object],[object Object]

Categories of Trademarks ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

Trademark Selection: Select a “Strong” Trademark and (if possible) Don’t Forget the Search ,[object Object],[object Object],[object Object],[object Object]

Mom, do we HAVE TO? Yes, dear, you really should. ,[object Object],[object Object],[object Object],[object Object],[object Object]

Types of Trademark Searches ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

Likelihood of Confusion ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

Federal Trademark Registration -- You should register your trademark, but many will ask, “ Why Bother?” ,[object Object],[object Object],[object Object],[object Object]

The Benefits of Federal Registration ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

The Benefits of Incontestability ,[object Object],[object Object],[object Object]

Federal Registration Two Types of Trademark Applications ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

Timelines For Achieving Registration in the United States ,[object Object],[object Object],[object Object],[object Object]

Principal/Supplemental Registers ,[object Object],[object Object],[object Object],[object Object]

Foreign Trademark Protection ,[object Object],[object Object],[object Object],[object Object],[object Object]

Proper Use of Trademarks ,[object Object],[object Object],[object Object],[object Object],[object Object]

Protecting Your Trademarks ,[object Object],[object Object],[object Object],[object Object]

Trademark Licensing and Distribution Agreements ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

Trademarks in Business Transactions: How Trademarks and Copyrights Play a Role in Corporate Mergers and Acquisitions ,[object Object],[object Object],[object Object],[object Object]

Copyright and Your Business: What Can You Do To Protect Yourself? ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

Works Made for Hire ,[object Object],[object Object],[object Object]

The “Fair Use” Exemption/Defense ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

Doing Business in the Electronic World ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

What’s in a Name? Everything! Trademark and Copyright Essentials

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What’s in a Name? Everything! Trademark and Copyright Essentials