The Essential Eye is a new tracking study of 3000 UK adults per quarter that reveals how audiences are using new media technology and importantly, what they are using it for. It paints a comprehensive picture of your target audience: what they’ve got, how they’re using it, what they see as beneficial and how they are changing their media consumption. It is available as a one-off quarterly report or as an annual subscription providing a complete picture of content consumption across media platforms. Annual subscribers will receive12 months trends and we will also give you all of our back data (from early 2010) and a tailored face-to-face presentation – for free!) If you wish to find out more about the Essential Eye, or to purchase a quarterly report or annual subscription, or if you’d like us to come and show you a bit more detail, please contact Stuart Knapman (stuart@essentialresearch.co.uk) or Malia Milligan (malia@@essentialresearch.co.uk) or telephoning 020 7384 1297.