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Current Trends in Online Recruitment




                   our job is searching for your job
Mervyn Dinnen
Jobsite Content & Community Manager


             @MervynDinnen

             @JobsiteUK




                     our job is searching for your job
Evenbase Quarterly Recruitment Review

ā€¢ Based on in-depth, independent online research, carried
  out by market research agency HPI



ā€¢ 500 job seekers and 200 recruiters



ā€¢ First research in August 2008
Job seeker sample

ā€¢ 50/50 split between active and passive

ā€¢ Ages range from 23 and 54

ā€¢ Salaries in range Ā£18,000 ā€“ 50,000

ā€¢ Mix of sectors
Business sample
ā€¢ 75 corporate organisations (250+ employees)

ā€¢ 75 SMEs (50 ā€“ 249 employees)

ā€¢ 50 SoHos ā€“ Small Office/Home Office (10 ā€“ 49
  employees)

ā€¢ All respondents have input into hiring decisions, either
  solely, jointly or as influencers
Mix of company size and decision making
            responsibilities
43% of people feel worse about their job situation
Smaller businesses increase hiring
More faith placed in online resources

  ā€¢ Average number of vacancies per
    business increases

  ā€¢ Percentage advertised online increases
    from 54% to 70%
Online Job Boards still the most favoured route to
            market for businessesā€¦
ā€¦though smaller businesses rely much more on
      personal and business networks
Job seekers favour job boards and are using
               agencies less
How job seekers are using job boards

ā€¢ Browsing for jobs still
  top service

ā€¢ CV Uploads increase
  9%

ā€¢ Research on sectors
  and companies also
  growing
CV uploads and location specific searches
  remain their most desired services, with
social and mobile least importantā€¦for now!
What is most important to businesses when
          choosing a job board?
Businesses currently prefer using the basic,
  no frills job board features of vacancy
 advertising, CV searching and display of
                print advertsā€¦
ā€¦and the most desired job board features
also focus on CV services and ad formats
The biggest trend affecting the job hunt
   process is the continuing rise in
        smartphone usageā€¦




                     our job is searching for your job
Smartphone usage amongst respondents
         continues to riseā€¦.




 ā€¦from 47% in May 2010 to 71% in May 2012




                     our job is searching for your job
A third of job seekers are now using their
 smartphones for job seeking activities




                      our job is searching for your job
3 most common uses for smartphones in job
               hunting

ā€¢ Browsing jobs online

ā€¢ Browsing employersā€™
  websites

ā€¢ Job location searches



                          our job is searching for your job
Mobile traffic growth ā€“ An overview
ā€¢ The mobile web will grow 8 x faster than the internet grew in the
  1990s (Google)

ā€¢ Mobile data traffic has increased 3000% since 2008 - Itā€™s expected
  to grow 40-fold over the next 5 years

ā€¢ Sales of smartphones will exceed PC sales in 2012

ā€¢ By April 2012, smartphone ownership had reached 45% of UK
  consumers - Plus 9% now own a tablet device

ā€¢ The average web browsing usage for a UK smartphone user was 4
  hours a week
ā€œItā€™s not about mobile but about
               understanding mobility.

 Mobility means information, convenience,
and social all served up on the go, across a
   variety of screen sizes and devices.ā€


 David Armano is EVP, Global Innovation & Integration, at Edelman Digital




                                       our job is searching for your job
3 key pressures facing job seekers


ā€¢ Doubt, uncertainty and lack of confidence

ā€¢ Time and effort

ā€¢ Staying on top of the search




                          our job is searching for your job
3 core job hunting times of the day

ā€¢   Morning ā€“ e-mail alerts, checking opportunities whilst
    commuting

ā€¢   At work ā€“ searching more covert, LinkedIn and social
    networks more important

ā€¢   Evening ā€“ more detailed searching and research, key
    time for passive candidates



                                our job is searching for your job
In summaryā€¦

ā€¢ Jobseekers increasingly rely on online resources for job
  hunting ā€“ job boards and company websites

ā€¢ Posting jobs is still important ā€“ particularly for passive
  candidates

ā€¢ Mobile is rapidly becoming the preferred method to
  access online information ā€“ is your site ready?




                                 our job is searching for your job
Any questions?




           Mervyn Dinnen
Jobsite Content & Community Manager


             @MervynDinnen

            @JobsiteUK




                   our job is searching for your job

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Building Capability 2012 - Current Trends in Online Recruitment

  • 1. Current Trends in Online Recruitment our job is searching for your job
  • 2. Mervyn Dinnen Jobsite Content & Community Manager @MervynDinnen @JobsiteUK our job is searching for your job
  • 3. Evenbase Quarterly Recruitment Review ā€¢ Based on in-depth, independent online research, carried out by market research agency HPI ā€¢ 500 job seekers and 200 recruiters ā€¢ First research in August 2008
  • 4. Job seeker sample ā€¢ 50/50 split between active and passive ā€¢ Ages range from 23 and 54 ā€¢ Salaries in range Ā£18,000 ā€“ 50,000 ā€¢ Mix of sectors
  • 5. Business sample ā€¢ 75 corporate organisations (250+ employees) ā€¢ 75 SMEs (50 ā€“ 249 employees) ā€¢ 50 SoHos ā€“ Small Office/Home Office (10 ā€“ 49 employees) ā€¢ All respondents have input into hiring decisions, either solely, jointly or as influencers
  • 6. Mix of company size and decision making responsibilities
  • 7. 43% of people feel worse about their job situation
  • 9. More faith placed in online resources ā€¢ Average number of vacancies per business increases ā€¢ Percentage advertised online increases from 54% to 70%
  • 10. Online Job Boards still the most favoured route to market for businessesā€¦
  • 11. ā€¦though smaller businesses rely much more on personal and business networks
  • 12. Job seekers favour job boards and are using agencies less
  • 13. How job seekers are using job boards ā€¢ Browsing for jobs still top service ā€¢ CV Uploads increase 9% ā€¢ Research on sectors and companies also growing
  • 14. CV uploads and location specific searches remain their most desired services, with social and mobile least importantā€¦for now!
  • 15. What is most important to businesses when choosing a job board?
  • 16. Businesses currently prefer using the basic, no frills job board features of vacancy advertising, CV searching and display of print advertsā€¦
  • 17. ā€¦and the most desired job board features also focus on CV services and ad formats
  • 18. The biggest trend affecting the job hunt process is the continuing rise in smartphone usageā€¦ our job is searching for your job
  • 19. Smartphone usage amongst respondents continues to riseā€¦. ā€¦from 47% in May 2010 to 71% in May 2012 our job is searching for your job
  • 20. A third of job seekers are now using their smartphones for job seeking activities our job is searching for your job
  • 21. 3 most common uses for smartphones in job hunting ā€¢ Browsing jobs online ā€¢ Browsing employersā€™ websites ā€¢ Job location searches our job is searching for your job
  • 22.
  • 23. Mobile traffic growth ā€“ An overview ā€¢ The mobile web will grow 8 x faster than the internet grew in the 1990s (Google) ā€¢ Mobile data traffic has increased 3000% since 2008 - Itā€™s expected to grow 40-fold over the next 5 years ā€¢ Sales of smartphones will exceed PC sales in 2012 ā€¢ By April 2012, smartphone ownership had reached 45% of UK consumers - Plus 9% now own a tablet device ā€¢ The average web browsing usage for a UK smartphone user was 4 hours a week
  • 24.
  • 25.
  • 26.
  • 27. ā€œItā€™s not about mobile but about understanding mobility. Mobility means information, convenience, and social all served up on the go, across a variety of screen sizes and devices.ā€ David Armano is EVP, Global Innovation & Integration, at Edelman Digital our job is searching for your job
  • 28. 3 key pressures facing job seekers ā€¢ Doubt, uncertainty and lack of confidence ā€¢ Time and effort ā€¢ Staying on top of the search our job is searching for your job
  • 29. 3 core job hunting times of the day ā€¢ Morning ā€“ e-mail alerts, checking opportunities whilst commuting ā€¢ At work ā€“ searching more covert, LinkedIn and social networks more important ā€¢ Evening ā€“ more detailed searching and research, key time for passive candidates our job is searching for your job
  • 30. In summaryā€¦ ā€¢ Jobseekers increasingly rely on online resources for job hunting ā€“ job boards and company websites ā€¢ Posting jobs is still important ā€“ particularly for passive candidates ā€¢ Mobile is rapidly becoming the preferred method to access online information ā€“ is your site ready? our job is searching for your job
  • 31. Any questions? Mervyn Dinnen Jobsite Content & Community Manager @MervynDinnen @JobsiteUK our job is searching for your job