Diese Präsentation wurde erfolgreich gemeldet.
Wir verwenden Ihre LinkedIn Profilangaben und Informationen zu Ihren Aktivitäten, um Anzeigen zu personalisieren und Ihnen relevantere Inhalte anzuzeigen. Sie können Ihre Anzeigeneinstellungen jederzeit ändern.

Business Model Innovation - Key Note Speech

2.718 Aufrufe

Veröffentlicht am

This is my keynote speech for anyone interested on "Business Model Innovation" at the Arabic Innovation Academy organized by the European Innovation Academy and Qatar Science & Technology Park in Qatar on Jan 7 2018

Veröffentlicht in: Kleinunternehmen & Unternehmertum

Business Model Innovation - Key Note Speech

  1. 1. emadsaif BUSINESS MODEL Lecturer & Coordinator of Entrepreneurship Qatar University emadsaif@qu.edu.qa | @esaif
  2. 2. emadsaif Entrepreneurship Educator ENGINEER ENTREPRENEUR EDUCATOR
  3. 3. emadsaif BUSINESS MODEL Design how your startup creates, delivers and captures value ($) Disrupt existing business models and beat the competition
  4. 4. emadsaif AGENDA Business Model Canvas Innovating Business Model Real Examples
  5. 5. emadsaif
  6. 6. emadsaif
  7. 7. emadsaif
  8. 8. emadsaif
  9. 9. emadsaif
  10. 10. emadsaif
  11. 11. emadsaif
  12. 12. emadsaif RED OCEAN!
  13. 13. emadsaif
  14. 14. emadsaif BLUE OCEAN!
  15. 15. emadsaif
  16. 16. emadsaif How do we innovate our business model ?
  17. 17. emadsaif Alex Osterwalder The best innovators are not necessarily the most creative people. The best innovators are those who are outstanding at pattern recognition!
  18. 18. emadsaif By Recognizing BUSINESS MODEL PATTERNS
  19. 19. emadsaif By Recognizing BUSINESS MODEL PATTERNS Product innovation1 Customer innovation2 Resource innovation3 Revenue innovation4
  20. 20. emadsaif innovation Product
  21. 21. emadsaif Product Innovation Performance
  22. 22. emadsaif Product Innovation Performance
  23. 23. emadsaif Product Innovation Performance Family Hub 2.0 • Voice Recognition • Controlling other appliances • Samsung Pay available • Connected to a smartphone
  24. 24. emadsaif Product Innovation Sustainability
  25. 25. emadsaif Product Innovation Sustainability
  26. 26. emadsaif Product Innovation Customization
  27. 27. emadsaif Product Innovation Customization
  28. 28. emadsaif Product Innovation Product Systems
  29. 29. emadsaif Product Innovation Product Systems
  30. 30. emadsaif Product Innovation Product Systems Compatible accessories like phone cases
  31. 31. emadsaif Product Innovation Extra Service
  32. 32. emadsaif Product Innovation Extra Service
  33. 33. emadsaif Product Innovation Extra Service
  34. 34. emadsaif Product Innovation Extra Service
  35. 35. emadsaif Product Innovation Localization Authentic Qatari drink & snack
  36. 36. emadsaif Product Innovation Localization Local Products
  37. 37. emadsaif Product Innovation Localization
  38. 38. emadsaif Product Innovation Design & Usability
  39. 39. emadsaif Product Innovation Design & Usability
  40. 40. emadsaif Product Innovation Design & Usability
  41. 41. emadsaif Product Innovation Design & Usability
  42. 42. emadsaif Product Innovation Design & Usability
  43. 43. emadsaif Product Innovation Design & Usability
  44. 44. emadsaif Product Innovation Design & Usability
  45. 45. emadsaif Product Innovation Design & Usability Tesla Model S BMW Model i3
  46. 46. emadsaif Product Innovation Design & Usability
  47. 47. emadsaif Product Innovation Design & Usability
  48. 48. emadsaif Product Innovation Design & Usability
  49. 49. emadsaif Product Innovation Design & Usability
  50. 50. emadsaif Product Innovation Design & Usability
  51. 51. emadsaif Performance Product Innovation Sustainability Customization Product System Extra Service Localization Design & Usability
  52. 52. emadsaif innovation Customer
  53. 53. emadsaif
  54. 54. emadsaif Customer Innovation Unserved Markets
  55. 55. emadsaif Customer Innovation Innovative Sales Channels
  56. 56. emadsaif Customer Innovation Innovative Sales Channels
  57. 57. emadsaif Customer Innovation Innovative Sales Channels
  58. 58. emadsaif Customer Innovation Innovative Sales Channels
  59. 59. emadsaif Customer Innovation Innovative Sales Channels
  60. 60. emadsaif Customer Innovation Customer Loyalty Programs
  61. 61. emadsaif Customer Innovation Customer Service
  62. 62. emadsaif Customer Innovation Customer Service
  63. 63. emadsaif Customer Innovation Community Building
  64. 64. emadsaif Customer Innovation Community Building
  65. 65. emadsaif Customer Innovation Community
  66. 66. emadsaif Customer Innovation Co-Creation ideas.lego.com
  67. 67. emadsaif Innovative Sales Channels Customer Innovation Loyalty Programs Unserved Markets Customer Service Community Co-creation
  68. 68. emadsaif innovation Resource
  69. 69. emadsaif
  70. 70. emadsaif Resource Innovation Data Analysis
  71. 71. emadsaif Resource Innovation Data Analysis
  72. 72. emadsaif Resource Innovation Process
  73. 73. emadsaif Resource Innovation Process
  74. 74. emadsaif Resource Innovation Process
  75. 75. emadsaif Resource Innovation Research & Development
  76. 76. emadsaif Resource Innovation Design Thinking
  77. 77. emadsaif Resource Innovation Partnerships After
  78. 78. emadsaif Resource Innovation Partnerships Driver = partner
  79. 79. emadsaif Process Resource Innovation R & D Data Analysis Design Thinking Partnerships
  80. 80. emadsaif innovation Revenue
  81. 81. emadsaif revenue Patterns One Time Payment Multi-sided Platforms Micropayments Un-bundling Advertising Data Reseller Pay Per Use Subscription Freemium Bait & Hook 1 2 3 4 5 6 7 8 9 1 0
  82. 82. emadsaif One Time Payment Multi-sided Platforms Micropayments Un-bundling Advertising Data Reseller Pay Per Use Subscription Freemium Bait & Hook
  83. 83. emadsaif One-time-payment
  84. 84. emadsaif $ One Time Payment • Revenue generating by a one time transaction of a product or service • Most basic form of revenue and also the most common
  85. 85. emadsaif One Time Payment Multi-sided Platforms Micropayments Un-bundling Advertising Data Reseller Pay Per Use Subscription Freemium Bait & Hook
  86. 86. emadsaif $ Bait & Hook $ • Basic product (hook) is offered cheaply or free • The complementary product or refill (bait) is sold expensively. • The basic product cannot be used without the complementary product. • Requires high product innovation, patents & strong brand
  87. 87. emadsaif Hook Bait
  88. 88. emadsaif Hook Bait
  89. 89. emadsaif Hook Bait
  90. 90. emadsaif Update Hook Bait
  91. 91. emadsaif Hook Bait
  92. 92. emadsaif One Time Payment Multi-sided Platforms Micropayments Un-bundling Advertising Data Reseller Pay Per Use Subscription Freemium Bait & Hook
  93. 93. emadsaif $ Multi-sided Platforms $ • Connecting 2 or more customer segments together with a clear value proposition for each segment • Revenue is generated typically as a % fee of one or more customers • Hard to build enough customer base (Chicken & the Egg)
  94. 94. emadsaif Guests Host
  95. 95. emadsaif Customer Merchant
  96. 96. emadsaif Passenger Driver
  97. 97. emadsaif
  98. 98. emadsaif
  99. 99. emadsaif
  100. 100. emadsaif One Time Payment Multi-sided Platforms Micropayments Un-bundling Advertising Data Reseller Pay Per Use Subscription Freemium Bait & Hook
  101. 101. emadsaif $ Pay Per Use • Customers are charged for how much product or service they use. • Can be effectively metered and billed to customers • Valuable in collecting customer preferences and habits
  102. 102. emadsaif Pay per/gram
  103. 103. emadsaif Pay per/min
  104. 104. emadsaif Pay per/hour
  105. 105. emadsaif Pay per/day
  106. 106. emadsaif
  107. 107. emadsaif One Time Payment Multi-sided Platforms Micropayments Un-bundling Advertising Data Reseller Pay Per Use Subscription Freemium Bait & Hook
  108. 108. emadsaif Subscription $ • Customers signup for a periodic access to a product or service. • Great for creating reoccurring revenue • Need to be very competitive with great value to customers • Tough to accept when different than industry business model standard
  109. 109. emadsaif
  110. 110. emadsaif
  111. 111. emadsaif
  112. 112. emadsaif
  113. 113. emadsaif
  114. 114. emadsaif One Time Payment Multi-sided Platforms Micropayments Un-bundling Advertising Data Reseller Pay Per Use Subscription Freemium Bait & Hook
  115. 115. emadsaif Freemium $ • Combines free and premium products • Free product offers basic features while premium offers more features • The focus is on converting free users to paying users and there is danger of no paying customers
  116. 116. emadsaif
  117. 117. emadsaif
  118. 118. emadsaif
  119. 119. emadsaif
  120. 120. emadsaif One Time Payment Multi-sided Platforms Micropayments Un-bundling Advertising Data Reseller Pay Per Use Subscription Freemium Bait & Hook
  121. 121. emadsaif Micropayments $ $ • Similar to Freemium model but purchases are made within the free app. • Relies on hooking user to make purchases to save time and gain more options
  122. 122. emadsaif
  123. 123. emadsaif
  124. 124. emadsaif
  125. 125. emadsaif
  126. 126. emadsaif One Time Payment Multi-sided Platforms Micropayments Un-bundling Advertising Data Reseller Pay Per Use Subscription Freemium Bait & Hook
  127. 127. emadsaif Free Data Reseller $ • Offer product for free (sometimes paid) and make revenue by selling data to 3rd party. • Data can be raw, processed or insights • At risk of customer privacy issues & cyber attacks
  128. 128. emadsaif
  129. 129. emadsaif
  130. 130. emadsaif
  131. 131. emadsaif One Time Payment Multi-sided Platforms Micropayments Un-bundling Advertising Data Reseller Pay Per Use Subscription Freemium Bait & Hook
  132. 132. emadsaif Free Advertising $ • Offer product for free (sometimes paid) and makes advertisement revenue from advertisers • Needs a huge customer base for advertisers to be interested and pay
  133. 133. emadsaif
  134. 134. emadsaif
  135. 135. emadsaif
  136. 136. emadsaif
  137. 137. emadsaif One Time Payment Multi-sided Platforms Micropayments Un-bundling Advertising Data Reseller Pay Per Use Subscription Freemium Bait & Hook
  138. 138. emadsaif $ Un-bundling • Break down the product/service into smaller elements to make it more economical for customer. • Suitable for niche markets • Requires deep understanding of customer needs
  139. 139. emadsaif
  140. 140. emadsaif EliminateCreate ReduceRaise Fitness / Spa Table Seated Restaurants Room Space Price Modern Design Bed & Pillows Free WIFI Free Video on Demand Check-in Process
  141. 141. emadsaif
  142. 142. emadsaif Bait & Hook Revenue Innovation Multi-Sided One Time Payment Pay Per Use Subscription Micropayments Data Reseller Freemium Advertising Un-budling
  143. 143. emadsaif There are even more Patterns
  144. 144. emadsaif
  145. 145. emadsaif Rethink & your business model Innovate
  146. 146. emadsaif THANK YOU Lecturer & Coordinator of Entrepreneurship Center for Entrepreneurship, Qatar University emadsaif@qu.edu.qa | @esaif esaif emadsaif

×