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Mobile Data & Dollars: Maximizing Revenue at #IEBA2015

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Etix
Etix

Mobile opportunities keep coming. Capturing data and dollars through mobile provides the best ROI and the best growth opportunity for your marketing budget. How can you best prioritize these opportunities in a way that makes the most sense for you, your patrons, and your artists? Panelists: Dan Archabal, Director of Ticketing & Fan Engagement, Spectra Michal Lorenc, Head of Industry - Ticketing & Live Events, Google Brandon Lucas, VP of Sales & Operations, Carbonhouse Amanda Severs, Director of Client Services, Rockhouse Partners Dean DeWulf, VP of Music, AXS Ticketing Moderated by Joe Kustelski, CEO, Etix

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Mobile Data & Dollars VIVA NASHVEGAS! #IEBA2015 bit.ly/IEBAMobile Follow along! Even better if it’s on your mobile device! :-)
Mobile Data & Dollars VIVA NASHVEGAS! #IEBA2015
Mobile Data & Dollars VIVA NASHVEGAS! #IEBA2015 "Mobile to overtake fixed Internet access by 2014" Said Mary Meeker In 2008
Mobile Data & Dollars VIVA NASHVEGAS! #IEBA2015
Mobile Data & Dollars VIVA NASHVEGAS! #IEBA2015
Mobile Data & Dollars VIVA NASHVEGAS! #IEBA2015
Mobile Data & Dollars VIVA NASHVEGAS! #IEBA2015 Mobile SEARCH THE Starting Point for Selling Tickets
Mobile Data & Dollars VIVA NASHVEGAS! #IEBA2015 Mobile SEARCH THE Starting Point for Selling Tickets
Mobile Data & Dollars VIVA NASHVEGAS! #IEBA2015 Mobile WEB Simpler, smaller, faster.
Mobile Data & Dollars VIVA NASHVEGAS! #IEBA2015 Mobile WEB Simpler, smaller, faster.
Mobile Data & Dollars VIVA NASHVEGAS! #IEBA2015 Mobile MESSAGING Please stop answering emails on your phone right now. Look up…
Mobile Data & Dollars VIVA NASHVEGAS! #IEBA2015
Mobile Data & Dollars VIVA NASHVEGAS! #IEBA2015
Mobile Data & Dollars VIVA NASHVEGAS! #IEBA2015 Mobile MESSAGING Please stop answering emails on your phone right now. Look up…
Mobile Data & Dollars VIVA NASHVEGAS! #IEBA2015 Mobile TICKETING Tickets when you want it, how you want it.
Mobile Data & Dollars VIVA NASHVEGAS! #IEBA2015 Mobile TICKETING Tickets when you want it, how you want it.
Mobile Data & Dollars VIVA NASHVEGAS! #IEBA2015 Mobile IN-VENUE Wi-fi, upsells, contests, artist promotion, sponsor activations…
Mobile Data & Dollars VIVA NASHVEGAS! #IEBA2015
Mobile Data & Dollars VIVA NASHVEGAS! #IEBA2015
Mobile Data & Dollars VIVA NASHVEGAS! #IEBA2015 Mobile IN-VENUE Wi-fi, upsells, contests, artist promotion, sponsor activations…
Mobile Data & Dollars VIVA NASHVEGAS! #IEBA2015 5 Things You Can Do Today!
Mobile Data & Dollars VIVA NASHVEGAS! #IEBA2015 Thank You! Pretend this message came via SMS!!! :)

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Mobile Data & Dollars: Maximizing Revenue at #IEBA2015

  • 1. Mobile Data & Dollars VIVA NASHVEGAS! #IEBA2015 bit.ly/IEBAMobile Follow along! Even better if it’s on your mobile device! :-)
  • 2. Mobile Data & Dollars VIVA NASHVEGAS! #IEBA2015
  • 3. Mobile Data & Dollars VIVA NASHVEGAS! #IEBA2015 "Mobile to overtake fixed Internet access by 2014" Said Mary Meeker In 2008
  • 4. Mobile Data & Dollars VIVA NASHVEGAS! #IEBA2015
  • 5. Mobile Data & Dollars VIVA NASHVEGAS! #IEBA2015
  • 6. Mobile Data & Dollars VIVA NASHVEGAS! #IEBA2015
  • 7. Mobile Data & Dollars VIVA NASHVEGAS! #IEBA2015 Mobile SEARCH THE Starting Point for Selling Tickets
  • 8.
  • 9.
  • 10. Mobile Data & Dollars VIVA NASHVEGAS! #IEBA2015 Mobile SEARCH THE Starting Point for Selling Tickets
  • 11. Mobile Data & Dollars VIVA NASHVEGAS! #IEBA2015 Mobile WEB Simpler, smaller, faster.
  • 12.
  • 13. Mobile Data & Dollars VIVA NASHVEGAS! #IEBA2015 Mobile WEB Simpler, smaller, faster.
  • 14. Mobile Data & Dollars VIVA NASHVEGAS! #IEBA2015 Mobile MESSAGING Please stop answering emails on your phone right now. Look up…
  • 15. Mobile Data & Dollars VIVA NASHVEGAS! #IEBA2015
  • 16. Mobile Data & Dollars VIVA NASHVEGAS! #IEBA2015
  • 17. Mobile Data & Dollars VIVA NASHVEGAS! #IEBA2015 Mobile MESSAGING Please stop answering emails on your phone right now. Look up…
  • 18. Mobile Data & Dollars VIVA NASHVEGAS! #IEBA2015 Mobile TICKETING Tickets when you want it, how you want it.
  • 19.
  • 20. Mobile Data & Dollars VIVA NASHVEGAS! #IEBA2015 Mobile TICKETING Tickets when you want it, how you want it.
  • 21. Mobile Data & Dollars VIVA NASHVEGAS! #IEBA2015 Mobile IN-VENUE Wi-fi, upsells, contests, artist promotion, sponsor activations…
  • 22. Mobile Data & Dollars VIVA NASHVEGAS! #IEBA2015
  • 23. Mobile Data & Dollars VIVA NASHVEGAS! #IEBA2015
  • 24. Mobile Data & Dollars VIVA NASHVEGAS! #IEBA2015 Mobile IN-VENUE Wi-fi, upsells, contests, artist promotion, sponsor activations…
  • 25. Mobile Data & Dollars VIVA NASHVEGAS! #IEBA2015 5 Things You Can Do Today!
  • 26. Mobile Data & Dollars VIVA NASHVEGAS! #IEBA2015 Thank You! Pretend this message came via SMS!!! :)