2. Dorna, 360º Event Management
Dorna is the
exclusive
commercial &
TV rights holder
since 1992
Dorna is involved
MotoGP is the and integrated
pinnacle of throughout all
areas of the
motorcycle management of
racing. the
championship.

3. MotoGP: The heritage
• MotoGP is the longest runn
motorsport world championship. It w
originally founded in 1949.
• More than 80 riders participate in the
categories of the Champions
(125cc, Moto2 and MotoGP).
• Legends of the motorcycle world su
as Phil Read, John Surtees, Án
Nieto, Giacomo Agostini, Mick Dooh
and Valentino Rossi have previou
or currently participate in t
championship.

4. MotoGP: A tool to reach worldwide markets
8
vents
3
Countries
Continents
Months
f
ompetition

5. MotoGP – Fast Facts
World’s premier Prototype 87 riders MotoGP class
motorcycle bikes – Highest of 23 “the TOP of th
brands technology nationalities sport”
207 Spectators watch
6,422 hours an average of 14 Moto2 class
ountries receive races on TV “intermediate
broadcast in 2010 throughout the
LIVE TV signal level”
season
2.3 M 55 M 125cc class
anual visits to
site spectators “young talents
MotoGP.com

6. MotoGP Asian Manufacturers
sian manufacturers fully involved
Win on Sunday, sell on Monday

7. Asian Riders involved in the Championship
India Malaysia Thailand Jap
Sarath Kumar Zulfahmi Khairuddin Ratthapark Wilairot Hiroshi Aoyama
125cc 125cc Moto2 MotoGP
Japan Japan Japan
Yuki Takahashi Tomoyoshi Koyama Hiroki Ono
Moto2 125cc 125cc

8. European Riders to promote in ASIA
rge Lorenzo in Indonesia

9. Asian Sponsors in MotoGP
AirAsia
Petronas

10. European Sponsors to promote in Asia
rge Lorenzo celebration in Sepang

11. European Sponsors to promote in Asia
rand Prix of Japan: Visit Spain Advertising Supports

12. 2011 MotoGP TV Status in ASIA
2011 MotoGP TV Status
TERRITORY STATION BROADCAST
Guandong TV MotoGP Race Live/SDD
CHINA Shanghai TV MotoGP Race Live/SDD
CSPN MotoGP Race Live/SDD
HONG KONG PCCW 52' Highlights + Races live TBC
INDONESIA Trans7 All Races Live, MotoGP QP Live
NTV 1 Hour highlights on delayed basis. Japan GP MotoGP Race Live
JAPAN
G+ All Races Live
Ten Sports All Races and MotoGP QP Live. 52' Highlights Delay
INDIA
NEO All Races Live
MALAYSIA TBC TBC
Starhub's
SINGAPORE All Races and MotoGP QP Live
Supersports
THAILAND Channel 9 All GP MotoGP race SDD and highlights of Moto2
Continental Networks
ASIA ESPN STAR All GP MotoGP QP Live/SDD; MotoGP & Moto2 Races Live; 125cc Delayed

13. Public Attendance at the circuits
Sepang - Malaysia
Year Day 1 Day 2 Race Day TOTAL
Twin Ring Motegi - Japan
Year Day 1 Day 2 Race Day TOTAL

14. Motogp.com users in Asia
From 1/1/2010 to 31/12/2010
19% of the 7,84 Pages 7’31”
total visitors seen on Average
come from every visit time on s
(+66,88% than 2009) (+49,03% than 2
ASIA
31.11% 32,73%
Average of Bounce Rate
(-5.54% than 2009)
new visits
(+9,59% than 2009)
% visits over the Average % of new
Area total
Pages/Visit Bounce r
time on site visits

15. MotoGP Social Networks Relevance in ASIA
1. Indonesia: 560.731 6. Greece: 54.456
2. Italia: 291.023 7. Malaysia: 54.403
Fans 3. UK: 121.007 8. USA: 53.962
4. Spain: 96.298 9. India: 44.002
5. France: 77.920 10. Australia: 28.251
Relevance

16. Accredited Media in Japan and Malaysia 2010
Media JPN MAL

17. THANK YOU